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1. 
Cover image for Statistical and machine-learning data mining techniques for better predictive modeling and analysis of big data
Statistical and machine-learning data mining techniques for better predictive modeling and analysis of big data
Author 
Ratner, Bruce. Ratner, Bruce. Statistical modeling and analysis for database marketing.
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ONLINE
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2. 
Cover image for Consumer cosmopolitanism in the age of globalization
Consumer cosmopolitanism in the age of globalization
Author 
Prince, Melvin.
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ONLINE
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EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=493226
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3. 
Cover image for Mergers and acquisitions strategy for consolidations roll up, roll out and innovate for superior growth and returns
Mergers and acquisitions strategy for consolidations roll up, roll out and innovate for superior growth and returns
Author 
Hoffmann, Norman.
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4. 
Cover image for Marketing management a cultural perspective
Marketing management a cultural perspective
Author 
Peñaloza, Lisa. Toulouse, Nil. Visconti, Luca M.
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5. 
Cover image for Latinos, Inc. : the Marketing and Making of a People.
Latinos, Inc. : the Marketing and Making of a People.
Author 
Dávila, Arlene.
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ONLINE
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http://www.jstor.org/stable/10.1525/j.ctt1ppw6p
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