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37. 
Cover image for Marketing-Theorie Eine Einführung
Marketing-Theorie Eine Einführung
Author 
Kuß, Alfred. author. SpringerLink (Online service)
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ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-8349-6695-7
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38. 
Cover image for Reconnecting marketing to markets
Reconnecting marketing to markets
Author 
Araujo, Luis, 1970- Finch, John. Kjellberg, Hans.
Preferred Shelf Number 
ONLINE
Electronic Access 
Oxford scholarship online http://dx.doi.org/10.1093/acprof:oso/9780199578061.001.0001
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39. 
Cover image for Marketing-Theorie Eine Einführung
Marketing-Theorie Eine Einführung
Author 
Kuß, Alfred. author. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-8349-8059-5
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40. 
Cover image for Marketing a critical introduction
Marketing a critical introduction
Author 
Hackley, Christopher E.
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ONLINE(370004.1)
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SAGE knowledge http://sk.sagepub.com/books/marketing-a-critical-introduction
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41. 
Cover image for Management der Marketing-Kommunikation
Management der Marketing-Kommunikation
Author 
Fuchs, Wolfgang. author. Unger, Fritz. author. SpringerLink (Online service)
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ONLINE
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http://dx.doi.org/10.1007/978-3-540-69274-4
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42. 
Cover image for Management der Marketing-Kommunikation
Management der Marketing-Kommunikation
Author 
Unger, Fritz. author. Fuchs, Wolfgang. author. SpringerLink (Online service)
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ONLINE
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http://dx.doi.org/10.1007/3-540-27534-7
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43. 
Cover image for Bayesian statistics and marketing
Bayesian statistics and marketing
Author 
Rossi, Peter E. (Peter Eric), 1955- Allenby, Greg M. (Greg Martin), 1956- McCulloch, Robert E. (Robert Edward)
Preferred Shelf Number 
ONLINE
Electronic Access 
Books24x7 http://www.books24x7.com/marc.asp?bookid=13451
John Wiley http://dx.doi.org/10.1002/0470863692
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44. 
Cover image for Dictionary of marketing communications
Dictionary of marketing communications
Author 
Govoni, Norman A. P.
Preferred Shelf Number 
ONLINE(368133.1)
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SAGE knowledge http://sk.sagepub.com/reference/dictionary-of-marketing-communications
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45. 
Cover image for European business and marketing
European business and marketing
Author 
Harris, Phil, 1952- McDonald, Frank, 1951-
Preferred Shelf Number 
ONLINE(368267.1)
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SAGE knowledge http://sk.sagepub.com/books/european-business-and-marketing-2e
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46. 
Cover image for Marketing the retro revolution
Marketing the retro revolution
Author 
Brown, Stephen, 1955 March 23-
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ONLINE(368824.1)
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SAGE knowledge http://sk.sagepub.com/books/marketing-the-retro-revolution
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47. 
Cover image for Handbook of relationship marketing
Handbook of relationship marketing
Author 
Sheth, Jagdish N. Parvatiyar, Atul.
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ONLINE(368444.1)
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SAGE knowledge http://sk.sagepub.com/reference/handbook-of-relationship-marketing
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48. 
Cover image for Marketing places and spaces
Marketing places and spaces
Author 
Correia, Anto<U+0301>nia.
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ONLINE
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https://www.emerald.com/insight/publication/doi/10.1108/S1871-3173201510
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