Search Results for Digital marketing.

Cambridge marketing handbook : Digital

2024-11-08T23:58:54Z

Author Bax, Steve. Meyer, Karl, author. Wilkins, Neil, author.
Preferred Shelf Number HF5415.1265 B388 2013
Format: Books
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Handbook of research on entrepreneurship and marketing for global reach in the digital economy

2024-11-08T23:58:54Z

Author Carvalho, Luisa Cagica, 1970- editor. Isaias, Pedro, editor. IGI Global, publisher.
Preferred Shelf Number ONLINE
Electronic Access Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-6307-5
Format: Electronic Resources
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Handbook of research on digital marketing innovations in social entrepreneurship and solidarity economics

2024-11-08T23:58:54Z

Author Sáiz Álvarez, José Manuel, editor. IGI Global, publisher.
Preferred Shelf Number ONLINE
Electronic Access Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-8939-6
Format: Electronic Resources
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Advanced methodologies and technologies in digital marketing and entrepreneurship

2024-11-08T23:58:54Z

Author Khosrow-Pour, Mehdi, 1951- editor. IGI Global, publisher.
Preferred Shelf Number ONLINE
Electronic Access Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7766-9
Format: Electronic Resources
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Dijital pazarlama stratejisi : Çevrimiçi (online) pazarlamaya bütünleşik yaklaşım = Digital marketing strategy : an integrated approach to online marketing

2024-11-08T23:58:54Z

Author Kingsnorth, Simon. İldeniz, Laden. Apaydın, Fahri.
Preferred Shelf Number HF5548.32 K566 2017
Format: Books
Availability Beytepe Library~1

The fusion marketing bible fuse traditional media, social media, and digital media to maximize marketing

2024-11-08T23:58:54Z

Author Safko, Lon.
Preferred Shelf Number ONLINE
Electronic Access Subscription required
Format: Electronic Resources
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Managing electronic media making, marketing, and moving digital content

2024-11-08T23:58:54Z

Author Van Tassel, Joan M. Poe-Howfield, Lisa.
Preferred Shelf Number ONLINE
Electronic Access ScienceDirect http://www.sciencedirect.com/science/book/9780240810201
Format: Electronic Resources
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Managing electronic media making, marketing, and moving digital content

2024-11-08T23:58:54Z

Author Van Tassel, Joan M. Poe-Howfield, Lisa.
Preferred Shelf Number ONLINE
Electronic Access Click here to view
Format: Electronic Resources
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Return on engagement content, strategy, and design techniques for digital marketing

2024-11-08T23:58:54Z

Author Frick, Tim.
Preferred Shelf Number ONLINE
Electronic Access Click here to view
Format: Electronic Resources
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Return on engagement content, strategy and design techniques for digital marketing

2024-11-08T23:58:54Z

Author Frick, Tim.
Preferred Shelf Number ONLINE
Electronic Access ScienceDirect http://www.sciencedirect.com/science/book/9780240812830
Format: Electronic Resources
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Marketing to the social web how digital customer communities build your business

2024-11-08T23:58:54Z

Author Weber, Larry.
Preferred Shelf Number ONLINE
Electronic Access Click for information on Adobe Digital Editions version Click for information on Adobe Digital Editions version Click for information on Mobipocket Reader version Click here to view book Image http://images.contentreserve.com/ImageType-100/0128-1/{31E4958C-0F6E-4C2B-9640-E133420C639E}Img100.jpg
Format: Electronic Resources
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Niche envy marketing discrimination in the digital age

2024-11-08T23:58:54Z

Author Turow, Joseph.
Preferred Shelf Number ONLINE
Electronic Access IEEE Xplore http://ieeexplore.ieee.org/xpl/bkabstractplus.jsp?bkn=6267348
Format: Electronic Resources
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Emerging Networking Architecture and Technologies First International Conference, ICENAT 2022, Shenzhen, China, November 15-17, 2022, Proceedings

2024-11-08T23:58:54Z

Author Quan, Wei. editor. SpringerLink (Online service)
Preferred Shelf Number XX(520200.1)
Electronic Access https://doi.org/10.1007/978-981-19-9697-9
Format: Electronic Resources
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ArtsIT, Interactivity and Game Creation 11th EAI International Conference, ArtsIT 2022, Faro, Portugal, November 21-22, 2022, Proceedings

2024-11-08T23:58:54Z

Author Brooks, Anthony L. editor. SpringerLink (Online service)
Preferred Shelf Number XX(520308.1)
Electronic Access https://doi.org/10.1007/978-3-031-28993-4
Format: Electronic Resources
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E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part II

2024-11-08T23:58:54Z

Author Tu, Yiliu. editor. (orcid) Chi, Maomao. editor. SpringerLink (Online service)
Preferred Shelf Number XX(520575.1)
Electronic Access https://doi.org/10.1007/978-3-031-32302-7
Format: Electronic Resources
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E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part I

2024-11-08T23:58:54Z

Author Tu, Yiliu. editor. (orcid) Chi, Maomao. editor. SpringerLink (Online service)
Preferred Shelf Number XX(520576.1)
Electronic Access https://doi.org/10.1007/978-3-031-32299-0
Format: Electronic Resources
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After Latour: Globalisation, Inequity and Climate Change IFIP WG 8.2 and WG 9.4 Joint Working Conference, IFIPJWC 2023, Hyderabad, India, December 7-8, 2023, Proceedings

2024-11-08T23:58:54Z

Author Jones, Matthew R. editor. Mukherjee, Arunima S. editor. Thapa, Devinder. editor. Zheng, Yingqin. editor. SpringerLink (Online service)
Preferred Shelf Number XX(520744.1)
Electronic Access https://doi.org/10.1007/978-3-031-50154-8
Format: Electronic Resources
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Application of Big Data, Blockchain, and Internet of Things for Education Informatization Second EAI International Conference, BigIoT-EDU 2022, Virtual Event, July 29-31, 2022, Proceedings, Part III

2024-11-08T23:58:54Z

Author Jan, Mian Ahmad. editor. Khan, Fazlullah. editor. SpringerLink (Online service)
Preferred Shelf Number XX(520752.1)
Electronic Access https://doi.org/10.1007/978-3-031-23944-1
Format: Electronic Resources
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Advanced Communication and Intelligent Systems First International Conference, ICACIS 2022, Virtual Event, October 20-21, 2022, Revised Selected Papers

2024-11-08T23:58:54Z

Author Shaw, Rabindra Nath. editor. Paprzycki, Marcin. editor. Ghosh, Ankush. editor. (orcid) SpringerLink (Online service)
Preferred Shelf Number XX(520756.1)
Electronic Access https://doi.org/10.1007/978-3-031-25088-0
Format: Electronic Resources
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HCI International 2023 Posters 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part IV

2024-11-08T23:58:54Z

Author Stephanidis, Constantine. editor. Antona, Margherita. editor. Ntoa, Stavroula. editor. Salvendy, Gavriel. editor. SpringerLink (Online service)
Preferred Shelf Number XX(520775.1)
Electronic Access https://doi.org/10.1007/978-3-031-36001-5
Format: Electronic Resources
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Technologies and Innovation 9th International Conference, CITI 2023, Guayaquil, Ecuador, November 13-16, 2023, Proceedings

2024-11-08T23:58:54Z

Author Valencia-García, Rafael. editor. Bucaram-Leverone, Martha. editor. Del Cioppo-Morstadt, Javier. editor. Vera-Lucio, Néstor. editor. Centanaro-Quiroz, Pablo Humberto. editor.
Preferred Shelf Number XX(520716.1)
Electronic Access https://doi.org/10.1007/978-3-031-45682-4
Format: Electronic Resources
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Internet of Things, Smart Spaces, and Next Generation Networks and Systems 22nd International Conference, NEW2AN 2022, Tashkent, Uzbekistan, December 15-16, 2022, Proceedings

2024-11-08T23:58:54Z

Author Koucheryavy, Yevgeni. editor. (orcid) Aziz, Ahmed. editor. (orcid) SpringerLink (Online service)
Preferred Shelf Number XX(520839.1)
Electronic Access https://doi.org/10.1007/978-3-031-30258-9
Format: Electronic Resources
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HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part III

2024-11-08T23:58:54Z

Author Mori, Hirohiko. editor. Asahi, Yumi. editor. Coman, Adela. editor. Vasilache, Simona. editor. Rauterberg, Matthias. editor.
Preferred Shelf Number XX(521333.1)
Electronic Access https://doi.org/10.1007/978-3-031-48044-7
Format: Electronic Resources
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HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part V

2024-11-08T23:58:54Z

Author Chen, Jessie Y. C. editor. Fragomeni, Gino. editor. Fang, Xiaowen. editor. SpringerLink (Online service)
Preferred Shelf Number XX(521354.1)
Electronic Access https://doi.org/10.1007/978-3-031-48050-8
Format: Electronic Resources
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HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part IV

2024-11-08T23:58:54Z

Author Duffy, Vincent G. editor. Krömker, Heidi. editor. A. Streitz, Norbert. editor. (orcid) Konomi, Shin'ichi. editor. SpringerLink (Online service)
Preferred Shelf Number XX(521331.1)
Electronic Access https://doi.org/10.1007/978-3-031-48047-8
Format: Electronic Resources
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HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part I

2024-11-08T23:58:54Z

Author Kurosu, Masaaki. editor. Hashizume, Ayako. editor. Marcus, Aaron. editor. Rosenzweig, Elizabeth. editor. Soares, Marcelo M. editor.
Preferred Shelf Number XX(521343.1)
Electronic Access https://doi.org/10.1007/978-3-031-48038-6
Format: Electronic Resources
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HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part VI

2024-11-08T23:58:54Z

Author Degen, Helmut. editor. Ntoa, Stavroula. editor. Moallem, Abbas. editor. SpringerLink (Online service)
Preferred Shelf Number XX(521345.1)
Electronic Access https://doi.org/10.1007/978-3-031-48057-7
Format: Electronic Resources
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HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part II

2024-11-08T23:58:54Z

Author Gao, Qin. editor. Zhou, Jia. editor. Duffy, Vincent G. editor. Antona, Margherita. editor. Stephanidis, Constantine. editor.
Preferred Shelf Number XX(521357.1)
Electronic Access https://doi.org/10.1007/978-3-031-48041-6
Format: Electronic Resources
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Information Systems 19th European, Mediterranean, and Middle Eastern Conference, EMCIS 2022, Virtual Event, December 21-22, 2022, Proceedings

2024-11-08T23:58:54Z

Author Papadaki, Maria. editor. Rupino da Cunha, Paulo. editor. Themistocleous, Marinos. editor. Christodoulou, Klitos. editor. SpringerLink (Online service)
Preferred Shelf Number XX(520571.1)
Electronic Access https://doi.org/10.1007/978-3-031-30694-5
Format: Electronic Resources
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Digital Economy. Emerging Technologies and Business Innovation 8th International Conference, ICDEc 2023, Braga, Portugal, May 2-4, 2023, Proceedings

2024-11-08T23:58:54Z

Author Jallouli, Rim. editor. (orcid) Bach Tobji, Mohamed Anis. editor. (orcid) Belkhir, Meriam. editor. Soares, Ana Maria. editor. Casais, Beatriz. editor.
Preferred Shelf Number XX(520624.1)
Electronic Access https://doi.org/10.1007/978-3-031-42788-6
Format: Electronic Resources
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HCI International 2023 - Late Breaking Papers 25th International Conference on Human-Computer Interaction, HCII 2023, Copenhagen, Denmark, July 23-28, 2023, Proceedings, Part VII

2024-11-08T23:58:54Z

Author Zaphiris, Panayiotis. editor. Ioannou, Andri. editor. Sottilare, Robert A. editor. Schwarz, Jessica. editor. Fui-Hoon Nah, Fiona. editor.
Preferred Shelf Number XX(521409.1)
Electronic Access https://doi.org/10.1007/978-3-031-48060-7
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Pazarlama 5.0: insan için teknoloji

2024-11-08T23:58:54Z

Author Kotler, Philip, author. Gezer, Taner, translator. Kartajaya, Hermawan, 1947-, author Setiawan, Iwan, author
Preferred Shelf Number HF5415 K6819 2022
Format: Books
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Tüm boyutlarıyla dijital pazarlama ve sosyal medya

2024-11-08T23:58:54Z

Author Yüksel, Okan.
Preferred Shelf Number HF5415 Y86 2022
Format: Books
Availability Beytepe Library~2

Tüm boyutlarıyla dijital pazarlama ve sosyal medya

2024-11-08T23:58:54Z

Author Yüksel, Okan.
Preferred Shelf Number HF5415 Y86 2020
Format: Books
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Pazarlama 4.0 : Gelenekselden dijitale geçiş

2024-11-08T23:58:54Z

Author Kotler, Philip. Özata, Nadir. Kartajaya, Hermawan. Setianwan, Iwan.
Preferred Shelf Number HF5415.13 K80 2017
Format: Books
Availability Beytepe Library~2

Social Informatics SocInfo 2014 International Workshops, Barcelona, Spain, November 11, 2014, Revised Selected Papers

2024-11-08T23:58:54Z

Author Aiello, Luca Maria. editor. McFarland, Daniel. editor. SpringerLink (Online service)
Preferred Shelf Number XX(519319.1)
Electronic Access https://doi.org/10.1007/978-3-319-15168-7
Format: Electronic Resources
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Citizen Science : Public Participation in Environmental Research

2024-11-08T23:58:54Z

Author Dickinson, Janis L., 1955- editor. Bonney, Rick, 1954- editor. Louv, Richard, writer of foreword. Fitzpatrick, John W., writer of afterword.
Preferred Shelf Number ONLINE
Electronic Access http://www.jstor.org/stable/10.7591/j.ctt7v7pp
Format: Electronic Resources
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