Search Results for Advertising -- Research. - Narrowed by: Beytepe General Collection
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dAdvertising$002b--$002bResearch.$0026qf$003dLOCATION$002509Shelf$002bLocation$0025091$00253ABEYTEPEGEN$002509Beytepe$002bGeneral$002bCollection$0026ic$003dtrue$0026te$003dILS$0026ps$003d300?
2024-09-08T02:48:54Z
The media handbook : a complete guide to advertising media selection, planning, research, and buying
ent://SD_ILS/0/SD_ILS:364419
2024-09-08T02:48:54Z
2024-09-08T02:48:54Z
Author Katz, Helen E., author.<br/>Preferred Shelf Number HF5826.5 K38 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Ratings analysis : audience measurement and analytics
ent://SD_ILS/0/SD_ILS:363741
2024-09-08T02:48:54Z
2024-09-08T02:48:54Z
Author Webster, James G. Phalen, Patricia F. Lichty, Lawrence Wilson.<br/>Preferred Shelf Number HE8700.65 W42 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Çocuklara yönelik programlar ve bu programlarda yayımlanan reklamların içerik analizi araştırması
ent://SD_ILS/0/SD_ILS:139919
2024-09-08T02:48:54Z
2024-09-08T02:48:54Z
Author Şentürk, Murat. Turgut, Mustafa. Kenan, Seyfi.<br/>Preferred Shelf Number HQ784.T4 C63 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam iletişimi : İnternet ve gazte reklamlarının etkilerine yönelik bir araştırma
ent://SD_ILS/0/SD_ILS:115094
2024-09-08T02:48:54Z
2024-09-08T02:48:54Z
Author Karaçor, Süleyman.<br/>Preferred Shelf Number HF5821 .K373 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
What is brand equity, anyway? : selected papers on brands and advertising
ent://SD_ILS/0/SD_ILS:106074
2024-09-08T02:48:54Z
2024-09-08T02:48:54Z
Author Feldwick, Paul.<br/>Preferred Shelf Number HD 69.B7 F45 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamın marka değerine etkisi
ent://SD_ILS/0/SD_ILS:103559
2024-09-08T02:48:54Z
2024-09-08T02:48:54Z
Author Franzen, Giep. Goessens, Cindy, ort. yaz. Yalım, Fevzi, çev.<br/>Preferred Shelf Number HF 5814 .F7319 2002<br/>Format: Books<br/>Availability Beytepe Library~2<br/>