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Cover image for The Silver Market Phenomenon Marketing and Innovation in the Aging Society
The Silver Market Phenomenon Marketing and Innovation in the Aging Society
Author 
Kohlbacher, Florian. editor. Herstatt, Cornelius. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-642-14338-0
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Online Library~1
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2. 
Cover image for The Silver Market Phenomenon Business Opportunities in an Era of Demographic Change
The Silver Market Phenomenon Business Opportunities in an Era of Demographic Change
Author 
Kohlbacher, Florian. editor. Herstatt, Cornelius. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
http://dx.doi.org/10.1007/978-3-540-75331-5
Format: 
Availability 
Online Library~1
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