Search Results for Consumer behavior - Narrowed by: 1999

Consumer behavior : contemporary research in action

2024-09-19T17:32:41Z

Author Holloway, Robert J., comp. Mittelstaedt, Robert A., ort. yaz. Venkatesan, M., ort. yaz.
Preferred Shelf Number HF 5415.3 H64 1971
Format: Books
Availability Beytepe Library~1

Handbook of marketing scales multi-item measures for marketing and consumer behavior research

2024-09-19T17:32:41Z

Author Bearden, William O., 1945- Netemeyer, Richard G., 1956- Association for Consumer Research (U.S.)
Preferred Shelf Number ONLINE(368436.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/handbook-of-marketing-scales SAGE research methods http://srmo.sagepub.com/view/handbook-of-marketing-scales/SAGE.xml
Format: Electronic Resources
Availability Online Library~1

The sociology of consumption : an introduction

2024-09-19T17:32:41Z

Author Corrigan, Peter, 1955-
Preferred Shelf Number HF 5415.32 C67 1997
Format: Books
Availability Beytepe Library~1

Resisting McDonaldization

2024-09-19T17:32:41Z

Author Smart, Barry.
Preferred Shelf Number ONLINE(369228.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/resisting-mcdonaldization
Format: Electronic Resources
Availability Online Library~1

Brands, consumers, symbols, & research Sidney J. Levy on marketing

2024-09-19T17:32:41Z

Author Levy, Sidney J., 1921- Rook, Dennis W.
Preferred Shelf Number ONLINE(367778.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/brands-consumers-symbols-and-research
Format: Electronic Resources
Availability Online Library~1