Search Results for Advertising - Narrowed by: 2010 SirsiDynix Enterprise https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dAdvertising$0026qf$003dPUBDATE$002509Publication$002bDate$0025092010$0025092010$0026ps$003d300$0026isd$003dtrue?dt=list 2025-03-18T13:33:36Z The psychology of advertising ent://SD_ILS/0/SD_ILS:262853 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Fennis, Bob Micha&euml;l, 1968-&#160;Stroebe, Wolfgang.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.tandfebooks.com/isbn/9780203853238">Click here to view</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Advertising its business, culture and careers ent://SD_ILS/0/SD_ILS:265874 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Tibbs, Andy, 1964-&#160;Beattie, Trevor.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.tandfebooks.com/isbn/9780203865958">Click here to view</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Advertising a very short introduction ent://SD_ILS/0/SD_ILS:278021 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Fletcher, Winston.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=324048">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=324048</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Persuasive Signs : The Semiotics of Advertising ent://SD_ILS/0/SD_ILS:534202 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Beasley, Ron, author.&#160;Danesi, Marcel, author.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="https://doi.org/10.1515/9783110888003">https://doi.org/10.1515/9783110888003</a> <a href="https://www.degruyter.com/isbn/9783110888003">https://www.degruyter.com/isbn/9783110888003</a> Cover <a href="https://www.degruyter.com/document/cover/isbn/9783110888003/original">https://www.degruyter.com/document/cover/isbn/9783110888003/original</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Global marketing and advertising understanding cultural paradoxes ent://SD_ILS/0/SD_ILS:263183 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Mooij, Marieke K. de, 1943-<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.tandfebooks.com/isbn/9780203875100">Click here to view</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Flash advertising flash platform development of microsites, advergames, and branded applications ent://SD_ILS/0/SD_ILS:264263 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Fincanon, Jason.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.tandfebooks.com/isbn/9780240813462">Click here to view</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> The media handbook a complete guide to advertising media selection, planning, research, and buying ent://SD_ILS/0/SD_ILS:264937 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Katz, Helen E.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.tandfebooks.com/isbn/9780203864555">Click here to view</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Alcohol advertising and young people's drinking representation, reception and regulation ent://SD_ILS/0/SD_ILS:278251 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Gunter, Barrie.&#160;Hansen, Anders, 1957-&#160;Touri, Maria, 1977-<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=356545">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=356545</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Advances in Advertising Research (Vol. 1) Cutting Edge International Research ent://SD_ILS/0/SD_ILS:200355 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Terlutter, Ralf. editor.&#160;Diehl, Sandra. editor.&#160;Okazaki, Shintaro. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://dx.doi.org/10.1007/978-3-8349-6006-1">http://dx.doi.org/10.1007/978-3-8349-6006-1</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Flash advertising flash platform development of microsites, advergames, and branded applications ent://SD_ILS/0/SD_ILS:145745 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Fincanon, Jason.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;ScienceDirect <a href="http://www.sciencedirect.com/science/book/9780240813455">http://www.sciencedirect.com/science/book/9780240813455</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Freud on Madison Avenue motivation research and subliminal advertising in America ent://SD_ILS/0/SD_ILS:246523 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Samuel, Lawrence R.&#160;Project Muse.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://muse.jhu.edu/books/9780812204872/">Full text available: </a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Children and advertising what do they think about advertisements, how are they affected by advertisements? ent://SD_ILS/0/SD_ILS:280766 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Sener, Arzu.&#160;Guven, Seval.&#160;Boylu, Ayfer Aydiner.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=540508">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=540508</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Children and advertising what do they think about advertisements and how are they affected by advertisements? ent://SD_ILS/0/SD_ILS:512606 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;&#350;ener, Arzu.&#160;G&uuml;ven, Seval.&#160;Boylu, Ayfer Aydiner.<br/>Preferred Shelf Number&#160;HQ784.T4 S46 2010<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> PDN : Photo district news. ent://SD_ILS/0/SD_ILS:229284 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Format:&#160;Continuing Resources&#160;Other<br/>Availability&#160;~0<br/> Unleashing the power of digital signage content strategies for the 5th screen ent://SD_ILS/0/SD_ILS:263278 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Kelsen, Keith.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.tandfebooks.com/isbn/9780240813035">Click here to view</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> The handbook of technology management ent://SD_ILS/0/SD_ILS:134517 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Bidgoli, Hossein.<br/>Preferred Shelf Number&#160;HD45 .H294 2010 V.1<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~3<br/> The Importance of Being Innocent Why We Worry About Children ent://SD_ILS/0/SD_ILS:235831 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Faulkner, Joanne.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://dx.doi.org/10.1017/CBO9781139010481">Access by subscription</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Black dogs and blue words depression and gender in the age of self-care ent://SD_ILS/0/SD_ILS:245761 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Emmons, Kimberly, 1972-&#160;Project Muse.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://muse.jhu.edu/books/9780813549224/">Full text available: </a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Show sold separately promos, spoilers, and other media paratexts ent://SD_ILS/0/SD_ILS:245681 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Gray, Jonathan (Jonathan Alan)&#160;Project Muse.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://muse.jhu.edu/books/9780814732342/">Full text available: </a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> The interplay of truth and deception new agendas in communication ent://SD_ILS/0/SD_ILS:266973 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;McGlone, Matthew S., 1966-&#160;Knapp, Mark L.<br/>Preferred 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href="http://www.sciencedirect.com/science/book/9780240813028">http://www.sciencedirect.com/science/book/9780240813028</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Kavram ve kuramlar&#305;yla reklam ent://SD_ILS/0/SD_ILS:314661 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Pelteko&#287;lu, Filiz Balta.<br/>Preferred Shelf Number&#160;HF5823 P45 2010<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Imagining illness : public health and visual culture ent://SD_ILS/0/SD_ILS:375388 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Serlin, David, editor.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.jstor.org/stable/10.5749/j.cttttn4z">http://www.jstor.org/stable/10.5749/j.cttttn4z</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Televizyon reklamlar&#305;n&#305;n marka tutumuna etkisi ent://SD_ILS/0/SD_ILS:310532 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Erdem, Ayhan<br/>Preferred Shelf Number&#160;HF6146.T42 E73 2010<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> &#304;leti&#351;im olarak reklamc&#305;l&#305;k ent://SD_ILS/0/SD_ILS:310974 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Dyer, Gillian&#160;Ta&#351;k&#305;ran, Nurdan &Ouml;ncel.<br/>Preferred Shelf Number&#160;HF5821 D98 2010<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Web wisdom how to evaluate and create information quality on the Web ent://SD_ILS/0/SD_ILS:285080 2025-03-18T13:33:36Z 2025-03-18T13:33:36Z Author&#160;Tate, Marsha Ann.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://marc.crcnetbase.com/isbn/9781420073232">Distributed by publisher. 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