Search Results for Marketing management. - Narrowed by: English

Marketing management

2026-01-21T00:55:16Z

Author Kotler, Philip. Keller, Kevin Lane, 1956-
Preferred Shelf Number HF5415.13 K6 2012
Format: Books
Availability Beytepe Library~1

Marketing management

2026-01-21T00:55:16Z

Author Kotler, Philip.
Preferred Shelf Number HF 5415.13 K64 2003
Format: Books
Availability Beytepe Library~1

Marketing management

2026-01-21T00:55:16Z

Author Winer, Russell S.
Preferred Shelf Number HF5415.13 W547 2007
Format: Books
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Marketing management

2026-01-21T00:55:16Z

Author Dickson, Peter R.
Preferred Shelf Number HF 5415.13 D48 1997
Format: Books
Availability Beytepe Library~1

Services, marketing and management

2026-01-21T00:55:16Z

Author Gilmore, Audrey.
Preferred Shelf Number ONLINE(369304.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/services-marketing-and-management
Format: Electronic Resources
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Marketing management in Turkey

2026-01-21T00:55:16Z

Author Ozturkcan, Selcen, editor. Yolbulan Okan, Elif, editor.
Preferred Shelf Number ONLINE
Electronic Access https://www.emerald.com/insight/publication/doi/10.1108/9781787145573
Format: Electronic Resources
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Essentials of marketing management

2026-01-21T00:55:16Z

Author Lancaster, Geoffrey, 1938- Massingham, Lester.
Preferred Shelf Number ONLINE
Electronic Access Click here to view
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Museum management and marketing

2026-01-21T00:55:16Z

Author Sandell, Richard, 1967- Janes, Robert R.
Preferred Shelf Number AM121 .M877 2010
Format: Books
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Concepts of marketing management

2026-01-21T00:55:16Z

Author Seibert, Joseph C.
Preferred Shelf Number HF 5415.13 S43 1973
Format: Books
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Marketing : the management way

2026-01-21T00:55:16Z

Author Weinstein, Arnold K.
Preferred Shelf Number HF 5415.13 W4 1968
Format: Books
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Management controls in marketing

2026-01-21T00:55:16Z

Author Wilson, Richard M. S.
Preferred Shelf Number HF 5415.13 W54 1973
Format: Books
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CIM coursebook project management in marketing

2026-01-21T00:55:16Z

Author McKee, Frank.
Preferred Shelf Number ONLINE
Electronic Access Click here to view
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Marketing channels : a management view

2026-01-21T00:55:16Z

Author Rosenbloom, Bert.
Preferred Shelf Number HF5415.129 R67 2013
Format: Books
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Marketing management a cultural perspective

2026-01-21T00:55:16Z

Author Peñaloza, Lisa. Toulouse, Nil. Visconti, Luca M.
Preferred Shelf Number ONLINE
Electronic Access Click here to view
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Marketing management for nonprofit organizations

2026-01-21T00:55:16Z

Author Sargeant, Adrian.
Preferred Shelf Number HF5415 S275 2009
Format: Books
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Marketing channels : a management view

2026-01-21T00:55:16Z

Author Rosenbloom, Bert.
Preferred Shelf Number HF 5415.129 R67 1995
Format: Books
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Marketing management and information technology

2026-01-21T00:55:16Z

Author Fletcher, Keith.
Preferred Shelf Number HF 5415.13 F635 1990
Format: Books
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Marketing management : a systems perspective

2026-01-21T00:55:16Z

Author Lazer, William.
Preferred Shelf Number HF 5415 L329 1971
Format: Books
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Machiavelli, marketing and management : revisited

2026-01-21T00:55:16Z

Author Harris, Phil, 1952- author. Lock, Andrew, 1947- author. Rees, Patricia, author.
Preferred Shelf Number HD31
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003570172 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Artificial intelligence for marketing management

2026-01-21T00:55:16Z

Author Thaichon, Park, editor. Quach, Sara, editor.
Preferred Shelf Number HF5415 .E7959 2023 EB
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003280392 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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HUMAN RESOURCE MANAGEMENT AND INTERNAL MARKETING

2026-01-21T00:55:16Z

Author Mishra, Teena, 1984- author.
Preferred Shelf Number HF5549
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003266013 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Mountain resort marketing and management

2026-01-21T00:55:16Z

Author Solelhac, Armelle, author.
Preferred Shelf Number TX911.3 .M27 S65 2022
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003039396 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Marketing management : a cultural perspective

2026-01-21T00:55:16Z

Author Visconti, Luca M., editor. Peñaloza, Lisa, editor. Toulouse, Nil, editor.
Preferred Shelf Number HF5415.13
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780203710807 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Marketing communications management : analysis, planning, implementation

2026-01-21T00:55:16Z

Author Copley, Paul.
Preferred Shelf Number HF5415.123 C67 2014
Format: Books
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Pharmacy management, leadership, marketing, and finance

2026-01-21T00:55:16Z

Author Chisholm-Burns, Marie A. Vaillancourt, Allison M. Shepherd, Marv.
Preferred Shelf Number QV 737 C5421 2014
Format: Books
Availability Health Sciences Library~1

International marketing management text and cases

2026-01-21T00:55:16Z

Author Mathur, U. C., 1938-
Preferred Shelf Number ONLINE(368587.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/international-marketing-management
Format: Electronic Resources
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Marketing management : knowledge and skills

2026-01-21T00:55:16Z

Author Peter, J. Paul. Donnelly, James H.
Preferred Shelf Number HF5415.13 .P484 2007
Format: Books
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Handbook of services marketing & management

2026-01-21T00:55:16Z

Author Swartz, Teresa A. Iacobucci, Dawn.
Preferred Shelf Number ONLINE(368447.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/reference/handbook-of-services-marketing-and-management
Format: Electronic Resources
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Marketing research : Management and methods

2026-01-21T00:55:16Z

Author Wentz, Walter B.
Preferred Shelf Number HF 5415.2 W45 1972
Format: Books
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Strategic pharmaceutical marketing management in growth markets

2026-01-21T00:55:16Z

Author Nandy, Mithun, author.
Preferred Shelf Number HD9672 .I52
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003313168 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Lubricant marketing, selling, and key account management

2026-01-21T00:55:16Z

Author Whitby, R. David, author.
Preferred Shelf Number HD9579 .L82
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003318392 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Myth in modern media management and marketing

2026-01-21T00:55:16Z

Author Kreft, Jan, editor. Kuczamer-Klopotowska, Sylwia, 1971- editor. Kalinowska-Zeleznik, Anna, 1971- editor. IGI Global, publisher.
Preferred Shelf Number ONLINE
Electronic Access Chapter PDFs via platform: http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-9100-9
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Marketing management : a strategic decision-making approach

2026-01-21T00:55:16Z

Author Mullins, John W. (John Walker) Walker, Orville C.
Preferred Shelf Number HF5415.13 M352324 2013
Format: Books
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The sports event management and marketing playbook

2026-01-21T00:55:16Z

Author Supovitz, Frank.
Preferred Shelf Number GV716 .S86 2005
Format: Books
Availability Beytepe Library~1

Marketing management : analysis, planning, implementation, and control

2026-01-21T00:55:16Z

Author Kotler, Philip.
Preferred Shelf Number HF 5415.13 K64 1997
Format: Books
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Product management : marketing in a changing environment

2026-01-21T00:55:16Z

Author Hehman, Raymond D.
Preferred Shelf Number HD 31 H36 1984
Format: Books
Availability Beytepe Library~1

Key management problems in the marketing distribution and use of fertilizers. Held in Islamabad, Jan 7-10,

2026-01-21T00:55:16Z

Author CENTO Seminar on Key Management Problems in the Marketing, Distribution and Use of Fertilizers. Islamabad, 1974.
Preferred Shelf Number HD 9483 C21 1974
Format: Books
Availability Beytepe Library~1

Cross-cultural aspects of tourism and hospitality : a services marketing and management perspective

2026-01-21T00:55:16Z

Author Koc, Erdogan, author.
Preferred Shelf Number G155 .A1
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003601265 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Integrating marketing and supply chain management : converging paths to holistic business success

2026-01-21T00:55:16Z

Author Fotiadis, Thomas, author. Folinas, Dimitris, 1970- author. Lindgreen, Adam, author. Gasteratos, Antonios, author. Vassiliadis, Christos A., author.
Preferred Shelf Number HD38.5
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003650973 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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QUALITATIVE RESEARCH IN MARKETING AND MANAGEMENT doing interpretive research projects.

2026-01-21T00:55:16Z

Author Hackley, Christopher E., author.
Preferred Shelf Number HD30.4
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003432203 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Remote work, internal marketing and human resource management : innovative approaches and fundamentals

2026-01-21T00:55:16Z

Author Mishra, Teena, 1984- author.
Preferred Shelf Number HD2336.3 .M57 2025 EB
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003490647 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Security Relationship Management : Leveraging Marketing Concepts to Advance a Cybersecurity Program

2026-01-21T00:55:16Z

Author Parrish, Lee, author.
Preferred Shelf Number QA76.9 .A25
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003597483 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Wine Management and Marketing. 2 : Responses of the Industry to Crises and New Expectations

2026-01-21T00:55:16Z

Author Cherit, Foued, editor. Maurel, Carole, editor. Amadieu, Paul, editor. Hannin, Hervé, editor.
Preferred Shelf Number HD9370.5 .W55 2024 EB
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394302208
Format: Electronic Resources
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International business and culture : challenges in cross-cultural marketing and management

2026-01-21T00:55:16Z

Author Bartosik-Purgat, Małgorzata, editor. Guzek, Monika, editor.
Preferred Shelf Number HD62.4
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781032636962 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Service management and marketing principles : competing in the service economy

2026-01-21T00:55:16Z

Author Kandampully, Jay, author. Solnet, David J., author.
Preferred Shelf Number HF5415.5
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003470373 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Social Media Marketing Management How to Penetrate Emerging Markets and Expand Your Customer Base.

2026-01-21T00:55:16Z

Author Hinson, Robert (Robert Ebo) Mhlanga, David. Osei-Frimpong, Kofi. Doe, Joshua.
Preferred Shelf Number HF5415
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003307457 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Luxury marketing, sustainability and technology : the future of luxury management

2026-01-21T00:55:16Z

Author Thaichon, Park, editor. Quach, Sara, editor.
Preferred Shelf Number HD9999 .L852
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003321378 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Contemporary advances in food tourism management and marketing

2026-01-21T00:55:16Z

Author Fusté-Forné, Francesc, editor. Wolf, Erik, editor.
Preferred Shelf Number TX631 .C665 2023
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003282532 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Marketing and the customer value chain : integrating marketing and supply chain management

2026-01-21T00:55:16Z

Author Fotiadis, Thomas, author. Folinas, Dimitris, 1970- author. Vasileiou, Konstantinos (Author of Marketing and the customer value chain), author. Konstantoglou, Aggeliki, author.
Preferred Shelf Number HD38.5
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429684883 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Cross-cultural aspects of tourism and hospitality : a services marketing and management perspective

2026-01-21T00:55:16Z

Author Koc, Erdogan, author.
Preferred Shelf Number G155 .A1 K595 2021
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003018193 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Strategic brand management and development : creating and marketing successful brands

2026-01-21T00:55:16Z

Author Lalaounis, Sotiris T., 1980- author.
Preferred Shelf Number HF5415.1255 .L35 2021
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429322556 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge handbook of tourism experience management and marketing

2026-01-21T00:55:16Z

Author Dixit, Saurabh Kumar, 1979- editor.
Preferred Shelf Number G155 .A1 R687 2020
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429203916 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Wine management and marketing : opportunities for companies and challenges for the industry

2026-01-21T00:55:16Z

Author Cherit, Foued, editor. Maurel, Carole, editor. Amadieu, Paul, editor. Hannin, Hervé, editor.
Preferred Shelf Number HD9370.5
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119777434
Format: Electronic Resources
Availability Online Library~1

Business to business marketing management : a global perspective

2026-01-21T00:55:16Z

Author Zimmerman, Alan S., 1942- Blythe, Jim.
Preferred Shelf Number HF5415.13 Z56 2018
Format: Books
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Advances in Islamic finance, marketing, and management : an Asian perspective

2026-01-21T00:55:16Z

Author Mutum, Dilip S., editor. Butt, Mohammad Mohsin, editor. Rashid, Mamunur, editor.
Preferred Shelf Number ONLINE
Electronic Access https://www.emerald.com/insight/publication/doi/10.1108/9781786358981
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Strategic marketing management in Asia : case studies and lessons across industries

2026-01-21T00:55:16Z

Author Andaleeb, Syed Saad, editor. Ḥasan, Khālid, editor. Prabhu, Jaideep C., writer of foreword. Sheth, Jagdish N., sponsoring body. Rangan, Kasturi, sponsoring body.
Preferred Shelf Number ONLINE
Electronic Access https://www.emerald.com/insight/publication/doi/10.1108/9781786357458
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Business to business marketing management : a global perspective

2026-01-21T00:55:16Z

Author Zimmerman, Alan S., 1942- Blythe, Jim.
Preferred Shelf Number HF5415.13 B565 2013
Format: Books
Availability Beytepe Library~1

Marketing management and communications in the public sector

2026-01-21T00:55:16Z

Author Pasquier, Martial. Villeneuve, Jean-Patrick.
Preferred Shelf Number ONLINE
Electronic Access Click here to view
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Quantitative Marketing and Marketing Management Marketing Models and Methods in Theory and Practice

2026-01-21T00:55:16Z

Author Diamantopoulos, Adamantios. Fritz, Wolfgang. Hildebrandt, Lutz. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access http://dx.doi.org/10.1007/978-3-8349-3722-3
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Data mining techniques : for marketing, sales, and customer relationship management

2026-01-21T00:55:16Z

Author Linoff, Gordon S. Berry, Micahel J. A.
Preferred Shelf Number HF5415.125 B47 2011
Format: Books
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Brand management 101 : 101 lessons learned from real world marketing

2026-01-21T00:55:16Z

Author Dhar, Mainak.
Preferred Shelf Number ONLINE
Electronic Access Wiley Online Library
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Management, marketing and promotion of library services based on statistics, analyses and evaluation

2026-01-21T00:55:16Z

Author Flaten, Trine Kolderup. IFLA General Conference (71st : 2005 : Oslo, Norway) World Library and Information Congress (2005 : Oslo, Norway)
Preferred Shelf Number Z716.3 .M36 2006
Format: Books
Availability Beytepe Library~1

Global marketing management : changes, challenges and new strategies

2026-01-21T00:55:16Z

Author Lee, Kiefer. Carter, S. (Steve).
Preferred Shelf Number HD62.4 .L44 2005
Format: Books
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e-learning for management and marketing in libraries

2026-01-21T00:55:16Z

Author IFLA Satellite Meeting (2003 : Geneva, Switzerland) McAdam, Daisy, ed. International Federation of Library Associations and Institutions.
Preferred Shelf Number Z 718.8 E112 2005
Format: Books
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Doing research projects in marketing, management and consumer research

2026-01-21T00:55:16Z

Author Hackley, Christopher E.
Preferred Shelf Number HD 30.4 H28 2003
Format: Books
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Education and research for marketing and quality management in libraries : = La formation et la recherche sur le marketing et la gestion de la qualite en bibliotheque. Satellite meeting, Quebec, August 14-16 Aout 2001

2026-01-21T00:55:16Z

Author Savard, Rejean, 1950-, ed. International Federation of Library Associations and Institutions.
Preferred Shelf Number Z 716.3 .E32 2002
Format: Books
Availability Beytepe Library~1

Management, marketing and the political economy of travel and tourism

2026-01-21T00:55:16Z

Author Robinson, Mike, ed. University of Northumbria at Newcastle. Centre for Travel and Tourism. Sheffield Hallam University. Centre for Tourism. Tourism 2000 : Time for Celebration, (2000 : Sheffield Hallam University)
Preferred Shelf Number G 155.A1 M364 2000
Format: Books
Availability Beytepe Library~1

Data collection and analysis for tourism management, marketing and planning : A manual for managers and analysts

2026-01-21T00:55:16Z

Author World Tourism Organization.
Preferred Shelf Number G 155.A1 D38 2000
Format: Books
Availability Beytepe Library~2

Commerce, Complexity, and Evolution Topics in Economics, Finance, Marketing, and Management: Proceedings of the Twelfth International Symposium in Economic Theory and Econometrics

2026-01-21T00:55:16Z

Author Barnett, William A.. Chiarella, Carl. Keen, Steve. Marks, Robert. Schnabl, Hermann.
Preferred Shelf Number ONLINE
Electronic Access Access by subscription
Format: Electronic Resources
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Readings and cases in marketing management /ed. by A. C. Burns, D. W. Craven.

2026-01-21T00:55:16Z

Author Burns, A. C., ed. Craven, D. W., ed.
Preferred Shelf Number HF 5415.13 R362 1987
Format: Books
Availability Beytepe Library~1

The Routledge companion to global value chains : reinterpreting and reimagining megatrends in the world economy

2026-01-21T00:55:16Z

Author Agarwal, Renu (Professor of Operations and Supply Chain Management), editor.
Preferred Shelf Number HF1379
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781315225661 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to knowledge management

2026-01-21T00:55:16Z

Author Chen, Jin (Economist), editor. Nonaka, Ikujirō, 1935- editor.
Preferred Shelf Number HD30.2
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003112150 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge handbook of financial geography

2026-01-21T00:55:16Z

Author Knox, Janelle Kallie, 1983- editor. Wójcik, Dariusz, 1972- editor.
Preferred Shelf Number HG3881 .R68 2020
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781351119061 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to corporate branding

2026-01-21T00:55:16Z

Author Iglesias, Oriol, editor. Ind, Nicholas, editor. Schultz, Majken, editor.
Preferred Shelf Number HF5415.1255 .R687 2022
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003035749 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to responsible business

2026-01-21T00:55:16Z

Author Markovic, Stefan, editor. Lindgreen, Adam, editor. Maon, Franc??ois, editor. Sancha, Cristina, editor.
Preferred Shelf Number HD60
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003373162 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to disability and work

2026-01-21T00:55:16Z

Author Branzei, Oana, editor. Zeyen, Anica, editor.
Preferred Shelf Number HD7255 .R68 2025
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003350781 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to management information systems

2026-01-21T00:55:16Z

Author Galliers, Robert D., 1947- editor. Stein, Mari-Klara, editor. Baiyere, Abayomi, editor.
Preferred Shelf Number HD30.213
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781032690483 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge critical companion to leadership studies

2026-01-21T00:55:16Z

Author Knights, David, 1940- editor. Liu, Helena, editor. Smolović-Jones, Owain, editor. Wilson, Suze, editor.
Preferred Shelf Number HD57.7
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003363125 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to marketing and society

2026-01-21T00:55:16Z

Author Kubacki, Krzysztof, author. Parker, Lukas, 1977- author. Domegan, Christine, author. Brennan, Linda L., author.
Preferred Shelf Number HF5415
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003028079 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to technology management

2026-01-21T00:55:16Z

Author Daim, Tugrul Unsal, 1967- editor. Dabić, Marina, editor. Su, Yu-Shan, editor.
Preferred Shelf Number HD30.2
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003046899 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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The Routledge companion to marketing and feminism

2026-01-21T00:55:16Z

Author Maclaran, Pauline, editor. Stevens, Lorna, editor. Kravets, Olga, editor.
Preferred Shelf Number HF5415
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003042587 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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ROUTLEDGE COMPANION TO LEADERSHIP AND CHANGE

2026-01-21T00:55:16Z

Author Dhiman, Satinder, author.
Preferred Shelf Number HD57.7
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003147305 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to corporate social responsibility

2026-01-21T00:55:16Z

Author Maak, Thomas, editor. Pless, Nicola M., editor. Orlitzky, Marc, 1970- editor. Sandhu, Sukhbir, editor.
Preferred Shelf Number HD60 .R688 2022
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003152651 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to Asian family business : governance, succession, and challenges in the age of digital disruption

2026-01-21T00:55:16Z

Author Yan, Ho-Don, editor. Yu, Fu-Lai Tony, 1950- editor.
Preferred Shelf Number HD62.25 .R68 2021
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429342813 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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The Routledge companion to international hospitality management

2026-01-21T00:55:16Z

Author Gardini, Marco A., 1964- editor. Ottenbacher, Michael C., 1966- editor. Schuckert, Markus, editor.
Preferred Shelf Number TX911.3 .M27
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429426834 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to talent management

2026-01-21T00:55:16Z

Author Tarique, Ibraiz, editor.
Preferred Shelf Number HF5549
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781315474687 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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The Routledge companion to anthropology and business

2026-01-21T00:55:16Z

Author Mir, Raza A., editor. Fayard, Anne-Laure, editor.
Preferred Shelf Number GN450.8 .R68 2020 EB
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003052456 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Routledge companion to organizational diversity research methods

2026-01-21T00:55:16Z

Author Nørholm Just, Sine, editor. Risberg, Annette, editor. Villesèche, Florence, editor.
Preferred Shelf Number HF5549.5 .M5
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429265716 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Internationalization and organizations challenges and prospects

2026-01-21T00:55:16Z

Author Davoine, Eric, editor. Furrer, Olivier, editor. Nivoix, Sophie, editor.
Preferred Shelf Number HD62.4
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781032698311 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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VIRTUAL TEAMS ACROSS NATIONAL BORDERS

2026-01-21T00:55:16Z

Author Marinov, Marin A., editor.
Preferred Shelf Number HD66
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003398745 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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FIRM INTERNATIONALIZATION : intangible resources and development.

2026-01-21T00:55:16Z

Author Nivoix, Sophie. Marcon, Christian.
Preferred Shelf Number HD62.4
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003413202 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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RECONFIGURATION OF BUSINESS MODELS AND ECOSYSTEMS decoupling and.

2026-01-21T00:55:16Z

Author Marinova, Svetla Trifonova, editor. Marinov, Marin, 1948- editor.
Preferred Shelf Number HD31.2
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003326731 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Consumer culture theory in Asia : history and contemporary issues

2026-01-21T00:55:16Z

Author Minowa, Yuko, editor. Belk, Russell W., editor.
Preferred Shelf Number HF5415.33 .A78
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003111559 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Business models and firm internationalisation

2026-01-21T00:55:16Z

Author Nielsen, Christian, editor. Marinova, Svetla Trifonova, editor. Marinova, Marin A., 1948- editor.
Preferred Shelf Number HD2755.5
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003204268 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Philosophy of marketing : the new realist approach

2026-01-21T00:55:16Z

Author Giannasi, Matteo, author. Casarin, Francesco, 1960- author.
Preferred Shelf Number HF5415
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003206033 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Cross-cultural challenges in international management

2026-01-21T00:55:16Z

Author Amann, Bruno, 1961- editor. Jaussaud, Jacques, 1957- editor.
Preferred Shelf Number HD62.4
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003025337 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Covid-19 and international business : change of era

2026-01-21T00:55:16Z

Author Marinov, Marin, 1948- editor. Marinova, Svetla Trifonova, editor.
Preferred Shelf Number HF1379 .C747 2021
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003108924 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Management research : applying the principles of business research methods

2026-01-21T00:55:16Z

Author Rose, Susan (Professor in Marketing management), author. Spinks, Nigel (College teacher), author. Canhoto, Ana Isabel, author.
Preferred Shelf Number HD30.4
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003381006 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Brand management in a co-creation perspective : communication as constitutive of brands

2026-01-21T00:55:16Z

Author Hansen, Heidi (Marketing researcher), author.
Preferred Shelf Number HF5415.1255
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003050100 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Digital brand management : understanding consumers and communication in the digital age

2026-01-21T00:55:16Z

Author Gre??bosz-Krawczyk, Magdalena, author. Siuda, Dagna author
Preferred Shelf Number HF5415.1255
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003646686 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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International marketing : strategy and theory

2026-01-21T00:55:16Z

Author Onkvisit, Sak, author. Merz, Michael A., 1976- author. Shaw, John J., author.
Preferred Shelf Number HF1416
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003449782 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

The Routledge companion to marketing and sustainability

2026-01-21T00:55:16Z

Author Peattie, Ken editor
Preferred Shelf Number HF5414
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003412397 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Mastering the construction startup : a business infrastructure guide

2026-01-21T00:55:16Z

Author Ganaway, Nick B., author.
Preferred Shelf Number HD9715 .A2 G36 2025
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394292356
Format: Electronic Resources
Availability Online Library~1

Nostalgic Branding in the Toy Industry

2026-01-21T00:55:16Z

Author Lubiński, Kamil, author. Grębosz-Krawczyk, Magdalena, author.
Preferred Shelf Number HF5415.1255
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003606079 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Key relationships : managerial ties in China's B2B channels

2026-01-21T00:55:16Z

Author Yang, Pianpian, 1983- author. Qian, Liping, 1977- author.
Preferred Shelf Number HF5415.129
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003605195 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Empower your nonprofit : simple ways to co-create with AI for profound impact

2026-01-21T00:55:16Z

Author Neumann, Amy, author.
Preferred Shelf Number HD62.6 .N48 2025
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308460
Format: Electronic Resources
Availability Online Library~1

From industry 4.0 to industry 6.0

2026-01-21T00:55:16Z

Author Machado, Carolina, 1965- editor. Davim, J. Paulo, editor.
Preferred Shelf Number T59.6 .F76 2025
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394372775
Format: Electronic Resources
Availability Online Library~1

Transforming the pharmaceutical supply chain

2026-01-21T00:55:16Z

Author Rees, Hedley (Management consultant), author. John Wiley & Sons, publisher.
Preferred Shelf Number HD9665.5 .R4425 2025
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394244157
Format: Electronic Resources
Availability Online Library~1

Artificial intelligence-enabled businesses : how to develop strategies for innovation

2026-01-21T00:55:16Z

Preferred Shelf Number HD45 .A78 2025
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394234028
Format: Electronic Resources
Availability Online Library~1

Communities for clean energy justice and equity in grid modernization

2026-01-21T00:55:16Z

Author Daneshvar, Mohammadreza, editor. Mohammadi-Ivatloo, Behnam, editor. Anvari-Moghaddam, Amjad, editor.
Preferred Shelf Number TJ808 .C67 2025
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394265749
Format: Electronic Resources
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An introduction to 5g : the new radio, 5g network, 5g advanced and beyond

2026-01-21T00:55:16Z

Author Cox, Christopher, author.
Preferred Shelf Number TK5103.25 .C69 2025
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394284757
Format: Electronic Resources
Availability Online Library~1

Brand co-creation tourism research : contemporary issues and challenges

2026-01-21T00:55:16Z

Author Rather, Raouf Ahmad, editor.
Preferred Shelf Number G155 .A1
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003336228 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Shopping centre marketing : value creation and customer engagement

2026-01-21T00:55:16Z

Author Krowicki, Piotr, author. Maciejewski, Grzegorz, author.
Preferred Shelf Number HF5430
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781032690544 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Collective dynamics and territories : 9 issues for competitive, innovative and sustainable territories

2026-01-21T00:55:16Z

Author Albert-Cromarias, Anne, editor. Albertini, Thérèse, editor. Terramorsi, Patrice, editor.
Preferred Shelf Number HD30.28 .C65 2024
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394300778
Format: Electronic Resources
Availability Online Library~1

Responsible marketing for well-being and society : a research companion

2026-01-21T00:55:16Z

Author Saren, Michael, editor. Hassan, Louise M., editor. McGowan, Miriam, editor.
Preferred Shelf Number HF5415.13
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003390671 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Strategic marketing planning : a step-by-step approach

2026-01-21T00:55:16Z

Author Alsem, K. J., author.
Preferred Shelf Number HF5415.13
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003381488 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Introduction to chemical engineering

2026-01-21T00:55:16Z

Author Land, C. M. van 't, 1937- author.
Preferred Shelf Number TP155 .L26 2024
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119798316
Format: Electronic Resources
Availability Online Library~1

Strategic international marketing : strategy development and implementation

2026-01-21T00:55:16Z

Author Solberg, Carl Arthur, author. Huse, Håvard, author.
Preferred Shelf Number HF5415
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003383208 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Business basics for dentists

2026-01-21T00:55:16Z

Author Harrison, James L. (Dentist), author. Willis, David O., author. Thieman, Charles K., author.
Preferred Shelf Number RK58 .W55 2024
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119892885
Format: Electronic Resources
Availability Online Library~1

Food security in the developing world

2026-01-21T00:55:16Z

Author Bashir, Muhammad Khalid, editor. Schilizzi, Steven, editor. Ali, Ghaffar, editor.
Preferred Shelf Number HD9018 .D44 F66564 2024
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119265214
Format: Electronic Resources
Availability Online Library~1

Intrapreneurship management : concepts, methods, and software for managing technological innovation in organizations

2026-01-21T00:55:16Z

Author Hasenauer, Rainer, author. Yu, Oliver S., author.
Preferred Shelf Number HD45 .H34345 2024
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119837756
Format: Electronic Resources
Availability Online Library~1

Buyer personas : gain deep insight into your customers' buying decisions and win more business

2026-01-21T00:55:16Z

Author Kraus, Jim (President of Buyer Persona Institute), author. Revella, Adele, author.
Preferred Shelf Number HF5415.32 .R48 2024
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308699
Format: Electronic Resources
Availability Online Library~1

Reimagining operational excellence : inspirations from Asia

2026-01-21T00:55:16Z

Author Kotler, Philip, author. Kartajaya, Hermawan, 1947- author. Mussry, Jack, author.
Preferred Shelf Number HF5415.13 .K653 2024
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394310401
Format: Electronic Resources
Availability Online Library~1

Application of Big Data, Blockchain, and Internet of Things for Education Informatization Second EAI International Conference, BigIoT-EDU 2022, Virtual Event, July 29-31, 2022, Proceedings, Part I

2026-01-21T00:55:16Z

Author Jan, Mian Ahmad. editor. Khan, Fazlullah. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-23950-2
Format: Electronic Resources
Availability Online Library~1

Digital Agriculture for Food Security and Sustainable Development of the Agro-Industrial Complex

2026-01-21T00:55:16Z

Author Popkova, Elena G. editor. Sergi, Bruno S. editor. (orcid)0000-0002-5050-5651 Bogoviz, Aleksei V. editor. I. Semenova, Elena. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-27911-9
Format: Electronic Resources
Availability Online Library~1

Advanced Manufacturing and Automation XII

2026-01-21T00:55:16Z

Author Wang, Yi. editor. Yu, Tao. editor. Wang, Kesheng. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-981-19-9338-1
Format: Electronic Resources
Availability Online Library~1

Artificial Intelligence in Business Management

2026-01-21T00:55:16Z

Author Teoh, Teik Toe. author. Goh, Yu Jin. author. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-981-99-4558-0
Format: Electronic Resources
Availability Online Library~1

Proceedings of the 4th International Conference on Big Data Analytics for Cyber-Physical System in Smart City - Volume 2 BDCPS 2022, December 16-17, 2022, Bangkok, Thailand

2026-01-21T00:55:16Z

Author Atiquzzaman, Mohammed. editor. Yen, Neil Yuwen. editor. Xu, Zheng. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-981-99-1157-8
Format: Electronic Resources
Availability Online Library~1

Cutting-Edge Business Technologies in the Big Data Era Proceedings of the 18th SICB "Sustainability and Cutting-Edge Business Technologies" Volume 2

2026-01-21T00:55:16Z

Author Yaseen, Saad G. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-42455-7
Format: Electronic Resources
Availability Online Library~1

Artificial Intelligence, Internet of Things, and Society 5.0

2026-01-21T00:55:16Z

Author Hannoon, Azzam. editor. (orcid)0000-0003-0468-7797 Mahmood, Abdullah. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-43300-9
Format: Electronic Resources
Availability Online Library~1

Beyond Reality: Navigating the Power of Metaverse and Its Applications Proceedings of 3rd International Multi-Disciplinary Conference - Theme: Integrated Sciences and Technologies (IMDC-IST 2024) Volume 2

2026-01-21T00:55:16Z

Author Al-Emran, Mostafa. editor. Ali, Jaber H. editor. Valeri, Marco. editor. Alnoor, Alhamzah. editor. Hussien, Zaid Alaa. editor.
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-51300-8
Format: Electronic Resources
Availability Online Library~1

The Implementation of Smart Technologies for Business Success and Sustainability During COVID-19 Crises in Developing Countries

2026-01-21T00:55:16Z

Author Hamdan, Allam. editor. Shoaib, Haneen Mohammad. editor. Alareeni, Bahaaeddin. editor. Hamdan, Reem. editor. (orcid)0000-0002-5837-975X SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-10212-7
Format: Electronic Resources
Availability Online Library~1

Sustainable marketing and customer value

2026-01-21T00:55:16Z

Author Chattopadhyay, Subrata (Economist), editor. Sondhi, Sundeep Singh, editor. Dalal, Arunava, author.
Preferred Shelf Number HF5413 .S875 2023
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003173311 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Dermatology in Public Health Environments A Comprehensive Textbook

2026-01-21T00:55:16Z

Author Rangel Bonamigo, Renan. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-13505-7
Format: Electronic Resources
Availability Online Library~1

The Business of Building and Managing a Healthcare Practice Going Beyond the Basics

2026-01-21T00:55:16Z

Author Baum, Neil. author. Kahn, Marc J. author. Daigrepont, Jeffery. author. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-37623-8
Format: Electronic Resources
Availability Online Library~1

The New Science of Medicine & Management A Comprehensive, Case-Based Guide for Clinical Leaders

2026-01-21T00:55:16Z

Author Chilingerian, Jon A. editor. Shobeiri, S. Abbas. editor. Talamini, Mark A. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-26510-5
Format: Electronic Resources
Availability Online Library~1

Clinical Cases in Sleep Physical Therapy

2026-01-21T00:55:16Z

Author Frange, Cristina. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-38340-3
Format: Electronic Resources
Availability Online Library~1

Intelligent Computing and Networking Proceedings of IC-ICN 2023

2026-01-21T00:55:16Z

Author Balas, Valentina Emilia. editor. Semwal, Vijay Bhaskar. editor. Khandare, Anand. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-981-99-3177-4
Format: Electronic Resources
Availability Online Library~1

Information Systems 19th European, Mediterranean, and Middle Eastern Conference, EMCIS 2022, Virtual Event, December 21-22, 2022, Proceedings

2026-01-21T00:55:16Z

Author Papadaki, Maria. editor. Rupino da Cunha, Paulo. editor. Themistocleous, Marinos. editor. Christodoulou, Klitos. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-30694-5
Format: Electronic Resources
Availability Online Library~1

E-Business. Digital Empowerment for an Intelligent Future 22nd Wuhan International Conference, WHICEB 2023, Wuhan, China, May 26-28, 2023, Proceedings, Part I

2026-01-21T00:55:16Z

Author Tu, Yiliu. editor. (orcid) Chi, Maomao. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-32299-0
Format: Electronic Resources
Availability Online Library~1

Towards AI-Aided Invention and Innovation 23rd International TRIZ Future Conference, TFC 2023, Offenburg, Germany, September 12-14, 2023, Proceedings

2026-01-21T00:55:16Z

Author Cavallucci, Denis. editor. Livotov, Pavel. editor. Brad, Stelian. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-42532-5
Format: Electronic Resources
Availability Online Library~1

After Latour: Globalisation, Inequity and Climate Change IFIP WG 8.2 and WG 9.4 Joint Working Conference, IFIPJWC 2023, Hyderabad, India, December 7-8, 2023, Proceedings

2026-01-21T00:55:16Z

Author Jones, Matthew R. editor. Mukherjee, Arunima S. editor. Thapa, Devinder. editor. Zheng, Yingqin. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-50154-8
Format: Electronic Resources
Availability Online Library~1

Application of Big Data, Blockchain, and Internet of Things for Education Informatization Second EAI International Conference, BigIoT-EDU 2022, Virtual Event, July 29-31, 2022, Proceedings, Part III

2026-01-21T00:55:16Z

Author Jan, Mian Ahmad. editor. Khan, Fazlullah. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-23944-1
Format: Electronic Resources
Availability Online Library~1

Integrated Science of Global Epidemics

2026-01-21T00:55:16Z

Author Rezaei, Nima. editor. (orcid)0000-0002-3836-1827 SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-17778-1
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6th EAI International Conference on Management of Manufacturing Systems

2026-01-21T00:55:16Z

Author Knapčíková, Lucia. editor. (orcid)0000-0003-1925-4038 Peraković, Dragan. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-030-96314-9
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Human-Centric Smart Computing Proceedings of ICHCSC 2022

2026-01-21T00:55:16Z

Author Bhattacharyya, Siddhartha. editor. Banerjee, Jyoti Sekhar. editor. Köppen, Mario. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-981-19-5403-0
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E-Business Essentials Building a Successful Online Enterprise

2026-01-21T00:55:16Z

Author Taherdoost, Hamed. author. SpringerLink (Online service)
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Electronic Access https://doi.org/10.1007/978-3-031-39626-7
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Developments in Information and Knowledge Management Systems for Business Applications Volume 7

2026-01-21T00:55:16Z

Author Kryvinska, Natalia. editor. Greguš, Michal. editor. Fedushko, Solomiia. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-25695-0
Format: Electronic Resources
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Intelligent Systems and Sustainable Computing Proceedings of ICISSC 2022

2026-01-21T00:55:16Z

Author Reddy, V. Sivakumar. editor. Prasad, V. Kamakshi. editor. Wang, Jiacun. editor. Rao Dasari, Naga Mallikarjuna. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-981-99-4717-1
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Digitalisation: Opportunities and Challenges for Business Volume 2

2026-01-21T00:55:16Z

Author Alareeni, Bahaaeddin. editor. Hamdan, Allam. editor. Khamis, Reem. editor. Khoury, Rim El. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-031-26956-1
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IoT product design and development : best practices for industrial, consumer, and business applications

2026-01-21T00:55:16Z

Author Fattahi, Ahmad, author.
Preferred Shelf Number TK5105.8857 .F384 2023
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119787686
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Consumer packaging strategy : localisation in Asian markets

2026-01-21T00:55:16Z

Author Khan, Huda, author. Lee, Richard (Professor of marketing), author. Chrysochou, Polymeros, author.
Preferred Shelf Number HF5770
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003000822 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Brands and consumers : a research overview

2026-01-21T00:55:16Z

Author Singh, Jaywant, author. Crisafulli, Benedetta, author.
Preferred Shelf Number HF5415.1255 .S5236 2023
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429449598 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Middle market M & A : handbook for advisors, investors, and business owners

2026-01-21T00:55:16Z

Author Marks, Kenneth H., author. Blees, Christian W., author. Nall, Michael R., author. Stewart, Thomas A., 1948- author.
Preferred Shelf Number HG4028 .M4 M377 2023 EB
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119828150
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Decision-making tools to support innovation : guidelines and case studies

2026-01-21T00:55:16Z

Author Enjolras, Manon, author. Galvez, Daniel, author. Camargo, Mauricio, author.
Preferred Shelf Number HM846 .E55 2023
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394228997
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Ambient intelligence and Internet of Things : convergent technologies

2026-01-21T00:55:16Z

Author Mahmood, Md Rashid, editor.
Preferred Shelf Number QA76.9 .A48 A48 2023
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119821847
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Fuzzy logic applications in computer science and mathematics

2026-01-21T00:55:16Z

Author Kar, Rahul, editor.
Preferred Shelf Number QA9.64 .F89 2023
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394175130
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Intelligent connectivity : AI, IoT, and 5G

2026-01-21T00:55:16Z

Author Yarali, Abdulrahman, author.
Preferred Shelf Number TK5105.8857
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119685265
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A customer-oriented manager for B2B services

2026-01-21T00:55:16Z

Author Mathieu, Valérie, author.
Preferred Shelf Number HF5415.1263
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119902430
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The merger & acquisition leader's playbook : a practical guide to integrating organizations, executing strategy, and driving new growth after M&A or private equity deals

2026-01-21T00:55:16Z

Author Bradt, George B., author. Pritchett, Jeffrey, author.
Preferred Shelf Number HG4028 .M4 B68 2022
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394329823
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Achieving excellence in fundraising

2026-01-21T00:55:16Z

Author Tempel, Eugene R., 1947- author. Shaker, Genevieve G., editor. Tempel, Eugene R., 1947- editor. Nathan, Sarah K., editor. Stanczykiewicz, Bill, editor.
Preferred Shelf Number HG177 .T455 2022
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394329199
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Corporate brand design : developing and managing brand identity

2026-01-21T00:55:16Z

Author Foroudi, Mohammad Mahdi, author. Foroudi, Pantea, 1974- author.
Preferred Shelf Number HF5415.1255 .F67 2022
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003054153 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Entrepreneurial marketing : how to develop customer demand

2026-01-21T00:55:16Z

Author Nijssen, E. J. (Edwin Jacob), 1963- author.
Preferred Shelf Number HF5415.153
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003010197 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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PROJECT MARKETING a practical approach.

2026-01-21T00:55:16Z

Author Phadtare, Milind Trivikram.
Preferred Shelf Number HF5415.1263
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429329647 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Fundamentals of drug development

2026-01-21T00:55:16Z

Author Barrett, Jeffrey S., author.
Preferred Shelf Number RM301.25 .B37 2022
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119913276
Format: Electronic Resources
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Library transformation strategies

2026-01-21T00:55:16Z

Author Accart, Jean-Philippe, author.
Preferred Shelf Number Z678 .A33 2022
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781394173648
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Impact of artificial intelligence on organizational transformation

2026-01-21T00:55:16Z

Author Balamurugan, S., Prof., editor.
Preferred Shelf Number Q335
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119710301
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Growth : building a successful consultancy in the digital age

2026-01-21T00:55:16Z

Author O'Mahoney, Joe, author.
Preferred Shelf Number HD69 .C6
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003149217 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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How to win work

2026-01-21T00:55:16Z

Author Knikker, Jan, author.
Preferred Shelf Number HD30.28
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003163992 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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The Routledge companion to strategic marketing

2026-01-21T00:55:16Z

Author Schlegelmilch, Bodo B., editor. Winer, Russell S., editor.
Preferred Shelf Number HF5415.13
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781351038669 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Decoding branding : a complete guide to building and revamping brands in the age of disruption

2026-01-21T00:55:16Z

Author Yuen, Royce, author.
Preferred Shelf Number HF5415.1255 .Y84 2021
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781315754079 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
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Bovine reproduction

2026-01-21T00:55:16Z

Author Hopper, Richard M., 1954- editor.
Preferred Shelf Number SF768.2 .C3
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119602484
Format: Electronic Resources
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Innovation Economics, Engineering and Management Handbook. 1, Main themes

2026-01-21T00:55:16Z

Author Uzunidis, Dimitri, editor. Kasmi, Fedoua, editor. Adatto, Laurent, editor.
Preferred Shelf Number HC79 .T4
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119832492
Format: Electronic Resources
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How to commercialize chemical technologies for a sustainable future

2026-01-21T00:55:16Z

Author Clark, Timothy J., editor. Pasternak, Andrew S., editor.
Preferred Shelf Number TP155
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119604860
Format: Electronic Resources
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Employer Branding for Competitive Advantage : Models and Implementation Strategies

2026-01-21T00:55:16Z

Author Rana, Geeta, editor. Agarwal, Shivani, editor. Śarmā, Ravīndra, editor.
Preferred Shelf Number HF5549.5 .R44
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003127826 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Influencing customer demand : an operations management approach

2026-01-21T00:55:16Z

Author Hemmati, M., editor. Sajadieh, Mohsen S., editor.
Preferred Shelf Number HB820
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003107446 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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The veterinary dental patient : a multidisciplinary approach

2026-01-21T00:55:16Z

Author Gawor, Jerzy, editor. Niemiec, Brook A., editor.
Preferred Shelf Number SF867 .V48 2021 EB
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781118974674
Format: Electronic Resources
Availability Online Library~1

Artificial intelligence for asset management and investment : a strategic perspective

2026-01-21T00:55:16Z

Author Naqvi, Al, author. John Wiley & Sons, Ltd., publisher.
Preferred Shelf Number HG4529.5 .N37 2021
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119601838
Format: Electronic Resources
Availability Online Library~1

Innovation economics, engineering and management handbook. 2, Special themes

2026-01-21T00:55:16Z

Author Uzunidis, Dimitri, editor. Kasmi, Fedoua, editor. Adatto, Laurent, editor.
Preferred Shelf Number HC79 .T4
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119832522
Format: Electronic Resources
Availability Online Library~1

Internal marketing : theories, perspectives and stakeholders

2026-01-21T00:55:16Z

Author Brown, David Michael, 1950- author.
Preferred Shelf Number HF5415.13 .B76 2021
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003081326 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Food waste to valuable resources : applications and management

2026-01-21T00:55:16Z

Author Banu, J. Rajesh.
Preferred Shelf Number ONLINE
Electronic Access ScienceDirect https://www.sciencedirect.com/science/book/9780128183533
Format: Electronic Resources
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Entrepreneurial marketing and international new ventures : antecedents, elements and outcomes

2026-01-21T00:55:16Z

Author Kowalik, Izabela, editor.
Preferred Shelf Number HD62.5
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003034261 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Entrepreneurship marketing : principles and practice of SME marketing

2026-01-21T00:55:16Z

Author Nwankwo, Sonny, editor. Gbadamosi, Ayantunji, editor.
Preferred Shelf Number HF5415.13 .E58 2020 EB
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429505461 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Building value through marketing : a step-by-step guide

2026-01-21T00:55:16Z

Author Sugai, Philip, author.
Preferred Shelf Number HF5415.13
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9781003034681 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
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Luxury retail and digital management : developing customer experience in a digital world

2026-01-21T00:55:16Z

Author Chevalier, Michel, author. Gutsatz, Michel, author.
Preferred Shelf Number HD9999 .L852 C34 2020
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119542360
Format: Electronic Resources
Availability Online Library~1

Cultural mediations of brands : unadvertization and quest for authority

2026-01-21T00:55:16Z

Author Marti, Caroline.
Preferred Shelf Number HF5415.13
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119694540
Format: Electronic Resources
Availability Online Library~1

Engaging brands : a customer-centric approach for superior experiences

2026-01-21T00:55:16Z

Author Addis, Michela, author.
Preferred Shelf Number HF5415.1255
Electronic Access Taylor & Francis https://www.taylorfrancis.com/books/9780429504266 OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf
Format: Electronic Resources
Availability Online Library~1

Airline network planning and scheduling

2026-01-21T00:55:16Z

Author Abdelghany, Ahmed F., author. Abdelghany, Khaled, author.
Preferred Shelf Number HE9797.4 .S56
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119275909
Format: Electronic Resources
Availability Online Library~1

Dental reception and supervisory management

2026-01-21T00:55:16Z

Author Bridges, Glenys, 1956- author.
Preferred Shelf Number RK58
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119512967
Format: Electronic Resources
Availability Online Library~1

Sports dentistry : principles and practice

2026-01-21T00:55:16Z

Author Fine, Peter D., 1951- editor. Louca, Chris, 1962- editor. Leung, Albert, 1963- editor.
Preferred Shelf Number RK56 .S66 2019
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119332619
Format: Electronic Resources
Availability Online Library~1

Neurotoxins and fillers in facial esthetic surgery

2026-01-21T00:55:16Z

Author Towne, Bradford M., editor. Mehra, Pushkar, editor.
Preferred Shelf Number RD523 .N48 2019
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119294306
Format: Electronic Resources
Availability Online Library~1

Augmented customer strategy : CRM in the digital age

2026-01-21T00:55:16Z

Author N'Goala, Gilles, editor. Pez-Pérard, Virginie, editor. Prim-Allaz, Isabelle, editor.
Preferred Shelf Number HF5415.5
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119618324
Format: Electronic Resources
Availability Online Library~1

Transformational security awareness : what neuroscientists, storytellers, and marketers can teach us about driving secure behaviors

2026-01-21T00:55:16Z

Author Carpenter, Perry, author.
Preferred Shelf Number QA76.9 .A25 C37 2019 EB
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119566380
Format: Electronic Resources
Availability Online Library~1

Esthetics in dentistry

2026-01-21T00:55:16Z

Author Goldstein, Ronald E., editor. Chu, Stephen J., editor. Lee, Ernesto A., editor. Stapert, Christian F. J., editor.
Preferred Shelf Number RK54
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119272946
Format: Electronic Resources
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No small change : why financial services needs a new kind of marketing

2026-01-21T00:55:16Z

Author Camp, Lucian, 1953- author. Thomson, Anthony, 1954- author.
Preferred Shelf Number HG173 .C2675 2018
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119473961
Format: Electronic Resources
Availability Online Library~1

Handbook for the architectural manager

2026-01-21T00:55:16Z

Author Emmitt, Stephen, author. Alharbi, Mohammed A., author.
Preferred Shelf Number NA1996 .E46 2018
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119225539
Format: Electronic Resources
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Advances in the biology and management of modern bed bugs

2026-01-21T00:55:16Z

Author Doggett, Stephen L., editor. Miller, Dini M., 1962- editor. Lee, Chow-Yang, 1969- editor.
Preferred Shelf Number QL523 .C6 A38 2018
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119171539
Format: Electronic Resources
Availability Online Library~1

The handbook of organizational rhetoric and communication

2026-01-21T00:55:16Z

Author Ihlen, Øyvind, editor. Heath, Robert L. (Robert Lawrence), 1941- editor.
Preferred Shelf Number HD30.3 .H36 2018
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119265771
Format: Electronic Resources
Availability Online Library~1

Bow ties in risk management : a concept book for process safety

2026-01-21T00:55:16Z

Author American Institute of Chemical Engineers. Center for Chemical Process Safety, author. Energy Institute (Great Britain)
Preferred Shelf Number TP150 .S24 B69 2018
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119490357
Format: Electronic Resources
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Society 5.0 : industry of the future, technologies, methods and tools

2026-01-21T00:55:16Z

Author Salgues, Bruno, author.
Preferred Shelf Number HD45
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119507314
Format: Electronic Resources
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Megatrends in food and agriculture : technology, water use and nutrition

2026-01-21T00:55:16Z

Author Traitler, Helmut, author. Dubois, Michel, 1950- author. Heikes, Keith, author. Petiard, Vincent, author. Zilberman, David, 1947- author.
Preferred Shelf Number TP248.27 .P55 T725 2018
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119391173
Format: Electronic Resources
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Wealth management unwrapped : unwrap what you need to know and enjoy the present

2026-01-21T00:55:16Z

Author Beyer, Charlotte B., author.
Preferred Shelf Number HG179.5 .B49 2017 EB
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119403715
Format: Electronic Resources
Availability Online Library~1

Business Information Systems 18th International Conference, BIS 2015, Poznań, Poland, June 24-26, 2015, Proceedings

2026-01-21T00:55:16Z

Author Abramowicz, Witold. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-319-19027-3
Format: Electronic Resources
Availability Online Library~1

Industrial Engineering, Management Science and Applications 2015

2026-01-21T00:55:16Z

Author Gen, Mitsuo. editor. Kim, Kuinam J. editor. Huang, Xiaoxia. editor. Hiroshi, Yabe. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-662-47200-2
Format: Electronic Resources
Availability Online Library~1

Intelligent Techniques in Engineering Management Theory and Applications

2026-01-21T00:55:16Z

Author Kahraman, Cengiz. editor. Çevik Onar, Sezi. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-319-17906-3
Format: Electronic Resources
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Enhancing Synergies in a Collaborative Environment

2026-01-21T00:55:16Z

Author Cortés, Pablo. editor. Maeso-González, Elvira. editor. Escudero-Santana, Alejandro. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-319-14078-0
Format: Electronic Resources
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Manufacturing and engineering technology

2026-01-21T00:55:16Z

Author Sheng, Ai, editor. Wang, Yizhong, editor. International Conference on Manufacturing and Engineering Technology (2014 : Sanya, China)
Preferred Shelf Number TJ241 .M36 2015
Electronic Access Click here to view.
Format: Books
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Portfolio management : a strategic approach

2026-01-21T00:55:16Z

Author Levin, Ginger, editor. Wyzalek, John, editor.
Preferred Shelf Number HD69 .P75 P627 2015
Electronic Access Click here to view.
Format: Books
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Preventing medical device recalls

2026-01-21T00:55:16Z

Author Raheja, Dev, author.
Preferred Shelf Number R859.7 .S43 P74 2015
Electronic Access Click here to view.
Format: Books
Availability Online Library~1

Small Incision Lenticule Extraction (SMILE) Principles, Techniques, Complication Management, and Future Concepts

2026-01-21T00:55:16Z

Author Sekundo, Walter. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-3-319-18530-9
Format: Electronic Resources
Availability Online Library~1

Strategic market management

2026-01-21T00:55:16Z

Author Aaker, David A.
Preferred Shelf Number HF5415.13 A23 2014
Format: Books
Availability Beytepe Library~1

Service science : the foundations of service engineering and management

2026-01-21T00:55:16Z

Author Qiu, Robin G., author.
Preferred Shelf Number ONLINE(341588.1)
Electronic Access Cover image http://catalogimages.wiley.com/images/db/jimages/9781118108239.jpg Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1729550 ebrary http://site.ebrary.com/id/10891172 John Wiley http://dx.doi.org/10.1002/9781118551820 Safari Books Online http://proquest.safaribooksonline.com/?fpi=9781118551851
Format: Electronic Resources
Availability Online Library~1

The history of marketing science

2026-01-21T00:55:16Z

Author Winer, Russell S. Neslin, Scott A., 1952-
Preferred Shelf Number HF5415.2 H55 2014
Format: Books
Availability Beytepe Library~1

Big data, mining, and analytics : components of strategic decision making

2026-01-21T00:55:16Z

Author Kudyba, Stephan, 1963- editor. of compilation.
Preferred Shelf Number HD30.28 .B544 2014
Electronic Access Click here to view.
Format: Books
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Pharmaceutical Marketing in the 21st Century

2026-01-21T00:55:16Z

Author Smith, Mickey, author.
Preferred Shelf Number HD9665.5 S658 2014
Electronic Access Click here to view.
Format: Books
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Supply chain management : Strategy, planning, and operation

2026-01-21T00:55:16Z

Author Chopra, Sunil. Meindl, Peter. Kalra, Dharma Vir.
Preferred Shelf Number HF5415.13 C533 2013
Format: Books
Availability Beytepe Library~3

Information and Communication Technologies in Tourism 2014 Proceedings of the International Conference in Dublin, Ireland, January 21-24, 2014

2026-01-21T00:55:16Z

Author Xiang, Zheng. editor. Tussyadiah, Iis. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE(333009.1)
Electronic Access http://dx.doi.org/10.1007/978-3-319-03973-2
Format: Electronic Resources
Availability Online Library~1

Business analysis for business intelligence

2026-01-21T00:55:16Z

Author Brijs, Bert., author.
Preferred Shelf Number HD38.7 .B75 2013
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A guide to IT contracting : checklists, tools, and techniques

2026-01-21T00:55:16Z

Author Overly, Michael R., author. Karlyn, Matthew A.
Preferred Shelf Number HD9999 .I492 O94 2013
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Introduction to medical imaging management

2026-01-21T00:55:16Z

Author Rubenzer, Bernie., author.
Preferred Shelf Number RC78.7 .D53 R83 2013
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Sustainable solid waste management

2026-01-21T00:55:16Z

Author Unnisa, Syeda Azeem. Rav, S. Bhupatthi.
Preferred Shelf Number TD791 .S87 2013
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Introduction to medical imaging management

2026-01-21T00:55:16Z

Author Rubenzer, Bernie., author.
Preferred Shelf Number RC78.7 .D53 R83 2013
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Sport management principles and applications

2026-01-21T00:55:16Z

Author Hoye, Russell, 1966-
Preferred Shelf Number ONLINE
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Strategic marketing

2026-01-21T00:55:16Z

Author Mooradian, Todd A. Matzler, Kurt. Ring, Lawrence J.
Preferred Shelf Number HF5415.13 M66 2012
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Cracking the code leveraging consumer psychology to drive profitability

2026-01-21T00:55:16Z

Author Posavac, Steven S., 1969- Society for Consumer Psychology.
Preferred Shelf Number ONLINE
Electronic Access EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=392887
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Relentless innovation what works, what doesn't-- and what that means for your business

2026-01-21T00:55:16Z

Author Phillips, Jeffrey, 1963-
Preferred Shelf Number ONLINE
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Current issues in hospitality and tourism research and innovations : proceedings of the International Hospitality and Tourism Conference, IHTC 2012, Kuala Lumpur, Malaysia, 3-5 September 2012

2026-01-21T00:55:16Z

Author International Hospitality and Tourism Conference (2012 : Kuala Lumpur, Malaysia) Zainal, Artinah.
Preferred Shelf Number TX901 .C87 2012
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Consumer-brand relationships theory and practice

2026-01-21T00:55:16Z

Author Fournier, Susan. Breazeale, Michael, 1964- Fetscherin, Marc.
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The fusion marketing bible fuse traditional media, social media, and digital media to maximize marketing

2026-01-21T00:55:16Z

Author Safko, Lon.
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Business abroad

2026-01-21T00:55:16Z

Author Koslow, Lawrence E.
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Codes of finance : engineering derivatives in a global bank

2026-01-21T00:55:16Z

Author Lépinay, Vincent Antonin.
Preferred Shelf Number ONLINE
Electronic Access http://www.jstor.org/stable/10.2307/j.ctt7rrwf
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Marketing strategy : a decision-focused approach

2026-01-21T00:55:16Z

Author Walker, Orville C. Mullins, John W. (John Walker)
Preferred Shelf Number HF5415.13 W35 2011
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The successful marketing plan a disciplined and comprehensive approach

2026-01-21T00:55:16Z

Author Hiebing, Roman G. Cooper, Scott W.
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The Dentsu way secrets of cross switch marketing from the world's most innovative advertising agency

2026-01-21T00:55:16Z

Author Sugiyama, Kotaro. Andree, Tim.
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Top market strategy applying the 80/20 rule

2026-01-21T00:55:16Z

Author Kruger, Elizabeth Rush.
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Entrepreneurship marketing principles and practice of SME marketing

2026-01-21T00:55:16Z

Author Nwankwo, Sonny. Gbadamosi, Ayantunji.
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Instant cashflow

2026-01-21T00:55:16Z

Author Sugars, Bradley J.
Preferred Shelf Number ONLINE
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Big business marketing for small business budgets

2026-01-21T00:55:16Z

Author McMurtry, Jeanette Maw.
Preferred Shelf Number ONLINE
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Cosmetic bootcamp primer : comprehensive aesthetic management : with DVD

2026-01-21T00:55:16Z

Author Beer, Kenneth. Lupo, Mary P. Narurkar, Vic A. Cosmetic Bootcamp (Organization)
Preferred Shelf Number R729.5 .S6 C675 2011
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Industrial composting : environmental engineering and facilities management

2026-01-21T00:55:16Z

Author Epstein, Eliot, 1929, author.
Preferred Shelf Number TD791 .E68 2011
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Location-based marketing for dummies

2026-01-21T00:55:16Z

Author Strout, Aaron. Schneider, Mike.
Preferred Shelf Number HF5415 S76 2011 EB
Electronic Access https://onlinelibrary.wiley.com/doi/book/10.1002/9781119721338
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The handbook of technology management

2026-01-21T00:55:16Z

Author Bidgoli, Hossein.
Preferred Shelf Number HD45 .H294 2010 V.1
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Managing customer value : creating quality and service that customers can see

2026-01-21T00:55:16Z

Author Gale, Bradley T. Wood, Robert Chapman.
Preferred Shelf Number HF5415.157 G34 2010
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Managing service firms the power of managerial marketing

2026-01-21T00:55:16Z

Author Skålén, Per.
Preferred Shelf Number ONLINE
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Branding demystified plans to payoffs

2026-01-21T00:55:16Z

Author Verma, Harsh V.
Preferred Shelf Number ONLINE(367777.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/branding-demystified
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Marketing for entrepreneurs concepts and applications for new ventures

2026-01-21T00:55:16Z

Author Crane, F. G. (Frederick Gerard)
Preferred Shelf Number ONLINE(368825.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/marketing-for-entrepreneurs
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Understanding Japanese management practices

2026-01-21T00:55:16Z

Author Haghirian, Parissa, 1970-
Preferred Shelf Number ONLINE
Electronic Access EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=493117
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Pharmaceutical computer systems validation : quality assurance, risk management and regulatory compliance

2026-01-21T00:55:16Z

Author Wingate, Guy.
Preferred Shelf Number HD9665.5 .C664 2010
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Marketing the basics

2026-01-21T00:55:16Z

Author Moore, Karl, 1955- Pareek, Niketh.
Preferred Shelf Number ONLINE
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Marketing IT products and services

2026-01-21T00:55:16Z

Author Keyes, Jessica, 1950, author.
Preferred Shelf Number HF5415 .K464 2010
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Information Technology and Product Development

2026-01-21T00:55:16Z

Author Nambisan, Satish. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access http://dx.doi.org/10.1007/978-1-4419-1081-3
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Managed care pharmacy practice

2026-01-21T00:55:16Z

Author Navarro, Robert.
Preferred Shelf Number QV 737 M2648 2009
Format: Books
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CIM coursebook delivering customer value through marketing

2026-01-21T00:55:16Z

Author Donnelly, Ray. Linton, Colin.
Preferred Shelf Number ONLINE
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CIM coursebook managing marketing

2026-01-21T00:55:16Z

Author Nicholson, Francis. Meek, Richard. Sherratt, Andrew. Chartered Institute of Marketing.
Preferred Shelf Number ONLINE
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Managing markets and customers

2026-01-21T00:55:16Z

Preferred Shelf Number ONLINE
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An integrated approach to new food product development

2026-01-21T00:55:16Z

Author Moskowitz, Howard R. Saguy, Israel, 1946- Straus, Tim.
Preferred Shelf Number TX367 .I56 2009
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Strategic marketing planning

2026-01-21T00:55:16Z

Author Gilligan, Colin. Wilson, R. M. S. (Richard Malcolm Sano)
Preferred Shelf Number ONLINE
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Medical disaster response : a survival guide for hospitals in mass casualty events

2026-01-21T00:55:16Z

Author Goldschmitt, David, 1956- Bonvino, Robert.
Preferred Shelf Number RA975 .D57 M43 2009
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Adequate food for all : culture, science, and technology of food in the 21st century

2026-01-21T00:55:16Z

Author Pond, Wilson G., 1930- Nichols, Buford Lee, 1931- Brown, Dan L.
Preferred Shelf Number HD9000.5 .A323 2009
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Medical disaster response : a survival guide for hospitals in mass casualty events

2026-01-21T00:55:16Z

Author Goldschmitt, David, 1956- Bonvino, Robert.
Preferred Shelf Number RA975 .D57 M43 2009
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Public health administration : principles for population-based management

2026-01-21T00:55:16Z

Author Novick, Lloyd F. Morrow, Cynthia B. Mays, Glen P.
Preferred Shelf Number WA 525 P9745 2008
Format: Books
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International business

2026-01-21T00:55:16Z

Author Dlabay, Les R. Scott, James Calvert.
Preferred Shelf Number HD2755.5 D62 2008
Format: Books
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Fusion for profit how marketing and finance can work together to create value

2026-01-21T00:55:16Z

Author Jagpal, Sharan, 1947- Jagpal, Shireen.
Preferred Shelf Number HF5415
Electronic Access Oxford scholarship online http://dx.doi.org/10.1093/acprof:oso/9780195371055.001.0001
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Digital privacy : theory, technologies, and practices

2026-01-21T00:55:16Z

Author Acquisti, Alessandro.
Preferred Shelf Number QA76.9 .A25 D528 2008
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Supply chain management : Strategy, planning, and operation

2026-01-21T00:55:16Z

Author Chopra, Sunil. Meindl, Peter, ort. yaz.
Preferred Shelf Number HF5415.13 C533 2007
Format: Books
Availability Beytepe Library~3

Nursing leadership and management : theories, processes, and practice

2026-01-21T00:55:16Z

Author Jones, Rebecca A. Patronis.
Preferred Shelf Number WY 105 J78 2007
Format: Books
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Encyclopedia of water Science

2026-01-21T00:55:16Z

Author Trimble, Stanley W., author. Taylor and Francis.
Preferred Shelf Number S494.5 .W3
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Carbon Monoxide Poisoning

2026-01-21T00:55:16Z

Author Penney, David G., editor. Taylor and Francis.
Preferred Shelf Number RA1247 .C2 C394 2008
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Carbon Monoxide Poisoning

2026-01-21T00:55:16Z

Author Penney, David G., editor. Taylor and Francis.
Preferred Shelf Number RA1247 .C2 C394 2008
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Essentials of health care marketing

2026-01-21T00:55:16Z

Author Berkowitz, Eric N.
Preferred Shelf Number W 74.1 B513 2006
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Managerial epidemiology : practice, methods, and concepts

2026-01-21T00:55:16Z

Author Dever, G. E. Alan.
Preferred Shelf Number WA 105 D285 2006
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The Anonymous Elect Market Research Through Online Access Panels

2026-01-21T00:55:16Z

Author Postoaca, Andrei. author. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access http://dx.doi.org/10.1007/3-540-29030-3
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The process of new drug discovery and development

2026-01-21T00:55:16Z

Author Smith, Charles G. (Charles Giles) O'Donnell, James, Pharm. D. Smith, Charles G. (Charles Giles). Process of new drug discovery and development.
Preferred Shelf Number RM301.25 .S55 2006
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Pharmacy practice and the law

2026-01-21T00:55:16Z

Author Abood, Richard R.
Preferred Shelf Number QV 733 AA1 A154P 2005
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Managing customers as investments : the strategic value of customers in the long run

2026-01-21T00:55:16Z

Author Gupta, Sunil, 1958- Lehmann, Donald R., ort. yaz.
Preferred Shelf Number HF5415.55 G87 2005
Format: Books
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Sales forecasting management a demand management approach

2026-01-21T00:55:16Z

Author Mentzer, John T. Moon, Mark A., 1955-
Preferred Shelf Number ONLINE(369280.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/sales-forecasting-management-2e
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The Profit Impact of Marketing Strategy Project Retrospect and Prospects

2026-01-21T00:55:16Z

Author Farris, Paul W.. Moore, Michael J..
Preferred Shelf Number ONLINE
Electronic Access Access by subscription
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Knowledge-based marketing the 21st century competitive edge

2026-01-21T00:55:16Z

Author Chaston, Ian.
Preferred Shelf Number ONLINE(368671.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/knowledge-based-marketing
Format: Electronic Resources
Availability Online Library~1

Cinnamon and cassia : the genus Cinnamomum

2026-01-21T00:55:16Z

Author Ravindran, P. N., 1942- Nirmal Babu, K. Shylaja, M.
Preferred Shelf Number SB307 .C5 C56 2004
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Computer systems validation : quality assurance, risk management, and regulatory compliance for pharmaceutical and healthcare companies

2026-01-21T00:55:16Z

Author Wingate, Guy.
Preferred Shelf Number HD9665.5 .C664 2004
Electronic Access Click here to view.
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International business and management

2026-01-21T00:55:16Z

Author Pugh, Derek Salman, ed.. Plath, Allan R., ed.
Preferred Shelf Number HD 62.4 I549 2003 V.1 (SET)
Format: Books
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Designing and managing the supply chain : concepts, strategies, and case studies /l

2026-01-21T00:55:16Z

Author Simchi-Levi, David. Kaminsky, Philip, ort. yaz. Simchi-Levi, Edith, ort. yaz.
Preferred Shelf Number HF 5415.7 S425 2003
Format: Books
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The management of strategy in the marketplace

2026-01-21T00:55:16Z

Author Cadotte, Ernest R., 1946- Bruce, Harry James, 1931-
Preferred Shelf Number HD 30.4 M3615 2003
Format: Books
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Markanın DNA'sı : eşsiz ve dayanıklı markalar yaratmanın kuralları

2026-01-21T00:55:16Z

Author Perry, Alycia. Wisnom, David, ort. yaz.
Preferred Shelf Number HD 69.B7 P477 2003
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Managing high-tech services using a CRM strategy

2026-01-21T00:55:16Z

Author Blumberg, Donald F., author.
Preferred Shelf Number HF5415.5 .B57 2003
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The socio-economic impacts of artisanal and small-scale mining in developing countries

2026-01-21T00:55:16Z

Author Hilson, Gavin M.
Preferred Shelf Number HD9506 .D452 S63 2003
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Creativity in Product Innovation

2026-01-21T00:55:16Z

Author Goldenberg, Jacob. Mazursky, David.
Preferred Shelf Number ONLINE
Electronic Access Access by subscription
Format: Electronic Resources
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International marketing strategy : Analysis, development, and implementation

2026-01-21T00:55:16Z

Author Doole, Isobel. Lowe, Robin, 1945- ort. yaz.
Preferred Shelf Number HF 1416 D72 2001
Format: Books
Availability Beytepe Library~1

Supply chain management : Strategy, planning, and operation

2026-01-21T00:55:16Z

Author Chopra, Sunil. Meindl, Peter, 1970- ort. yaz.
Preferred Shelf Number HF 5415.13 C533 2001
Format: Books
Availability Beytepe Library~1

Vegetables, fruits, and herbs in health promotion

2026-01-21T00:55:16Z

Author Watson, Ronald R. (Ronald Ross)
Preferred Shelf Number QP144 .V44 V425 2001
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International marketing

2026-01-21T00:55:16Z

Author Terpstra, Vern. Sarathy, Ravi, ort. yaz.
Preferred Shelf Number HF 1416 T48 2000
Format: Books
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Marketing planning and strategy

2026-01-21T00:55:16Z

Author Jain, Subhash C., 1942-
Preferred Shelf Number HF 5415.13 J35 2000
Format: Books
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Building models for marketing decisions

2026-01-21T00:55:16Z

Author Leeflang, P. S. H.
Preferred Shelf Number HF5415.135 .B85 2000
Format: Books
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Black pepper : Piper nigrum

2026-01-21T00:55:16Z

Author Ravindran, P. N., 1942-
Preferred Shelf Number SB307 .P5 B43 2000
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Financial services information systems

2026-01-21T00:55:16Z

Author Keyes, Jessica, 1950-
Preferred Shelf Number HG173 .H343 2000
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New marketing strategies evolving flexible processes to fit market circumstances

2026-01-21T00:55:16Z

Author Chaston, Ian.
Preferred Shelf Number ONLINE(368943.1)
Electronic Access SAGE knowledge http://sk.sagepub.com/books/new-marketing-strategies
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Tea tree : the genus Melaleuca

2026-01-21T00:55:16Z

Author Southwell, Ian. Lowe, Robert.
Preferred Shelf Number SB299 .M44 T43 1999
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Analysis for marketing planning

2026-01-21T00:55:16Z

Author Lehmann, Donald R. Winer, Russell S.
Preferred Shelf Number HF5415.13 L395 1991
Format: Books
Availability Beytepe Library~1