Search Results for Marketing - Narrowed by: Beytepe General Collection
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dMarketing$0026qf$003dLOCATION$002509Shelf$002bLocation$0025091$00253ABEYTEPEGEN$002509Beytepe$002bGeneral$002bCollection$0026ps$003d300?dt=list
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Marketing
ent://SD_ILS/0/SD_ILS:357221
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Author Baines, Paul, 1973- Fill, Chris.<br/>Preferred Shelf Number HF5415 B26 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing
ent://SD_ILS/0/SD_ILS:270189
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Author Kerin, Roger A. Hartley, Steven William. Rudelius, William.<br/>Preferred Shelf Number HF5415 M2947 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing
ent://SD_ILS/0/SD_ILS:10767
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Author Bennett, Peter D. Lamm, R. P., ort. yaz. fry, R. A., ort. yaz.<br/>Preferred Shelf Number HF 5415 B4293 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing
ent://SD_ILS/0/SD_ILS:10766
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Author Beckman, Theodore N., 1894- Davidson, William R., ort. yaz. Talarzyk, W. Wayne., ort. yaz.<br/>Preferred Shelf Number HF 5415 B423 1973<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing
ent://SD_ILS/0/SD_ILS:10765
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Author Beckman, Theodore N., 1894- Davidson, William R., ort. yaz.<br/>Preferred Shelf Number HF 5415 B423 1962<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Political marketing
ent://SD_ILS/0/SD_ILS:358160
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Author Baines, Paul, 1973-<br/>Preferred Shelf Number JF2112.A4 P65 2011 V.3<br/>Format: Books<br/>Availability Beytepe Library~6<br/>
Marketing communications
ent://SD_ILS/0/SD_ILS:354622
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Author Egan, John.<br/>Preferred Shelf Number HF5415.123 E4 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing research
ent://SD_ILS/0/SD_ILS:270244
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Author McDaniel, Carl. Gates, Roger.<br/>Preferred Shelf Number HF5415.2 M382 2013<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Marketing management
ent://SD_ILS/0/SD_ILS:269244
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Author Kotler, Philip. Keller, Kevin Lane, 1956-<br/>Preferred Shelf Number HF5415.13 K6 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
International marketing
ent://SD_ILS/0/SD_ILS:386192
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Author Srinivasan, R.<br/>Preferred Shelf Number HF1416 S232 2008<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing essentials
ent://SD_ILS/0/SD_ILS:110852
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Author McDaniel, Carl Lamb, Charles W. Hair, Joseph F.<br/>Preferred Shelf Number HF5415.2 M325 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing management
ent://SD_ILS/0/SD_ILS:94862
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Author Kotler, Philip.<br/>Preferred Shelf Number HF 5415.13 K64 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Retail marketing
ent://SD_ILS/0/SD_ILS:75953
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Author Sullivan, Malcolm. Adcock, Dennis, ort. yaz.<br/>Preferred Shelf Number HF 5415 S89 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing research
ent://SD_ILS/0/SD_ILS:97772
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Author Chisnall, Peter.<br/>Preferred Shelf Number HF 5415.2 C45 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
International marketing
ent://SD_ILS/0/SD_ILS:77036
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Author Terpstra, Vern. Sarathy, Ravi, ort. yaz.<br/>Preferred Shelf Number HF 1416 T48 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing warfare
ent://SD_ILS/0/SD_ILS:10790
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Author Ries, Al. Trout, J., ort. yaz.<br/>Preferred Shelf Number HF 5415 R544 1986<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
International marketing
ent://SD_ILS/0/SD_ILS:10565
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Author Terpstra, Vern.<br/>Preferred Shelf Number HF 1009.5 T417 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
International marketing
ent://SD_ILS/0/SD_ILS:10563
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Author Fayerweather, John.<br/>Preferred Shelf Number HF 1009.5 F35 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
International marketing
ent://SD_ILS/0/SD_ILS:365156
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Author Joshi, Rakesh Mohan.<br/>Preferred Shelf Number HF1416 J66 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sport marketing
ent://SD_ILS/0/SD_ILS:355226
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Author Mullin, Bernard James. Hardy, Stephen, 1948- Sutton, William Anthony, 1951-<br/>Preferred Shelf Number GV716 M85 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing channels
ent://SD_ILS/0/SD_ILS:267423
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Author Coughlan, Anne T.<br/>Preferred Shelf Number HF5415.129 S74 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Global marketing
ent://SD_ILS/0/SD_ILS:313549
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Author Keegan, Warren J. Green, Mark C.<br/>Preferred Shelf Number HF1416 K44 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Strategic marketing
ent://SD_ILS/0/SD_ILS:313433
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Author Mooradian, Todd A. Matzler, Kurt. Ring, Lawrence J.<br/>Preferred Shelf Number HF5415.13 M66 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sport marketing
ent://SD_ILS/0/SD_ILS:113703
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Author Mullin, Bernard James. Hardy, Stephen, 1948- Sutton, William Anthony, 1951-<br/>Preferred Shelf Number GV716 .M85 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing management
ent://SD_ILS/0/SD_ILS:109994
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Author Winer, Russell S.<br/>Preferred Shelf Number HF5415.13 W547 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
International marketing
ent://SD_ILS/0/SD_ILS:110938
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Author Czinkota, Michael R. Ronkainen, Ilkka A.<br/>Preferred Shelf Number HF1009.5 .C956 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Information marketing
ent://SD_ILS/0/SD_ILS:119531
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Author Rowley, J. E.<br/>Preferred Shelf Number HD9999.I492 R69 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Internet marketing
ent://SD_ILS/0/SD_ILS:82797
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Author Samuels, H. Raymond, ed.<br/>Preferred Shelf Number HF 5415.1265 I8 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing management
ent://SD_ILS/0/SD_ILS:62034
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Author Dickson, Peter R.<br/>Preferred Shelf Number HF 5415.13 D48 1997<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sport marketing
ent://SD_ILS/0/SD_ILS:123616
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Author Mullin, Bernard James. Hardy, Stephen. Sutton, William Anthony.<br/>Preferred Shelf Number GV716 .M85 1993<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
International marketing
ent://SD_ILS/0/SD_ILS:10562
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Author Cateora, Philip R.<br/>Preferred Shelf Number HF 1009.5 C35 1987<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Basic marketing
ent://SD_ILS/0/SD_ILS:10784
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Author MacCarthy, Edmund Jerome. Shapiro, S. J., ort. yaz. Perreault, W. D., ort. yaz.<br/>Preferred Shelf Number HF 5415 M127 1986<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Analytical marketing
ent://SD_ILS/0/SD_ILS:10819
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Author Simon, Leonard S. Freimer, Marshall, ort. yaz.<br/>Preferred Shelf Number HF 5415.13 S65 1970<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Marketing handbook
ent://SD_ILS/0/SD_ILS:17315
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Preferred Shelf Number HF5415 M2988 1989<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing : Best practices
ent://SD_ILS/0/SD_ILS:76446
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Author Czinkota, Michael R.<br/>Preferred Shelf Number HF 5415 M2974 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing alet çantası
ent://SD_ILS/0/SD_ILS:511740
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Author Külekçi Dağdeviren, Tuğba.<br/>Preferred Shelf Number HF5415 K54 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Principles of marketing
ent://SD_ILS/0/SD_ILS:378889
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Author Kotler, Philip. Armstrong, Gary (Gary M.)<br/>Preferred Shelf Number HF5415 K68 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Principles of marketing
ent://SD_ILS/0/SD_ILS:269161
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Author Kotler, Philip. Armstrong, Gary (Gary M.)<br/>Preferred Shelf Number HF5415 K636 2014<br/>Format: Books<br/>Availability Beytepe Library~3<br/>
Principles of marketing
ent://SD_ILS/0/SD_ILS:102267
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Author Kotler, Philip. Armstrongs, Gary.<br/>Preferred Shelf Number HF5415 K636 2008<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Principles of marketing
ent://SD_ILS/0/SD_ILS:109371
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Author Kotler, Philip. Armstrong, Gary, ort. yaz.<br/>Preferred Shelf Number HF5415 .K636 2008<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Fundamentals of marketing
ent://SD_ILS/0/SD_ILS:110544
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Author Stone, Marilyn A. Desmond, John.<br/>Preferred Shelf Number HF5415 .S872 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Basic marketing research
ent://SD_ILS/0/SD_ILS:110561
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Author Churchill, Gilbert A. Brown, Tom J.<br/>Preferred Shelf Number HF 5415.2 C49 2007<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Principles of marketing
ent://SD_ILS/0/SD_ILS:109350
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Author Kotler, Philip. Armstrong, Gary, ort. yaz.<br/>Preferred Shelf Number HF5415 .K636 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Basic marketing research
ent://SD_ILS/0/SD_ILS:78269
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2024-12-25T07:10:22Z
Author Churchill, Gilbert A.<br/>Preferred Shelf Number HF 5415.2 C49 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Successful tourism marketing
ent://SD_ILS/0/SD_ILS:80191
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Author Briggs, Susan.<br/>Preferred Shelf Number G 155.G7 B75 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Contemporary marketing research
ent://SD_ILS/0/SD_ILS:385369
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Author McDaniel, Carl D. Gates, Roger.<br/>Preferred Shelf Number HF5415.2 M382 1991<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The new marketing
ent://SD_ILS/0/SD_ILS:11300
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Author Brookes, Richard, 1945-<br/>Preferred Shelf Number HF 5415.1 B785 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing : an introduction
ent://SD_ILS/0/SD_ILS:274695
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Author Armstrong, Gary (Gary M.) Kotler, Philip.<br/>Preferred Shelf Number HF5415 A76 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing : an introduction
ent://SD_ILS/0/SD_ILS:312429
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Author Armstrong, Gary (Gary M.) Kotler, Philip.<br/>Preferred Shelf Number HF5415 A76 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Handbook of marketing
ent://SD_ILS/0/SD_ILS:81682
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Author Weitz, Barton A., ed. Wensley, Robin, 1944- ed.<br/>Preferred Shelf Number HF 5415 H186 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Contemporary marketing : 1999
ent://SD_ILS/0/SD_ILS:61893
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Author Boone, Louis E. Kurtz, David L., ort. yaz.<br/>Preferred Shelf Number HF 5415 B53 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Principles of marketing
ent://SD_ILS/0/SD_ILS:11296
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Author Kotler, Philip. Armstrong, Gary, ort. yaz.<br/>Preferred Shelf Number HF 5415 K636 1991<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Fundamentals of marketing
ent://SD_ILS/0/SD_ILS:10796
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Author Stanton, William J.<br/>Preferred Shelf Number HF 5415 S745 1984<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Fundamentals of marketing
ent://SD_ILS/0/SD_ILS:10795
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Author Stanton, William J.<br/>Preferred Shelf Number HF 5415 S745 1981<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Endüstri ve marketing
ent://SD_ILS/0/SD_ILS:10775
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Author Güvenal,Nihat.<br/>Preferred Shelf Number HF 5415 G99 1971<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Fundamentals of marketing
ent://SD_ILS/0/SD_ILS:10794
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Author Stanton, William J.<br/>Preferred Shelf Number HF 5415 S745 1964<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Principles of marketing
ent://SD_ILS/0/SD_ILS:10800
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Author Tousley, Rayburn Dean, 1911- Clark, Eugene, ort. yaz. Clark, Fred E., ort. yaz.<br/>Preferred Shelf Number HF 5415 T65 1962<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Japan marketing handbook.
ent://SD_ILS/0/SD_ILS:10723
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Preferred Shelf Number HF 3826.5 J39 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Cambridge Marketing Handbook : Distribution
ent://SD_ILS/0/SD_ILS:365545
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Author Meyer, Karl.<br/>Preferred Shelf Number HF5415.7 M59 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Differential games in marketing
ent://SD_ILS/0/SD_ILS:112356
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Author Jorgensen, Steffen, 1942- Zaccour, Georges.<br/>Preferred Shelf Number HF5415 .J67 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing research : Methodological foundations
ent://SD_ILS/0/SD_ILS:80270
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Author Churchill, Gilbert A. Iacobucci, Dawn, ort. yaz.<br/>Preferred Shelf Number HF 5415.2 C5 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
A dictionary of marketing
ent://SD_ILS/0/SD_ILS:269740
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2024-12-25T07:10:22Z
Author Doyle, Charles.<br/>Preferred Shelf Number HF5412 D69 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Strategic integrated marketing communications
ent://SD_ILS/0/SD_ILS:365014
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Author Percy, Larry.<br/>Preferred Shelf Number HF5415.123 P475 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Cambridge marketing handbook : stakeholder
ent://SD_ILS/0/SD_ILS:365542
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Author Nicklin, Terry.<br/>Preferred Shelf Number HF5415 N53 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Cambridge marketing handbook : products
ent://SD_ILS/0/SD_ILS:365543
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Author Wilson, Tony.<br/>Preferred Shelf Number HF5415 W55766 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Cambridge marketing handbook : Digital
ent://SD_ILS/0/SD_ILS:365544
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Author Bax, Steve. Meyer, Karl, author. Wilkins, Neil, author.<br/>Preferred Shelf Number HF5415.1265 B388 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Cambridge Marketing Handbook : Law
ent://SD_ILS/0/SD_ILS:365546
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Author Kapur, Kiran.<br/>Preferred Shelf Number HF5415 K37 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Cambridge Marketing Handbook : Communications
ent://SD_ILS/0/SD_ILS:365547
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Bax, Steve.<br/>Preferred Shelf Number HF5415 B39 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Library marketing that works
ent://SD_ILS/0/SD_ILS:98498
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Author Walters, Suzanne.<br/>Preferred Shelf Number Z 716.3 W24 2004<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Managing and marketing technology
ent://SD_ILS/0/SD_ILS:75997
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Author Ford, David. Saren, Mike, ort. yaz.<br/>Preferred Shelf Number HD 45 F667 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Direct and interactive marketing
ent://SD_ILS/0/SD_ILS:77742
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Author Sargeant, Adrian. West, Douglas C., ed.<br/>Preferred Shelf Number HF 5415.126 S235 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing in developing countries
ent://SD_ILS/0/SD_ILS:10809
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Author Kinsey, Joanna.<br/>Preferred Shelf Number HF 5415.12.D44 K625 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The dictionary of marketing
ent://SD_ILS/0/SD_ILS:17316
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Author Ostrow, Rona.<br/>Preferred Shelf Number HF5415 O76 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing of engineering services
ent://SD_ILS/0/SD_ILS:47629
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Author Scanlon, Brian.<br/>Preferred Shelf Number TA 190 B32 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Computer innovations in marketing
ent://SD_ILS/0/SD_ILS:10780
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Author Konrad, Evelyn.<br/>Preferred Shelf Number HF 5415 K596 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Museum management and marketing
ent://SD_ILS/0/SD_ILS:135030
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Sandell, Richard, 1967- Janes, Robert R.<br/>Preferred Shelf Number AM121 .M877 2010<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The sports marketing guide
ent://SD_ILS/0/SD_ILS:90953
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Wascovich, Terence R.<br/>Preferred Shelf Number GV 716 W37 2001 V.2<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Future-driven library marketing
ent://SD_ILS/0/SD_ILS:71196
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Weingand, Darlene E.<br/>Preferred Shelf Number Z 678 W44 1998<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The Direct marketing handbook
ent://SD_ILS/0/SD_ILS:385341
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Nash, Edward L.<br/>Preferred Shelf Number HF5438.25 D555 1992<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Analysis for marketing planning
ent://SD_ILS/0/SD_ILS:385342
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Lehmann, Donald R. Winer, Russell S.<br/>Preferred Shelf Number HF5415.13 L395 1991<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Concepts of marketing management
ent://SD_ILS/0/SD_ILS:10818
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Seibert, Joseph C.<br/>Preferred Shelf Number HF 5415.13 S43 1973<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Fundamentals of modern marketing
ent://SD_ILS/0/SD_ILS:10771
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Cundiff, Edward W. Still, Richard R., ort. yaz. Govoni, Norman A. P., ort. yaz.<br/>Preferred Shelf Number HF 5415 C793 1973<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing : concepts and strateg
ent://SD_ILS/0/SD_ILS:10812
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Bell, Martin L.<br/>Preferred Shelf Number HF 5415.13 B4286 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Analysis for marketing decisions
ent://SD_ILS/0/SD_ILS:10773
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Donnelly, James H. Ivancevich, John M., ort. yaz.<br/>Preferred Shelf Number HF 5415 D65 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing : theory and application
ent://SD_ILS/0/SD_ILS:10805
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Wentz, Walter B. Eyrich, Gerald I., ort. yaz.<br/>Preferred Shelf Number HF 5415 W395 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing theory and metatheory
ent://SD_ILS/0/SD_ILS:10764
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Bartels, Robert, 1913-<br/>Preferred Shelf Number HF 5415 B37 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing : the management way
ent://SD_ILS/0/SD_ILS:10820
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Weinstein, Arnold K.<br/>Preferred Shelf Number HF 5415.13 W4 1968<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing planning and strategy
ent://SD_ILS/0/SD_ILS:80525
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Jain, Subhash C., 1942-<br/>Preferred Shelf Number HF 5415.13 J35 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Word-of-mouth marketing
ent://SD_ILS/0/SD_ILS:112387
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Wilson, Jerry R., 1944-2005.<br/>Preferred Shelf Number HF5415.5 W59 1994<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing : principles and strategies
ent://SD_ILS/0/SD_ILS:10793
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Schewe, Charles D., 1942-<br/>Preferred Shelf Number HF 5415 S3239 1987<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Handbook of modern marketing
ent://SD_ILS/0/SD_ILS:10776
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Buell, V. P., ed.<br/>Preferred Shelf Number HF 5415 H186 1986<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Management controls in marketing
ent://SD_ILS/0/SD_ILS:10821
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Wilson, Richard M. S.<br/>Preferred Shelf Number HF 5415.13 W54 1973<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing and customer behaviour
ent://SD_ILS/0/SD_ILS:9054
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Jenkins, John R. G.<br/>Preferred Shelf Number HC 79.C6 J46 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing models : quantitative applications
ent://SD_ILS/0/SD_ILS:71078
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Day, Ralph L., comp. Parsons, Leonard J., ed.<br/>Preferred Shelf Number HF 5415 D395 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The Marketing services business.
ent://SD_ILS/0/SD_ILS:10816
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Preferred Shelf Number HF 5415.13 M341 1987<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Relationship marketing : a consumer experience approach
ent://SD_ILS/0/SD_ILS:268626
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Baron, Steve. Conway, A. (Anthony) Warnaby, Gary.<br/>Preferred Shelf Number HF5415.55 B375 2010<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Principles and practice of marketing
ent://SD_ILS/0/SD_ILS:110344
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Jobber, David, 1947-<br/>Preferred Shelf Number HF5415 .J63 2007<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Whisky : technology, production and marketing
ent://SD_ILS/0/SD_ILS:111303
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Russell, Inge.<br/>Preferred Shelf Number TP605 .W485 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Building models for marketing decisions
ent://SD_ILS/0/SD_ILS:112397
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Leeflang, P. S. H.<br/>Preferred Shelf Number HF5415.135 .B85 2000<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Marketing farm products : economic analysis
ent://SD_ILS/0/SD_ILS:10250
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Shepherd, Geoffrey Seddon, 1898-<br/>Preferred Shelf Number HD 9006 S453 1962<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Contemporary issues in strategic marketing
ent://SD_ILS/0/SD_ILS:509460
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Şekerkaya, Ahmet.<br/>Preferred Shelf Number HF5415 C668 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Crash course in marketing for libraries
ent://SD_ILS/0/SD_ILS:363600
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Alman, Susan Webreck. Swanson, Sara Gillespie.<br/>Preferred Shelf Number Z716.3 A46 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Political marketing : principles and applications
ent://SD_ILS/0/SD_ILS:365081
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Lees-Marshment, Jennifer.<br/>Preferred Shelf Number JF2112.C3 L44 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing communications management : analysis, planning, implementation
ent://SD_ILS/0/SD_ILS:354600
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Copley, Paul.<br/>Preferred Shelf Number HF5415.123 C67 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The history of marketing science
ent://SD_ILS/0/SD_ILS:354840
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Winer, Russell S. Neslin, Scott A., 1952-<br/>Preferred Shelf Number HF5415.2 H55 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing channels : a management view
ent://SD_ILS/0/SD_ILS:268584
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Rosenbloom, Bert.<br/>Preferred Shelf Number HF5415.129 R67 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Consumer behavior : building marketing strategy
ent://SD_ILS/0/SD_ILS:269280
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Hawkins, Del I. Mothersbaugh, David L.<br/>Preferred Shelf Number HF5415.33.U6 H38 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing strategy : a decision-focused approach
ent://SD_ILS/0/SD_ILS:313777
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Walker, Orville C. Mullins, John W. (John Walker)<br/>Preferred Shelf Number HF5415.13 W35 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing research : an applied orientation
ent://SD_ILS/0/SD_ILS:267521
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Malhotra, Naresh K.<br/>Preferred Shelf Number HF5415.2 M29 2011<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Marketing management for nonprofit organizations
ent://SD_ILS/0/SD_ILS:270248
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Sargeant, Adrian.<br/>Preferred Shelf Number HF5415 S275 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Strategic marketing: an applied perspective
ent://SD_ILS/0/SD_ILS:110786
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Alsem, Karel Jan.<br/>Preferred Shelf Number HF5415.13 A474 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing management : knowledge and skills
ent://SD_ILS/0/SD_ILS:110792
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Peter, J. Paul. Donnelly, James H.<br/>Preferred Shelf Number HF5415.13 .P484 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
International marketing : an Asia-Pacific perspective
ent://SD_ILS/0/SD_ILS:312411
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Fletcher, Richard, 1940- Brown, Linden.<br/>Preferred Shelf Number HF1416 F44 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sports marketing : a strategic perspective
ent://SD_ILS/0/SD_ILS:105950
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Shank, Matthew D.<br/>Preferred Shelf Number GV 716 .S42 2005<br/>Format: Books<br/>Availability Beytepe Library~1 Health Sciences Library~1<br/>
Marketing of Olympic sport organisations
ent://SD_ILS/0/SD_ILS:105685
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Ferrand, Alain. Torrigiani, Luiggino, ort. yaz.<br/>Preferred Shelf Number GV 716 .F47 2005<br/>Format: Books<br/>Availability Beytepe Library~1 Health Sciences Library~1<br/>
Best practices in international marketing
ent://SD_ILS/0/SD_ILS:81659
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Ronkainen, Ilkka A., ed. Czinkota, Michael R., ed.<br/>Preferred Shelf Number HF 1416 B476 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Handbook of online marketing research
ent://SD_ILS/0/SD_ILS:79041
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Grossnickle, Joshua. Raskin, Oliver, ort. yaz.<br/>Preferred Shelf Number HF 5415.2 G776 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing theory : A student text
ent://SD_ILS/0/SD_ILS:75998
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Baker, Michael John, ed.<br/>Preferred Shelf Number HF 5415 B175 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Power marketing : güç pazarlamanın sırları
ent://SD_ILS/0/SD_ILS:94354
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Bender, Peter Urs.<br/>Preferred Shelf Number HF 5415 B4613 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing for hospitality and tourism
ent://SD_ILS/0/SD_ILS:106276
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kotler, Philip. Bowen, John (John T.), 1948-, ort. yaz. Makens, James C., ort. yaz.<br/>Preferred Shelf Number TX 911.3.M3 K68 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Electronic marketing and the consumer
ent://SD_ILS/0/SD_ILS:112495
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Peterson, Robert A.<br/>Preferred Shelf Number HF5415.1265 E395 1997<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing channels : a management view
ent://SD_ILS/0/SD_ILS:61703
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Rosenbloom, Bert.<br/>Preferred Shelf Number HF 5415.129 R67 1995<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The business and marketing environment
ent://SD_ILS/0/SD_ILS:71052
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Palmer, Adrian James. Worthington, I., ort. yaz.<br/>Preferred Shelf Number HF 5415 P234 1992<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing management and information technology
ent://SD_ILS/0/SD_ILS:10814
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Fletcher, Keith.<br/>Preferred Shelf Number HF 5415.13 F635 1990<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Successful marketing for the small business
ent://SD_ILS/0/SD_ILS:10730
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Patten, Dave.<br/>Preferred Shelf Number HF 5349.G7 P277 1989<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Essentials of marketing : text and cases
ent://SD_ILS/0/SD_ILS:10782
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Lancaster, Geoffrey A. Massingham, L., ort. yaz.<br/>Preferred Shelf Number HF 5415 L2625 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing tourism : a practical guide
ent://SD_ILS/0/SD_ILS:27976
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Jefferson, Alan. Lickorish, L., ort. yaz.<br/>Preferred Shelf Number G 155.A1 J356 1988<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Readings and cases in basic marketing
ent://SD_ILS/0/SD_ILS:10789
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author McCarthy, E. J., ort. yaz. Brogowicz, A. A., ort. yaz.<br/>Preferred Shelf Number HF 5415 R334 1987<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing : basic concepts and decisions
ent://SD_ILS/0/SD_ILS:71053
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Pride, William M. Ferrell, O. C., ort. yaz.<br/>Preferred Shelf Number HF 5415 P658 1987<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing research : an applied approach
ent://SD_ILS/0/SD_ILS:10825
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kinnear, Thomas C. Taylor, J. R., ort. yaz.<br/>Preferred Shelf Number HF 5415.2 K53 1983<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Menu design, merchandising and marketing
ent://SD_ILS/0/SD_ILS:48437
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Seaberg, Albin G.<br/>Preferred Shelf Number TX 911.3.M45 S4 1983<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The package as a marketing tool
ent://SD_ILS/0/SD_ILS:11259
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Sacharow, Stanley.<br/>Preferred Shelf Number HF 5770 S27 1982<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Food service marketing and promotion
ent://SD_ILS/0/SD_ILS:48436
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Seltz, David D.<br/>Preferred Shelf Number TX 911.3.M3 S44 1977<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dynamique du tourisme et marketing
ent://SD_ILS/0/SD_ILS:6138
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Schwarz, Jean Jacques.<br/>Preferred Shelf Number G 155.S9 S96 1976<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Principes et pratique du marketing
ent://SD_ILS/0/SD_ILS:10781
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Langeard, Eric. Meyer Janine, ort. yaz.<br/>Preferred Shelf Number HF 5415 L26 1975<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Successful marketing strategies in American Industry
ent://SD_ILS/0/SD_ILS:10802
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Udell, Jon G.<br/>Preferred Shelf Number HF 5415 U3 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing research : Management and methods
ent://SD_ILS/0/SD_ILS:10832
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Wentz, Walter B.<br/>Preferred Shelf Number HF 5415.2 W45 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing research : text and cases
ent://SD_ILS/0/SD_ILS:71076
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Boyd, Harper W. Westfall, Ralph, ort. yaz.<br/>Preferred Shelf Number HF 5415.2 B623 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing management : a systems perspective
ent://SD_ILS/0/SD_ILS:10783
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Lazer, William.<br/>Preferred Shelf Number HF 5415 L329 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing communication : modern promotional strategy
ent://SD_ILS/0/SD_ILS:10804
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Webster, Frederick E.<br/>Preferred Shelf Number HF 5415 W359 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Statistik für den Marketing und Verkaufsleiter
ent://SD_ILS/0/SD_ILS:10827
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Leissler, Joachim.<br/>Preferred Shelf Number HF 5415.2 L39 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Consumer psychology for humanized bank marketing
ent://SD_ILS/0/SD_ILS:11365
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Grossack, Martin M.<br/>Preferred Shelf Number HG 1616.P8 G76 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing and development : the Thailand experience
ent://SD_ILS/0/SD_ILS:10810
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Anderson, Dole A., 1917-<br/>Preferred Shelf Number HF 5415.12.T45 A62 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Food marketing and economic growth.
ent://SD_ILS/0/SD_ILS:10239
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Organisation for Economic Co-operation and Development.<br/>Preferred Shelf Number HD 9000.5 O74 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Mismarketing : case histories of marketing misfires
ent://SD_ILS/0/SD_ILS:10768
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Berg, Thomas, L.<br/>Preferred Shelf Number HF 5415 B4297 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing research : within a changing information environment
ent://SD_ILS/0/SD_ILS:512863
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Hair, Joseph F. Bush, Robert P. Ortinau, David J.<br/>Preferred Shelf Number HF5415.2 H258 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing investment real estate : finance, taxation, techniques
ent://SD_ILS/0/SD_ILS:90401
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Messner, Stephen D. Schreiber, Irving, ort. yaz. Lyon, Victor L., ort. yaz. Realtors National Marketing Institute.<br/>Preferred Shelf Number HD 1375 M43 1985<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing management : a strategic decision-making approach
ent://SD_ILS/0/SD_ILS:312430
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Mullins, John W. (John Walker) Walker, Orville C.<br/>Preferred Shelf Number HF5415.13 M352324 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Basic marketing research : integration of social media
ent://SD_ILS/0/SD_ILS:268577
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Malhotra, Naresh K.<br/>Preferred Shelf Number HF5415.2 M35 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Business marketing : connecting strategy, relationships, and learning
ent://SD_ILS/0/SD_ILS:268638
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Dwyer, F. Robert. Tanner, John F.<br/>Preferred Shelf Number HF5415 D89 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing library and information services : international perspectives
ent://SD_ILS/0/SD_ILS:105686
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Gupta, Dinesh K.<br/>Preferred Shelf Number Z 716.3 .M37 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The sports event management and marketing playbook
ent://SD_ILS/0/SD_ILS:109596
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Supovitz, Frank.<br/>Preferred Shelf Number GV716 .S86 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing management in Turkey : Cases and challenges
ent://SD_ILS/0/SD_ILS:388489
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Thompson, Donald N.<br/>Preferred Shelf Number HF5415.12.T9 T46 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing research : An aid to decision making
ent://SD_ILS/0/SD_ILS:76448
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Shao, Alan T.<br/>Preferred Shelf Number HF 5415.2 S469 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing concepts for libraries and information services
ent://SD_ILS/0/SD_ILS:75666
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author De Saez, Eileen Elliott.<br/>Preferred Shelf Number Z716.3 D45 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
International marketing strategy : Analysis, development, and implementation
ent://SD_ILS/0/SD_ILS:76150
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Doole, Isobel. Lowe, Robin, 1945- ort. yaz.<br/>Preferred Shelf Number HF 1416 D72 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing management : analysis, planning, implementation, and control
ent://SD_ILS/0/SD_ILS:67884
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kotler, Philip.<br/>Preferred Shelf Number HF 5415.13 K64 1997<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Product management : marketing in a changing environment
ent://SD_ILS/0/SD_ILS:9464
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Hehman, Raymond D.<br/>Preferred Shelf Number HD 31 H36 1984<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sales and marketing for travel and tourism
ent://SD_ILS/0/SD_ILS:6204
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Davidoff, Philip G. Davidoff, Doris S., ort. yaz.<br/>Preferred Shelf Number G 155.A1 D39 1983<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing theory : the philosophy of marketing science
ent://SD_ILS/0/SD_ILS:10778
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Hunt, Shelby D.<br/>Preferred Shelf Number HF 5415 H874 1983<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Political marketing an approach to campaign strategy :
ent://SD_ILS/0/SD_ILS:71050
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Mauser, Gray A. Permut, S. E., ed.<br/>Preferred Shelf Number JF 2112.C3 M38 1983<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing staple food crops in tropical Africa
ent://SD_ILS/0/SD_ILS:10255
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Jones, William O.<br/>Preferred Shelf Number HD 9017.S82 J65 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Soviet marketing : distribution in a controlled economy
ent://SD_ILS/0/SD_ILS:10705
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Goldman, Marshall I.<br/>Preferred Shelf Number HF 3632 G58 1965<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
ent://SD_ILS/0/SD_ILS:268684
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Netemeyer, Richard G., 1956- Haws, Kelly L. Bearden, William O., 1945- Handbook of marketing scales.<br/>Preferred Shelf Number HF5415.3 B323 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising promotion : Suplemental aspects of integrated marketing communications
ent://SD_ILS/0/SD_ILS:78291
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Shimp, Terence A.<br/>Preferred Shelf Number HF 5415.123 S54 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Studyguide for Handbook of marketing scales : multi-item measures for marketing and consumer behavior research
ent://SD_ILS/0/SD_ILS:271776
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Netemeyer, Richard G., 1956- Haws, Kelly L. Bearden, William O., 1945- Handbook of marketing scales.<br/>Preferred Shelf Number HF5415.3 B324 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The marketing of animal products : Held in Tehran. Apr. 26-May 2, 1975.
ent://SD_ILS/0/SD_ILS:71472
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Cento Seminar on the Marketing of Animal Products (1975 : Tehran)<br/>Preferred Shelf Number HD 9426.I72 C46 1975<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Key management problems in the marketing distribution and use of fertilizers. Held in Islamabad, Jan 7-10,
ent://SD_ILS/0/SD_ILS:40326
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author CENTO Seminar on Key Management Problems in the Marketing, Distribution and Use of Fertilizers. Islamabad, 1974.<br/>Preferred Shelf Number HD 9483 C21 1974<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing for actuaries : İndividual life, health and annuities
ent://SD_ILS/0/SD_ILS:79607
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Gilbert, Daton. Laporte, Paul D. Life Insurance Marketing and Research Association.<br/>Preferred Shelf Number HG 8781 M34 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Business to business marketing management : a global perspective
ent://SD_ILS/0/SD_ILS:422697
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Zimmerman, Alan S., 1942- Blythe, Jim.<br/>Preferred Shelf Number HF5415.13 Z56 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal medya pazarlaması for Dummies = Social media marketing for Dummies
ent://SD_ILS/0/SD_ILS:478971
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Singh, Shiv. Diamond, Stephanie. Başdaş, Asım Veli.<br/>Preferred Shelf Number HF5415.1265 S544 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital pazarlama stratejisi : Çevrimiçi (online) pazarlamaya bütünleşik yaklaşım = Digital marketing strategy : an integrated approach to online marketing
ent://SD_ILS/0/SD_ILS:390038
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kingsnorth, Simon. İldeniz, Laden. Apaydın, Fahri.<br/>Preferred Shelf Number HF5548.32 K566 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Turks across empires : marketing Muslim identity in the Russian-Ottoman borderlands, 1856-1914
ent://SD_ILS/0/SD_ILS:361562
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Meyer, James H., author.<br/>Preferred Shelf Number DS26 M49 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing and social media : a guide for libraries, archives, and museums
ent://SD_ILS/0/SD_ILS:364829
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Koontz, Christie. Mon, Lorri M.<br/>Preferred Shelf Number Z716.3 K67 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing scales handbook : the top 20 multi-item measures used in consumer research
ent://SD_ILS/0/SD_ILS:267546
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Bruner, Gordon C.<br/>Preferred Shelf Number HF5415.2 B786 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Medical tourism : the ethics, regulation, and marketing of health mobility
ent://SD_ILS/0/SD_ILS:268954
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Hall, Colin Michael, 1961-<br/>Preferred Shelf Number RA793.5 M43 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The zen of social media marketing : an easier way to build credibility, generate buzz, and increase revenue
ent://SD_ILS/0/SD_ILS:354384
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kabani, Shama Hyder.<br/>Preferred Shelf Number HF5415.1265 K33 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Business to business marketing management : a global perspective
ent://SD_ILS/0/SD_ILS:354510
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Zimmerman, Alan S., 1942- Blythe, Jim.<br/>Preferred Shelf Number HF5415.13 B565 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising and promotion : an integrated marketing communications perspective
ent://SD_ILS/0/SD_ILS:249163
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Belch, George Eugene. Belch, Michael A., ort. yaz.<br/>Preferred Shelf Number HF5823 B387 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The new relationship marketing : how to build a large, loyal, profitable network using the social Web
ent://SD_ILS/0/SD_ILS:268517
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Smith, Mari.<br/>Preferred Shelf Number HF5415.55 S65 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Data mining techniques : for marketing, sales, and customer relationship management
ent://SD_ILS/0/SD_ILS:269239
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Linoff, Gordon S. Berry, Micahel J. A.<br/>Preferred Shelf Number HF5415.125 B47 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Inbound marketing : get found using Google, social media, and blogs
ent://SD_ILS/0/SD_ILS:269411
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Halligan, Brian. Shah, Dharmesh, 1967-<br/>Preferred Shelf Number HF5415.1265 H353 2010<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Services marketing : integrating customer focus across the firm
ent://SD_ILS/0/SD_ILS:313270
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Zeithaml, Valarie A. Bitner, Mary Jo. Gremler, Dwayne D.<br/>Preferred Shelf Number HD9980.5 Z45 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Handbook of partial least squares : concepts, methods and applications in marketing and related fields
ent://SD_ILS/0/SD_ILS:134874
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Esposito Vinzi, Vincenzo.<br/>Preferred Shelf Number QA275 H36 2010<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The challenges for marketing distance education in online environment : an integrated approach
ent://SD_ILS/0/SD_ILS:124366
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Demiray, Uğur. Sever, N. Serdar.<br/>Preferred Shelf Number LC5800 .C43 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Museum marketing and strategy : designing missions, building audiences, generating revenue and resources
ent://SD_ILS/0/SD_ILS:133872
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kotler, Neil G. Kotler, Philip. Kotler, Wendy I.<br/>Preferred Shelf Number AM5 .K68 2008<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Management, marketing and promotion of library services based on statistics, analyses and evaluation
ent://SD_ILS/0/SD_ILS:118260
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Flaten, Trine Kolderup. IFLA General Conference (71st : 2005 : Oslo, Norway) World Library and Information Congress (2005 : Oslo, Norway)<br/>Preferred Shelf Number Z716.3 .M36 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Global marketing management : changes, challenges and new strategies
ent://SD_ILS/0/SD_ILS:110099
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Lee, Kiefer. Carter, S. (Steve).<br/>Preferred Shelf Number HD62.4 .L44 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
e-learning for management and marketing in libraries
ent://SD_ILS/0/SD_ILS:105130
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author IFLA Satellite Meeting (2003 : Geneva, Switzerland) McAdam, Daisy, ed. International Federation of Library Associations and Institutions.<br/>Preferred Shelf Number Z 718.8 E112 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Semiotique, marketing et communication : sous les signes, les strategies
ent://SD_ILS/0/SD_ILS:109261
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Floch, Jean-Marie.<br/>Preferred Shelf Number HF5415.123 .F58 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sports sponsorship and marketing communications : a European perspective
ent://SD_ILS/0/SD_ILS:112810
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Lagae, Wim.<br/>Preferred Shelf Number GV716 .L3413 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising and promotion : an integrated marketing communications perspective
ent://SD_ILS/0/SD_ILS:97032
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Belch, George Eugene Belch, Michael A., ort. yaz.<br/>Preferred Shelf Number HF 5823 B387 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Doing research projects in marketing, management and consumer research
ent://SD_ILS/0/SD_ILS:85478
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Hackley, Christopher E.<br/>Preferred Shelf Number HD 30.4 H28 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing engineering : computer-assisted marketing analysis and planning
ent://SD_ILS/0/SD_ILS:105783
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Lilien, Gary L. Rangaswamy, Arvind, ort. yaz.<br/>Preferred Shelf Number HF 5415.125 .L54 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Qualitative research methods in public relations and marketing communications
ent://SD_ILS/0/SD_ILS:103563
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Daymon, Christine, 1952- Holloway, Immy, ort. yaz.<br/>Preferred Shelf Number HD 59 .D347 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Understanding business marketing and purchasing : An interaction approach /ed. by David Ford on behalf of the IMP Group.
ent://SD_ILS/0/SD_ILS:76814
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Ford, David, 1944- ed.<br/>Preferred Shelf Number HF 5415.1263 U2 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Communication of politics : cross-cultural theory building in the practice of public relations and political marketing
ent://SD_ILS/0/SD_ILS:102618
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Newman, Bruce I., ed. Vercic, Dejan, ed.<br/>Preferred Shelf Number JA 85.2.U6 C65 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Education and research for marketing and quality management in libraries : = La formation et la recherche sur le marketing et la gestion de la qualite en bibliotheque. Satellite meeting, Quebec, August 14-16 Aout 2001
ent://SD_ILS/0/SD_ILS:105103
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Savard, Rejean, 1950-, ed. International Federation of Library Associations and Institutions.<br/>Preferred Shelf Number Z 716.3 .E32 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Handbook of quality-of-life research : an ethical marketing perspective
ent://SD_ILS/0/SD_ILS:134442
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Sirgy, M. Joseph.<br/>Preferred Shelf Number HN25 .S53 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Successful Web marketing for the tourism leisure sectors
ent://SD_ILS/0/SD_ILS:78172
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Briggs, Susan.<br/>Preferred Shelf Number G 155.G7 B768 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Data collection and analysis for tourism management, marketing and planning : A manual for managers and analysts
ent://SD_ILS/0/SD_ILS:77520
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author World Tourism Organization.<br/>Preferred Shelf Number G 155.A1 D38 2000<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Management, marketing and the political economy of travel and tourism
ent://SD_ILS/0/SD_ILS:81353
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Robinson, Mike, ed. University of Northumbria at Newcastle. Centre for Travel and Tourism. Sheffield Hallam University. Centre for Tourism. Tourism 2000 : Time for Celebration, (2000 : Sheffield Hallam University)<br/>Preferred Shelf Number G 155.A1 M364 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The anatomy of buzz : how to create word-of-mouth marketing
ent://SD_ILS/0/SD_ILS:112899
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Rosen, Emanuel.<br/>Preferred Shelf Number HF5827.95 R67 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Cross-cultural business behavior : Marketing, negotiating, and managing across cultures
ent://SD_ILS/0/SD_ILS:75815
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Gesteland, Richard R.<br/>Preferred Shelf Number HF 5389 G47 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Direct marketing rules of thumb : 1,000 practical and profitable ideas to help you improve response, save money, and increase efficiency in your direct program
ent://SD_ILS/0/SD_ILS:112900
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Bodian, Nat G., 1921-<br/>Preferred Shelf Number HF5415.126 B63 1995<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Industrial marketing communications : business-to-business advertising, promotion and PR
ent://SD_ILS/0/SD_ILS:70605
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Hart, Norman A.<br/>Preferred Shelf Number HF 5415 H372 1993<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing : a how-to-do-it manual for librarians
ent://SD_ILS/0/SD_ILS:27945
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Walters, Suzanne.<br/>Preferred Shelf Number Z 716.3 W24 1992<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Modern business marketing : a strategic planning approach to business and industrial markets
ent://SD_ILS/0/SD_ILS:10811
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Powers, Thomas L.<br/>Preferred Shelf Number HF 5415.1263 P68 1991<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The Responsive college : Managing and marketing for success
ent://SD_ILS/0/SD_ILS:88890
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Williamson, Pat, ed.<br/>Preferred Shelf Number LB 2341.8.G7 R311 1990<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Infopromotion : publicity and marketing ideas for the information profession
ent://SD_ILS/0/SD_ILS:45568
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Hamilton, Feona.<br/>Preferred Shelf Number Z 716.3 H27 1990<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Readings and cases in marketing management /ed. by A. C. Burns, D. W. Craven.
ent://SD_ILS/0/SD_ILS:10817
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Burns, A. C., ed. Craven, D. W., ed.<br/>Preferred Shelf Number HF 5415.13 R362 1987<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing hotels into the 90s : a systematic approach to increasing sales
ent://SD_ILS/0/SD_ILS:48417
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Greene, Melvyn.<br/>Preferred Shelf Number TX 911.2 G83 1983<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Le Marketing-mix : du choix des objectifs a 1'optimisation des moyens dans le plan de marketing
ent://SD_ILS/0/SD_ILS:10813
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Chollet, Michel de.<br/>Preferred Shelf Number HF 5415.13 C517 1979<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing for a full house : a complete guide to profitable hotel/motel operational planning
ent://SD_ILS/0/SD_ILS:48435
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Coffman, C. Dewitt. Recknagel, Helen J., ed.<br/>Preferred Shelf Number TX 911.3.M3 C64 1975<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The marketing of information services : proceedings of a seminar held by the Aslib Information Industry Group on 11 May 1977
ent://SD_ILS/0/SD_ILS:48732
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Raffin, Margaret, ed.<br/>Preferred Shelf Number Z 674.2 M37 1978<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
A CENTO Seminar on Impact of modern developments in fertilizer : production, use, strorage, marketing, legislation. held in Ankara Sept., 8-12, 1975 / ed. S.T.C.Orhan.
ent://SD_ILS/0/SD_ILS:10265
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Orhan, S.T.C., ed.<br/>Preferred Shelf Number HD 9483 C2 1976<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Marketing concepts and strategies in the next decade
ent://SD_ILS/0/SD_ILS:10792
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Rodger, Leslie W.<br/>Preferred Shelf Number HF 5415 R558 1973<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The marketing research process : a managerial approach to purchasing relevant information for decision making
ent://SD_ILS/0/SD_ILS:10824
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Cox, Keith Kohn. M., Ben, ort.yaz. Enis, Ben M., ort. yaz.<br/>Preferred Shelf Number HF 5415.2 C649 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
A right to survive : subsistence marketing in a lowland Philippine town
ent://SD_ILS/0/SD_ILS:10872
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Szanton, Maria Cristina.<br/>Preferred Shelf Number HF 5475.P62 E86 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing channels : a systems viewpoint ; a book of readings
ent://SD_ILS/0/SD_ILS:10786
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Moller, William G., ed. Wilemon, David L., ort. yaz.<br/>Preferred Shelf Number HF 5415 M56 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
An Introduction to marketing experimentation : methods, applications, and problems
ent://SD_ILS/0/SD_ILS:10831
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Venkatesan, M., 1936- Holloay, Robert J., ort. yaz.<br/>Preferred Shelf Number HF 5415.2 V45 1971 K<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
L'Emballage c'est aussi du marketing : Adapte de L'Americain par Charles Varoz
ent://SD_ILS/0/SD_ILS:11258
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Guss, Leonard M.<br/>Preferred Shelf Number HF 5770 G8 1969<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Engineering plastic and commercial development : a symposium sponsored by the Division of Chemical Marketing and Economics and the Division of Polymer Chemistry at the 157th meeting of the American Chemical Society, Minn., April 15-16, 1969
ent://SD_ILS/0/SD_ILS:42692
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Preferred Shelf Number QD 1 A355<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Proceedings. 1st- 1964- Eugene, Or., Forest Industries.
ent://SD_ILS/0/SD_ILS:10351
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Forest Industries Marketing Conference.<br/>Preferred Shelf Number HD 9750.1 F6 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Franchising : the state of the art
ent://SD_ILS/0/SD_ILS:10857
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Hackett, Donald W., 1945-<br/>Preferred Shelf Number HF 5429.3 H3 1977<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tüm boyutlarıyla dijital pazarlama ve sosyal medya
ent://SD_ILS/0/SD_ILS:518013
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Yüksel, Okan.<br/>Preferred Shelf Number HF5415 Y86 2022<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Dikkat et!!! reklam var...
ent://SD_ILS/0/SD_ILS:523755
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Yaman, Fikret.<br/>Preferred Shelf Number HM1221 Y37 2022<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pazarlama 5.0: insan için teknoloji
ent://SD_ILS/0/SD_ILS:515023
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kotler, Philip, author. Gezer, Taner, translator. Kartajaya, Hermawan, 1947-, author Setiawan, Iwan, author<br/>Preferred Shelf Number HF5415 K6819 2022<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal medya stratejisi
ent://SD_ILS/0/SD_ILS:511723
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Vardarlıer, Pelin.<br/>Preferred Shelf Number HF5415.1265 V373 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Spor muhasebesi
ent://SD_ILS/0/SD_ILS:512027
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Doğu, Gözde Algün Yaman Yılmaz, Ceren.<br/>Preferred Shelf Number GV716 D64 2021<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Tüketici psikolojisi
ent://SD_ILS/0/SD_ILS:510239
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Doğan, Volkan, Editör<br/>Preferred Shelf Number HF5415.32 T85 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pazarlamada vampir etkisi potansiyel pazarlama vampirleri ve vampir savar stratejiler
ent://SD_ILS/0/SD_ILS:511348
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Tokmak Danışman, Gizem.<br/>Preferred Shelf Number HF5438.4 T65 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marka yönetimi
ent://SD_ILS/0/SD_ILS:478908
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Tosun, Nurhan Babür.<br/>Preferred Shelf Number HD69.B7 T67 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Örneklerle sosyal medyada tüketici davranışları
ent://SD_ILS/0/SD_ILS:478950
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Duygun, Adnan.<br/>Preferred Shelf Number HF5415.32 D89 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Facebook reklamcılığı ve pazarlama yöntemleri
ent://SD_ILS/0/SD_ILS:462656
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Alçelik, Aykut.<br/>Preferred Shelf Number HF5415.1265 A43 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hizmet pazarlaması
ent://SD_ILS/0/SD_ILS:479327
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author İslamoğlu, A. Hamdi. Aydın, Kenan.<br/>Preferred Shelf Number HD9980.5 I85 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal pazarlama : sosyal fayda için davranış değişimi
ent://SD_ILS/0/SD_ILS:480604
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Lee, Nancy R. Kotler, J. Philip. Özer, Gürkal Celal.<br/>Preferred Shelf Number HF5414 L4419 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tüm boyutlarıyla dijital pazarlama ve sosyal medya
ent://SD_ILS/0/SD_ILS:511643
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Yüksel, Okan.<br/>Preferred Shelf Number HF5415 Y86 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Holistik pazarlamanın tüketici temelli marka değeri üzerindeki rolü : mobil iletişim sektörü müşterileri üzerine bir araştırma
ent://SD_ILS/0/SD_ILS:511682
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Çakırkaya, Murat.<br/>Preferred Shelf Number HF5415.1255 C35 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Facebook reklamcılığı ve pazarlama yöntemleri
ent://SD_ILS/0/SD_ILS:511689
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Alçelik, Aykut. Dalıcı, Rahmi.<br/>Preferred Shelf Number HF5415.1265 A44 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal iletişim yazıları
ent://SD_ILS/0/SD_ILS:511695
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Akgül, Murat. Başarır, Murat.<br/>Preferred Shelf Number JA85 S93 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal pazarlama kavramı ve kamu sektörü reklamlarının geleneksel ve sosyal medya üzerinden duyurulması
ent://SD_ILS/0/SD_ILS:511776
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Develi, Evrim İldem.<br/>Preferred Shelf Number HF5415 D48 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Nöropazarlama perspektifinden kokusal pazarlama : marka mı satın alıyoruz koku mu ?
ent://SD_ILS/0/SD_ILS:478935
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kara, Mehmet. Yücel, Nurcan.<br/>Preferred Shelf Number HF5415.12615 K37 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Satış 4.0 : dijital çağın yeni nesil satış modeli
ent://SD_ILS/0/SD_ILS:478956
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Ürkmez, İlhan. Yurdakul, Gülşen.<br/>Preferred Shelf Number HF5415.1265 U75 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Markalaşmada transmedya hikayeciliği : bir yeni medya yaklaşımı
ent://SD_ILS/0/SD_ILS:478897
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Karcı, H. Deniz. Balcı, Şükrü.<br/>Preferred Shelf Number HF5415.1265 K37 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Alibaba'nın dünyası
ent://SD_ILS/0/SD_ILS:480479
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Erisman, Porter. Özbörek, Nilgün. Küçük, Erkan.<br/>Preferred Shelf Number HF5548.325.C6 E7519 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yükseköğretimde tutundurma ve strateji
ent://SD_ILS/0/SD_ILS:402769
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Gegez, Ercan A.<br/>Preferred Shelf Number LB2847 Y85 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Alıcısı hazır : kendini pazarlayan ürün, hizmet ve iş fikirleri yaratmak
ent://SD_ILS/0/SD_ILS:481331
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Bogusky, A. M. (Alex M.) Winsor, John, 1959- Göktem, Levent.<br/>Preferred Shelf Number HF5415.153 B6419 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pazarlama ve sosyoloji : İşletme ve toplum ilişkisi
ent://SD_ILS/0/SD_ILS:514754
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Ünsalan, Mustafa.<br/>Preferred Shelf Number HF5415 P394 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Markalama : başarıya ulaştıran 20 temel ilke
ent://SD_ILS/0/SD_ILS:478906
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Aaker, David. Özata, Nadir.<br/>Preferred Shelf Number HF5415.13 A5419 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam kampanyalarının planlanmasında satış noktasında reklamın önemi
ent://SD_ILS/0/SD_ILS:479131
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Eroğlu Pektaş, Güzide Öncü.<br/>Preferred Shelf Number HF5837 E76 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Facebook ve instagram ile marka yönetimi
ent://SD_ILS/0/SD_ILS:462636
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Usta, Enes, 1996- yazar<br/>Preferred Shelf Number HF5415.1265 U87 2018<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Küçük işletmeler için sosyal medya
ent://SD_ILS/0/SD_ILS:478893
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Yalçın Güleç, Funda.<br/>Preferred Shelf Number HF5415.1265 Y35 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal medya canavarı olmak ister misin?
ent://SD_ILS/0/SD_ILS:478973
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Saruhan, Oğuzhan.<br/>Preferred Shelf Number HM742 S28 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tutundurma karması
ent://SD_ILS/0/SD_ILS:479122
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Yaman, Fikret.<br/>Preferred Shelf Number HM1221 Y36 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The digital literary sphere : reading, writing, and selling books in the Internet era
ent://SD_ILS/0/SD_ILS:392084
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Murray, Simone, author.<br/>Preferred Shelf Number PN56.I64 M87 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital reklamın gizli dünyası : içerik pazarlaması ve doğal görünen reklamlar
ent://SD_ILS/0/SD_ILS:392424
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Einstein, Mara. Tanla, Damla. Küçük, Suat Hayri.<br/>Preferred Shelf Number HF5811 E36 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hizmetlerin pazarlanmasında hizmet kalitesinin önemi
ent://SD_ILS/0/SD_ILS:391360
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Gedik, Hasan.<br/>Preferred Shelf Number HD9980.5 G43 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pazarlama yönetimi : (stratejik yaklaşım)
ent://SD_ILS/0/SD_ILS:389279
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author İslamoğlu, Ahmet Hamdi.<br/>Preferred Shelf Number HF5415.13 I85 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hizmet pazarlaması ve yönetimine giriş
ent://SD_ILS/0/SD_ILS:389287
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Koç, Erdoğan<br/>Preferred Shelf Number HD9980.5 K762 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tedarik zinciri yönetimi : strateji, planlama ve operasyon
ent://SD_ILS/0/SD_ILS:390120
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Chopra, Sunil Meindl, Peter. Bulut, Emrah.<br/>Preferred Shelf Number HF5415.13 C534 2017<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Sosyal medya pazarlaması : Instagramdan satın almanın değerlendirilmesine etki eden faktörler
ent://SD_ILS/0/SD_ILS:389332
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Fırat, Duygu.<br/>Preferred Shelf Number HM742 F57 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pazarlama 4.0 : Gelenekselden dijitale geçiş
ent://SD_ILS/0/SD_ILS:389340
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kotler, Philip. Özata, Nadir. Kartajaya, Hermawan. Setianwan, Iwan.<br/>Preferred Shelf Number HF5415.13 K80 2017<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Temel tüketici davranışı ve pazarlama stratejileri
ent://SD_ILS/0/SD_ILS:391551
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Koç, Erdoğan<br/>Preferred Shelf Number HF5415.32 K634 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal pazarlama : kurumsal sosyal sorumluluk ekseninde
ent://SD_ILS/0/SD_ILS:478983
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Can, Polat.<br/>Preferred Shelf Number HF5414 C16 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal medya ile dijital pazarlama
ent://SD_ILS/0/SD_ILS:511720
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Çağıl, Alaattin. Dalıcı, Rahmi.<br/>Preferred Shelf Number HM742 C34 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tüketici davranışı ve pazarlama stratejileri : global ve yerel yaklaşım
ent://SD_ILS/0/SD_ILS:380090
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Koç, Erdoğan<br/>Preferred Shelf Number HF5415.32 K63 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
SEO ve ötesi
ent://SD_ILS/0/SD_ILS:380329
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Barışkan, Gökhan<br/>Preferred Shelf Number TK5105.884 B37 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İletişim : genel/teknik İletişim - pazarlama iletişimi - reklamcılık
ent://SD_ILS/0/SD_ILS:380868
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Küçük, Orhan.<br/>Preferred Shelf Number HF5415.123 I44 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dersaadet'te tüketim : (1885-1923)
ent://SD_ILS/0/SD_ILS:511601
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Köse, Yavuz. Turan, Tevfik, çeviren<br/>Preferred Shelf Number HF5415.12.T8 K6719 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hizmet pazarlaması : güncel konular ve yaklaşımlar
ent://SD_ILS/0/SD_ILS:380629
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Özer, Leyla.<br/>Preferred Shelf Number HD9980.5 H596 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Küresel pazarlama
ent://SD_ILS/0/SD_ILS:379563
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Keegan, Warren J. Green, Mark C. Tatlıdil, Rezan.<br/>Preferred Shelf Number HF1416 K44 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Gerçeği algıla : nöropazarlama yolculuğunda ilk adımlar
ent://SD_ILS/0/SD_ILS:379978
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Girişken, Yener<br/>Preferred Shelf Number HF5415.12615 G57 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Çağdaş pazarlamada yeni yaklaşımlar /ceditörler Murat Akın , Murat Toksarı.
ent://SD_ILS/0/SD_ILS:379988
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Akın, Murat. Toksarı , Murat.<br/>Preferred Shelf Number HF5415.2 C33 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tüketici davranışı nörolojisi : nöroekonomi-eeg yöntemi ile nöromarketing uygulaması
ent://SD_ILS/0/SD_ILS:380003
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Yorgancılar, F. Nur<br/>Preferred Shelf Number HF5415.12615 Y67 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Satış yönetimi
ent://SD_ILS/0/SD_ILS:380045
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Önce, Asım Günal<br/>Preferred Shelf Number HF5438.4 O53 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasetin iletişim odağı seçim kampanyaları
ent://SD_ILS/0/SD_ILS:380050
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Özkan, Abdullah.<br/>Preferred Shelf Number JF2112.C3 S59 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Halkla ilişkiler perspektifinden güncel pazarlama yaklaşımları
ent://SD_ILS/0/SD_ILS:380099
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Baytekin, E. Pelin<br/>Preferred Shelf Number HF5415.123 B39 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hizmet pazarlaması ve yönetimi : Global ve yerel yaklaşım
ent://SD_ILS/0/SD_ILS:380125
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Koç, Erdoğan<br/>Preferred Shelf Number HD9980.5 K761 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Çevrimiçi satış : bügünden geleceğe bir potansiyel
ent://SD_ILS/0/SD_ILS:380230
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Sümersan Köktürk, Mehtap. Çobanoğlu Emine Dirsehan Taşkın<br/>Preferred Shelf Number HF5415.1265 C48 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pazarlama araştırması
ent://SD_ILS/0/SD_ILS:380294
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Burns, Alvin C. Bush, Ronald F. Orel, Fatma Demirci.<br/>Preferred Shelf Number HF5415.2 B77 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Finansal satış : satış stratejilerinin finansal etkileri (değer temelli pazarlama)
ent://SD_ILS/0/SD_ILS:380325
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Özkan, Turgut<br/>Preferred Shelf Number HG179.5 O95 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
İlişkisel pazarlamada seçme konular
ent://SD_ILS/0/SD_ILS:380527
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Eren-Erdoğmuş, İrem. Gülsoy, Tanses Yasemin.<br/>Preferred Shelf Number HF5415.55 I45 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal medya pazarlama
ent://SD_ILS/0/SD_ILS:380768
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kırcova, İbrahim Enginkaya, Ebru.<br/>Preferred Shelf Number HF5415.1265 K57 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Kurumsal iletişim ve profesyonel markalar
ent://SD_ILS/0/SD_ILS:380772
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Mengü, Seda Çakar.<br/>Preferred Shelf Number HD59.2 M46 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni başlayanlar için pazarlama ve lojistik
ent://SD_ILS/0/SD_ILS:384004
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Karadeniz, Mustafa<br/>Preferred Shelf Number HD38.5 K37 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
20. Ulusal pazarlama kongresi bildiri kitabı : 10-13 Haziran 2015, Eskişehir
ent://SD_ILS/0/SD_ILS:372350
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Ulusal Pazarlama Kongresi (20. : 2015 : Eskişehir) Anadolu Üniversitesi. Pazarlama ve Pazarlama Araştırmaları Derneği.<br/>Preferred Shelf Number HF5415 U48 2015 V.1<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
2nd INT'L social business @ Anadolu Conference : proceedings; 10-13 June, 2015, Eskişehir-Türkiye
ent://SD_ILS/0/SD_ILS:372352
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author INT'l Social Business @ Anadolu Conference (2nd : 2015 : Eskişehir, Turkey) Anadolu Üniversitesi<br/>Preferred Shelf Number HF5415 I585 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Business development for dummies
ent://SD_ILS/0/SD_ILS:358010
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Kennedy, Anna, author.<br/>Preferred Shelf Number HF5415.1 K46 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni pazarlama tekniği olarak niş pazar girişimciliği: niş olursa yaparım abi!
ent://SD_ILS/0/SD_ILS:366485
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Çakırer, Mehmet Akif.<br/>Preferred Shelf Number HF5415.127 C139 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Mobile devices : a practical guide for librarians
ent://SD_ILS/0/SD_ILS:365285
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Rawlins, Ben, 1982-<br/>Preferred Shelf Number Z680.5 R39 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tüketici davranışı ve pazarlama stratejileri : global ve yerel yaklaşım
ent://SD_ILS/0/SD_ILS:370960
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Koç, Erdoğan<br/>Preferred Shelf Number HF5415.32 K63 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sport and the media : managing the nexus
ent://SD_ILS/0/SD_ILS:354752
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Nicholson, Matthew. Kerr, Anthony. Sherwood, Merryn.<br/>Preferred Shelf Number GV742 N54 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hayat = pazarlama
ent://SD_ILS/0/SD_ILS:370703
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Bulut, Yetkin<br/>Preferred Shelf Number HF5415 B85 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal pazarlama : teorik bir çerçeve
ent://SD_ILS/0/SD_ILS:370989
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Akyüz, İrfan<br/>Preferred Shelf Number JF2112.C3 A39 2015<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Hizmet pazarlaması : kuram, uygulama ve örnekler
ent://SD_ILS/0/SD_ILS:377549
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Öztürk, Sevgi Ayşe.<br/>Preferred Shelf Number HD9980.5 O97 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tüketici olma sürecinde sosyal ağlarda kurulan iletişim : Neden iletişim kurulur? İletişimin etkileri nelerdir?
ent://SD_ILS/0/SD_ILS:377801
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Südaş, Hatice Doğan<br/>Preferred Shelf Number HF5415.1265 S83 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hizmet pazarlaması ve stratejileri
ent://SD_ILS/0/SD_ILS:380357
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Altunışık. Remzi.<br/>Preferred Shelf Number HD9980.5 H59 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Pazarlamaya giriş
ent://SD_ILS/0/SD_ILS:380617
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Eser, Zeliha. Korkmaz, Sezer.<br/>Preferred Shelf Number HF5415 E84 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni medya ve reklam
ent://SD_ILS/0/SD_ILS:380783
2024-12-25T07:10:22Z
2024-12-25T07:10:22Z
Author Özkan, Abdullah. Tandaçgüneş, Nilnur. Önay Doğan, Betül.<br/>Preferred Shelf Number HF6146.I58 Y46 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>