Search Results for Marketing -- Statistical methods. SirsiDynix Enterprise https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dMarketing$002b--$002bStatistical$002bmethods.$0026ic$003dtrue$0026ps$003d300? 2025-12-28T06:16:08Z Information and Communication Technology for Competitive Strategies (ICTCS 2022) ICT: Applications and Social Interfaces ent://SD_ILS/0/SD_ILS:527746 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Joshi, Amit. editor.&#160;Mahmud, Mufti. editor.&#160;Ragel, Roshan G. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="https://doi.org/10.1007/978-981-19-9638-2">https://doi.org/10.1007/978-981-19-9638-2</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Mastering market analytics : business metrics : practice and application ent://SD_ILS/0/SD_ILS:421579 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Kozielski, Robert, editor.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="https://www.emerald.com/insight/publication/doi/10.1108/9781787148352">https://www.emerald.com/insight/publication/doi/10.1108/9781787148352</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Marketing scales handbook : the top 20 multi-item measures used in consumer research ent://SD_ILS/0/SD_ILS:267546 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Bruner, Gordon C.<br/>Preferred Shelf Number&#160;HF5415.2 B786 2013<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Analysis of mixed data : methods &amp; applications ent://SD_ILS/0/SD_ILS:538802 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;De Leon, Alexander R.&#160;Chough, Keumhee Carriere.<br/>Preferred Shelf Number&#160;QA278 .A49737 2013<br/>Electronic Access&#160;<a href="https://www.taylorfrancis.com/books/9781439884720">Click here to view.</a><br/>Format:&#160;Books<br/>Availability&#160;Online Library~1<br/> Statistical and machine-learning data mining : techniques for better predictive modeling and analysis of big data ent://SD_ILS/0/SD_ILS:545396 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Ratner, Bruce., author.&#160;Ratner, Bruce.&#160;Ratner, Bruce. Statistical modeling and analysis for database marketing.<br/>Preferred Shelf Number&#160;HF5415.126 .R38 2012<br/>Electronic Access&#160;<a href="https://www.taylorfrancis.com/books/9781439860922">Click here to view.</a><br/>Format:&#160;Books<br/>Availability&#160;Online Library~1<br/> Statistical modeling for management ent://SD_ILS/0/SD_ILS:369401 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Hutcheson, Graeme D.&#160;Moutinho, Luiz.<br/>Preferred Shelf Number&#160;ONLINE(369401.1)<br/>Electronic Access&#160;SAGE knowledge <a href="http://sk.sagepub.com/books/statistical-modeling-for-management">http://sk.sagepub.com/books/statistical-modeling-for-management</a> SAGE research methods <a href="http://srmo.sagepub.com/view/statistical-modeling-for-management/SAGE.xml">http://srmo.sagepub.com/view/statistical-modeling-for-management/SAGE.xml</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Statistics for marketing and consumer research ent://SD_ILS/0/SD_ILS:369402 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Mazzocchi, Mario.<br/>Preferred Shelf Number&#160;ONLINE(369402.1)<br/>Electronic Access&#160;SAGE knowledge <a href="http://sk.sagepub.com/books/statistics-for-marketing-and-consumer-research">http://sk.sagepub.com/books/statistics-for-marketing-and-consumer-research</a> SAGE research methods <a href="http://srmo.sagepub.com/view/statistics-for-marketing-and-consumer-research/SAGE.xml">http://srmo.sagepub.com/view/statistics-for-marketing-and-consumer-research/SAGE.xml</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Probabilistic methods for financial and marketing informatics ent://SD_ILS/0/SD_ILS:147281 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Neapolitan, Richard E.&#160;Jiang, Xia.<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;ScienceDirect <a href="http://www.sciencedirect.com/science/book/9780123704771">http://www.sciencedirect.com/science/book/9780123704771</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Probabilistic methods for financial and marketing informatics ent://SD_ILS/0/SD_ILS:112193 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Neapolitan, Richard E.&#160;Jiang, Xia.&#160;ScienceDirect (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;ScienceDirect <a href="http://www.sciencedirect.com/science/book/9780123704771">An electronic book accessible through the World Wide Web; click for information</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Generic drug product development : solid oral dosage forms ent://SD_ILS/0/SD_ILS:110042 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Shargel, Leon, 1941-&#160;Kanfer, Isadore.<br/>Preferred Shelf Number&#160;QV 704 D8426 2005<br/>Format:&#160;Books<br/>Availability&#160;Health Sciences Library~1<br/> Generic drug product development : solid oral dosage forms ent://SD_ILS/0/SD_ILS:539798 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Shargel, Leon, 1941-&#160;Kanfer, Isadore.<br/>Preferred Shelf Number&#160;RS55.2 .G455 2005<br/>Electronic Access&#160;<a href="https://www.taylorfrancis.com/books/9781420030419">Click here to view.</a><br/>Format:&#160;Books<br/>Availability&#160;Online Library~1<br/> Statistical modeling and analysis for database marketing : effective techniques for mining big data ent://SD_ILS/0/SD_ILS:547841 2025-12-28T06:16:08Z 2025-12-28T06:16:08Z Author&#160;Ratner, Bruce., author.<br/>Preferred Shelf Number&#160;HF5415.126 .R38 2003<br/>Electronic Access&#160;<a href="https://www.taylorfrancis.com/books/9781135459017">Click here to view.</a><br/>Format:&#160;Books<br/>Availability&#160;Online Library~1<br/>