Search Results for Information Systems - Narrowed by: Marketing.
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dInformation$002bSystems$0026qf$003dSUBJECT$002509Subject$002509Marketing.$002509Marketing.$0026ic$003dtrue$0026ps$003d300?dt=list
2025-03-18T17:41:06Z
Cruise Management Information and Decision Support Systems
ent://SD_ILS/0/SD_ILS:201098
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Papathanassis, Alexis. editor. Breitner, Michael H. editor. Schoen, Cornelia. editor. Guhr, Nadine. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-7159-3">http://dx.doi.org/10.1007/978-3-8349-7159-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Information Technology and Product Development
ent://SD_ILS/0/SD_ILS:172144
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Nambisan, Satish. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-1-4419-1081-3">http://dx.doi.org/10.1007/978-1-4419-1081-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The FORA Framework A Fuzzy Grassroots Ontology for Online Reputation Management
ent://SD_ILS/0/SD_ILS:333683
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Portmann, Edy. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(333683.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-33233-3">http://dx.doi.org/10.1007/978-3-642-33233-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Customer Relationship Management in the Financial Industry Organizational Processes and Technology Innovation
ent://SD_ILS/0/SD_ILS:334004
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Rajola, Federico. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(334004.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-35554-7">http://dx.doi.org/10.1007/978-3-642-35554-7</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Information and Communication Technologies in Tourism 2014 Proceedings of the International Conference in Dublin, Ireland, January 21-24, 2014
ent://SD_ILS/0/SD_ILS:333009
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Xiang, Zheng. editor. Tussyadiah, Iis. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(333009.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-319-03973-2">http://dx.doi.org/10.1007/978-3-319-03973-2</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Social Media Balanced Scorecard Erfolgreiche Social Media-Strategien in der Praxis
ent://SD_ILS/0/SD_ILS:198993
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Fiege, Roland. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8348-8146-5">http://dx.doi.org/10.1007/978-3-8348-8146-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Guide to Supply Chain Management
ent://SD_ILS/0/SD_ILS:193674
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Scott, Colin. author. Lundgren, Henriette. author. Thompson, Paul. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-17676-0">http://dx.doi.org/10.1007/978-3-642-17676-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Erfolgreiche Geschäftsprozesse durch moderne Warenwirtschaftssysteme Produktübersicht marktführender Systeme und Auswahlprozess
ent://SD_ILS/0/SD_ILS:194401
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Schütte, Reinhard. author. Vering, Oliver. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-20523-1">http://dx.doi.org/10.1007/978-3-642-20523-1</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Internet-Ökonomie
ent://SD_ILS/0/SD_ILS:191435
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Peters, Ralf. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-10652-1">http://dx.doi.org/10.1007/978-3-642-10652-1</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Vertriebsinformationssysteme Standardisierung, Individualisierung, Hybridisierung und Internetisierung
ent://SD_ILS/0/SD_ILS:191820
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Becker, Jörg. editor. Knackstedt, Ralf. editor. Müller, Oliver. editor. Winkelmann, Axel. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-11859-3">http://dx.doi.org/10.1007/978-3-642-11859-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Vermarktung hybrider Leistungsbündel Das ServPay-Konzept
ent://SD_ILS/0/SD_ILS:192124
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Weddeling, Matthias. author. Steiner, Michael. author. Müller, Oliver. author. Knackstedt, Ralf. author. Becker, Jörg. author.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-12830-1">http://dx.doi.org/10.1007/978-3-642-12830-1</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Consumer-Driven Demand and Operations Management Models A Systematic Study of Information-Technology-Enabled Sales Mechanisms
ent://SD_ILS/0/SD_ILS:168066
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Tang, Christopher S. editor. Netessine, Serguei. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-0-387-98026-3">http://dx.doi.org/10.1007/978-0-387-98026-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Zwischenbetriebliches Stammdatenmanagement Lösungen für die Datensynchronisation zwischen Handel und Konsumgüterindustrie
ent://SD_ILS/0/SD_ILS:189179
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Schemm, Jan Werner. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-540-89030-0">http://dx.doi.org/10.1007/978-3-540-89030-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Handbook of Marketing Decision Models
ent://SD_ILS/0/SD_ILS:167563
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Wierenga, Berend. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-0-387-78213-3">http://dx.doi.org/10.1007/978-0-387-78213-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Revenue Management Grundlagen und Mathematische Methoden
ent://SD_ILS/0/SD_ILS:185611
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Klein, Robert. author. Steinhardt, Claudius. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-540-68845-7">http://dx.doi.org/10.1007/978-3-540-68845-7</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Global RFID The Value of the EPCglobal Network for Supply Chain Management
ent://SD_ILS/0/SD_ILS:184289
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Schuster, Edmund W. author. Brock, David L. author. Allen, Stuart J. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-540-35655-4">http://dx.doi.org/10.1007/978-3-540-35655-4</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
TYPO3 Online-Marketing-Guide Affiliate- und E-Mail-Marketing, Keyword-Advertising, Suchmaschinen-Optimierung mit TYPO3
ent://SD_ILS/0/SD_ILS:202175
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Lammenett, Erwin. author. Koch, Stefan. author. Studnitz, Andreas. author. Vasilkevich, Taras. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-9211-6">http://dx.doi.org/10.1007/978-3-8349-9211-6</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The Anonymous Elect Market Research Through Online Access Panels
ent://SD_ILS/0/SD_ILS:181924
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Postoaca, Andrei. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/3-540-29030-3">http://dx.doi.org/10.1007/3-540-29030-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Multichannel-Retailing Marketing in Mehrkanalsystemen des Einzelhandels
ent://SD_ILS/0/SD_ILS:181513
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Schröder, Hendrik. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/3-540-27646-7">http://dx.doi.org/10.1007/3-540-27646-7</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Formation and Early Growth of Business Webs Modular Product Systems in Network Markets
ent://SD_ILS/0/SD_ILS:198239
2025-03-18T17:41:06Z
2025-03-18T17:41:06Z
Author Steiner, Florian. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b138404">http://dx.doi.org/10.1007/b138404</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>