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1. 
Cover image for MARKETING COMMUNICATION IN AFRICAN LANGUAGES
MARKETING COMMUNICATION IN AFRICAN LANGUAGES
Author 
Salawu, Abiodun Oyesomi, Kehinde Opeyemi, 1978-
Preferred Shelf Number 
HF5718
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003517382
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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2. 
Cover image for Digital public relations and marketing communication trends in Africa
Digital public relations and marketing communication trends in Africa
Author 
Njathi, Anne W., author. Watkins, Brandi, author.
Preferred Shelf Number 
HD59.6 .A35
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781032689654
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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3. 
Cover image for Integrated marketing communication : advertising and promotion in a digital world
Integrated marketing communication : advertising and promotion in a digital world
Author 
Juska, Jerome M., author.
Preferred Shelf Number 
HF6146 .I58
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9780367443382
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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4. 
Cover image for The Routledge companion to marketing and sustainability
The Routledge companion to marketing and sustainability
Author 
Peattie, Ken editor
Preferred Shelf Number 
HF5414
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003412397
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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5. 
Cover image for Brand management in a co-creation perspective : communication as constitutive of brands
Brand management in a co-creation perspective : communication as constitutive of brands
Author 
Hansen, Heidi (Marketing researcher), author.
Preferred Shelf Number 
HF5415.1255
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003050100
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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6. 
Cover image for Fashion marketing and communications : theory and practice across the fashion industry
Fashion marketing and communications : theory and practice across the fashion industry
Author 
Mitterfellner, Olga, 1978- author.
Preferred Shelf Number 
HF6161 .C44
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003449157
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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7. 
Cover image for Influencer marketing : building brand communities and engagement
Influencer marketing : building brand communities and engagement
Author 
Costello, Joyce, editor. Yesiloglu, Sevil, editor.
Preferred Shelf Number 
HF5415
Electronic Access 
Taylor & Francis https://www.taylorfrancis.com/books/9781003434498
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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8. 
Cover image for Developments in Information and Knowledge Management Systems for Business Applications Volume 7
Developments in Information and Knowledge Management Systems for Business Applications Volume 7
Author 
Kryvinska, Natalia. editor. Greguš, Michal. editor. Fedushko, Solomiia. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-031-25695-0
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9. 
Cover image for Intelligent Computing and Networking Proceedings of IC-ICN 2023
Intelligent Computing and Networking Proceedings of IC-ICN 2023
Author 
Balas, Valentina Emilia. editor. Semwal, Vijay Bhaskar. editor. Khandare, Anand. editor. SpringerLink (Online service)
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ONLINE
Electronic Access 
https://doi.org/10.1007/978-981-99-3177-4
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10. 
Cover image for E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part I
E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part I
Author 
Tu, Yiliu. editor. (orcid) Chi, Maomao. editor. SpringerLink (Online service)
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ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-031-32299-0
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11. 
Cover image for Advanced Hybrid Information Processing 6th EAI International Conference, ADHIP 2022, Changsha, China, September 29-30, 2022, Proceedings, Part II
Advanced Hybrid Information Processing 6th EAI International Conference, ADHIP 2022, Changsha, China, September 29-30, 2022, Proceedings, Part II
Author 
Fu, Weina. editor. Yun, Lin. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-031-28867-8
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12. 
Cover image for Wireless and Satellite Systems 13th EAI International Conference, WiSATS 2022, Virtual Event, Singapore, March 12-13, 2023, Proceedings
Wireless and Satellite Systems 13th EAI International Conference, WiSATS 2022, Virtual Event, Singapore, March 12-13, 2023, Proceedings
Author 
Zhao, Jun. editor. SpringerLink (Online service)
Preferred Shelf Number 
ONLINE
Electronic Access 
https://doi.org/10.1007/978-3-031-34851-8
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