Search Results for Internet -- Advertising.

Computational advertising : market and technologies for internet commercial monetization

2026-01-15T21:47:18Z

Author Liu, Peng, author. Wang, Chao, author.
Preferred Shelf Number HF6146 .I58 L58 2020
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429262654 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Digital advertising evolution

2026-01-15T21:47:18Z

Author MacRury, Iain, editor. Manika, Danae, editor.
Preferred Shelf Number HF6146 .I58
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003168485 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Human vs ChatGPT : language of advertising in beauty products advertisements

2026-01-15T21:47:18Z

Author Skubis, Ida, author. Kołodziejczyk, Dominika, author.
Preferred Shelf Number HF5828.2
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003566441 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Springer Handbook of Augmented Reality

2026-01-15T21:47:18Z

Author Nee, Andrew Yeh Ching. editor. Ong, Soh Khim. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-030-67822-7
Format: Electronic Resources
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The effects of social media advertising in China : theory, practices and implications

2026-01-15T21:47:18Z

Author Xuan, Changchun, 1981- author.
Preferred Shelf Number HF6146 .I58
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003310594 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Absolute essentials of advertising

2026-01-15T21:47:18Z

Author Turnbull, Sarah, Dr., author.
Preferred Shelf Number HF5823 .T87 2022
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003175551 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Branded content : the fateful merging of media and marketing

2026-01-15T21:47:18Z

Author Hardy, Jonathan, 1963- author.
Preferred Shelf Number HF6146 .P78 H39 2022
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781315641065 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Integrated marketing communication : advertising and promotion in a digital world

2026-01-15T21:47:18Z

Author Juska, Jerome M., author.
Preferred Shelf Number HF6146 .I58
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780367443382 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Decoding Coca-Cola : a biography of a global brand

2026-01-15T21:47:18Z

Author Crawford, Robert, 1975- editor. Brennan, Linda L., editor. Khamis, Susie, editor.
Preferred Shelf Number HF5415.1255 .D43 2021
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781351024020 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Information asymmetry in online advertising

2026-01-15T21:47:18Z

Author Wiktor, Jan W., author. Sanak-Kosmowska, Katarzyna, 1984- author.
Preferred Shelf Number HF6146 .I58
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003134121 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Dijital reklamcılık

2026-01-15T21:47:18Z

Author Öcal, Derya. Polat, Hıdır.
Preferred Shelf Number HF6146.I58 D46 2020
Format: Books
Availability Beytepe Library~1

Dijital çağda Ogilvy'ye göre reklamcılık

2026-01-15T21:47:18Z

Author Young, Miles.
Preferred Shelf Number HF5823.O36 Y68 2019
Format: Books
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Youtube masalı

2026-01-15T21:47:18Z

Author Gök, Kerem. Balkan, İlker.
Preferred Shelf Number HF5415.1265 G65 2019
Format: Computer file
Availability Beytepe Library~1

Dijital reklamın gizli dünyası : içerik pazarlaması ve doğal görünen reklamlar

2026-01-15T21:47:18Z

Author Einstein, Mara. Tanla, Damla. Küçük, Suat Hayri.
Preferred Shelf Number HF5811 E36 2018
Format: Books
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Machine-to-machine marketing (m3) via anonymous advertising apps anywhere anytime (a5)

2026-01-15T21:47:18Z

Author MENA, JESUS.
Preferred Shelf Number HF6146 .I58
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429189517 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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İnternette reklamcılık : Dünyada ve Türkiye’de internet ve internet reklamcılığı kavramları

2026-01-15T21:47:18Z

Author Mestçi, Aytaç.
Preferred Shelf Number HF5415 M58 2017
Format: Books
Availability Beytepe Library~1

Yeni medya ve reklam

2026-01-15T21:47:18Z

Author Özkan, Abdullah. Tandaçgüneş, Nilnur. Önay Doğan, Betül.
Preferred Shelf Number HF6146.I58 Y46 2015
Format: Books
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Formal and Informal Approaches to Food Policy

2026-01-15T21:47:18Z

Author Aspray, William. author. Royer, George. author. Ocepek, Melissa G. author. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-319-04966-3
Format: Electronic Resources
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Identification and management of distributed data : NGN, content-centric networks, and the web

2026-01-15T21:47:18Z

Author Bartolomeo, Giovanni, 1977, author.
Preferred Shelf Number QA76.9 .D3 B3687 2013
Electronic Access Click here to view.
Format: Books
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Rational ritual : culture, coordination, and common knowledge

2026-01-15T21:47:18Z

Author Chwe, Michael Suk-Young, 1965-
Preferred Shelf Number ONLINE
Electronic Access http://www.jstor.org/stable/10.2307/j.ctt24hqf1
Format: Electronic Resources
Availability Online Library~1

Pinterest power market your business, sell your product, and build your brand on the world's hottest social network

2026-01-15T21:47:18Z

Author Miles, Jason, 1970- Lacey, Karen, 1963-
Preferred Shelf Number ONLINE
Electronic Access Subscription required
Format: Electronic Resources
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Promotional culture and convergence markets, methods, media

2026-01-15T21:47:18Z

Author Powell, Helen.
Preferred Shelf Number ONLINE(344376.1)
Electronic Access Click here to view
Format: Electronic Resources
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Small business web sites made easy

2026-01-15T21:47:18Z

Author Holzner, Steven.
Preferred Shelf Number ONLINE
Electronic Access Subscription required
Format: Electronic Resources
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The F-commerce handbook 10 secrets for unlocking the sales potential of Facebook

2026-01-15T21:47:18Z

Author Marsden, Paul. Chaney, Paul.
Preferred Shelf Number ONLINE
Electronic Access Subscription required
Format: Electronic Resources
Availability Online Library~1

The mobile marketing revolution how your brand can have a one-to-one conversation with everyone

2026-01-15T21:47:18Z

Author Alpert, Jed. Fishback, Steven.
Preferred Shelf Number ONLINE
Electronic Access Subscription required
Format: Electronic Resources
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The shopper economy the new way to achieve marketplace success by turning behavior into currency

2026-01-15T21:47:18Z

Author Crawford, Liz.
Preferred Shelf Number ONLINE
Electronic Access Subscription required
Format: Electronic Resources
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The DragonSearch online marketing manual for entrpreneurs and small business

2026-01-15T21:47:18Z

Author Dragon, Ric.
Preferred Shelf Number ONLINE
Electronic Access Subscription required
Format: Electronic Resources
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The third screen marketing to your customers in a world gone mobile

2026-01-15T21:47:18Z

Author Martin, Chuck, 1949-
Preferred Shelf Number ONLINE
Electronic Access EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=367236
Format: Electronic Resources
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Grow your business with Google AdWords 7 quick and easy secrets for reaching more customers with the world's #1 search engine

2026-01-15T21:47:18Z

Author Smith, Jon, 1975-
Preferred Shelf Number ONLINE
Electronic Access Subscription required
Format: Electronic Resources
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Convert! designing Web sites to increase traffic and conversion

2026-01-15T21:47:18Z

Author Hunt, Ben (Ben R.)
Preferred Shelf Number ONLINE
Electronic Access Wiley InterScience An electronic book accessible through the World Wide Web; click for information Books24x7 http://www.books24x7.com/marc.asp?bookid=40622 MyiLibrary, Table of contents http://www.myilibrary.com?id=299008&ref=toc
Format: Electronic Resources
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The mood of information a critique of online behavioural advertising

2026-01-15T21:47:18Z

Author McStay, Andrew, 1975-
Preferred Shelf Number ONLINE
Electronic Access EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=364957
Format: Electronic Resources
Availability Online Library~1

Turn clicks into customers proven marketing techniques for converting online traffic into revenue

2026-01-15T21:47:18Z

Author Forrester, Duane.
Preferred Shelf Number ONLINE
Electronic Access Subscription required
Format: Electronic Resources
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Flash advertising flash platform development of microsites, advergames, and branded applications

2026-01-15T21:47:18Z

Author Fincanon, Jason.
Preferred Shelf Number ONLINE
Electronic Access ScienceDirect http://www.sciencedirect.com/science/book/9780240813455
Format: Electronic Resources
Availability Online Library~1

Flash advertising flash platform development of microsites, advergames, and branded applications

2026-01-15T21:47:18Z

Author Fincanon, Jason.
Preferred Shelf Number ONLINE
Electronic Access Click here to view
Format: Electronic Resources
Availability Online Library~1

World wide rave creating triggers that get millions of people to spread your ideas and share your stories

2026-01-15T21:47:18Z

Author Scott, David Meerman.
Preferred Shelf Number ONLINE
Electronic Access Books24x7 http://www.books24x7.com/marc.asp?bookid=29797 John Wiley http://dx.doi.org/10.1002/9781118258286 OverDrive (PDF) http://www.contentreserve.com/TitleInfo.asp?ID={0419A4C0-0F9D-4982-8483-15B55EC815AD}&Format=50 OverDrive (EPUB) http://www.contentreserve.com/TitleInfo.asp?ID={0419A4C0-0F9D-4982-8483-15B55EC815AD}&Format=410 Image http://images.contentreserve.com/ImageType-100/0128-1/{0419A4C0-0F9D-4982-8483-15B55EC815AD}Img100.jpg
Format: Electronic Resources
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Hands-on guide to creating Flash advertising from concept to tracking--microsites, video ads, and more

2026-01-15T21:47:18Z

Author Fincanon, Jason.
Preferred Shelf Number ONLINE
Electronic Access ScienceDirect http://www.sciencedirect.com/science/book/9780240809496
Format: Electronic Resources
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İnternetten para kazanmanın 43 kolay yolu

2026-01-15T21:47:18Z

Author Vitae, Joe. Mok, Jo Han. Altıner, Serap. Çobanoğlu, Cihan.
Preferred Shelf Number HF5415.1265 V583 2007
Format: Books
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Marketing on the Internet seven steps to building the internet into your business

2026-01-15T21:47:18Z

Author Zimmerman, Jan.
Preferred Shelf Number ONLINE
Electronic Access EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=83596
Format: Electronic Resources
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Cases in e-commerce

2026-01-15T21:47:18Z

Author Rayport, Jeffrey F. Jaworski, Bernard J., ort. yaz. Rayport, Jeffrey F. E-commerce.
Preferred Shelf Number HF 5548.32 R387 2002
Format: Books
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E-commerce

2026-01-15T21:47:18Z

Author Rayport, Jeffrey F. Jaworski, Bernard J., ort. yaz.
Preferred Shelf Number HF 5548.32 R39 2001
Format: Books
Availability Beytepe Library~1

Dijital reklamcılık bize ne anlatır ?

2026-01-15T21:47:18Z

Author Yakın, Mehmet.
Preferred Shelf Number HF6146.I58 D55
Format: Books
Availability Beytepe Library~1