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1. 
Cover image for Direct and interactive marketing
Direct and interactive marketing
Author 
Sargeant, Adrian. West, Douglas C., ed.
Preferred Shelf Number 
HF 5415.126 S235 2001
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2. 
Cover image for The Direct marketing handbook
The Direct marketing handbook
Author 
Nash, Edward L.
Preferred Shelf Number 
HF5438.25 D555 1992
Format: 
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3. 
Cover image for International Direct Marketing Principles, Best Practices, Marketing Facts
International Direct Marketing Principles, Best Practices, Marketing Facts
Author 
Krafft, Manfred. editor. Hesse, Jürgen. editor. Höfling, Jürgen. editor. Peters, Kay. editor. Rinas, Diane. editor.
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-540-39632-1
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4. 
Cover image for Response the complete guide to profitable direct marketing
Response the complete guide to profitable direct marketing
Author 
Geller, Lois K., 1944-
Preferred Shelf Number 
ONLINE
Electronic Access 
Oxford scholarship online http://dx.doi.org/10.1093/acprof:oso/9780195158694.001.0001
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5. 
Cover image for Direct marketing rules of thumb : 1,000 practical and profitable ideas to help you improve response, save money, and increase efficiency in your direct program
Direct marketing rules of thumb : 1,000 practical and profitable ideas to help you improve response, save money, and increase efficiency in your direct program
Author 
Bodian, Nat G., 1921-
Preferred Shelf Number 
HF5415.126 B63 1995
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6. 
Cover image for Visual marketing : a practical guide to the science of branding & retailing
Visual marketing : a practical guide to the science of branding & retailing
Author 
Kahn, Barbara E., author. Johnson, Elizabeth N., author.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003426899
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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7. 
Cover image for Contemporary issues in social media marketing
Contemporary issues in social media marketing
Author 
Bandyopadhyay, Subir, 1958- editor Rishi, Bikramjit, 1978- editor
Preferred Shelf Number 
HF5415.1265
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003412656
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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8. 
Cover image for Food security in the developing world
Food security in the developing world
Author 
Bashir, Muhammad Khalid, editor. Schilizzi, Steven, editor. Ali, Ghaffar, editor.
Preferred Shelf Number 
HD9018 .D44 F66564 2024
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119265214
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9. 
Cover image for AI doctor : the rise of artificial intelligence in healthcare : a guide for users, buyers, builders, and investors
AI doctor : the rise of artificial intelligence in healthcare : a guide for users, buyers, builders, and investors
Author 
Razmi, Ronald M., author
Preferred Shelf Number 
R859.7 .A78 R39 2024
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781394240197
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10. 
Cover image for Revolutionizing the AI-Digital Landscape A Guide to Sustainable Emerging Technologies for Marketing Professionals.
Revolutionizing the AI-Digital Landscape A Guide to Sustainable Emerging Technologies for Marketing Professionals.
Author 
Khang, Alex. Dutta, Pushan Kumar. Gupta, Sachin. Ayedee, Nishu. Chatterjee, Sandeep.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781032688305
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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11. 
Cover image for Rural marketing : growing the non-urban consumer
Rural marketing : growing the non-urban consumer
Author 
Velayudhan, Sanal Kumar, 1955- author.
Preferred Shelf Number 
HD9000.6
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781032685083
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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12. 
Cover image for The Routledge handbook of digital consumption
The Routledge handbook of digital consumption
Author 
Llamas, Rosa, editor. Belk, Russell W., editor.
Preferred Shelf Number 
HM851
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003317524
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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