Search Results for Advertising - Narrowed by: Advertising.
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dAdvertising$0026qf$003dSUBJECT$002509Subject$002509Advertising.$002509Advertising.$0026ps$003d300?dt=list
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Advertising
ent://SD_ILS/0/SD_ILS:134189
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Author MacRury, Iain.<br/>Preferred Shelf Number HF5823 .M132 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising theory
ent://SD_ILS/0/SD_ILS:259964
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Author Rodgers, Shelly. Thorson, Esther.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203149546">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advertising : principles & practice
ent://SD_ILS/0/SD_ILS:97818
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Author Wells, William. Burnett, John, ort. yaz. Moriarty, Sandra E., ort. yaz.<br/>Preferred Shelf Number HF 5823 W455 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Controversies in contemporary advertising
ent://SD_ILS/0/SD_ILS:367955
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Author Sheehan, Kim.<br/>Preferred Shelf Number ONLINE(367955.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/controversies-in-contemporary-advertising">http://sk.sagepub.com/books/controversies-in-contemporary-advertising</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Absolute essentials of advertising
ent://SD_ILS/0/SD_ILS:552911
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Author Turnbull, Sarah, Dr., author.<br/>Preferred Shelf Number HF5823 .T87 2022<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003175551">https://www.taylorfrancis.com/books/9781003175551</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advertising a cultural economy
ent://SD_ILS/0/SD_ILS:367669
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Author McFall, Elizabeth Rose.<br/>Preferred Shelf Number ONLINE(367669.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/advertising">http://sk.sagepub.com/books/advertising</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Innovation in branding and advertising communication
ent://SD_ILS/0/SD_ILS:562367
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Author Mas Manchón, Lluís, editor.<br/>Preferred Shelf Number HF5415.123 .I56 2021<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003009276">https://www.taylorfrancis.com/books/9781003009276</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Handbook of research on narrative advertising
ent://SD_ILS/0/SD_ILS:482294
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Author Yilmaz, Recep, editor. IGI Global, publisher.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access Chapter PDFs via platform: <a href="http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-9790-2">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-9790-2</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advertising a very short introduction
ent://SD_ILS/0/SD_ILS:278021
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Author Fletcher, Winston.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=324048">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=324048</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advertising in modern and postmodern times
ent://SD_ILS/0/SD_ILS:367671
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Author Odih, Pamela.<br/>Preferred Shelf Number ONLINE(367671.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/advertising-in-modern-and-postmodern-times">http://sk.sagepub.com/books/advertising-in-modern-and-postmodern-times</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
International advertising realities and myths
ent://SD_ILS/0/SD_ILS:368581
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Author Jones, John Philip.<br/>Preferred Shelf Number ONLINE(368581.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/international-advertising">http://sk.sagepub.com/books/international-advertising</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advertising and consumer society : a critical introduction
ent://SD_ILS/0/SD_ILS:588757
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Author Holm, Nicholas, author.<br/>Preferred Shelf Number HF5811<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003253037">https://www.taylorfrancis.com/books/9781003253037</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Creativity and advertising affect, events and process
ent://SD_ILS/0/SD_ILS:344351
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Author McStay, Andrew, 1975-<br/>Preferred Shelf Number ONLINE(344351.1)<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203492208">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
How advertising works the role of research
ent://SD_ILS/0/SD_ILS:368480
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Author Jones, John Philip.<br/>Preferred Shelf Number ONLINE(368480.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/how-advertising-works">http://sk.sagepub.com/books/how-advertising-works</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Branded content and entertainment in advertising : a theoretical and empirical study of creative advertising practices
ent://SD_ILS/0/SD_ILS:562747
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Author Rodríguez-Rabadán Benito, María, author.<br/>Preferred Shelf Number HF5415.1255<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003310686">https://www.taylorfrancis.com/books/9781003310686</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The Routledge companion to advertising and promotional culture
ent://SD_ILS/0/SD_ILS:568211
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Author West, Emily, editor. McAllister, Matthew P., editor.<br/>Preferred Shelf Number HF5823<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003124870">https://www.taylorfrancis.com/books/9781003124870</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Strategic creativity a business field guide to advertising, branding, and design
ent://SD_ILS/0/SD_ILS:564499
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Author Landa, Robin, author.<br/>Preferred Shelf Number HD53<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003230786">https://www.taylorfrancis.com/books/9781003230786</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advertising Design by Medium : A Visual and Verbal Approach.
ent://SD_ILS/0/SD_ILS:591608
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Author Blakeman, Robyn, 1958-<br/>Preferred Shelf Number HF5823<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003255123">https://www.taylorfrancis.com/books/9781003255123</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Introduction to advertising : understanding and managing the advertising process
ent://SD_ILS/0/SD_ILS:556546
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Author Mogaji, Emmanuel, author.<br/>Preferred Shelf Number HF5823<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003008729">https://www.taylorfrancis.com/books/9781003008729</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The Routledge companion to advertising and promotional culture
ent://SD_ILS/0/SD_ILS:344431
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Author McAllister, Matthew P. West, Emily.<br/>Preferred Shelf Number ONLINE(344431.1)<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203071434">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advertising and promotion : an integrated marketing communications perspective
ent://SD_ILS/0/SD_ILS:249163
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Author Belch, George Eugene. Belch, Michael A., ort. yaz.<br/>Preferred Shelf Number HF5823 B387 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Manager's guide to marketing, advertising, and publicity
ent://SD_ILS/0/SD_ILS:292582
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Author Callen, Barry.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/managers-guide-to-marketing-advertising-publicity">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The Dentsu way secrets of cross switch marketing from the world's most innovative advertising agency
ent://SD_ILS/0/SD_ILS:293081
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Author Sugiyama, Kotaro. Andree, Tim.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/dentsu-way-secrets-cross-switch-marketing-from-world">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The globalization of advertising agencies, cities and spaces of creativity
ent://SD_ILS/0/SD_ILS:263862
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Author Beaverstock, Jonathan V.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203860892">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Fables, fashions, and facts about advertising a study of 28 enduring myths
ent://SD_ILS/0/SD_ILS:368299
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Author Jones, John Philip.<br/>Preferred Shelf Number ONLINE(368299.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/fables-fashions-and-facts-about-advertising">http://sk.sagepub.com/books/fables-fashions-and-facts-about-advertising</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Effective advertising understanding when, how, and why advertising works
ent://SD_ILS/0/SD_ILS:368199
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Author Tellis, Gerard J., 1950-<br/>Preferred Shelf Number ONLINE(368199.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/effective-advertising">http://sk.sagepub.com/books/effective-advertising</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advertising and promotion : an integrated marketing communications perspective
ent://SD_ILS/0/SD_ILS:97032
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Author Belch, George Eugene Belch, Michael A., ort. yaz.<br/>Preferred Shelf Number HF 5823 B387 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising promotion : Suplemental aspects of integrated marketing communications
ent://SD_ILS/0/SD_ILS:78291
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Author Shimp, Terence A.<br/>Preferred Shelf Number HF 5415.123 S54 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The advertising business operations, creativity, media planning, integrated communications
ent://SD_ILS/0/SD_ILS:369522
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Author Jones, John Philip.<br/>Preferred Shelf Number ONLINE(369522.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/the-advertising-business">http://sk.sagepub.com/books/the-advertising-business</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Industrial marketing communications : business-to-business advertising, promotion and PR
ent://SD_ILS/0/SD_ILS:70605
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Author Hart, Norman A.<br/>Preferred Shelf Number HF 5415 H372 1993<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Ideation
ent://SD_ILS/0/SD_ILS:279098
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Author Mahon, Nik.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=430139">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=430139</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Diversity, equity, and inclusion in strategic communications : becoming culturally proficient communicators
ent://SD_ILS/0/SD_ILS:555169
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Author Bush, Lee (Professor of strategic communications), author. Lindsey, Karen (Professor of strategic communications), author.<br/>Preferred Shelf Number HD30.3<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003411796">https://www.taylorfrancis.com/books/9781003411796</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
101 derste reklamcılık : reklamcılık hakkında bilmeniz gereken her şey
ent://SD_ILS/0/SD_ILS:523575
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Author Arrington, Tracy Frederick, Matthew Şen, Nilüfer, çeviren.<br/>Preferred Shelf Number HF5814 A7719 2023<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
APPRAISAL AND THE TRANSCREATION OF MARKETING TEXTS; PERSUASION IN CHINESE AND ENGLISH
ent://SD_ILS/0/SD_ILS:584940
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Author Ho, Nga-Ki Mavis.<br/>Preferred Shelf Number HF5823<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003290575">https://www.taylorfrancis.com/books/9781003290575</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Dikkat et!!! reklam var...
ent://SD_ILS/0/SD_ILS:523755
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Author Yaman, Fikret.<br/>Preferred Shelf Number HM1221 Y37 2022<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılığın temel ilkeleri
ent://SD_ILS/0/SD_ILS:514413
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Author Yücel, Halime.<br/>Preferred Shelf Number HF5823 Y92 2022<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Şok reklamcılık : "hiç beklemediğin bir anda"
ent://SD_ILS/0/SD_ILS:511731
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Author Darıcı, Sefer. Çetinkaya, Aysel.<br/>Preferred Shelf Number HF5823 D375 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Principles of strategic communication
ent://SD_ILS/0/SD_ILS:549748
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Author Holtzhausen, Derina Rhoda, author. Fullerton, Jami A., 1963- author. Lewis, Bobbi Kay, 1970- author. Shipka, Danny, 1967- author.<br/>Preferred Shelf Number HF5718<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003002048">https://www.taylorfrancis.com/books/9781003002048</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Marketing communications
ent://SD_ILS/0/SD_ILS:551835
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Author Eagle, Lynne, author.<br/>Preferred Shelf Number HF5415.123 .E24 2021<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003089292">https://www.taylorfrancis.com/books/9781003089292</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Decoding Coca-Cola : a biography of a global brand
ent://SD_ILS/0/SD_ILS:576695
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Author Crawford, Robert, 1975- editor. Brennan, Linda L., editor. Khamis, Susie, editor.<br/>Preferred Shelf Number HF5415.1255 .D43 2021<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781351024020">https://www.taylorfrancis.com/books/9781351024020</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Sosyal medya, reklam ve marka üçgeni
ent://SD_ILS/0/SD_ILS:480164
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Author Efendioğlu, İbrahim Halil. Durmaz, Yakup.<br/>Preferred Shelf Number HF5821 E34 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Eğer Ogilvy değilseniz bir fikir yaratmanın yolları : reklamcılığın gizli silahları
ent://SD_ILS/0/SD_ILS:511680
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Author Ivanov, Alexey.<br/>Preferred Shelf Number HF5821 I936 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Fikir nasıl bulunur
ent://SD_ILS/0/SD_ILS:512221
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Author Foster, Jack. Tayanç, Dinç, çeviren Hasdemir, Umut, editör Foster, Larry, çizen<br/>Preferred Shelf Number PN147 F67819 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Markalaşmada transmedya hikayeciliği : bir yeni medya yaklaşımı
ent://SD_ILS/0/SD_ILS:478897
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Author Karcı, H. Deniz. Balcı, Şükrü.<br/>Preferred Shelf Number HF5415.1265 K37 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Medya planlamasında kullanılan araştırmalar ve veriler
ent://SD_ILS/0/SD_ILS:460483
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Author Cem, İsmail Hayri. Akman, Zeynep Hale.<br/>Preferred Shelf Number HF5826.5 C46 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Maksimum korunma : korku çağında reklam
ent://SD_ILS/0/SD_ILS:511742
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Author Kabakcı, Gökçe Zeybek, yazar.<br/>Preferred Shelf Number HF5823 K33 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital reklamın gizli dünyası : içerik pazarlaması ve doğal görünen reklamlar
ent://SD_ILS/0/SD_ILS:392424
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Author Einstein, Mara. Tanla, Damla. Küçük, Suat Hayri.<br/>Preferred Shelf Number HF5811 E36 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Gelenekselden dijitale reklam mecraları : Açıkhavadan sanal gerçeklik uygulamalarına
ent://SD_ILS/0/SD_ILS:462647
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Çakın, Ömer, editör<br/>Preferred Shelf Number HF5823 G45 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tutundurma karması
ent://SD_ILS/0/SD_ILS:479122
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Yaman, Fikret.<br/>Preferred Shelf Number HM1221 Y36 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İletişim : genel/teknik İletişim - pazarlama iletişimi - reklamcılık
ent://SD_ILS/0/SD_ILS:380868
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Küçük, Orhan.<br/>Preferred Shelf Number HF5415.123 I44 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve reklamcılık
ent://SD_ILS/0/SD_ILS:479135
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Elden, Müge. author<br/>Preferred Shelf Number HF5823 E4346 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing communications
ent://SD_ILS/0/SD_ILS:354622
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Egan, John.<br/>Preferred Shelf Number HF5415.123 E4 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık : kavramlar, kararlar, kurumlar
ent://SD_ILS/0/SD_ILS:380015
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Kocabaş, Füsun. Elden, Müge. Topsümer, Füsun.<br/>Preferred Shelf Number HF5821 K762 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Nedir bu reklam?
ent://SD_ILS/0/SD_ILS:380021
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Babacan, Muazzez.<br/>Preferred Shelf Number HF5823 B33 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık
ent://SD_ILS/0/SD_ILS:365723
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Tayfur Gıyasettin.<br/>Preferred Shelf Number HF5823 T394 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık : kavramlar, kararlar, kurumlar
ent://SD_ILS/0/SD_ILS:315431
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Kocabaş, Füsun. Elden, Müge.<br/>Preferred Shelf Number HF5821 K762 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
How to hire and develop your next top performer the qualities that make salespeople great
ent://SD_ILS/0/SD_ILS:293048
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Greenberg, Herb. Sweeney, Patrick, 1952-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/how-to-hire-develop-your-next-top-performer-2nd-edition-qualities-that-make-salespeople-great">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The fusion marketing bible fuse traditional media, social media, and digital media to maximize marketing
ent://SD_ILS/0/SD_ILS:293049
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Safko, Lon.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/fusion-marketing-bible-fuse-traditional-media-social-amp-digital-to-maximize">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Nedir bu reklam?
ent://SD_ILS/0/SD_ILS:315024
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Babacan, Muazzez.<br/>Preferred Shelf Number HF5823 B33 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pazarlama iletişiminde sosyal medya
ent://SD_ILS/0/SD_ILS:385555
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Sevinç, Salih Seçkin.<br/>Preferred Shelf Number HF5415.123 S48 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamı okumak
ent://SD_ILS/0/SD_ILS:392188
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Dağtaş, Banu, 1965-<br/>Preferred Shelf Number HF5821 D34 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tips & traps for marketing your business
ent://SD_ILS/0/SD_ILS:292674
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Cooper, Scott W. Grutzner, Fritz. Cooper, Birk.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/tips-traps-for-marketing-your-business">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The power of corporate communication crafting the voice and image of your business
ent://SD_ILS/0/SD_ILS:292959
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Argenti, Paul A. Forman, Janis.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/power-corporate-communication">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Sold on language how advertisers talk to you and what this says about you
ent://SD_ILS/0/SD_ILS:298796
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Sedivy, Julie. Carlson, Greg N., 1948- Wiley InterScience (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access Wiley InterScience <a href="http://dx.doi.org/10.1002/9780470978146">An electronic book accessible through the World Wide Web; click for information</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The next evolution of marketing connect with your customers by marketing with meaning
ent://SD_ILS/0/SD_ILS:293120
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Gilbreath, Bob.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/next-evolution-marketing-connect-your-customers-by-meaning">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Kavram ve kuramlarıyla reklam
ent://SD_ILS/0/SD_ILS:314661
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Peltekoğlu, Filiz Balta.<br/>Preferred Shelf Number HF5823 P45 2010<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamın toplumsal yansımaları ve yeni reklam biçimleri
ent://SD_ILS/0/SD_ILS:392187
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Yavuz, Şahinde.<br/>Preferred Shelf Number HF5821 R455 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Propaganda çağı : iknanın gündelik kullanımı ve suistimali
ent://SD_ILS/0/SD_ILS:508334
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Pratkanis, Anthony R. Aronson, Elliot. Haliloğlu, Nagihan.<br/>Preferred Shelf Number HM263 P71519 2008<br/>Format: Books<br/>Availability Law Library~1<br/>
Reklamları izlediniz : reklamların farklı okumalarına dair bir çalışma
ent://SD_ILS/0/SD_ILS:392186
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Yavuz, Şahinde.<br/>Preferred Shelf Number HF5823 Y38 2007<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Understanding Physician-Pharmaceutical Industry Interactions A Concise Guide
ent://SD_ILS/0/SD_ILS:237275
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Jain, Shaili.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1017/CBO9780511665677">Access by subscription</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Reklamla gerdeğe girmek
ent://SD_ILS/0/SD_ILS:490061
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Çifçi, Kemal. Zorlu, Abdülkadir.<br/>Preferred Shelf Number HF5804 C54 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni reklamcılık
ent://SD_ILS/0/SD_ILS:315282
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Aksoy, Atilla.<br/>Preferred Shelf Number HF 5823 A8 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam iletişimi : İnternet ve gazte reklamlarının etkilerine yönelik bir araştırma
ent://SD_ILS/0/SD_ILS:115094
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Karaçor, Süleyman.<br/>Preferred Shelf Number HF5821 .K373 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Televizyon reklam filmi yapımı : kavramlar, uygulamalar, sorunlar ve telif hakları
ent://SD_ILS/0/SD_ILS:115149
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Akbulut, Nesrin Tan. Erdoğan , Elif Eda Balkaş.<br/>Preferred Shelf Number HF5825 .A338 2007<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Kurumsal reklamın anlattıkları ... / Müge Elden, Sinem Yeygel.
ent://SD_ILS/0/SD_ILS:311932
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Elden, Müge. Yeygel, Sinem.<br/>Preferred Shelf Number HF5823 E43 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık
ent://SD_ILS/0/SD_ILS:111231
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Tayfur Gıyasettin.<br/>Preferred Shelf Number HF5823 .T394 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık : kavramlar, kararlar, kurumlar
ent://SD_ILS/0/SD_ILS:112691
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Kocabaş, Füsun. Elden, Müge.<br/>Preferred Shelf Number HF5821 .K762 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Halkla ilişkiler & reklamcılık : temel ilkeler-uygulamadan örnekler
ent://SD_ILS/0/SD_ILS:311729
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Tikveş, Özkan.<br/>Preferred Shelf Number HM1221 T55 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni reklamcılık
ent://SD_ILS/0/SD_ILS:104067
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Aksoy, Atilla.<br/>Preferred Shelf Number HF 5823 .A8 2005<br/>Format: Books<br/>Availability Beytepe Library~3<br/>
Markan kadar konuş : marka iletişimi stratejileri
ent://SD_ILS/0/SD_ILS:104295
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Uztuğ, Ferruh, 1968-<br/>Preferred Shelf Number HD 69.B7 U99 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam söylemi
ent://SD_ILS/0/SD_ILS:103553
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Küçükerdoğan, G. Rengin.<br/>Preferred Shelf Number HF 5823 .K83 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Ticari reklam ve ilanlarda karşılaştırma ve kötüleme
ent://SD_ILS/0/SD_ILS:388768
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Özyurt, Fatma.<br/>Preferred Shelf Number HF5827.2 O99 2004<br/>Format: Books<br/>Availability Law Library~1<br/>
Location and Personalisation Delivering online and mobility services
ent://SD_ILS/0/SD_ILS:247686
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Ralph, Daniel, ed. Searby, Stephen, ed.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1049/PBBT008E">http://dx.doi.org/10.1049/PBBT008E</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Reklamcılığın geleceği
ent://SD_ILS/0/SD_ILS:103560
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Cappo, Joe. Yalım, Fevzi, çev.<br/>Preferred Shelf Number HF 5821 .C3720 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Biraz da ben konuşayım : ünlü reklam eleştirmeni açtı ağzını yumdu gözünü!
ent://SD_ILS/0/SD_ILS:107149
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Garfield, Bob. Çetinkaya, Selin, çev.<br/>Preferred Shelf Number HF5823 .G27 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve halkla ilişkilerde hedef kitle
ent://SD_ILS/0/SD_ILS:111056
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Kocabaş, Füsun. Elden, Müge. Yurdakul, Nilay.<br/>Preferred Shelf Number HF5821 .K761 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Müşteri memnuniyetini artırmanın 101 yolu
ent://SD_ILS/0/SD_ILS:107133
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Foster, Timothy R. V. Gönenç, Meral, çev.<br/>Preferred Shelf Number HD59 .F65 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Eski köye yeni adet
ent://SD_ILS/0/SD_ILS:102285
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Hürel, Feridun.<br/>Preferred Shelf Number HF 5415 H963 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İmaj yenileyen markalarda görsel kimlik sorunu
ent://SD_ILS/0/SD_ILS:74033
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Sobacı, Selin. Grafik Anasanat Dalı. tez.<br/>Preferred Shelf Number TEZ/5088 S12 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Başarılı tanıtımın 101 yolu
ent://SD_ILS/0/SD_ILS:114785
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Foster, Timothy R.V. Güldü, Hür.<br/>Preferred Shelf Number HD59 .F67 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve piyasa süreci
ent://SD_ILS/0/SD_ILS:90102
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Ekelund, Robert Burton, 1940- Saurman, David Scott, ort. yaz. Kirzner, Israel M., çev. Savaş, Vural, çev.<br/>Preferred Shelf Number HF 5821 E42 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
18 yaşından küçükler okuyamaz
ent://SD_ILS/0/SD_ILS:355028
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Hürel, Feridun.<br/>Preferred Shelf Number HD59 H87 1998<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Küçük bir reklam bütçesiyle büyük sonuçlar
ent://SD_ILS/0/SD_ILS:103598
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Smith, Cynthia S. Yarmalı, E. Sabri, çev.<br/>Preferred Shelf Number HF 5823 .S618 1996<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcı ve şaman
ent://SD_ILS/0/SD_ILS:392070
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Güngören, Ahmet.<br/>Preferred Shelf Number HF5823 G86 1995<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Beyin iğfal şebekesi : uluslararası reklamcılık
ent://SD_ILS/0/SD_ILS:102576
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Mattelart, Armand. Gürbüz, Işın.<br/>Preferred Shelf Number HF5821 M3214 1995<br/>Format: Books<br/>Availability Law Library~1 Beytepe Library~1<br/>
Semiotik : e. Einf. mit Beisp. für Reklameanalysen
ent://SD_ILS/0/SD_ILS:490151
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Nöth, Winfried.<br/>Preferred Shelf Number P99 N575 1975<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamı okumak reklamı anlamak
ent://SD_ILS/0/SD_ILS:479200
2026-01-11T17:01:33Z
2026-01-11T17:01:33Z
Author Yakın, Mehmet.<br/>Preferred Shelf Number HF5821 R456<br/>Format: Books<br/>Availability Beytepe Library~1<br/>