Search Results for Branding (Marketing) -- Management. SirsiDynix Enterprise https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dBranding$002b$002528Marketing$002529$002b--$002bManagement.$0026ps$003d300?dt=list 2026-06-05T11:04:36Z Aktuelle Perspektiven des Marketingmanagements Reflektionen aus den Bereichen Holistic Branding, Media Management und Sustainability Marketing. ent://SD_ILS/0/SD_ILS:202725 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Akademische Marketinggesellschaft e.V. editor.&#160;Klante, Oliver. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://dx.doi.org/10.1007/978-3-8349-9834-7">http://dx.doi.org/10.1007/978-3-8349-9834-7</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Digital brand management : understanding consumers and communication in the digital age ent://SD_ILS/0/SD_ILS:587224 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Gre??bosz-Krawczyk, Magdalena, author.&#160;Siuda, Dagna author<br/>Preferred Shelf Number&#160;HF5415.1255<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003646686">https://www.taylorfrancis.com/books/9781003646686</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Nostalgic Branding in the Toy Industry ent://SD_ILS/0/SD_ILS:566886 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Lubi&#324;ski, Kamil, author.&#160;Gr&#281;bosz-Krawczyk, Magdalena, author.<br/>Preferred Shelf Number&#160;HF5415.1255<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003606079">https://www.taylorfrancis.com/books/9781003606079</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Empower your nonprofit : simple ways to co-create with AI for profound impact ent://SD_ILS/0/SD_ILS:599532 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Neumann, Amy, author.<br/>Preferred Shelf Number&#160;HD62.6 .N48 2025<br/>Electronic Access&#160;<a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308460">https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308460</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Brand co-creation tourism research : contemporary issues and challenges ent://SD_ILS/0/SD_ILS:578240 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Rather, Raouf Ahmad, editor.<br/>Preferred Shelf Number&#160;G155 .A1<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003336228">https://www.taylorfrancis.com/books/9781003336228</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> The New Science of Medicine &amp; Management A Comprehensive, Case-Based Guide for Clinical Leaders ent://SD_ILS/0/SD_ILS:521855 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Chilingerian, Jon A. editor.&#160;Shobeiri, S. Abbas. editor.&#160;Talamini, Mark A. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-26510-5">https://doi.org/10.1007/978-3-031-26510-5</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> The Business of Building and Managing a Healthcare Practice Going Beyond the Basics ent://SD_ILS/0/SD_ILS:521610 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Baum, Neil. author.&#160;Kahn, Marc J. author.&#160;Daigrepont, Jeffery. author.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-37623-8">https://doi.org/10.1007/978-3-031-37623-8</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Consumer packaging strategy : localisation in Asian markets ent://SD_ILS/0/SD_ILS:561332 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Khan, Huda, author.&#160;Lee, Richard (Professor of marketing), author.&#160;Chrysochou, Polymeros, author.<br/>Preferred Shelf Number&#160;HF5770<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003000822">https://www.taylorfrancis.com/books/9781003000822</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Brands and consumers : a research overview ent://SD_ILS/0/SD_ILS:588417 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Singh, Jaywant, author.&#160;Crisafulli, Benedetta, author.<br/>Preferred Shelf Number&#160;HF5415.1255 .S5236 2023<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9780429449598">https://www.taylorfrancis.com/books/9780429449598</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> The Routledge companion to corporate branding ent://SD_ILS/0/SD_ILS:581735 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Iglesias, Oriol, editor.&#160;Ind, Nicholas, editor.&#160;Schultz, Majken, editor.<br/>Preferred Shelf Number&#160;HF5415.1255 .R687 2022<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003035749">https://www.taylorfrancis.com/books/9781003035749</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Employer Branding for Competitive Advantage : Models and Implementation Strategies ent://SD_ILS/0/SD_ILS:574021 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Rana, Geeta, editor.&#160;Agarwal, Shivani, editor.&#160;&#346;arm&#257;, Rav&#299;ndra, editor.<br/>Preferred Shelf Number&#160;HF5549.5 .R44<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003127826">https://www.taylorfrancis.com/books/9781003127826</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Decoding branding : a complete guide to building and revamping brands in the age of disruption ent://SD_ILS/0/SD_ILS:579587 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Yuen, Royce, author.<br/>Preferred Shelf Number&#160;HF5415.1255 .Y84 2021<br/>Electronic Access&#160;Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781315754079">https://www.taylorfrancis.com/books/9781315754079</a> OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Branding demystified plans to payoffs ent://SD_ILS/0/SD_ILS:367777 2026-06-05T11:04:36Z 2026-06-05T11:04:36Z Author&#160;Verma, Harsh V.<br/>Preferred Shelf Number&#160;ONLINE(367777.1)<br/>Electronic Access&#160;SAGE knowledge <a href="http://sk.sagepub.com/books/branding-demystified">http://sk.sagepub.com/books/branding-demystified</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/>