Search Results for -- ANSİKLOPEDİLER. - Narrowed by: Electronic Library - 2005 - Marketing.
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003d--$002bANS$0025C4$0025B0KLOPED$0025C4$0025B0LER.$0026qf$003dLOCATION$002509Shelf$002bLocation$0025091$00253AELEKKUTUPH$002509Electronic$002bLibrary$0026qf$003dPUBDATE$002509Publication$002bDate$0025092005$0025092005$0026qf$003dSUBJECT$002509Subject$002509Marketing.$002509Marketing.$0026te$003dILS$0026ps$003d300$0026isd$003dtrue?
2024-09-10T09:47:03Z
Kommunikationsqualität in persönlichen Kundenbeziehungen Konzeptualisierung und empirische Prüfung
ent://SD_ILS/0/SD_ILS:177220
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Author Frommeyer, Astrid. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-322-86632-5">http://dx.doi.org/10.1007/978-3-322-86632-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Erfolgskontrolle der Integrierten Kommunikation Messung des Entwicklungsstandes integrierter Kommunikationsarbeit in Unternehmen
ent://SD_ILS/0/SD_ILS:177226
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Author Stumpf, Marcus. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-322-91275-6">http://dx.doi.org/10.1007/978-3-322-91275-6</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Erfolgsfaktoren im Dialogmarketing Eine empirische Analyse unter Berücksichtigung von B-to-B- und B-to-C-Unternehmen
ent://SD_ILS/0/SD_ILS:177227
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Author Krummenerl, Markus. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-322-91472-9">http://dx.doi.org/10.1007/978-3-322-91472-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Dynamik von Kundenerwartungen im Dienstleistungsprozess Konzeptionalisierung und empirische Befunde
ent://SD_ILS/0/SD_ILS:177235
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Author Richter, Mark. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-322-97871-4">http://dx.doi.org/10.1007/978-3-322-97871-4</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Messen messbar machen Mehr Intelligenz pro m2
ent://SD_ILS/0/SD_ILS:180665
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Author Huckemann, Matthias. author. Weiler, Dieter S. author. Seiler, Urs. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b137420">http://dx.doi.org/10.1007/b137420</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Marketingstrategie und Marketingpolitik
ent://SD_ILS/0/SD_ILS:181011
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Author Berndt, Ralph. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b138134">http://dx.doi.org/10.1007/b138134</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The Business Idea The Early Stages of Entrepreneurship
ent://SD_ILS/0/SD_ILS:181109
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Author Hougaard, Søren. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b138370">http://dx.doi.org/10.1007/b138370</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Marketing für Arztpraxen
ent://SD_ILS/0/SD_ILS:181038
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Author Streit, Volker. editor. Letter, Michael. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b138206">http://dx.doi.org/10.1007/b138206</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Handbuch Kundenzufriedenheit Strategie und Umsetzung in der Praxis
ent://SD_ILS/0/SD_ILS:181171
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Author Künzel, Hansjörg. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b138543">http://dx.doi.org/10.1007/b138543</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Consumer Driven Electronic Transformation Applying New Technologies to Enthuse Consumers and Transform the Supply Chain
ent://SD_ILS/0/SD_ILS:181179
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Author Doukidis, Georgios J. editor. Vrechopoulos, Adam P. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b138555">http://dx.doi.org/10.1007/b138555</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Management der Marketing-Kommunikation
ent://SD_ILS/0/SD_ILS:181469
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Author Unger, Fritz. author. Fuchs, Wolfgang. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/3-540-27534-7">http://dx.doi.org/10.1007/3-540-27534-7</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Growing Modular Mass Customization of Complex Products, Services and Software
ent://SD_ILS/0/SD_ILS:181399
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Author Kratochvíl, Milan. author. Carson, Charles. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b139063">http://dx.doi.org/10.1007/b139063</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Internationales Marketing-Management
ent://SD_ILS/0/SD_ILS:181801
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Author Berndt, Ralph. author. Altobelli, Claudia Fantapié. author. Sander, Matthias. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/3-540-28553-9">http://dx.doi.org/10.1007/3-540-28553-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Marketing im Perspektivenwechsel Festschrift für Udo Koppelmann
ent://SD_ILS/0/SD_ILS:181807
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Author Fröhlich-Glantschnig, Elisabeth. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/3-540-28560-1">http://dx.doi.org/10.1007/3-540-28560-1</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Moderne Markenführung Grundlagen — Innovative Ansätze — Praktische Umsetzungen
ent://SD_ILS/0/SD_ILS:200345
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Author Esch, Franz-Rudolf. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-4541-9">http://dx.doi.org/10.1007/978-3-8349-4541-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Viral Marketing Wie Sie Mundpropaganda gezielt auslösen und Gewinn bringend nutzen
ent://SD_ILS/0/SD_ILS:202085
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Author Langner, Sascha. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-9078-5">http://dx.doi.org/10.1007/978-3-8349-9078-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Mathematical Models of Distribution Channels
ent://SD_ILS/0/SD_ILS:164826
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Author Ingene, Charles A. author. Parry, Mark E. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b99585">http://dx.doi.org/10.1007/b99585</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Managing Business Interfaces Marketing and Engineering Issues in the Supply Chain and Internet Domains
ent://SD_ILS/0/SD_ILS:165078
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Author Chakravarty, Amiya K. editor. Eliashberg, Jehoshua. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b106523">http://dx.doi.org/10.1007/b106523</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Consumers, Policy and the Environment A Tribute to Folke Ölander
ent://SD_ILS/0/SD_ILS:165079
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Author Grunert, Klaus G. editor. Thøgersen, John. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b106518">http://dx.doi.org/10.1007/b106518</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Crisis Management in the Food and Drinks Industry A practical approach
ent://SD_ILS/0/SD_ILS:165582
2024-09-10T09:47:03Z
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Author Doeg, Colin. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/0-387-28921-6">http://dx.doi.org/10.1007/0-387-28921-6</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Modern Multidimensional Scaling Theory and Applications
ent://SD_ILS/0/SD_ILS:165591
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Author Borg, Ingwer. author. Groenen, Patrick J. F. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/0-387-28981-X">http://dx.doi.org/10.1007/0-387-28981-X</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Storytelling Branding in Practice
ent://SD_ILS/0/SD_ILS:181215
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Author Fog, Klaus. author. Budtz, Christian. author. Yakaboylu, Baris. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b138635">http://dx.doi.org/10.1007/b138635</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Formation and Early Growth of Business Webs Modular Product Systems in Network Markets
ent://SD_ILS/0/SD_ILS:198239
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Author Steiner, Florian. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b138404">http://dx.doi.org/10.1007/b138404</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Innovationen im sektoralen Marketing Festschrift zum 60. Geburtstag von Fritz Scheuch
ent://SD_ILS/0/SD_ILS:198262
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Author Holzmüller, Hartmut H. editor. Schuh, Arnold. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/3-7908-1638-8">http://dx.doi.org/10.1007/3-7908-1638-8</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Supply-Chain-Management und Warenwirtschaftssysteme im Handel
ent://SD_ILS/0/SD_ILS:181503
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Author Hertel, Joachim. author. Zentes, Joachim. author. Schramm-Klein, Hanna. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/3-540-27633-5">http://dx.doi.org/10.1007/3-540-27633-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Multichannel-Retailing Marketing in Mehrkanalsystemen des Einzelhandels
ent://SD_ILS/0/SD_ILS:181513
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Author Schröder, Hendrik. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/3-540-27646-7">http://dx.doi.org/10.1007/3-540-27646-7</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
It's not about the Technology Developing the Craft of Thinking for a High Technology Corporation
ent://SD_ILS/0/SD_ILS:164942
2024-09-10T09:47:03Z
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Author Karamchedu, Raj. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b101808">http://dx.doi.org/10.1007/b101808</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The Theory and Practice of Revenue Management
ent://SD_ILS/0/SD_ILS:165362
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Author Talluri, Kalyan T. author. Ryzin, Garrett J. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b139000">http://dx.doi.org/10.1007/b139000</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Writing marketing literary lessons from academic authorities
ent://SD_ILS/0/SD_ILS:369978
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Author Brown, Stephen, 1955 March 23-<br/>Preferred Shelf Number ONLINE(369978.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/writing-marketing">http://sk.sagepub.com/books/writing-marketing</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>