Search Results for Behavior. - Narrowed by: Marketing research. SirsiDynix Enterprise https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dBehavior.$0026qf$003dSUBJECT$002509Subject$002509Marketing$002bresearch.$002509Marketing$002bresearch.$0026ps$003d300$0026isd$003dtrue?dt=list 2024-10-22T16:48:15Z Handbook of marketing scales : multi-item measures for marketing and consumer behavior research ent://SD_ILS/0/SD_ILS:268684 2024-10-22T16:48:15Z 2024-10-22T16:48:15Z Author&#160;Netemeyer, Richard G., 1956-&#160;Haws, Kelly L.&#160;Bearden, William O., 1945- Handbook of marketing scales.<br/>Preferred Shelf Number&#160;HF5415.3 B323 2011<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Studyguide for Handbook of marketing scales : multi-item measures for marketing and consumer behavior research ent://SD_ILS/0/SD_ILS:271776 2024-10-22T16:48:15Z 2024-10-22T16:48:15Z Author&#160;Netemeyer, Richard G., 1956-&#160;Haws, Kelly L.&#160;Bearden, William O., 1945- Handbook of marketing scales.<br/>Preferred Shelf Number&#160;HF5415.3 B324 2011<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Handbook of marketing scales multi-item measures for marketing and consumer behavior research ent://SD_ILS/0/SD_ILS:368436 2024-10-22T16:48:15Z 2024-10-22T16:48:15Z Author&#160;Bearden, William O., 1945-&#160;Netemeyer, Richard G., 1956-&#160;Association for Consumer Research (U.S.)<br/>Preferred Shelf Number&#160;ONLINE(368436.1)<br/>Electronic Access&#160;SAGE knowledge <a href="http://sk.sagepub.com/books/handbook-of-marketing-scales">http://sk.sagepub.com/books/handbook-of-marketing-scales</a> SAGE research methods <a href="http://srmo.sagepub.com/view/handbook-of-marketing-scales/SAGE.xml">http://srmo.sagepub.com/view/handbook-of-marketing-scales/SAGE.xml</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Predicting trends and building strategies for consumer engagement in retail environments ent://SD_ILS/0/SD_ILS:482094 2024-10-22T16:48:15Z 2024-10-22T16:48:15Z Author&#160;Granata, Giuseppe, 1965- editor.&#160;Tartaglione, Andrea Moretta, 1971- editor.&#160;Tsiakis, Theodosios, 1978- editor.&#160;IGI Global, publisher.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;Chapter PDFs via platform: <a href="http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7856-7">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7856-7</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Consumer.ology the truth about consumers and the psychology of shopping ent://SD_ILS/0/SD_ILS:279765 2024-10-22T16:48:15Z 2024-10-22T16:48:15Z Author&#160;Graves, Philip.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=521330">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=521330</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Product innovation toolbox a field guide to consumer understanding and research ent://SD_ILS/0/SD_ILS:299171 2024-10-22T16:48:15Z 2024-10-22T16:48:15Z Author&#160;Beckley, Jacqueline H.&#160;Paredes, Maria Dulce.&#160;Lopetcharat, Kannapon.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;Ebook Library <a href="http://public.eblib.com/EBLPublic/PublicView.do?ptiID=861624">http://public.eblib.com/EBLPublic/PublicView.do?ptiID=861624</a> John Wiley <a href="http://dx.doi.org/10.1002/9781118229248">http://dx.doi.org/10.1002/9781118229248</a> <a href="http://swb.eblib.com/patron/FullRecord.aspx?p=861624">http://swb.eblib.com/patron/FullRecord.aspx?p=861624</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Marketing the basics ent://SD_ILS/0/SD_ILS:263931 2024-10-22T16:48:15Z 2024-10-22T16:48:15Z Author&#160;Moore, Karl, 1955-&#160;Pareek, Niketh.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.tandfebooks.com/isbn/9780203870341">Click here to view</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/>