Limit Search Results
Author
SpringerLink (Online service)
(16)
IGI Global, publisher.
(4)
Muthu, Subramanian Senthilkannan. editor.
(3)
Chi, Maomao. editor.
(2)
Project Muse.
(2)
Language
Publication Date
-
Subject
Marketing research.
(18)
Marketing.
(8)
Consumer behavior.
(5)
Marketing research -- Methodology.
(4)
Motivation research (Marketing).
(4)
Material Type
Shelf Location
Switch to list view
Switch to thumbnail view
69 Results Found Subscribe to search results
000000000000DEFAULT
Print
1. 
Cover image for Marketing information and research
Marketing information and research
Author 
Housden, Matthew.
Preferred Shelf Number 
ONLINE
Electronic Access 
Click here to view
Format: 
Availability 
Online Library~1
Available:
Copies:
2. 
Cover image for The essentials of marketing research
The essentials of marketing research
Author 
Silver, Lawrence S., 1948- Wrenn, Bruce. Marketing research.
Preferred Shelf Number 
ONLINE
Electronic Access 
Click here to view
Format: 
Availability 
Online Library~1
Available:
Copies:
3. 
Cover image for Marketing research a practical approach
Marketing research a practical approach
Author 
Kolb, Bonita M.
Preferred Shelf Number 
ONLINE(368826.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/marketing-research
SAGE research methods http://srmo.sagepub.com/view/marketing-research/SAGE.xml
Format: 
Availability 
Online Library~1
Available:
Copies:
4. 
Cover image for Statistics for marketing and consumer research
Statistics for marketing and consumer research
Author 
Mazzocchi, Mario.
Preferred Shelf Number 
ONLINE(369402.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/statistics-for-marketing-and-consumer-research
SAGE research methods http://srmo.sagepub.com/view/statistics-for-marketing-and-consumer-research/SAGE.xml
Format: 
Availability 
Online Library~1
Available:
Copies:
5. 
Cover image for Marketing research for beginners a practical handbook
Marketing research for beginners a practical handbook
Author 
Khoo, Hong Meng. Gale Group.
Preferred Shelf Number 
ONLINE(341051.1)
Electronic Access 
Available for Hacettepe University via Gale Virtual Reference Library. Click here to access
Format: 
Availability 
Online Library~1
Available:
Copies:
6. 
Cover image for Handbook of research on entrepreneurship and marketing for global reach in the digital economy
Handbook of research on entrepreneurship and marketing for global reach in the digital economy
Author 
Carvalho, Luisa Cagica, 1970- editor. Isaias, Pedro, editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6307-5
Format: 
Availability 
Online Library~1
Available:
Copies:
7. 
Cover image for Service marketing strategies for small and medium enterprises : emerging research and opportunities
Service marketing strategies for small and medium enterprises : emerging research and opportunities
Author 
Rahman, Muhammad Sabbir, 1981- author. Zaman, Mahmud Habib, 1981- author. Hossain, Md. Afnan, 1987- author. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7891-8
Format: 
Availability 
Online Library~1
Available:
Copies:
8. 
Cover image for Handbook of research on digital marketing innovations in social entrepreneurship and solidarity economics
Handbook of research on digital marketing innovations in social entrepreneurship and solidarity economics
Author 
Sáiz Álvarez, José Manuel, editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-8939-6
Format: 
Availability 
Online Library~1
Available:
Copies:
9. 
Cover image for Field guide to case study research in business-to-business marketing and purchasing
Field guide to case study research in business-to-business marketing and purchasing
Author 
Woodside, Arch G. Pattinson, Hugh. Marshall, Roger.
Preferred Shelf Number 
ONLINE
Electronic Access 
https://www.emerald.com/insight/publication/doi/10.1108/S1069-0964201421
Format: 
Availability 
Online Library~1
Available:
Copies:
10. 
Cover image for Innovation and Marketing in the Pharmaceutical Industry Emerging Practices, Research, and Policies
Innovation and Marketing in the Pharmaceutical Industry Emerging Practices, Research, and Policies
Author 
Ding, Min. editor. Eliashberg, Jehoshua. editor. Stremersch, Stefan. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-1-4614-7801-0
Format: 
Availability 
Online Library~1
Available:
Copies:
11. 
Cover image for Leading edge marketing research 21st-century tools and practices
Leading edge marketing research 21st-century tools and practices
Author 
Kaden, Robert J. Linda, Gerald. Prince, Melvin.
Preferred Shelf Number 
ONLINE(368702.1)
Electronic Access 
SAGE knowledge http://sk.sagepub.com/books/leading-edge-marketing-research
Format: 
Availability 
Online Library~1
Available:
Copies:
12. 
Cover image for Qualitative research methods in public relations and marketing communications
Qualitative research methods in public relations and marketing communications
Author 
Daymon, Christine, 1952- Holloway, Immy.
Preferred Shelf Number 
ONLINE
Electronic Access 
Click here to view
Format: 
Availability 
Online Library~1
Available:
Copies:
Go to:Search Results
|
Top of Page
|
Search Facets