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1. 
Cover image for Statistical methods in customer relationship management
Statistical methods in customer relationship management
Author 
Kumar, V., 1957- Petersen, J. Andrew.
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Wiley InterScience An electronic book accessible through the World Wide Web; click for information
Available by subscription from Safari Books Online
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Cover image for The financial services marketing handbook tactics and techniques that produce results
The financial services marketing handbook tactics and techniques that produce results
Author 
Ehrlich, Evelyn, 1950- Fanelli, Duke, 1954-
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John Wiley http://dx.doi.org/10.1002/9781118531716
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Cover image for Consumer-brand relationships theory and practice
Consumer-brand relationships theory and practice
Author 
Fournier, Susan. Breazeale, Michael, 1964- Fetscherin, Marc.
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Cover image for The 4A's of marketing creating value for customers, companies and society
The 4A's of marketing creating value for customers, companies and society
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Sheth, Jagdish N. Sisodia, Rajendra.
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5. 
Cover image for Customer relationship management : concept, strategy, and tools
Customer relationship management : concept, strategy, and tools
Author 
Kumar, V. Reinartz, W.J. (Werner J.), joint author.
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HF5415 K86 2012
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6. 
Cover image for Harvard business review : müşteri sadakatini artırmak
Harvard business review : müşteri sadakatini artırmak
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İnan, Melis.
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HF5415.525 H37 2012
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Cover image for Customer lifetime value : reshaping the way we manage to maximize profits
Customer lifetime value : reshaping the way we manage to maximize profits
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Bejou, David. Keiningham, Timothy L. Aksoy, Lerzan.
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HF5415.55 C874 2012
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Cover image for Business plans that work a guide for small business
Business plans that work a guide for small business
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Zacharakis, Andrew. Spinelli, Stephen. Timmons, Jeffry A. Timmons, Jeffry A. Business plans that work.
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Cover image for Please every customer delivering stellar customer service across cultures
Please every customer delivering stellar customer service across cultures
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Lucas, Robert W.
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10. 
Cover image for Customer relationship management
Customer relationship management
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Anderson, Kristin, 1962- Kerr, Carol.
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11. 
Cover image for The big book of people skills games
The big book of people skills games
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Scannell, Edward E. Rickenbacher, Colleen A.
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12. 
Cover image for The inside advantage the strategy that unlocks the hidden growth in your business
The inside advantage the strategy that unlocks the hidden growth in your business
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Bloom, Robert H. Conti, Dave.
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