Search Results for Advertising. - Narrowed by: Beytepe Library
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dAdvertising.$0026qf$003dLIBRARY$002509Library$0025091$00253ABEYTEPE$002509Beytepe$002bLibrary$0026te$003dILS$0026ps$003d300$0026isd$003dtrue?
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Advertising
ent://SD_ILS/0/SD_ILS:134189
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Author MacRury, Iain.<br/>Preferred Shelf Number HF5823 .M132 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising
ent://SD_ILS/0/SD_ILS:11266
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Author Mandell, Maurice I.<br/>Preferred Shelf Number HF 5823 M219 1974<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising
ent://SD_ILS/0/SD_ILS:11262
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Author Longman, Kenneth A. Massey, William F. ed.<br/>Preferred Shelf Number HF 5821 L6 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising : principles & practice
ent://SD_ILS/0/SD_ILS:97818
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Author Wells, William. Burnett, John, ort. yaz. Moriarty, Sandra E., ort. yaz.<br/>Preferred Shelf Number HF 5823 W455 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Strategic advertising management
ent://SD_ILS/0/SD_ILS:76751
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Author Percy, Larry. Rossiter, John R., ort.yaz. Elliott, Richard H., ort. yaz.<br/>Preferred Shelf Number HF 5438.5 P475 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising now. print
ent://SD_ILS/0/SD_ILS:107676
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Author Wiedermann, Julius, ed.<br/>Preferred Shelf Number HF5823 .A453<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Professional advertising photography
ent://SD_ILS/0/SD_ILS:59825
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Author Saunders, Dave.<br/>Preferred Shelf Number TR 690.4 S87 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tested advertising methods
ent://SD_ILS/0/SD_ILS:11265
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Author Caples, John.<br/>Preferred Shelf Number HF 5823 C18 1961<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Journal of advertising research.
ent://SD_ILS/0/SD_ILS:226995
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Preferred Shelf Number ALFABETİK V.16 1976<br/>Format: Continuing Resources Other<br/>Availability Beytepe Library~6<br/>
Gebrauchsgraphik. International advertising art.
ent://SD_ILS/0/SD_ILS:229274
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Author Bund Deutscher Gebrauchsgraphiker.<br/>Format: Continuing Resources Other<br/>Availability <br/>
Streetfighting : low-cost advertising
ent://SD_ILS/0/SD_ILS:69792
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Author Slutsky, Jeff. Woodruff, W., ort. yaz.<br/>Preferred Shelf Number HF 5823 S614 1984<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Creative strategy in advertising
ent://SD_ILS/0/SD_ILS:248987
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Author Drewniany, Bonnie L. Jewler, A. Jerome.<br/>Preferred Shelf Number HF5825 J46 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising design and typography
ent://SD_ILS/0/SD_ILS:134555
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Author White, Alex W.<br/>Preferred Shelf Number NC997 .W493 2007<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Handbook of advertising management
ent://SD_ILS/0/SD_ILS:17322
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Author Barton, Roger, 1903-<br/>Preferred Shelf Number HF 5823 B314 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising in the marketplace
ent://SD_ILS/0/SD_ILS:11264
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Author Burke, John D., 1917- Grolier Business Library :<br/>Preferred Shelf Number HF 5823 B855 1980 20 VILT<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Creative advertising strategies on screen
ent://SD_ILS/0/SD_ILS:462600
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Author Yurttaş, Özge Uluğ. Özkoçak, Yelda.<br/>Preferred Shelf Number HF5825 Y87 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising in tourism and leisure
ent://SD_ILS/0/SD_ILS:78289
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Author Morgan, Nigel. Pritchard, Annette, ort. yaz.<br/>Preferred Shelf Number HF 6161.T63 M67 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The language of advertising : written texts
ent://SD_ILS/0/SD_ILS:44688
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Author Goddard, Angela, 1954-<br/>Preferred Shelf Number PE 1422 G63 1998<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
My first sixty years in advertising
ent://SD_ILS/0/SD_ILS:11272
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Author Sackheim, Maxwell, 1890-<br/>Preferred Shelf Number HF 5861 S25 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Measuring advertising readership and results
ent://SD_ILS/0/SD_ILS:11270
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Author Starch, Daniel, 1883-<br/>Preferred Shelf Number HF 5827 S75 1966<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Photographers at work : essential business and production skills for photographers in editorial, design, and advertising
ent://SD_ILS/0/SD_ILS:365315
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Author Evening, Martin, author.<br/>Preferred Shelf Number TR154 E94 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
D&AD50 : 50 years of excellence in design and advertising and the people that made it happen
ent://SD_ILS/0/SD_ILS:358430
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Author Stanley, Rod.<br/>Preferred Shelf Number NC997 D3 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The media handbook : a complete guide to advertising media selection, planning, research, and buying
ent://SD_ILS/0/SD_ILS:364419
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Author Katz, Helen E., author.<br/>Preferred Shelf Number HF5826.5 K38 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising and promotion : an integrated marketing communications perspective
ent://SD_ILS/0/SD_ILS:249163
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Author Belch, George Eugene. Belch, Michael A., ort. yaz.<br/>Preferred Shelf Number HF5823 B387 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Children and advertising what do they think about advertisements and how are they affected by advertisements?
ent://SD_ILS/0/SD_ILS:512606
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Author Şener, Arzu. Güven, Seval. Boylu, Ayfer Aydiner.<br/>Preferred Shelf Number HQ784.T4 S46 2010<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Issues in American advertising : media, society, and a changing world
ent://SD_ILS/0/SD_ILS:267772
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Author Reichert, Tom.<br/>Preferred Shelf Number HF5822 I87 2008<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sport, culture and advertising : identities, commodities and the politics of representation
ent://SD_ILS/0/SD_ILS:105953
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Author Jackson, Steven J., 1958-, ed. Andrews, David L., 1962-, ed.<br/>Preferred Shelf Number GV 706.5 S697 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising and promotion : an integrated marketing communications perspective
ent://SD_ILS/0/SD_ILS:97032
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2024-11-11T14:48:58Z
Author Belch, George Eugene Belch, Michael A., ort. yaz.<br/>Preferred Shelf Number HF 5823 B387 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
What is brand equity, anyway? : selected papers on brands and advertising
ent://SD_ILS/0/SD_ILS:106074
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2024-11-11T14:48:58Z
Author Feldwick, Paul.<br/>Preferred Shelf Number HD 69.B7 F45 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising promotion : Suplemental aspects of integrated marketing communications
ent://SD_ILS/0/SD_ILS:78291
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2024-11-11T14:48:58Z
Author Shimp, Terence A.<br/>Preferred Shelf Number HF 5415.123 S54 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Max Bill : Typografie, Reklame, Buchgestaltung = Max Bill : typography, advertising, book design
ent://SD_ILS/0/SD_ILS:135164
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Author Fleischmann, Gerd. Bosshard, Hans Rudolph, 1929- Bignens, Christoph.<br/>Preferred Shelf Number NC999.6.S9 B556 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Werbewörterbuch : Deutsch, English, Francais = Advertising dictionary = Dictionnaire de la publicite
ent://SD_ILS/0/SD_ILS:78892
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Author Koschnick, Wolfgang J., 1942- hrsg.<br/>Preferred Shelf Number HF5803 W47 1994<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Industrial marketing communications : business-to-business advertising, promotion and PR
ent://SD_ILS/0/SD_ILS:70605
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Author Hart, Norman A.<br/>Preferred Shelf Number HF 5415 H372 1993<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
A linguistic analysis of the language Used in Turkish advertising
ent://SD_ILS/0/SD_ILS:25229
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Author İnce, Işıl. Department of Linguistics in Accordance with the Regulations Thesis.<br/>Preferred Shelf Number TEZ 2167 .I53 1993<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The Art of persuasion; a history of advertising photography
ent://SD_ILS/0/SD_ILS:59823
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Author Sobieszek, Robert A., 1943-<br/>Preferred Shelf Number TR 690.4 S63 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The 50th Annual of advertising editorial and television art anddesing.
ent://SD_ILS/0/SD_ILS:11268
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Author Art Directors Club Of New York.<br/>Preferred Shelf Number HF 5827 A7 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Graphis.
ent://SD_ILS/0/SD_ILS:226705
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Author B.Martin Pedersen Graphis<br/>Preferred Shelf Number ALFABETİK V.280281282 1992<br/>Format: Continuing Resources Other<br/>Availability Beytepe Library~6<br/>
PDN : Photo district news.
ent://SD_ILS/0/SD_ILS:229284
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2024-11-11T14:48:58Z
Format: Continuing Resources Other<br/>Availability <br/>
Reklamcılığın temel ilkeleri
ent://SD_ILS/0/SD_ILS:514413
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2024-11-11T14:48:58Z
Author Yücel, Halime.<br/>Preferred Shelf Number HF5823 Y92 2022<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hap : marka strateji reklam
ent://SD_ILS/0/SD_ILS:511673
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Author Batislam, Erol.<br/>Preferred Shelf Number HF5813.T9 B38 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Şok reklamcılık : "hiç beklemediğin bir anda"
ent://SD_ILS/0/SD_ILS:511731
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2024-11-11T14:48:58Z
Author Darıcı, Sefer. Çetinkaya, Aysel.<br/>Preferred Shelf Number HF5823 D375 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Satan reklam yaratmak
ent://SD_ILS/0/SD_ILS:512138
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2024-11-11T14:48:58Z
Author Sullivan, Luke. Bennett, Sam. Özata, Nadir.<br/>Preferred Shelf Number HF5825 S8819 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ustaları 3
ent://SD_ILS/0/SD_ILS:513548
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2024-11-11T14:48:58Z
Author Elden, Müge. Akyol, Zöhre.<br/>Preferred Shelf Number HF5810.A2 R46 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam araştırmaları
ent://SD_ILS/0/SD_ILS:517861
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2024-11-11T14:48:58Z
Author Karaçor, Süleyman Erdoğan, Merve Gençyürek Akcan, Burçe<br/>Preferred Shelf Number HF5821 R455 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Osmanlı matbuat kapitalizmi ve milliyetçilik (1913-1914)
ent://SD_ILS/0/SD_ILS:513816
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2024-11-11T14:48:58Z
Author Odabaşı, İ. Arda.<br/>Preferred Shelf Number PN5355 O33 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The effect of tv advertisements of ulker toto and kinder surprise chocolates on Turkish children
ent://SD_ILS/0/SD_ILS:479117
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2024-11-11T14:48:58Z
Author Başev, Sinem Eyice.<br/>Preferred Shelf Number HQ784 B37 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Televizyon reklamcılığı : dün bugün yarın
ent://SD_ILS/0/SD_ILS:511608
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Author Erol, E. Gülbuğ.<br/>Preferred Shelf Number HF6146.T42 E76 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Gelenekselden yeni nesile tüm yönleriyle uluslararası reklamcılık
ent://SD_ILS/0/SD_ILS:511609
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2024-11-11T14:48:58Z
Author Köktener, Aysun.<br/>Preferred Shelf Number HF5823 G454 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Bilinçaltını ayartmak : reklam psikolojisi
ent://SD_ILS/0/SD_ILS:511623
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2024-11-11T14:48:58Z
Author Heath, Robert.<br/>Preferred Shelf Number HF5822 H4319 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamlarda toplumsal cinsiyet
ent://SD_ILS/0/SD_ILS:511661
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2024-11-11T14:48:58Z
Author Goffman, Erving. Kılıçer, Devrim. Öz, Fahri.<br/>Preferred Shelf Number HF5827 G5719 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Eğer Ogilvy değilseniz bir fikir yaratmanın yolları : reklamcılığın gizli silahları
ent://SD_ILS/0/SD_ILS:511680
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2024-11-11T14:48:58Z
Author Ivanov, Alexey.<br/>Preferred Shelf Number HF5821 I936 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal iletişim yazıları
ent://SD_ILS/0/SD_ILS:511695
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Author Akgül, Murat. Başarır, Murat.<br/>Preferred Shelf Number JA85 S93 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ikna ve ideoloji
ent://SD_ILS/0/SD_ILS:511699
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2024-11-11T14:48:58Z
Author Sadakaoğlu, Mustafa C.<br/>Preferred Shelf Number HF5823 S33 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Fikir nasıl bulunur
ent://SD_ILS/0/SD_ILS:512221
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2024-11-11T14:48:58Z
Author Foster, Jack. Tayanç, Dinç, çeviren Hasdemir, Umut, editör Foster, Larry, çizen<br/>Preferred Shelf Number PN147 F67819 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal medya, reklam ve marka üçgeni
ent://SD_ILS/0/SD_ILS:480164
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2024-11-11T14:48:58Z
Author Efendioğlu, İbrahim Halil. Durmaz, Yakup.<br/>Preferred Shelf Number HF5821 E34 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam perspektifleri
ent://SD_ILS/0/SD_ILS:510345
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2024-11-11T14:48:58Z
Author Yurttaş, Özge Uluğ.<br/>Preferred Shelf Number HF5821 R355 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital reklamcılık
ent://SD_ILS/0/SD_ILS:510728
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2024-11-11T14:48:58Z
Author Öcal, Derya. Polat, Hıdır.<br/>Preferred Shelf Number HF6146.I58 D46 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital çağda Ogilvy'ye göre reklamcılık
ent://SD_ILS/0/SD_ILS:462582
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Young, Miles.<br/>Preferred Shelf Number HF5823.O36 Y68 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Markalaşmada transmedya hikayeciliği : bir yeni medya yaklaşımı
ent://SD_ILS/0/SD_ILS:478897
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2024-11-11T14:48:58Z
Author Karcı, H. Deniz. Balcı, Şükrü.<br/>Preferred Shelf Number HF5415.1265 K37 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Youtube masalı
ent://SD_ILS/0/SD_ILS:479134
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Gök, Kerem. Balkan, İlker.<br/>Preferred Shelf Number HF5415.1265 G65 2019<br/>Format: Computer file<br/>Availability Beytepe Library~1<br/>
Reklam ve tüketim : Türkiye’de reklamın yarım asırlık geçmişi
ent://SD_ILS/0/SD_ILS:479188
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Cılızoğlu, Gamze Yetkin.<br/>Preferred Shelf Number HF5813.T9 C55 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Televizyon reklam filmlerinin tüketici davranışlarına etkisi
ent://SD_ILS/0/SD_ILS:478987
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Özdemir, Zafer.<br/>Preferred Shelf Number HF6146 O93 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Alıcısı hazır : kendini pazarlayan ürün, hizmet ve iş fikirleri yaratmak
ent://SD_ILS/0/SD_ILS:481331
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Bogusky, A. M. (Alex M.) Winsor, John, 1959- Göktem, Levent.<br/>Preferred Shelf Number HF5415.153 B6419 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Maksimum korunma : korku çağında reklam
ent://SD_ILS/0/SD_ILS:511742
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kabakcı, Gökçe Zeybek, yazar.<br/>Preferred Shelf Number HF5823 K33 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Adweek reklam yazarının elkitabı : etkili reklam ve pazarlama metni yazma teknikleri
ent://SD_ILS/0/SD_ILS:512132
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Sugarman, Joseph, 1938- Özer, Aytül.<br/>Preferred Shelf Number HF5825 S87819 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Medya planlamasında kullanılan araştırmalar ve veriler
ent://SD_ILS/0/SD_ILS:460483
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Cem, İsmail Hayri. Akman, Zeynep Hale.<br/>Preferred Shelf Number HF5826.5 C46 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Türkiye ve dünyadan örneklerle seçim kazandıran kampanyalar
ent://SD_ILS/0/SD_ILS:518312
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Özkan, Necati.<br/>Preferred Shelf Number JQ1809.A5 O93 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam kampanyalarının planlanmasında satış noktasında reklamın önemi
ent://SD_ILS/0/SD_ILS:479131
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Eroğlu Pektaş, Güzide Öncü.<br/>Preferred Shelf Number HF5837 E76 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tutundurma karması
ent://SD_ILS/0/SD_ILS:479122
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Yaman, Fikret.<br/>Preferred Shelf Number HM1221 Y36 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Misinformation and mass audiences
ent://SD_ILS/0/SD_ILS:392367
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Southwell, Brian G. (Brian Glen), 1974- editor. Thorson, Emily A., editor. Sheble, Laura, editor.<br/>Preferred Shelf Number P91.27 M57 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Usta İşi
ent://SD_ILS/0/SD_ILS:394061
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Merter, Ender.<br/>Preferred Shelf Number HF5821 M47 2018<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Sinema ve reklam anlatılarına “hareketlilik” penceresinden bakış
ent://SD_ILS/0/SD_ILS:478952
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Pembecioğlu, Nilüfer.<br/>Preferred Shelf Number HF6146 P463 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Satan reklam yaratmak
ent://SD_ILS/0/SD_ILS:392176
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Sullivan, Luke. Bennett, Sam. Özata, Nadir.<br/>Preferred Shelf Number HF5825 S8819 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Türkiye'de reklam tarihi gelişimi ve televizyon reklam araştırmaları
ent://SD_ILS/0/SD_ILS:392223
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Işıktaş, Serdal.<br/>Preferred Shelf Number HF6105.T9 I85 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital reklamın gizli dünyası : içerik pazarlaması ve doğal görünen reklamlar
ent://SD_ILS/0/SD_ILS:392424
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Einstein, Mara. Tanla, Damla. Küçük, Suat Hayri.<br/>Preferred Shelf Number HF5811 E36 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Gelenekselden dijitale reklam mecraları : Açıkhavadan sanal gerçeklik uygulamalarına
ent://SD_ILS/0/SD_ILS:462647
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Çakın, Ömer, editör<br/>Preferred Shelf Number HF5823 G45 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal iletişimde olumsuz reklam kullanımı
ent://SD_ILS/0/SD_ILS:478943
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kutlu, Ömer.<br/>Preferred Shelf Number JF2112 K88 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Temel kavramlarla reklam ajansı reklamveren ilişkileri
ent://SD_ILS/0/SD_ILS:479110
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Aktuğlu, Işıl Karpat. Temel Eğinli, Ayşen. Misci Kip, Sema.<br/>Preferred Shelf Number HF6178 A599 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ustaları 2
ent://SD_ILS/0/SD_ILS:511658
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Elden, Müge. Çelik, Murat.<br/>Preferred Shelf Number HF5810.A2 R46 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam dayatır : Reklamın tarihsel ve ideolojik özelliklerine bir bakış
ent://SD_ILS/0/SD_ILS:511700
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Demirci, Kenan.<br/>Preferred Shelf Number HF5821 A94 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İnternette reklamcılık : Dünyada ve Türkiye’de internet ve internet reklamcılığı kavramları
ent://SD_ILS/0/SD_ILS:424592
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Mestçi, Aytaç.<br/>Preferred Shelf Number HF5415 M58 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Fikirleri Görselleştirmek : Bir Profesyonel Gibi Tasarım Yapıp Sunmak
ent://SD_ILS/0/SD_ILS:390059
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Krisztian, Gregor, 1952- yazar. Schlempp-Ülker, Nesrin, yazar.<br/>Preferred Shelf Number NC1000 K75 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ustaları 1
ent://SD_ILS/0/SD_ILS:391625
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Elden, Müge. Bakır, Uğur.<br/>Preferred Shelf Number HF5810.A2 R45 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamdaki hakikat
ent://SD_ILS/0/SD_ILS:479193
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kenney, John, 1962- Mesci, Haluk.<br/>Preferred Shelf Number PS3611.E6665 R45 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve reklamcılık
ent://SD_ILS/0/SD_ILS:479135
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Elden, Müge. author<br/>Preferred Shelf Number HF5823 E4346 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamı anlamlandırmak
ent://SD_ILS/0/SD_ILS:379803
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Mengü, Seda Çakar.<br/>Preferred Shelf Number HF5823 R455 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İletişim : genel/teknik İletişim - pazarlama iletişimi - reklamcılık
ent://SD_ILS/0/SD_ILS:380868
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Küçük, Orhan.<br/>Preferred Shelf Number HF5415.123 I44 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Ürün yerleştirme
ent://SD_ILS/0/SD_ILS:380672
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Gürel, Emet. Alem, Jale.<br/>Preferred Shelf Number HF6146.P78 G87 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni medya ve reklam
ent://SD_ILS/0/SD_ILS:380783
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Özkan, Abdullah. Tandaçgüneş, Nilnur. Önay Doğan, Betül.<br/>Preferred Shelf Number HF6146.I58 Y46 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The Wiley Blackwell encyclopedia of consumption and consumer studies
ent://SD_ILS/0/SD_ILS:357992
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Cook, Daniel Thomas, 1961- Ryan, J. Michael.<br/>Preferred Shelf Number HB801 W47 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklama düş olarak bakmak : psikanalitik bir okuma...
ent://SD_ILS/0/SD_ILS:364589
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author İlhan, Nihan<br/>Preferred Shelf Number HF5822 I44 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamı ters yüz etmek : korku politikası üzerinden anti ütopik bir bakış
ent://SD_ILS/0/SD_ILS:379281
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Becan, Cihan<br/>Preferred Shelf Number HF5831 B43 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal pazarlama sürecinde liderlik
ent://SD_ILS/0/SD_ILS:379771
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kaleli, Sumru<br/>Preferred Shelf Number JF2112.A4 K35 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık : kavramlar, kararlar, kurumlar
ent://SD_ILS/0/SD_ILS:380015
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kocabaş, Füsun. Elden, Müge. Topsümer, Füsun.<br/>Preferred Shelf Number HF5821 K762 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Nedir bu reklam?
ent://SD_ILS/0/SD_ILS:380021
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Babacan, Muazzez.<br/>Preferred Shelf Number HF5823 B33 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing communications
ent://SD_ILS/0/SD_ILS:354622
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Egan, John.<br/>Preferred Shelf Number HF5415.123 E4 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Printing and painting the news in Victorian London : the Graphic and social realism, 1869-1891
ent://SD_ILS/0/SD_ILS:364670
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Korda, Andrea, 1980-<br/>Preferred Shelf Number ND467.5.V52 K67 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pretty vacant : the graphic language of punk, the Galleries at Moore College of Art and Design, January 24-March 15, 2014
ent://SD_ILS/0/SD_ILS:357357
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Krivine, John.<br/>Preferred Shelf Number ML3534 P48 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Ratings analysis : audience measurement and analytics
ent://SD_ILS/0/SD_ILS:363741
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Webster, James G. Phalen, Patricia F. Lichty, Lawrence Wilson.<br/>Preferred Shelf Number HE8700.65 W42 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamarkası : kısa öyküler
ent://SD_ILS/0/SD_ILS:365724
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Merter, Ender<br/>Preferred Shelf Number HF5823 M47 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Strategic integrated marketing communications
ent://SD_ILS/0/SD_ILS:365014
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Percy, Larry.<br/>Preferred Shelf Number HF5415.123 P475 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Aşağıdan yukarıya pazarlama
ent://SD_ILS/0/SD_ILS:366213
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Ries, Al Konukseven, Saadettin. Şansal, Feray.<br/>Preferred Shelf Number HF5415 R54 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Distruption = ezberbozan : konvansiyonları kırmak ve pazarı sarsmak
ent://SD_ILS/0/SD_ILS:366252
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Dru, Jean-Marie. Özçelik, İclal Büyükdevrim. Akman, Zeynep Hale.<br/>Preferred Shelf Number HF6178 D7819 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Mobil pazarlama ve mobil reklam : tüketicilerin mobil reklamcılığa karşı tutumlarının analizi
ent://SD_ILS/0/SD_ILS:315221
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Özgüven, Nihan<br/>Preferred Shelf Number HF5415 O94 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık
ent://SD_ILS/0/SD_ILS:365723
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Tayfur Gıyasettin.<br/>Preferred Shelf Number HF5823 T394 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık : kavramlar, kararlar, kurumlar
ent://SD_ILS/0/SD_ILS:315431
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kocabaş, Füsun. Elden, Müge.<br/>Preferred Shelf Number HF5821 K762 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue
ent://SD_ILS/0/SD_ILS:354384
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kabani, Shama Hyder.<br/>Preferred Shelf Number HF5415.1265 K33 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İlan-ı ticaret : resimli ilanlar perspektifinde Osmanlı'dan Cumhuriyet'e İstanbul ticarî hayatı
ent://SD_ILS/0/SD_ILS:248116
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kolay, Arif.<br/>Preferred Shelf Number HF5813.T9 I42 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İsyan pazarlanıyor : kültür niçin parazitlenemez?
ent://SD_ILS/0/SD_ILS:314179
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Heath, Joseph, 1967- aut Potter, Andrew Tosun, Tamer, 1960-<br/>Preferred Shelf Number HC79 C6 H43 2012<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Dijital teknoloji çağında reklam fotoğrafçılığı
ent://SD_ILS/0/SD_ILS:392706
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Ürper, Osman, 1971-<br/>Preferred Shelf Number TR690.4 U77 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pazarlama iletişiminde sosyal medya
ent://SD_ILS/0/SD_ILS:385555
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Sevinç, Salih Seçkin.<br/>Preferred Shelf Number HF5415.123 S48 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamı okumak
ent://SD_ILS/0/SD_ILS:392188
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Dağtaş, Banu, 1965-<br/>Preferred Shelf Number HF5821 D34 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Nedir bu reklam?
ent://SD_ILS/0/SD_ILS:315024
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Babacan, Muazzez.<br/>Preferred Shelf Number HF5823 B33 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reading ads socially
ent://SD_ILS/0/SD_ILS:422628
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Goldman, Robert, 1949-<br/>Preferred Shelf Number HF5821 G58 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Jean-Paul Goude
ent://SD_ILS/0/SD_ILS:364751
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Goude, Jean-Paul, 1940- Morin, Edgar. Sans, Jérôme. Phythian, Jill. Arts décoratifs (Organization : Paris, France)<br/>Preferred Shelf Number NC999.6.F8 G682 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Political marketing
ent://SD_ILS/0/SD_ILS:358160
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Baines, Paul, 1973-<br/>Preferred Shelf Number JF2112.A4 P65 2011 V.3<br/>Format: Books<br/>Availability Beytepe Library~6<br/>
İletişim olarak reklamcılık
ent://SD_ILS/0/SD_ILS:310974
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Dyer, Gillian Taşkıran, Nurdan Öncel.<br/>Preferred Shelf Number HF5821 D98 2010<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Kavram ve kuramlarıyla reklam
ent://SD_ILS/0/SD_ILS:314661
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Peltekoğlu, Filiz Balta.<br/>Preferred Shelf Number HF5823 P45 2010<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Televizyon reklamlarının marka tutumuna etkisi
ent://SD_ILS/0/SD_ILS:310532
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Erdem, Ayhan<br/>Preferred Shelf Number HF6146.T42 E73 2010<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The handbook of technology management
ent://SD_ILS/0/SD_ILS:134517
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Bidgoli, Hossein.<br/>Preferred Shelf Number HD45 .H294 2010 V.1<br/>Format: Books<br/>Availability Beytepe Library~3<br/>
Reklam kültür toplum
ent://SD_ILS/0/SD_ILS:511657
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Dağtaş, Banu, 1965-<br/>Preferred Shelf Number HF5821 D34 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamın toplumsal yansımaları ve yeni reklam biçimleri
ent://SD_ILS/0/SD_ILS:392187
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Yavuz, Şahinde.<br/>Preferred Shelf Number HF5821 R455 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Çocuklara yönelik programlar ve bu programlarda yayımlanan reklamların içerik analizi araştırması
ent://SD_ILS/0/SD_ILS:139919
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Şentürk, Murat. Turgut, Mustafa. Kenan, Seyfi.<br/>Preferred Shelf Number HQ784.T4 C63 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamların izleyiciler üzerindeki etkileri : panel, 22-23 Ocak 2004 Ankara.
ent://SD_ILS/0/SD_ILS:393037
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Reklamların İzleyiciler Üzerindeki Etkileri (2004 : Ankara) Radyo ve Televizyon Üst Kurulu.<br/>Preferred Shelf Number HF5831 R38 2008<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Color design workbook : a real-world guide to using color in graphic design
ent://SD_ILS/0/SD_ILS:114396
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Stone, Terry Lee. Adams, Sean. Morioka, Noreen.<br/>Preferred Shelf Number NC1000 .S76 2008<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Medya planı nasıl hazırlanır?
ent://SD_ILS/0/SD_ILS:116454
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Sissors, Jack Zanville Baron, Roger B. Kesmez, Melisa.<br/>Preferred Shelf Number HF5826.5 .S57 2008<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni reklamcılık
ent://SD_ILS/0/SD_ILS:315282
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Aksoy, Atilla.<br/>Preferred Shelf Number HF 5823 A8 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamları izlediniz : reklamların farklı okumalarına dair bir çalışma
ent://SD_ILS/0/SD_ILS:392186
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Yavuz, Şahinde.<br/>Preferred Shelf Number HF5823 Y38 2007<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
İnternetten para kazanmanın 43 kolay yolu
ent://SD_ILS/0/SD_ILS:355026
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Vitae, Joe. Mok, Jo Han. Altıner, Serap. Çobanoğlu, Cihan.<br/>Preferred Shelf Number HF5415.1265 V583 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Layout workbook : a real-world guide to building pages in graphic design
ent://SD_ILS/0/SD_ILS:134165
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Cullen, Kristin.<br/>Preferred Shelf Number NC1000 .C85 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Graphic design basics
ent://SD_ILS/0/SD_ILS:111271
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Arntson, Amy E.<br/>Preferred Shelf Number NK1510.A74 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Crisis communications : a casebook approach
ent://SD_ILS/0/SD_ILS:115966
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Fearn-Banks, Kathleen.<br/>Preferred Shelf Number HD59 .F37 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
"Ben" A.Ş. : Kendini satma sanatı
ent://SD_ILS/0/SD_ILS:125015
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Beckwith, Harry Beckwith, Christine Clifford. Şensoy, Ümit.<br/>Preferred Shelf Number HF5415.123 B42 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Televizyon reklam filmi yapımı : kavramlar, uygulamalar, sorunlar ve telif hakları
ent://SD_ILS/0/SD_ILS:115149
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Akbulut, Nesrin Tan. Erdoğan , Elif Eda Balkaş.<br/>Preferred Shelf Number HF5825 .A338 2007<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Reklam iletişimi : İnternet ve gazte reklamlarının etkilerine yönelik bir araştırma
ent://SD_ILS/0/SD_ILS:115094
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Karaçor, Süleyman.<br/>Preferred Shelf Number HF5821 .K373 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Ağızdan ağıza pazarlama : Dünyanın en güçlü pazarlama yönteminin 28 sırrı
ent://SD_ILS/0/SD_ILS:125616
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Silverman, George. Orfanlı, Ender.<br/>Preferred Shelf Number HF5827.95 S56 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamla gerdeğe girmek
ent://SD_ILS/0/SD_ILS:490061
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Çifçi, Kemal. Zorlu, Abdülkadir.<br/>Preferred Shelf Number HF5804 C54 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Designing brand experiences
ent://SD_ILS/0/SD_ILS:268829
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Landa, Robin.<br/>Preferred Shelf Number HD69.B7 L365 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
200 best ad photographers worldwide
ent://SD_ILS/0/SD_ILS:507170
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Lürzer's Archive Special (Firm)<br/>Preferred Shelf Number TR690.4 A45 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Campaigning for hearts and minds : how emotional appeals in political ads work
ent://SD_ILS/0/SD_ILS:311971
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Brader, Ted.<br/>Preferred Shelf Number JA74.5 B69 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Kurumsal reklamın anlattıkları ... / Müge Elden, Sinem Yeygel.
ent://SD_ILS/0/SD_ILS:311932
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Elden, Müge. Yeygel, Sinem.<br/>Preferred Shelf Number HF5823 E43 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık : kavramlar, kararlar, kurumlar
ent://SD_ILS/0/SD_ILS:112691
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kocabaş, Füsun. Elden, Müge.<br/>Preferred Shelf Number HF5821 .K762 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İletişim ve çocuk : iletişim ortamlarında çocuk ve reklam etkileşmi
ent://SD_ILS/0/SD_ILS:125171
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Pembecioğlu, Nilüfer.<br/>Preferred Shelf Number HQ784.M3 P46 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık
ent://SD_ILS/0/SD_ILS:111231
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Tayfur Gıyasettin.<br/>Preferred Shelf Number HF5823 .T394 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Adım adım reklam üretimi : (reklam filmi prodüksiyonu)
ent://SD_ILS/0/SD_ILS:113444
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Akbulut, Nesrin Tan. Balkaş, Elif Eda.<br/>Preferred Shelf Number HF5825 .A33 2006<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Halkla ilişkiler & reklamcılık : temel ilkeler-uygulamadan örnekler
ent://SD_ILS/0/SD_ILS:311729
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Tikveş, Özkan.<br/>Preferred Shelf Number HM1221 T55 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni reklamcılık
ent://SD_ILS/0/SD_ILS:104067
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Aksoy, Atilla.<br/>Preferred Shelf Number HF 5823 .A8 2005<br/>Format: Books<br/>Availability Beytepe Library~3<br/>
Reklam söylemi
ent://SD_ILS/0/SD_ILS:103553
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Küçükerdoğan, G. Rengin.<br/>Preferred Shelf Number HF 5823 .K83 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Markan kadar konuş : marka iletişimi stratejileri
ent://SD_ILS/0/SD_ILS:104295
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Uztuğ, Ferruh, 1968-<br/>Preferred Shelf Number HD 69.B7 U99 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam fotoğrafçılığı
ent://SD_ILS/0/SD_ILS:105537
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kasım, Metin.<br/>Preferred Shelf Number TR690.4 .K1924 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılığın erotik tarihi
ent://SD_ILS/0/SD_ILS:101330
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Reichert, Tom. Yazmacıyan, Lidya, çev. Bora, Vahit, çev.<br/>Preferred Shelf Number HF 5827.85 R4441 2004<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Reklamların izleyici üzerindeki etkileri : panel, 22-23 Ocak 2004 Ankara.
ent://SD_ILS/0/SD_ILS:117406
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Reklamların İzleyiciler Üzerindeki Etkileri (2004: Ankara)<br/>Preferred Shelf Number HF5822 .R45 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hedef, seçmen : siyasal pazarlama yaklaşımı
ent://SD_ILS/0/SD_ILS:103124
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Polat, Cihat, 1970- Gürbüz, Esen, ort. yaz. İnal, Mehmet Emin,ort. yaz.<br/>Preferred Shelf Number JF 2112.C3 P63 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hayatımız reklam : Türkiye'nin reklam ustalarıyla söyleşiler
ent://SD_ILS/0/SD_ILS:103138
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Özkan, Pelin.<br/>Preferred Shelf Number HF 5813.T8 Z825 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Türkiye ve dünyadan örneklerle seçim kazandıran kampanyalar
ent://SD_ILS/0/SD_ILS:103673
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Özkan, Necati. Bir, Ali Atıf.<br/>Preferred Shelf Number JQ 1809.A5 O93 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılığın geleceği
ent://SD_ILS/0/SD_ILS:103560
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Cappo, Joe. Yalım, Fevzi, çev.<br/>Preferred Shelf Number HF 5821 .C3720 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Madison Avenue : dünyanın en sıradışı mesleği reklamcılık ve reklamcılar
ent://SD_ILS/0/SD_ILS:104288
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Mayer, Martin, 1928-<br/>Preferred Shelf Number HF 5813.U6 M319 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal pazarlama : stratejik bir yaklaşım
ent://SD_ILS/0/SD_ILS:105565
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Gürbüz, Esen. İnal, Mehmet Emin,ort. yaz.<br/>Preferred Shelf Number JF 2112.C3 G978 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve tüketici zihni
ent://SD_ILS/0/SD_ILS:105566
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Sutherland, Max. Kalınyazgan, İnci Berna, çev.<br/>Preferred Shelf Number HF 5822 .S8420 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal iletişim yönetimi : siyasette marka yaratmak
ent://SD_ILS/0/SD_ILS:107403
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Uztuğ, Ferruh.<br/>Preferred Shelf Number JF2112.C3 U98 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Colonialist photography : imag(in)ing race and place
ent://SD_ILS/0/SD_ILS:111249
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Hight, Eleanor M. Sampson, Gary D. (Gary David)<br/>Preferred Shelf Number JV305 .C66 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
80. yılında Cumhuriyet'i afişleyen adam : İhap Hulusi Görey
ent://SD_ILS/0/SD_ILS:89502
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Merter, Ender.<br/>Preferred Shelf Number HF 5810.G6 M557 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Markanın DNA'sı : eşsiz ve dayanıklı markalar yaratmanın kuralları
ent://SD_ILS/0/SD_ILS:104960
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Perry, Alycia. Wisnom, David, ort. yaz.<br/>Preferred Shelf Number HD 69.B7 P477 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Büyüklük herşey değil : küçük işletmeler için büyük katkılar
ent://SD_ILS/0/SD_ILS:98876
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Dickinson, Paul. Shipp, Jonathan, katkı ver. Özlük, Nur, çev.<br/>Preferred Shelf Number HF 5823 D53 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Biraz da ben konuşayım : ünlü reklam eleştirmeni açtı ağzını yumdu gözünü!
ent://SD_ILS/0/SD_ILS:107149
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Garfield, Bob. Çetinkaya, Selin, çev.<br/>Preferred Shelf Number HF5823 .G27 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Radyo reklamcılığı : Türkiye'de yerel radyolar
ent://SD_ILS/0/SD_ILS:111228
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Altunbaş, Hüseyin.<br/>Preferred Shelf Number HF6146 .A48 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Eli Acıman : sevmediği sözcük reklam, aşık olduğu mesleği reklamcılık!
ent://SD_ILS/0/SD_ILS:114802
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Acıman, Eli. Baransel, Nil.<br/>Preferred Shelf Number HF5813.T9 A25 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Cases in e-commerce
ent://SD_ILS/0/SD_ILS:81744
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Rayport, Jeffrey F. Jaworski, Bernard J., ort. yaz. Rayport, Jeffrey F. E-commerce.<br/>Preferred Shelf Number HF 5548.32 R387 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve halkla ilişkilerde hedef kitle
ent://SD_ILS/0/SD_ILS:111056
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Kocabaş, Füsun. Elden, Müge. Yurdakul, Nilay.<br/>Preferred Shelf Number HF5821 .K761 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Türkiye ve dünyadan örneklerle seçim kazandıran kampanyalar
ent://SD_ILS/0/SD_ILS:89873
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Özkan, Necati. Bir, Ali Atıf.<br/>Preferred Shelf Number JQ 1809.A5 O93 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamın marka değerine etkisi
ent://SD_ILS/0/SD_ILS:103559
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Franzen, Giep. Goessens, Cindy, ort. yaz. Yalım, Fevzi, çev.<br/>Preferred Shelf Number HF 5814 .F7319 2002<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Siyaset pazarlaması : toplam kalite yaklaşımı
ent://SD_ILS/0/SD_ILS:105663
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author İsmailoğlu, Ahmet Hamdi.<br/>Preferred Shelf Number JF 2112.C3 I83 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Typotecture : typography as architectural imagery = Typotektur : Typografie als architektonische Bilderwelt
ent://SD_ILS/0/SD_ILS:114391
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Preferred Shelf Number NC1888.S9 T97 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
E-commerce
ent://SD_ILS/0/SD_ILS:77507
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Rayport, Jeffrey F. Jaworski, Bernard J., ort. yaz.<br/>Preferred Shelf Number HF 5548.32 R39 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
North by Northwest
ent://SD_ILS/0/SD_ILS:132354
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Hitchcock, Alfred, 1899-1980. Lehman, Ernest, 1915. Grant, Cary, 1904- Saint, Eva Marie, 1924- Mason, James, 1909-<br/>Preferred Shelf Number PN1995.9.D4 N67 2001<br/>Format: Video disc<br/>Availability Beytepe Library~1<br/>
Eski köye yeni adet
ent://SD_ILS/0/SD_ILS:102285
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Hürel, Feridun.<br/>Preferred Shelf Number HF 5415 H963 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Müşteri memnuniyetini artırmanın 101 yolu
ent://SD_ILS/0/SD_ILS:107133
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Foster, Timothy R. V. Gönenç, Meral, çev.<br/>Preferred Shelf Number HD59 .F65 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Catalog design : the art of creating desire
ent://SD_ILS/0/SD_ILS:109612
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Edwards, Dianna. Valentine, Robert.<br/>Preferred Shelf Number HF5862 .E34 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İmaj yenileyen markalarda görsel kimlik sorunu
ent://SD_ILS/0/SD_ILS:74033
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Sobacı, Selin. Grafik Anasanat Dalı. tez.<br/>Preferred Shelf Number TEZ/5088 S12 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık yaşantım ve bilimsel reklamcılık
ent://SD_ILS/0/SD_ILS:84178
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Hopkins, Claude C. Gerçeker, Mustafa K.<br/>Preferred Shelf Number HF 5810 H48 2001<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Amiral Gemisi'nin seyir defteri, 1948-1998.
ent://SD_ILS/0/SD_ILS:84095
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Birand, Mehmet Ali. Hürriyet 50. yıl belgeseli.<br/>Preferred Shelf Number PN 5449.T9 A45 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Başarılı tanıtımın 101 yolu
ent://SD_ILS/0/SD_ILS:114785
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Foster, Timothy R.V. Güldü, Hür.<br/>Preferred Shelf Number HD59 .F67 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni ikonalar? televizyonda reklam sanatI
ent://SD_ILS/0/SD_ILS:111429
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Rutherford, Paul, 1944- Gerçeker, Mustafa K.<br/>Preferred Shelf Number HF6146.T42 R88 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The anatomy of buzz : how to create word-of-mouth marketing
ent://SD_ILS/0/SD_ILS:112899
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Rosen, Emanuel.<br/>Preferred Shelf Number HF5827.95 R67 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve yönetim
ent://SD_ILS/0/SD_ILS:387463
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Hofsoos, Emil Haykır, Ayça.<br/>Preferred Shelf Number HF5823 H64 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve piyasa süreci
ent://SD_ILS/0/SD_ILS:90102
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Ekelund, Robert Burton, 1940- Saurman, David Scott, ort. yaz. Kirzner, Israel M., çev. Savaş, Vural, çev.<br/>Preferred Shelf Number HF 5821 E42 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Televizyon reklamlarında kadına yönelik şiddet : şiddetin nesnesi kadın
ent://SD_ILS/0/SD_ILS:104095
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Büker, Seçil. Kıran, Ayşe Eziler, ort. yaz.<br/>Preferred Shelf Number PN 1992.8.W65 B85 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Müsellesten üçgene
ent://SD_ILS/0/SD_ILS:373297
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Merter, Ender.<br/>Preferred Shelf Number HF5810.G6 G67 1998<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
18 yaşından küçükler okuyamaz
ent://SD_ILS/0/SD_ILS:355028
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Hürel, Feridun.<br/>Preferred Shelf Number HD59 H87 1998<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Electronic marketing and the consumer
ent://SD_ILS/0/SD_ILS:112495
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Peterson, Robert A.<br/>Preferred Shelf Number HF5415.1265 E395 1997<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Küçük bir reklam bütçesiyle büyük sonuçlar
ent://SD_ILS/0/SD_ILS:103598
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Smith, Cynthia S. Yarmalı, E. Sabri, çev.<br/>Preferred Shelf Number HF 5823 .S618 1996<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcı ve şaman
ent://SD_ILS/0/SD_ILS:392070
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Güngören, Ahmet.<br/>Preferred Shelf Number HF5823 G86 1995<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Beyin iğfal şebekesi : uluslararası reklamcılık
ent://SD_ILS/0/SD_ILS:102576
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Mattelart, Armand. Gürbüz, Işın.<br/>Preferred Shelf Number HF5821 M3214 1995<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Direct marketing rules of thumb : 1,000 practical and profitable ideas to help you improve response, save money, and increase efficiency in your direct program
ent://SD_ILS/0/SD_ILS:112900
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Bodian, Nat G., 1921-<br/>Preferred Shelf Number HF5415.126 B63 1995<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Effective copywriting for librarians
ent://SD_ILS/0/SD_ILS:82365
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Quinn, Patrick, 1937-<br/>Preferred Shelf Number HF 5825 Q44 1992<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Briefbogen : Umschlage, Visitenkarten, Grusskarten = Letterpaper : envelopes, visiting cards, greeting cards
ent://SD_ILS/0/SD_ILS:82487
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Wolf, Sylvia.<br/>Preferred Shelf Number TS 1240 W855 1992<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal reklamcılık : dünyadan ve Türkiye'den örnekler
ent://SD_ILS/0/SD_ILS:115833
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Topuz, Hıfzı.<br/>Preferred Shelf Number JF2112.R4 T678 1991<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık standartları ve uygulaması hakkında IBA Kanunu
ent://SD_ILS/0/SD_ILS:83824
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Işıkyakar, Fikret, çev.<br/>Preferred Shelf Number HF 5823 R52 1986<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Semiotik : e. Einf. mit Beisp. für Reklameanalysen
ent://SD_ILS/0/SD_ILS:490151
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Nöth, Winfried.<br/>Preferred Shelf Number P99 N575 1975<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital reklamcılık bize ne anlatır ?
ent://SD_ILS/0/SD_ILS:462622
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Yakın, Mehmet.<br/>Preferred Shelf Number HF6146.I58 D55<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamı okumak reklamı anlamak
ent://SD_ILS/0/SD_ILS:479200
2024-11-11T14:48:58Z
2024-11-11T14:48:58Z
Author Yakın, Mehmet.<br/>Preferred Shelf Number HF5821 R456<br/>Format: Books<br/>Availability Beytepe Library~1<br/>