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49. 
Cover image for The product manager's handbook
The product manager's handbook
Author 
Harrison, Tony.
Preferred Shelf Number 
HF 5415 H248 1989
Format: 
Availability 
Beytepe Library~1
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50. 
Cover image for Marketing : principles and strategies
Marketing : principles and strategies
Author 
Schewe, Charles D., 1942-
Preferred Shelf Number 
HF 5415 S3239 1987
Format: 
Availability 
Beytepe Library~1
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51. 
Cover image for Readings and cases in marketing management /ed. by A. C. Burns, D. W. Craven.
Readings and cases in marketing management /ed. by A. C. Burns, D. W. Craven.
Author 
Burns, A. C., ed. Craven, D. W., ed.
Preferred Shelf Number 
HF 5415.13 R362 1987
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