Search Results for Advertising -- Management. SirsiDynix Enterprise https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dAdvertising$002b--$002bManagement.$0026ic$003dtrue$0026ps$003d300?dt=list 2026-01-17T08:00:54Z Strategic advertising management ent://SD_ILS/0/SD_ILS:76751 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Percy, Larry.&#160;Rossiter, John R., ort.yaz.&#160;Elliott, Richard H., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5438.5 P475 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Handbook of advertising management ent://SD_ILS/0/SD_ILS:17322 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Barton, Roger, 1903-<br/>Preferred Shelf Number&#160;HF 5823 B314 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Advertising management in a digital environment : text and cases ent://SD_ILS/0/SD_ILS:561506 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Kelley, Larry D., 1955- author.&#160;Bartel Sheehan, Kim, 1958- author.<br/>Preferred Shelf Number&#160;HF5823 .K34425 2022<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003107828">https://www.taylorfrancis.com/books/9781003107828</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Digital advertising evolution ent://SD_ILS/0/SD_ILS:563475 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;MacRury, Iain, editor.&#160;Manika, Danae, editor.<br/>Preferred Shelf Number&#160;HF6146 .I58<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003168485">https://www.taylorfrancis.com/books/9781003168485</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Advances in Design, Music and Arts II 8th International Meeting of Research in Music, Arts and Design, EIMAD 2022, July 7-9, 2022 ent://SD_ILS/0/SD_ILS:528370 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Raposo, Daniel. editor.&#160;Neves, Jo&atilde;o. editor.&#160;Silva, Ricardo. editor.&#160;Correia Castilho, Lu&iacute;sa. editor.&#160;Dias, Rui. editor. (orcid)0000-0001-8493-7121<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-09659-4">https://doi.org/10.1007/978-3-031-09659-4</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Proceedings of International Conference on Recent Innovations in Computing ICRIC 2022, Volume 1 ent://SD_ILS/0/SD_ILS:529010 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Singh, Yashwant. editor.&#160;Singh, Pradeep Kumar. editor.&#160;Kolekar, Maheshkumar H. editor.&#160;Kar, Arpan Kumar. editor.&#160;Gon&ccedil;alves, Paulo J. Sequeira. editor.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-981-19-9876-8">https://doi.org/10.1007/978-981-19-9876-8</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Bioinformatics and Biomedical Engineering Third International Conference, IWBBIO 2015, Granada, Spain, April 15-17, 2015. Proceedings, Part II ent://SD_ILS/0/SD_ILS:518998 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Ortu&ntilde;o, Francisco. editor.&#160;Rojas, Ignacio. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-319-16480-9">https://doi.org/10.1007/978-3-319-16480-9</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Web Information Systems Engineering - WISE 2014 Workshops 15th International Workshops IWCSN 2014, Org2 2014, PCS 2014, and QUAT 2014, Thessaloniki, Greece, October 12-14, 2014, Revised Selected Papers ent://SD_ILS/0/SD_ILS:519317 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Benatallah, Boualem. editor.&#160;Bestavros, Azer. editor.&#160;Catania, Barbara. editor.&#160;Haller, Armin. editor.&#160;Manolopoulos, Yannis. editor.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-319-20370-6">https://doi.org/10.1007/978-3-319-20370-6</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Pharmaceutical Marketing in the 21st Century ent://SD_ILS/0/SD_ILS:540686 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Smith, Mickey, author.<br/>Preferred Shelf Number&#160;HD9665.5 S658 2014<br/>Electronic Access&#160;<a href="https://www.taylorfrancis.com/books/9781482203981">Click here to view.</a><br/>Format:&#160;Books<br/>Availability&#160;Online Library~1<br/> Identification and management of distributed data : NGN, content-centric networks, and the web ent://SD_ILS/0/SD_ILS:543616 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Bartolomeo, Giovanni, 1977, author.<br/>Preferred Shelf Number&#160;QA76.9 .D3 B3687 2013<br/>Electronic Access&#160;<a href="https://www.taylorfrancis.com/books/9781439879085">Click here to view.</a><br/>Format:&#160;Books<br/>Availability&#160;Online Library~1<br/> The Dentsu way secrets of cross switch marketing from the world's most innovative advertising agency ent://SD_ILS/0/SD_ILS:293081 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Sugiyama, Kotaro.&#160;Andree, Tim.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://mhebooklibrary.com/reader/dentsu-way-secrets-cross-switch-marketing-from-world">Subscription required</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> The handbook of technology management ent://SD_ILS/0/SD_ILS:134517 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Bidgoli, Hossein.<br/>Preferred Shelf Number&#160;HD45 .H294 2010 V.1<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~3<br/> Environmental management, sustainable development, and human health ent://SD_ILS/0/SD_ILS:539232 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Laboy, Eddie Nelson.<br/>Preferred Shelf Number&#160;RA565 .E516 2009<br/>Electronic Access&#160;<a href="https://www.taylorfrancis.com/books/9781134105328">Click here to view.</a><br/>Format:&#160;Books<br/>Availability&#160;Online Library~1<br/> Essentials of health care marketing ent://SD_ILS/0/SD_ILS:110333 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Berkowitz, Eric N.<br/>Preferred Shelf Number&#160;W 74.1 B513 2006<br/>Format:&#160;Books<br/>Availability&#160;Health Sciences Library~1<br/> Reklam ve y&ouml;netim ent://SD_ILS/0/SD_ILS:387463 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Hofsoos, Emil&#160;Hayk&#305;r, Ay&ccedil;a.<br/>Preferred Shelf Number&#160;HF5823 H64 1999<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Consumer education and economics. Teacher's manual ent://SD_ILS/0/SD_ILS:108756 2026-01-17T08:00:54Z 2026-01-17T08:00:54Z Author&#160;Lowe, Ross E.&#160;Malouf, Charles A.&#160;Jacobson, Annette R.&#160;Glencoe/McGraw-Hill.<br/>Preferred Shelf Number&#160;TX335 .G53 1997<br/>Format:&#160;Books<br/>Availability&#160;Health Sciences Library~1<br/>