Search Results for Digital Marketing SirsiDynix Enterprise https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dDigital$002bMarketing$0026ic$003dtrue$0026ps$003d300?dt=list 2024-12-21T03:11:56Z Cambridge marketing handbook : Digital ent://SD_ILS/0/SD_ILS:365544 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Bax, Steve.&#160;Meyer, Karl, author.&#160;Wilkins, Neil, author.<br/>Preferred Shelf Number&#160;HF5415.1265 B388 2013<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Handbook of research on entrepreneurship and marketing for global reach in the digital economy ent://SD_ILS/0/SD_ILS:481869 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Carvalho, Luisa Cagica, 1970- editor.&#160;Isaias, Pedro, editor.&#160;IGI Global, publisher.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;Chapter PDFs via platform: <a href="http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6307-5">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6307-5</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Handbook of research on digital marketing innovations in social entrepreneurship and solidarity economics ent://SD_ILS/0/SD_ILS:482244 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;S&aacute;iz &Aacute;lvarez, Jos&eacute; Manuel, editor.&#160;IGI Global, publisher.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;Chapter PDFs via platform: <a href="http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-8939-6">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-8939-6</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Advanced methodologies and technologies in digital marketing and entrepreneurship ent://SD_ILS/0/SD_ILS:482069 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Khosrow-Pour, Mehdi, 1951- editor.&#160;IGI Global, publisher.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;Chapter PDFs via platform: <a href="http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7766-9">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7766-9</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Dijital pazarlama stratejisi : &Ccedil;evrimi&ccedil;i (online) pazarlamaya b&uuml;t&uuml;nle&#351;ik yakla&#351;&#305;m = Digital marketing strategy : an integrated approach to online marketing ent://SD_ILS/0/SD_ILS:390038 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Kingsnorth, Simon.&#160;&#304;ldeniz, Laden.&#160;Apayd&#305;n, Fahri.<br/>Preferred Shelf Number&#160;HF5548.32 K566 2017<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The fusion marketing bible fuse traditional media, social media, and digital media to maximize marketing ent://SD_ILS/0/SD_ILS:293049 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Safko, Lon.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://mhebooklibrary.com/reader/fusion-marketing-bible-fuse-traditional-media-social-amp-digital-to-maximize">Subscription required</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Return on engagement content, strategy, and design techniques for digital marketing ent://SD_ILS/0/SD_ILS:266196 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Frick, Tim.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.tandfebooks.com/isbn/9780240812847">Click here to view</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Managing electronic media making, marketing, and moving digital content ent://SD_ILS/0/SD_ILS:260422 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Van Tassel, Joan M.&#160;Poe-Howfield, Lisa.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.tandfebooks.com/isbn/9780080927800">Click here to view</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Managing electronic media making, marketing, and moving digital content ent://SD_ILS/0/SD_ILS:147819 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Van Tassel, Joan M.&#160;Poe-Howfield, Lisa.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;ScienceDirect <a href="http://www.sciencedirect.com/science/book/9780240810201">http://www.sciencedirect.com/science/book/9780240810201</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Return on engagement content, strategy and design techniques for digital marketing ent://SD_ILS/0/SD_ILS:148987 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Frick, Tim.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;ScienceDirect <a href="http://www.sciencedirect.com/science/book/9780240812830">http://www.sciencedirect.com/science/book/9780240812830</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Marketing to the social web how digital customer communities build your business ent://SD_ILS/0/SD_ILS:303905 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Weber, Larry.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.contentreserve.com/TitleInfo.asp?ID={31E4958C-0F6E-4C2B-9640-E133420C639E}&Format=50">Click for information on Adobe Digital Editions version</a> <a href="http://www.contentreserve.com/TitleInfo.asp?ID={31E4958C-0F6E-4C2B-9640-E133420C639E}&Format=410">Click for information on Adobe Digital Editions version</a> <a href="http://www.contentreserve.com/TitleInfo.asp?ID={31E4958C-0F6E-4C2B-9640-E133420C639E}&Format=900">Click for information on Mobipocket Reader 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C. editor.&#160;Fragomeni, Gino. editor.&#160;Fang, Xiaowen. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(521354.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-48050-8">https://doi.org/10.1007/978-3-031-48050-8</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Emerging Networking Architecture and Technologies First International Conference, ICENAT 2022, Shenzhen, China, November 15-17, 2022, Proceedings ent://SD_ILS/0/SD_ILS:520200 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Quan, Wei. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(520200.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-981-19-9697-9">https://doi.org/10.1007/978-981-19-9697-9</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> ArtsIT, Interactivity and Game Creation 11th EAI International Conference, ArtsIT 2022, Faro, Portugal, November 21-22, 2022, Proceedings ent://SD_ILS/0/SD_ILS:520308 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Brooks, Anthony L. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(520308.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-28993-4">https://doi.org/10.1007/978-3-031-28993-4</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Information Systems 19th European, Mediterranean, and Middle Eastern Conference, EMCIS 2022, Virtual Event, December 21-22, 2022, Proceedings ent://SD_ILS/0/SD_ILS:520571 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Papadaki, Maria. editor.&#160;Rupino da Cunha, Paulo. editor.&#160;Themistocleous, Marinos. editor.&#160;Christodoulou, Klitos. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(520571.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-30694-5">https://doi.org/10.1007/978-3-031-30694-5</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part II ent://SD_ILS/0/SD_ILS:520575 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Tu, Yiliu. editor. (orcid)&#160;Chi, Maomao. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(520575.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-32302-7">https://doi.org/10.1007/978-3-031-32302-7</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part I ent://SD_ILS/0/SD_ILS:520576 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Tu, Yiliu. editor. 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(orcid)&#160;Belkhir, Meriam. editor.&#160;Soares, Ana Maria. editor.&#160;Casais, Beatriz. editor.<br/>Preferred Shelf Number&#160;XX(520624.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-42788-6">https://doi.org/10.1007/978-3-031-42788-6</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Internet of Things, Smart Spaces, and Next Generation Networks and Systems 22nd International Conference, NEW2AN 2022, Tashkent, Uzbekistan, December 15-16, 2022, Proceedings ent://SD_ILS/0/SD_ILS:520839 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Koucheryavy, Yevgeni. editor. (orcid)&#160;Aziz, Ahmed. editor. 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(orcid)&#160;Konomi, Shin'ichi. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(521331.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-48047-8">https://doi.org/10.1007/978-3-031-48047-8</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part III ent://SD_ILS/0/SD_ILS:521333 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Mori, Hirohiko. editor.&#160;Asahi, Yumi. editor.&#160;Coman, Adela. editor.&#160;Vasilache, Simona. editor.&#160;Rauterberg, Matthias. editor.<br/>Preferred Shelf Number&#160;XX(521333.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-48044-7">https://doi.org/10.1007/978-3-031-48044-7</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I ent://SD_ILS/0/SD_ILS:521343 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Kurosu, Masaaki. editor.&#160;Hashizume, Ayako. editor.&#160;Marcus, Aaron. editor.&#160;Rosenzweig, Elizabeth. editor.&#160;Soares, Marcelo M. editor.<br/>Preferred Shelf Number&#160;XX(521343.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-48038-6">https://doi.org/10.1007/978-3-031-48038-6</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part VI ent://SD_ILS/0/SD_ILS:521345 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Degen, Helmut. editor.&#160;Ntoa, Stavroula. editor.&#160;Moallem, Abbas. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(521345.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-48057-7">https://doi.org/10.1007/978-3-031-48057-7</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part II ent://SD_ILS/0/SD_ILS:521357 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Gao, Qin. editor.&#160;Zhou, Jia. editor.&#160;Duffy, Vincent G. editor.&#160;Antona, Margherita. editor.&#160;Stephanidis, Constantine. editor.<br/>Preferred Shelf Number&#160;XX(521357.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-48041-6">https://doi.org/10.1007/978-3-031-48041-6</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> After Latour: Globalisation, Inequity and Climate Change IFIP WG 8.2 and WG 9.4 Joint Working Conference, IFIPJWC 2023, Hyderabad, India, December 7-8, 2023, Proceedings ent://SD_ILS/0/SD_ILS:520744 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Jones, Matthew R. editor.&#160;Mukherjee, Arunima S. editor.&#160;Thapa, Devinder. editor.&#160;Zheng, Yingqin. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(520744.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-50154-8">https://doi.org/10.1007/978-3-031-50154-8</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Application of Big Data, Blockchain, and Internet of Things for Education Informatization Second EAI International Conference, BigIoT-EDU 2022, Virtual Event, July 29-31, 2022, Proceedings, Part III ent://SD_ILS/0/SD_ILS:520752 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Jan, Mian Ahmad. editor.&#160;Khan, Fazlullah. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(520752.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-23944-1">https://doi.org/10.1007/978-3-031-23944-1</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Advanced Communication and Intelligent Systems First International Conference, ICACIS 2022, Virtual Event, October 20-21, 2022, Revised Selected Papers ent://SD_ILS/0/SD_ILS:520756 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Shaw, Rabindra Nath. editor.&#160;Paprzycki, Marcin. editor.&#160;Ghosh, Ankush. editor. (orcid)&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(520756.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-25088-0">https://doi.org/10.1007/978-3-031-25088-0</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> HCI International 2023 Posters 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part IV ent://SD_ILS/0/SD_ILS:520775 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Stephanidis, Constantine. editor.&#160;Antona, Margherita. editor.&#160;Ntoa, Stavroula. editor.&#160;Salvendy, Gavriel. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(520775.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-36001-5">https://doi.org/10.1007/978-3-031-36001-5</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part VII ent://SD_ILS/0/SD_ILS:521409 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Zaphiris, Panayiotis. editor.&#160;Ioannou, Andri. editor.&#160;Sottilare, Robert A. editor.&#160;Schwarz, Jessica. editor.&#160;Fui-Hoon Nah, Fiona. editor.<br/>Preferred Shelf Number&#160;XX(521409.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-031-48060-7">https://doi.org/10.1007/978-3-031-48060-7</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> T&uuml;m boyutlar&#305;yla dijital pazarlama ve sosyal medya ent://SD_ILS/0/SD_ILS:518013 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Y&uuml;ksel, Okan.<br/>Preferred Shelf Number&#160;HF5415 Y86 2022<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Pazarlama 5.0: insan i&ccedil;in teknoloji ent://SD_ILS/0/SD_ILS:515023 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Kotler, Philip, author.&#160;Gezer, Taner, translator.&#160;Kartajaya, Hermawan, 1947-, author&#160;Setiawan, Iwan, author<br/>Preferred Shelf Number&#160;HF5415 K6819 2022<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> T&uuml;m boyutlar&#305;yla dijital pazarlama ve sosyal medya ent://SD_ILS/0/SD_ILS:511643 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Y&uuml;ksel, Okan.<br/>Preferred Shelf Number&#160;HF5415 Y86 2020<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Pazarlama 4.0 : Gelenekselden dijitale ge&ccedil;i&#351; ent://SD_ILS/0/SD_ILS:389340 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Kotler, Philip.&#160;&Ouml;zata, Nadir.&#160;Kartajaya, Hermawan.&#160;Setianwan, Iwan.<br/>Preferred Shelf Number&#160;HF5415.13 K80 2017<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Social Informatics SocInfo 2014 International Workshops, Barcelona, Spain, November 11, 2014, Revised Selected Papers ent://SD_ILS/0/SD_ILS:519319 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Aiello, Luca Maria. editor.&#160;McFarland, Daniel. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;XX(519319.1)<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-3-319-15168-7">https://doi.org/10.1007/978-3-319-15168-7</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Citizen Science : Public Participation in Environmental Research ent://SD_ILS/0/SD_ILS:376376 2024-12-21T03:11:56Z 2024-12-21T03:11:56Z Author&#160;Dickinson, Janis L., 1955- editor.&#160;Bonney, Rick, 1954- editor.&#160;Louv, Richard, writer of foreword.&#160;Fitzpatrick, John W., writer of afterword.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://www.jstor.org/stable/10.7591/j.ctt7v7pp">http://www.jstor.org/stable/10.7591/j.ctt7v7pp</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/>