Search Results for Advertising - Narrowed by: 2013SirsiDynix Enterprisehttps://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dAdvertising$0026qf$003dPUBDATE$002509Publication$002bDate$0025092013$0025092013$0026ic$003dtrue$0026ps$003d300$0026isd$003dtrue?dt=list2024-11-24T10:51:47ZHTML5 Advertisingent://SD_ILS/0/SD_ILS:3306152024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Percival, John. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(330615.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-1-4302-4603-9">http://dx.doi.org/10.1007/978-1-4302-4603-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Creative strategy in advertisingent://SD_ILS/0/SD_ILS:2489872024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Drewniany, Bonnie L. Jewler, A. Jerome.<br/>Preferred Shelf Number HF5825 J46 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>Creativity and advertising affect, events and processent://SD_ILS/0/SD_ILS:3443512024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor McStay, Andrew, 1975-<br/>Preferred Shelf Number ONLINE(344351.1)<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203492208">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Literary advertising and the shaping of British romanticisment://SD_ILS/0/SD_ILS:2410832024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Mason, Nicholas, 1970- Project Muse.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://muse.jhu.edu/books/9781421410715/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Effectiveness of Online Marketing Campaigns An Investigation into Online Multichannel and Search Engine Advertisingent://SD_ILS/0/SD_ILS:3352722024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Klapdor, Sebastian. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(335272.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-658-01732-3">http://dx.doi.org/10.1007/978-3-658-01732-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Advances in Advertising Research (Vol. IV) The Changing Roles of Advertisingent://SD_ILS/0/SD_ILS:3352822024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Rosengren, Sara. editor. Dahlén, Micael. editor. Okazaki, Shintaro. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(335282.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-658-02365-2">http://dx.doi.org/10.1007/978-3-658-02365-2</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketingent://SD_ILS/0/SD_ILS:3345262024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Vecchiato, Giovanni. author. Cherubino, Patrizia. author. Trettel, Arianna. author. Babiloni, Fabio. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(334526.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-38064-8">http://dx.doi.org/10.1007/978-3-642-38064-8</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The Routledge companion to advertising and promotional cultureent://SD_ILS/0/SD_ILS:3444312024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor McAllister, Matthew P. West, Emily.<br/>Preferred Shelf Number ONLINE(344431.1)<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203071434">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Targeted Advertising Technologies in the ICT Space A Use Case Driven Analysisent://SD_ILS/0/SD_ILS:3353612024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Schlee, Christian. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(335361.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8348-2396-0">http://dx.doi.org/10.1007/978-3-8348-2396-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Digital video recorders : DVRs changing TV and advertising foreverent://SD_ILS/0/SD_ILS:3424782024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Schaeffler, Jimmy.<br/>Preferred Shelf Number ONLINE(342478.1)<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780080928333">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>PDN : Photo district news.ent://SD_ILS/0/SD_ILS:2292842024-11-24T10:51:47Z2024-11-24T10:51:47ZFormat: Continuing Resources Other<br/>Availability ~0<br/>Cultural messaging in the U.S. war on terrorism a performative approach to securityent://SD_ILS/0/SD_ILS:2797382024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Sylvia, Polly, 1977-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=520620">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=520620</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Promotional culture and convergence markets, methods, mediaent://SD_ILS/0/SD_ILS:3443762024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Powell, Helen.<br/>Preferred Shelf Number ONLINE(344376.1)<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203130322">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenueent://SD_ILS/0/SD_ILS:3543842024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Kabani, Shama Hyder.<br/>Preferred Shelf Number HF5415.1265 K33 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>Identification and management of distributed data NGN, content-centric networks, and the webent://SD_ILS/0/SD_ILS:2880952024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Bartolomeo, Giovanni, 1977-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://marc.crcnetbase.com/isbn/9781439879085">Distributed by publisher. Purchase or institutional license may be required for access.</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The viral video manifesto why everything you know is wrong and how to do what really worksent://SD_ILS/0/SD_ILS:2925162024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Voltz, Stephen. Grobe, Fritz.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/viral-video-manifesto-everything-you-know-wrong-how-to-do-what-really-works">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Pinterest power market your business, sell your product, and build your brand on the world's hottest social networkent://SD_ILS/0/SD_ILS:2930472024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Miles, Jason, 1970- Lacey, Karen, 1963-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/pinterest-power-market-your-business-sell-product-build-brand-on-worlds-hottest-social-network">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Mobil pazarlama ve mobil reklam : tüketicilerin mobil reklamcılığa karşı tutumlarının analizient://SD_ILS/0/SD_ILS:3152212024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Özgüven, Nihan<br/>Preferred Shelf Number HF5415 O94 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>Advanced location-based technologies and servicesent://SD_ILS/0/SD_ILS:2853822024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Karimi, Hassan A.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://marc.crcnetbase.com/isbn/9781466518193">Distributed by publisher. Purchase or institutional license may be required for access.</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Reklamcılık : kavramlar, kararlar, kurumlarent://SD_ILS/0/SD_ILS:3154312024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Kocabaş, Füsun. Elden, Müge.<br/>Preferred Shelf Number HF5821 K762 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>Rational ritual : culture, coordination, and common knowledgeent://SD_ILS/0/SD_ILS:3771742024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Chwe, Michael Suk-Young, 1965-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.jstor.org/stable/10.2307/j.ctt24hqf1">http://www.jstor.org/stable/10.2307/j.ctt24hqf1</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Encyclopedia of major marketing strategies. Volume 3ent://SD_ILS/0/SD_ILS:3411832024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Miskelly, Matthew, editor. Gale Group.<br/>Preferred Shelf Number ONLINE(341183.1)<br/>Electronic Access <a href="http://find.galegroup.com/openurl/openurl?url_ver=Z39.88-2004&url_ctx_fmt=info:ofi/fmt:kev:mtx:ctx&req_dat=info:sid/gale:ugnid:hu_tr&res_id=info:sid/gale:GVRL&ctx_enc=info:ofi:enc:UTF-8&rft_val_fmt=info:ofi/fmt:kev:mtx:book&rft_id=info:sid/gale:bmcode:recid/5XFA">Available for Hacettepe University via Gale Virtual Reference Library. Click here to access</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Reklamcılıkent://SD_ILS/0/SD_ILS:3657232024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Tayfur Gıyasettin.<br/>Preferred Shelf Number HF5823 T394 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>Haksız rekabet kavramı açısından dürüstlük kuralına aykırı reklamlarent://SD_ILS/0/SD_ILS:3872522024-11-24T10:51:47Z2024-11-24T10:51:47ZAuthor Özdemir, Semih Sırrı.<br/>Preferred Shelf Number KKX1240 O93 2013<br/>Format: Books<br/>Availability Law Library~1<br/>