Search Results for Markets

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Auftrags- und Projektmanagement Mastering Business Markets

Author

Kleinaltenkamp, Michael. editor. Plinke, Wulff. editor. Geiger, Ingmar. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE(337765.1)

Electronic Access

http://dx.doi.org/10.1007/978-3-658-01352-3

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Bottom of the pyramid marketing : making, shaping and developing BoP markets

Author

Singh, Ramendra, editor.

Preferred Shelf Number

ONLINE

Electronic Access

https://www.emerald.com/insight/publication/doi/10.1108/9781787145559

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Consumer Demographics and Behaviour Markets are People

Author

Martins, Jo M. author. Yusuf, Farhat. author. Swanson, David A. author. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

Electronic Access

http://dx.doi.org/10.1007/978-94-007-1855-5

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Social Media Marketing Management How to Penetrate Emerging Markets and Expand Your Customer Base.

Author

Hinson, Robert (Robert Ebo) Mhlanga, David. Osei-Frimpong, Kofi. Doe, Joshua.

Preferred Shelf Number

HF5415

Electronic Access

Taylor & Francis https://www.taylorfrancis.com/books/9781003307457
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf

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Growth dynamics in new markets : improving decision making through simulation model-based management

Author

Schaffernicht, Martin F. G., 1961- author. Groesser, Stefan N., 1978- author.

Preferred Shelf Number

HD30.23 .S294 2018

Electronic Access

https://onlinelibrary.wiley.com/doi/book/10.1002/9781119118305

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Handbook of Social Media Management Value Chain and Business Models in Changing Media Markets

Author

Friedrichsen, Mike. editor. Mühl-Benninghaus, Wolfgang. editor. SpringerLink (Online service)

Preferred Shelf Number

ONLINE(333211.1)

Electronic Access

http://dx.doi.org/10.1007/978-3-642-28897-5

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Branded Component Strategies Ingredient Branding in B2B Markets

Author

Worm, Stefan. author. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

Electronic Access

http://dx.doi.org/10.1007/978-3-8349-6453-3

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Capturing new markets how smart companies create opportunities others don't

Author

Wunker, Stephen M.

Preferred Shelf Number

ONLINE

Electronic Access

Subscription required

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The connected customer the changing nature of consumer and business markets

Author

Wuyts, Stefan.

Preferred Shelf Number

ONLINE

Electronic Access

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10.

Reputation Transfer to Enter New B-to-B Markets Measuring and Modelling Approaches

Author

Falkenreck, Christine. author. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

Electronic Access

http://dx.doi.org/10.1007/978-3-7908-2357-8

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11.

International Brand Management of Chinese Companies Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets

Author

Bell, Sandra. author. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

Electronic Access

http://dx.doi.org/10.1007/978-3-7908-2030-0

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12.

Key Account Management in Business-to-Business Markets An Assessment of Its Economic Value

Author

Wengler, Stefan. author. SpringerLink (Online service)

Preferred Shelf Number

ONLINE

Electronic Access

http://dx.doi.org/10.1007/978-3-8350-9355-3

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