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1. 
Cover image for Augmenting customer retention through big data analytics
Augmenting customer retention through big data analytics
Author 
Malik, Reena, 1986- editor. Sharma, Ambuj, 1977- editor. Chaudhary, Prashant Vilas, editor
Preferred Shelf Number 
HF5415.5
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003538486
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for Entity resolution and information quality
Entity resolution and information quality
Author 
Talburt, John R.
Preferred Shelf Number 
ONLINE
Electronic Access 
ScienceDirect http://www.sciencedirect.com/science/book/9780123819727
Format: 
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3. 
Cover image for Data mining techniques in CRM inside customer segmentation
Data mining techniques in CRM inside customer segmentation
Author 
Tsiptsis, Konstantinos. Chorianopoulos, Antonios. Wiley InterScience (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
John Wiley http://dx.doi.org/10.1002/9780470685815
MyiLibrary, Table of contents http://www.myilibrary.com?id=249114&ref=toc
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4. 
Cover image for Customer relationship management systems handbook
Customer relationship management systems handbook
Author 
Sharp, Duane E., author.
Preferred Shelf Number 
HF5415.5 .S5199 2003
Electronic Access 
Click here to view.
Format: 
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Online Library~1
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