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1. 
Cover image for Differential games in marketing
Differential games in marketing
Author 
Jorgensen, Steffen, 1942- Zaccour, Georges.
Preferred Shelf Number 
HF5415 .J67 2004
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Availability 
Beytepe Library~1
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2. 
Cover image for Marketing engineering : computer-assisted marketing analysis and planning
Marketing engineering : computer-assisted marketing analysis and planning
Author 
Lilien, Gary L. Rangaswamy, Arvind, ort. yaz.
Preferred Shelf Number 
HF 5415.125 .L54 2003
Format: 
Availability 
Beytepe Library~1
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3. 
Cover image for Building models for marketing decisions
Building models for marketing decisions
Author 
Leeflang, P. S. H.
Preferred Shelf Number 
HF5415.135 .B85 2000
Format: 
Availability 
Beytepe Library~2
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