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Cover image for The new science of customer relationships : delivering the one-to-one promise with AI
The new science of customer relationships : delivering the one-to-one promise with AI
Author 
Davenport, Thomas H., 1954- author. Sterne, Jim, 1955- author.
Preferred Shelf Number 
HF5415.5 .D38 2025
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781394320035
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2. 
Cover image for Augmented customer strategy : CRM in the digital age
Augmented customer strategy : CRM in the digital age
Author 
N'Goala, Gilles, editor. Pez-Pérard, Virginie, editor. Prim-Allaz, Isabelle, editor.
Preferred Shelf Number 
HF5415.5
Electronic Access 
https://onlinelibrary.wiley.com/doi/book/10.1002/9781119618324
Format: 
Availability 
Online Library~1
Available:
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