Search Results for Advertising -- United States.SirsiDynix Enterprisehttps://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dAdvertising$002b--$002bUnited$002bStates.$0026ps$003d300?dt=list2026-01-12T17:19:56ZPolitical advertising in the United Statesent://SD_ILS/0/SD_ILS:5557892026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Fowler, Erika Franklin, author. Franz, Michael M., 1976- author. Ridout, Travis N., 1974- author.<br/>Preferred Shelf Number JF2112 .A4<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003165712">https://www.taylorfrancis.com/books/9781003165712</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The rise of advertising in the United States a history of innovation to 1960ent://SD_ILS/0/SD_ILS:2801762026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Applegate, Edd.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=478349">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=478349</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Word-of-mouth in contemporary Hollywoodent://SD_ILS/0/SD_ILS:5724232026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Hewitt, Simon (College teacher), author.<br/>Preferred Shelf Number PN1993.5 .U65<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003328575">https://www.taylorfrancis.com/books/9781003328575</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Branding diversity new advertising and cultural strategiesent://SD_ILS/0/SD_ILS:5574002026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Khamis, Susie.<br/>Preferred Shelf Number HF5813 .U6<br/>Electronic Access Taylor & Francis <a href="https://www.taylorfrancis.com/books/9780429032257">https://www.taylorfrancis.com/books/9780429032257</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Nonprofits and advocacyent://SD_ILS/0/SD_ILS:3229732026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Tsujinaka, Yutaka, 1954- Smith, Steven Rathgeb, 1951- Pekkanen, Robert. Project Muse.<br/>Preferred Shelf Number ONLINE(322973.1)<br/>Electronic Access <a href="http://muse.jhu.edu/books/9781421413501/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>A word from our sponsor admen, advertising, and the golden age of radioent://SD_ILS/0/SD_ILS:2417372026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Meyers, Cynthia B. Project Muse.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://muse.jhu.edu/books/9780823255238/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Irish-American odyssey the remarkable rise of the O'Shaughnessy brothersent://SD_ILS/0/SD_ILS:3233032026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Kenny, Colum, 1951- author. Lee, Kristie, bookjacket designer. Dabholkar, Pratibha A., author. Project Muse, distributor. Project Muse.<br/>Preferred Shelf Number ONLINE(323303.1)<br/>Electronic Access <a href="http://muse.jhu.edu/books/9780826273208/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>FDA regulatory affairsent://SD_ILS/0/SD_ILS:5431722026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Pisano, Douglas J., editor. Mantus, David, editor.<br/>Preferred Shelf Number RM301.25 .F33 2014<br/>Electronic Access <a href="https://www.taylorfrancis.com/books/9781841849201">Click here to view.</a><br/>Format: Books<br/>Availability Online Library~1<br/>Formal and Informal Approaches to Food Policyent://SD_ILS/0/SD_ILS:5307742026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Aspray, William. author. Royer, George. author. Ocepek, Melissa G. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-3-319-04966-3">https://doi.org/10.1007/978-3-319-04966-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Encyclopedia of major marketing strategies. Volume 3ent://SD_ILS/0/SD_ILS:3411832026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Miskelly, Matthew, editor. Gale Group.<br/>Preferred Shelf Number ONLINE(341183.1)<br/>Electronic Access <a href="http://find.galegroup.com/openurl/openurl?url_ver=Z39.88-2004&url_ctx_fmt=info:ofi/fmt:kev:mtx:ctx&req_dat=info:sid/gale:ugnid:hu_tr&res_id=info:sid/gale:GVRL&ctx_enc=info:ofi:enc:UTF-8&rft_val_fmt=info:ofi/fmt:kev:mtx:book&rft_id=info:sid/gale:bmcode:recid/5XFA">Available for Hacettepe University via Gale Virtual Reference Library. Click here to access</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Cultural messaging in the U.S. war on terrorism a performative approach to securityent://SD_ILS/0/SD_ILS:2797382026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Sylvia, Polly, 1977-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=520620">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=520620</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The holiday makers magazines, advertising, and mass tourism in postwar Americaent://SD_ILS/0/SD_ILS:2419752026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Popp, Richard K., 1977- Project Muse.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://muse.jhu.edu/books/9780807142868/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Brandishing the First Amendment commercial expression in Americaent://SD_ILS/0/SD_ILS:2430932026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Piety, Tamara R. Project Muse.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://muse.jhu.edu/books/9780472027729/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Advertising at war business, consumers, and government in the 1940sent://SD_ILS/0/SD_ILS:2418202026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Stole, Inger L. Project Muse.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://muse.jhu.edu/books/9780252094231/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The sounds of capitalism advertising, music, and the conquest of cultureent://SD_ILS/0/SD_ILS:2799362026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Taylor, Timothy Dean.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=469353">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=469353</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Reading ads sociallyent://SD_ILS/0/SD_ILS:4226282026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Goldman, Robert, 1949-<br/>Preferred Shelf Number HF5821 G58 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>The persuasive power of campaign advertisingent://SD_ILS/0/SD_ILS:2440622026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Ridout, Travis N., 1974- Franz, Michael M., 1976- Project Muse.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://muse.jhu.edu/books/9781439903346/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Advertising and public relations lawent://SD_ILS/0/SD_ILS:2665462026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Moore, Roy L. Maye, Carmen. Collins, Erik.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203845875">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Ads, fads, and consumer culture advertising's impact on American character and societyent://SD_ILS/0/SD_ILS:2782942026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Berger, Arthur Asa, 1933-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=359977">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=359977</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Black social dance in television advertising an analytical historyent://SD_ILS/0/SD_ILS:2785962026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Huntington, Carla Stalling, 1961-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=389122">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=389122</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Housework and housewives in modern American advertising married to the mopent://SD_ILS/0/SD_ILS:2792312026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Neuhaus, Jessamyn.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=439214">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=439214</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The thought leaders project hospital marketingent://SD_ILS/0/SD_ILS:2792752026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Segbers, Robin.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=445836">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=445836</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Daisy petals and mushroom clouds LBJ, Barry Goldwater, and the ad that changed American politicsent://SD_ILS/0/SD_ILS:2472212026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Mann, Robert, 1958- Project Muse.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://muse.jhu.edu/books/9780807142950/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Freud on Madison Avenue motivation research and subliminal advertising in Americaent://SD_ILS/0/SD_ILS:2465232026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Samuel, Lawrence R. Project Muse.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://muse.jhu.edu/books/9780812204872/">Full text available: </a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The interplay of truth and deception new agendas in communicationent://SD_ILS/0/SD_ILS:2669732026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor McGlone, Matthew S., 1966- Knapp, Mark L.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203887851">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The citizen machine governing by television in 1950s Americaent://SD_ILS/0/SD_ILS:2796052026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor McCarthy, Anna, 1967-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=516479">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=516479</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Managing relationships with industry a physician's compliance manualent://SD_ILS/0/SD_ILS:1478882026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Schachter, Steven C.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access ScienceDirect <a href="http://www.sciencedirect.com/science/book/9780123736536">http://www.sciencedirect.com/science/book/9780123736536</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Issues in American advertising : media, society, and a changing worldent://SD_ILS/0/SD_ILS:2677722026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Reichert, Tom.<br/>Preferred Shelf Number HF5822 I87 2008<br/>Format: Books<br/>Availability Beytepe Library~1<br/>Brand management 101 : 101 lessons learned from real world marketingent://SD_ILS/0/SD_ILS:4242642026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Dhar, Mainak.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1002/9781119207733">Wiley Online Library</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Reklamcılığın geleceğient://SD_ILS/0/SD_ILS:1035602026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Cappo, Joe. Yalım, Fevzi, çev.<br/>Preferred Shelf Number HF 5821 .C3720 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>Madison Avenue : dünyanın en sıradışı mesleği reklamcılık ve reklamcılarent://SD_ILS/0/SD_ILS:1042882026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Mayer, Martin, 1928-<br/>Preferred Shelf Number HF 5813.U6 M319 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>Advertising to children concepts and controversiesent://SD_ILS/0/SD_ILS:3676732026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Macklin, M. Carole. Carlson, Les.<br/>Preferred Shelf Number ONLINE(367673.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/advertising-to-children">http://sk.sagepub.com/books/advertising-to-children</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Brands, consumers, symbols, & research Sidney J. Levy on marketingent://SD_ILS/0/SD_ILS:3677782026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Levy, Sidney J., 1921- Rook, Dennis W.<br/>Preferred Shelf Number ONLINE(367778.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/brands-consumers-symbols-and-research">http://sk.sagepub.com/books/brands-consumers-symbols-and-research</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The adman in the parlor magazines and the gendering of consumer culture, 1880s to 1910sent://SD_ILS/0/SD_ILS:2309912026-01-12T17:19:56Z2026-01-12T17:19:56ZAuthor Garvey, Ellen Gruber.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access Oxford scholarship online <a href="http://dx.doi.org/10.1093/acprof:oso/9780195108224.001.0001">http://dx.doi.org/10.1093/acprof:oso/9780195108224.001.0001</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>