Search Results for Communication in marketing - Narrowed by: Online LibrarySirsiDynix Enterprisehttps://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dCommunication$002bin$002bmarketing$0026qf$003dLIBRARY$002509Library$0025091$00253AONLINE$002509Online$002bLibrary$0026ps$003d300?dt=list2025-03-19T11:50:07ZLanguage and Emotion : An International Handbook. Volume 3ent://SD_ILS/0/SD_ILS:5345842025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Altarriba, Jeanette, editor. André, Elisabeth, contributor. Autumn Brown, Jessica, contributor. Avery, Mary C., contributor. Bhatia, Tej K., contributor.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1515/9783110795486">https://doi.org/10.1515/9783110795486</a>
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Cover <a href="https://www.degruyter.com/document/cover/isbn/9783110795486/original">https://www.degruyter.com/document/cover/isbn/9783110795486/original</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Advanced Hybrid Information Processing 6th EAI International Conference, ADHIP 2022, Changsha, China, September 29-30, 2022, Proceedings, Part IIent://SD_ILS/0/SD_ILS:5203712025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Fu, Weina. editor. Yun, Lin. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-3-031-28867-8">https://doi.org/10.1007/978-3-031-28867-8</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Wireless and Satellite Systems 13th EAI International Conference, WiSATS 2022, Virtual Event, Singapore, March 12-13, 2023, Proceedingsent://SD_ILS/0/SD_ILS:5204302025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Zhao, Jun. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-3-031-34851-8">https://doi.org/10.1007/978-3-031-34851-8</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The New Science of Medicine & Management A Comprehensive, Case-Based Guide for Clinical Leadersent://SD_ILS/0/SD_ILS:5218552025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Chilingerian, Jon A. editor. Shobeiri, S. Abbas. editor. Talamini, Mark A. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-3-031-26510-5">https://doi.org/10.1007/978-3-031-26510-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Human-Centric Smart Computing Proceedings of ICHCSC 2022ent://SD_ILS/0/SD_ILS:5272842025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Bhattacharyya, Siddhartha. editor. Banerjee, Jyoti Sekhar. editor. Köppen, Mario. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-981-19-5403-0">https://doi.org/10.1007/978-981-19-5403-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Information and Communication Technology for Competitive Strategies (ICTCS 2022) ICT: Applications and Social Interfacesent://SD_ILS/0/SD_ILS:5277462025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Joshi, Amit. editor. Mahmud, Mufti. editor. Ragel, Roshan G. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-981-19-9638-2">https://doi.org/10.1007/978-981-19-9638-2</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part Ient://SD_ILS/0/SD_ILS:5205762025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Tu, Yiliu. editor. (orcid) Chi, Maomao. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-3-031-32299-0">https://doi.org/10.1007/978-3-031-32299-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Developments in Information and Knowledge Management Systems for Business Applications Volume 7ent://SD_ILS/0/SD_ILS:5276132025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Kryvinska, Natalia. editor. Greguš, Michal. editor. Fedushko, Solomiia. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-3-031-25695-0">https://doi.org/10.1007/978-3-031-25695-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Intelligent Computing and Networking Proceedings of IC-ICN 2023ent://SD_ILS/0/SD_ILS:5277572025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Balas, Valentina Emilia. editor. Semwal, Vijay Bhaskar. editor. Khandare, Anand. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-981-99-3177-4">https://doi.org/10.1007/978-981-99-3177-4</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Artificial Intelligence, Internet of Things, and Society 5.0ent://SD_ILS/0/SD_ILS:5287402025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Hannoon, Azzam. editor. (orcid)0000-0003-0468-7797 Mahmood, Abdullah. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-3-031-43300-9">https://doi.org/10.1007/978-3-031-43300-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Proceedings of the 4th International Conference on Big Data Analytics for Cyber-Physical System in Smart City - Volume 2 BDCPS 2022, December 16-17, 2022, Bangkok, Thailandent://SD_ILS/0/SD_ILS:5288932025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Atiquzzaman, Mohammed. editor. Yen, Neil Yuwen. editor. Xu, Zheng. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1007/978-981-99-1157-8">https://doi.org/10.1007/978-981-99-1157-8</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Breaking down language and cultural barriers through contemporary global marketing strategiesent://SD_ILS/0/SD_ILS:4818942025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Khosrow-Pour, Mehdi, 1951- editor. IGI Global, publisher.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access Chapter PDFs via platform: <a href="http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6980-0">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6980-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Integrated marketing communications, strategies, and tactical operations in sports organizationsent://SD_ILS/0/SD_ILS:4820402025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Alonso Dos Santos, Manuel, 1981- editor. IGI Global, publisher.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access Chapter PDFs via platform: <a href="http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7617-4">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7617-4</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The role of language and symbols in promotional strategies and marketing schemesent://SD_ILS/0/SD_ILS:4817802025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Epure, Manuela, 1965- editor. Mihaes, Lorena Clara, 1975- editor. IGI Global, publisher.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access Chapter PDFs via platform: <a href="http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5778-4">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-5778-4</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Scripts of Servitude : Language, Labor Migration and Transnational Domestic Workent://SD_ILS/0/SD_ILS:5354052025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Lorente, Beatriz P., author. Kubota, Ryuko, contributor. Morgan, Brian, contributor. Pennycook, Alastair, contributor.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.21832/9781783099009">https://doi.org/10.21832/9781783099009</a>
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Cover <a href="https://www.degruyter.com/document/cover/isbn/9783110859195/original">https://www.degruyter.com/document/cover/isbn/9783110859195/original</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The mobile marketing revolution how your brand can have a one-to-one conversation with everyoneent://SD_ILS/0/SD_ILS:2930552025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Alpert, Jed. Fishback, Steven.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/mobile-marketing-revolution-how-your-brand-have-onetoone-conversation-everyone">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Marketing and Semiotics : New Directions in the Study of Signs for Saleent://SD_ILS/0/SD_ILS:5337502025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Assael, Henry, contributor. Belk, Russell W., contributor. Bouissac, Paul, contributor. Broms, Henri, contributor. Camargo, Eduardo G., contributor.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://doi.org/10.1515/9783110853254">https://doi.org/10.1515/9783110853254</a>
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Cover <a href="https://www.degruyter.com/document/cover/isbn/9783110853254/original">https://www.degruyter.com/document/cover/isbn/9783110853254/original</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Consumer behavior knowledge for effective sports and event marketingent://SD_ILS/0/SD_ILS:2627942025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Kahle, Lynn R. Close, Angeline.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203844113">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Marketing Semiotics Signs, Strategies, and Brand Value.ent://SD_ILS/0/SD_ILS:2789972025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Oswald, Laura R.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=422128">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=422128</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Conversations that win the complex sale using power messaging to create more opportunities, differentiate your solutions, and close more dealsent://SD_ILS/0/SD_ILS:2930792025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Peterson, Erik. Riesterer, Tim.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/conversations-that-win-complex-sale-using-power-messaging-to-create-more-opportunities-differentiate-your-solutions-close-deals">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Customer obsession how to acquire, retain, and grow customers in the new age of relationship marketingent://SD_ILS/0/SD_ILS:2930892025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Azevedo, Abaet�e de. Pomeranz, Ricardo.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/customer-obsession-how-to-acquire-retain-grow-customers-in-new-age-relationship-marketing">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The big book of marketing lessons and best practices from the world's greatest companiesent://SD_ILS/0/SD_ILS:2931212025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Bennett, Anthony G.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/big-book-marketing">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Advocacy : championing ideas and influencing othersent://SD_ILS/0/SD_ILS:3756952025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Daly, John A. (John Augustine), 1952- author.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.jstor.org/stable/10.2307/j.ctt1nq53v">http://www.jstor.org/stable/10.2307/j.ctt1nq53v</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Mass communication issues, perspectives and techniquesent://SD_ILS/0/SD_ILS:2872392025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Detrani, Jason R.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://marc.crcnetbase.com/isbn/9781466562585">Distributed by publisher. Purchase or institutional license may be required for access.</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Branding demystified plans to payoffsent://SD_ILS/0/SD_ILS:3677772025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Verma, Harsh V.<br/>Preferred Shelf Number ONLINE(367777.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/books/branding-demystified">http://sk.sagepub.com/books/branding-demystified</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Rhetorical and critical approaches to public relations IIent://SD_ILS/0/SD_ILS:2639912025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Heath, Robert L. (Robert Lawrence), 1941- Toth, Elizabeth L. Waymer, Damion.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203874929">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Dictionary of marketing communicationsent://SD_ILS/0/SD_ILS:3681332025-03-19T11:50:07Z2025-03-19T11:50:07ZAuthor Govoni, Norman A. P.<br/>Preferred Shelf Number ONLINE(368133.1)<br/>Electronic Access SAGE knowledge <a href="http://sk.sagepub.com/reference/dictionary-of-marketing-communications">http://sk.sagepub.com/reference/dictionary-of-marketing-communications</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>