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1. 
Cover image for ABUSIVE CUSTOMER breaking the silence around customers' aggressive behavior.
ABUSIVE CUSTOMER breaking the silence around customers' aggressive behavior.
Author 
Yorgov, Ivaylo.
Preferred Shelf Number 
HF5415.32
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003402565
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for LOYALTY MANAGEMENT driving engagement with loyalty programs and customer experiences.
LOYALTY MANAGEMENT driving engagement with loyalty programs and customer experiences.
Author 
Ziliani, Cristina, author. Ieva, Marco (Research fellow in marketing), author.
Preferred Shelf Number 
HF5415.525
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003400783
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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3. 
Cover image for Engaging the heart in business : a revolutionary market approach based on love
Engaging the heart in business : a revolutionary market approach based on love
Author 
Alessandri, Alice, 1970- author. Aleo, Alberto, 1972- author.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780429465604
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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4. 
Cover image for Better customer service : simple rules you can apply today
Better customer service : simple rules you can apply today
Author 
Brewer, Edward C., 1960- author. Holmes, Terence L., author.
Preferred Shelf Number 
HF5415.5
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003163763
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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5. 
Cover image for Driving consumer engagement in social media : influencing electronic word of mouth.
Driving consumer engagement in social media : influencing electronic word of mouth.
Author 
Bianchi, Anna.
Preferred Shelf Number 
HF5415.1265
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003125518
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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6. 
Cover image for Engaging brands : a customer-centric approach for superior experiences
Engaging brands : a customer-centric approach for superior experiences
Author 
Addis, Michela, author.
Preferred Shelf Number 
HF5415.1255
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780429504266
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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7. 
Cover image for Sentiment analysis and knowledge discovery in contemporary business
Sentiment analysis and knowledge discovery in contemporary business
Author 
Rajput, Dharmendra Singh, 1985- editor. Thakur, Ramjeevan Singh, 1974- editor. Basha, S. Muzamil, 1986- editor. IGI Global, publisher.
Preferred Shelf Number 
ONLINE
Electronic Access 
Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-4999-4
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8. 
Cover image for Customer's new voice : extreme relevancy and experience through volunteered customer information
Customer's new voice : extreme relevancy and experience through volunteered customer information
Author 
McKean, John, 1956-
Preferred Shelf Number 
ONLINE(342158.1)
Electronic Access 
ebrary An electronic book accessible through the World Wide Web; click to view
John Wiley http://dx.doi.org/10.1002/9781119017097
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9. 
Cover image for Please every customer delivering stellar customer service across cultures
Please every customer delivering stellar customer service across cultures
Author 
Lucas, Robert W.
Preferred Shelf Number 
ONLINE
Electronic Access 
Subscription required
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10. 
Cover image for Fast innovation achieving superior differentiation, speed to market, and increased profitability
Fast innovation achieving superior differentiation, speed to market, and increased profitability
Author 
George, Michael L. Works, James. Watson-Hemphill, Kimberly.
Preferred Shelf Number 
ONLINE
Electronic Access 
Subscription required
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