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Material Type: Book

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Publication Date: 2002

Author

Adcock, Dennis, ort. yaz.

(1)

Avcı, Gönül, haz.

(1)

Barış, Gülfidan, ort. yaz.

(1)

Bradley, Phil, 1959-

(1)

Casas, Michael J.

(1)

Churchill, Gilbert A.

(1)

Curtis, Richard.

(1)

Czinkota, Michael R., ed.

(1)

Dansuk, Cihan F., çev.

(1)

Daymon, Christine, 1952-

(1)

De Saez, Eileen Elliott.

(1)

Ford, David, 1944- ed.

(1)

(1)

Gardner, Bruce L, ed.

(1)

Holloway, Immy, ort. yaz.

(1)

Iacobucci, Dawn, ort. yaz.

(1)

International Federation of Library Associations and Institutions.

(1)

Jaworski, Bernard J., ort. yaz.

(1)

Kenny, David J.

(1)

Kırcova, İbrahim.

(1)

Mucuk, İsmet, 1939-

(1)

Newman, Bruce I., ed.

(1)

Odabaşı, Yavuz.

(1)

Quick, W. T., ort. yaz.

(1)

Rausser, Gordon C, ed.

(1)

Rayport, Jeffrey F.

(1)

Rayport, Jeffrey F. E-commerce.

(1)

Ronkainen, Ilkka A., ed.

(1)

Saren, Mike, ort. yaz.

(1)

Savard, Rejean, 1950-, ed.

(1)

(1)

Shepherd, Geoffrey Seddon, 1898-

(1)

Sullivan, Malcolm.

(1)

Tavmergen, İge Pınar.

(1)

Ulusal Pazarlama Kongresi (7 : 31 Mayıs-2Haziran 2002 :Afyon, Türkiye)

(1)

Vercic, Dejan, ed.

(1)

Webb, John Richard, 1949-

(1)

Weitz, Barton A., ed.

(1)

Wensley, Robin, 1944- ed.

(1)

Yurtman, Arzu, haz.

(1)

(1)

İsmailoğlu, Ahmet Hamdi.

(1)

Language

(17)

(7)

Subject

Marketing research.

(3)

(3)

PAZARLAMA ARAŞTIRMASI.

(3)

(3)

ÇİFTLİK ÜRÜNÜ -- PAZARLAMA.

(2)

Advertising, Political.

(1)

Agricultural credit.

(1)

Agriculture -- Economic aspects.

(1)

Authorship -- Marketing.

(1)

BİLGİ HİZMETLERİ -- PAZARLAMA.

(1)

Campaign management.

(1)

Communication in politics -- Great Britain.

(1)

Communication in politics -- Slovenia.

(1)

Communication in politics -- United States.

(1)

Consumer behavior.

(1)

Corporations -- Public relations -- Research -- Methodology.

(1)

Cutflowers -- Marketing -- Turkey.

(1)

DOĞRUDAN PAZARLAMA.

(1)

Dentistry -- methods

(1)

Direct marketing.

(1)

Diş, Alıştırma Yöntemi

(1)

Dişçilik -- yöntemler

(1)

ELEKTRONİK KİTAPLAR.

(1)

ELEKTRONİK TİCARET -- VAKA İNCELEMESİ.

(1)

ELEKTRONİK YAYINCILIK.

(1)

ENDÜSTRİYEL PAZARLAMA.

(1)

ENDÜSTRİYEL TEDARİK.

(1)

Electronic books.

(1)

Electronic commerce -- Case studies.

(1)

Electronic publishing.

(1)

Export marketing.

(1)

Farm produce -- Marketing.

(1)

Halkla ilişkileri -- Araştırma -- Yöntembilim.

(1)

Industrial marketing.

(1)

Industrial procurement.

(1)

Information services -- Marketing.

(1)

Internet advertising -- Case studies.

(1)

Internet marketing -- Case studies.

(1)

Internet marketing.

(1)

KESME ÇİÇEK -- PAZARLAMA -- TÜRKİYE.

(1)

Kalitatif araştırma.

(1)

KÜTÜPHANELER -- PAZARLAMA.

(1)

Kütüphanecilik eğitimi -- Kongreler.

(1)

Kütüphaneler -- Kalite kontrolü -- Kongreler.

(1)

KütüphanelerxPazarlama -- Kongreler.

(1)

Libraries -- Marketing -- Congresses.

(1)

Libraries -- Marketing.

(1)

Libraries -- Quality control -- Congresses.

(1)

Library education -- Congresses.

(1)

Marketing -- Management.

(1)

Marketing -- Miscellanea.

(1)

Marketing -- Political aspects -- Turkey.

(1)

Marketing -- Turkey -- Congresses.

(1)

Marketing of Health Services

(1)

Marketing research -- Methodology.

(1)

(1)

PAZARLAMA -- TÜRKİYE -- KONGRELER.

(1)

PAZARLAMA -- YÖNETİM.

(1)

PERAKENDE TİCARET.

(1)

Pazarlama -- Siyasi yönleri -- Türkiye.

(1)

Pazarlama araştırması -- Yöntembilim.

(1)

Practice Management, Dental

(1)

Product management.

(1)

Public relations -- Research -- Methodology.

(1)

(1)

Qualitative research.

(1)

Reklam, Siyasi.

(1)

(1)

Sağlık Hizmetleri Pazarlaması

(1)

Siyasi kampanya yönetimi.

(1)

TARIM -- EKONOMİK YÖNLERİ.

(1)

TARIM KREDİSİ

(1)

TEKNOLOJİK YENİLİKLER -- YÖNETİM.

(1)

Technological innovations -- Management.

(1)

Toplam Kalite Yönetimi.

(1)

Total quality management.

(1)

TÜKETİCİ DAVRANIŞI.

(1)

WEB SİTELERİ -- PAZARLAMA.

(1)

WEB SİTESİ GELİŞTİRME.

(1)

Web site development.

(1)

Web sites -- Marketing.

(1)

YAZMA SANATI -- PAZARLAMA.

(1)

ÜRETİM TİCARETİ -- ABD.

(1)

ÜRÜN YÖNETİMİ.

(1)

İHRACAT PAZARLAMASI.

(1)

İNTERNET PAZARLAMASI -- VAKA İNCELEMESİ.

(1)

İNTERNET PAZARLAMASI.

(1)

İNTERNET REKLAMCILIĞI -- VAKA İNCELEMESİ.

(1)

İletişim, Siyasette -- ABD.

(1)

İletişim, Siyasette -- Büyük Britanya.

(1)

İletişim, Siyasette -- Solvenya.

(1)

Şirketler -- Halkla ilişkileri -- Araştırma -- Yöntembilim.

(1)

Shelf Location

Beytepe General Collection

Sağlık Bilimleri Genel Koleksiyon

Library

Beytepe Library

Health Sciences Library

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1.

Cover image for Retail marketing

Retail marketing

Retail marketing

Author

Sullivan, Malcolm. Adcock, Dennis, ort. yaz.

Preferred Shelf Number

HF 5415 S89 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

2.

Cover image for Handbook of marketing

Handbook of marketing

Handbook of marketing

Author

Weitz, Barton A., ed. Wensley, Robin, 1944- ed.

Preferred Shelf Number

HF 5415 H186 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

3.

Cover image for Marketing research : Methodological foundations

Marketing research : Methodological foundations

Marketing research : Methodological foundations

Author

Churchill, Gilbert A. Iacobucci, Dawn, ort. yaz.

Preferred Shelf Number

HF 5415.2 C5 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

4.

Cover image for Managing and marketing technology

Managing and marketing technology

Managing and marketing technology

Author

Ford, David. Saren, Mike, ort. yaz.

Preferred Shelf Number

HD 45 F667 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

5.

Cover image for Marketing farm products : economic analysis

Marketing farm products : economic analysis

Marketing farm products : economic analysis

Author

Shepherd, Geoffrey Seddon, 1898-

Preferred Shelf Number

HD 9006 S453 1962

Format:

Availability

Beytepe Library~1

Available:
Copies:

6.

Cover image for Best practices in international marketing

Best practices in international marketing

Best practices in international marketing

Author

Ronkainen, Ilkka A., ed. Czinkota, Michael R., ed.

Preferred Shelf Number

HF 1416 B476 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

7.

Cover image for Marketing concepts for libraries and information services

Marketing concepts for libraries and information services

Marketing concepts for libraries and information services

Author

De Saez, Eileen Elliott.

Preferred Shelf Number

Z716.3 D45 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

8.

Cover image for Marketing research : An aid to decision making

Marketing research : An aid to decision making

Marketing research : An aid to decision making

Author

Shao, Alan T.

Preferred Shelf Number

HF 5415.2 S469 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

9.

Cover image for Communication of politics : cross-cultural theory building in the practice of public relations and political marketing

Communication of politics : cross-cultural theory building in the practice of public relations and political marketing

Communication of politics : cross-cultural theory building in the practice of public relations and political marketing

Author

Newman, Bruce I., ed. Vercic, Dejan, ed.

Preferred Shelf Number

JA 85.2.U6 C65 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

10.

Cover image for Qualitative research methods in public relations and marketing communications

Qualitative research methods in public relations and marketing communications

Qualitative research methods in public relations and marketing communications

Author

Daymon, Christine, 1952- Holloway, Immy, ort. yaz.

Preferred Shelf Number

HD 59 .D347 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

11.

Cover image for Education and research for marketing and quality management in libraries : = La formation et la recherche sur le marketing et la gestion de la qualite en bibliotheque. Satellite meeting, Quebec, August 14-16 Aout 2001

Education and research for marketing and quality management in libraries : = La formation et la recherche sur le marketing et la gestion de la qualite en bibliotheque. Satellite meeting, Quebec, August 14-16 Aout 2001

Education and research for marketing and quality management in libraries : = La formation et la recherche sur le marketing et la gestion de la qualite en bibliotheque. Satellite meeting, Quebec, August 14-16 Aout 2001

Author

Savard, Rejean, 1950-, ed. International Federation of Library Associations and Institutions.

Preferred Shelf Number

Z 716.3 .E32 2002

Format:

Availability

Beytepe Library~1

Available:
Copies:

12.

Cover image for Understanding business marketing and purchasing : An interaction approach /ed. by David Ford on behalf of the IMP Group.

Understanding business marketing and purchasing : An interaction approach /ed. by David Ford on behalf of the IMP Group.

Understanding business marketing and purchasing : An interaction approach /ed. by David Ford on behalf of the IMP Group.

Author

Ford, David, 1944- ed.

Preferred Shelf Number

HF 5415.1263 U2 2002

Format:

Availability

Beytepe Library~1

Available:
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