Search Results for Marketing -- Psychological aspects.
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dMarketing$002b--$002bPsychological$002baspects.$0026ic$003dtrue$0026ps$003d300?
2024-09-03T12:27:47Z
Nöropazarlama perspektifinden kokusal pazarlama : marka mı satın alıyoruz koku mu ?
ent://SD_ILS/0/SD_ILS:478935
2024-09-03T12:27:47Z
2024-09-03T12:27:47Z
Author Kara, Mehmet. Yücel, Nurcan.<br/>Preferred Shelf Number HF5415.12615 K37 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Storytelling-case archetype decoding and assignment manual (SCADAM)
ent://SD_ILS/0/SD_ILS:422010
2024-09-03T12:27:47Z
2024-09-03T12:27:47Z
Author Woodside, Arch G. Sood, Suresh C.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://www.emerald.com/insight/publication/doi/10.1108/S1871-3173201611">https://www.emerald.com/insight/publication/doi/10.1108/S1871-3173201611</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Gerçeği algıla : nöropazarlama yolculuğunda ilk adımlar
ent://SD_ILS/0/SD_ILS:379978
2024-09-03T12:27:47Z
2024-09-03T12:27:47Z
Author Girişken, Yener<br/>Preferred Shelf Number HF5415.12615 G57 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tüketici davranışı nörolojisi : nöroekonomi-eeg yöntemi ile nöromarketing uygulaması
ent://SD_ILS/0/SD_ILS:380003
2024-09-03T12:27:47Z
2024-09-03T12:27:47Z
Author Yorgancılar, F. Nur<br/>Preferred Shelf Number HF5415.12615 Y67 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Psychological foundations of marketing
ent://SD_ILS/0/SD_ILS:258649
2024-09-03T12:27:47Z
2024-09-03T12:27:47Z
Author Kimmel, Allan J.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203083208">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
A creator's guide to transmedia storytelling how to captivate and engage audiences across multiple platforms
ent://SD_ILS/0/SD_ILS:293053
2024-09-03T12:27:47Z
2024-09-03T12:27:47Z
Author Phillips, Andrea, 1974-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://mhebooklibrary.com/reader/creators-guide-to-transmedia-storytelling-how-captivate-engage-audiences-across-multiple-platforms">Subscription required</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Sensory marketing research on the sensuality of products
ent://SD_ILS/0/SD_ILS:266152
2024-09-03T12:27:47Z
2024-09-03T12:27:47Z
Author Krishna, Aradhna.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203892060">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Nöromarketing : müşterinizin beynindeki “satın alma düğmesi”ne basmak
ent://SD_ILS/0/SD_ILS:342325
2024-09-03T12:27:47Z
2024-09-03T12:27:47Z
Author Renvoise, Patrick Morin, Christophe. Yertutani Yaşar.<br/>Preferred Shelf Number HF5415.12615 R46 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>