Search Results for Marketing. - Narrowed by: 2014

Marketing

2024-11-11T01:07:36Z

Author Baines, Paul, 1973- Fill, Chris.
Preferred Shelf Number HF5415 B26 2014
Format: Books
Availability Beytepe Library~1

Marketing channels

2024-11-11T01:07:36Z

Author Coughlan, Anne T.
Preferred Shelf Number HF5415.129 S74 2014
Format: Books
Availability Beytepe Library~1

International marketing

2024-11-11T01:07:36Z

Author Joshi, Rakesh Mohan.
Preferred Shelf Number HF1416 J66 2014
Format: Books
Availability Beytepe Library~1

Sport marketing

2024-11-11T01:07:36Z

Author Mullin, Bernard James. Hardy, Stephen, 1948- Sutton, William Anthony, 1951-
Preferred Shelf Number GV716 M85 2014
Format: Books
Availability Beytepe Library~1

Principles of marketing

2024-11-11T01:07:36Z

Author Kotler, Philip. Armstrong, Gary (Gary M.)
Preferred Shelf Number HF5415 K636 2014
Format: Books
Availability Beytepe Library~3

Strategic integrated marketing communications

2024-11-11T01:07:36Z

Author Percy, Larry.
Preferred Shelf Number HF5415.123 P475 2014
Format: Books
Availability Beytepe Library~1

Marketing farm products : economic analysis

2024-11-11T01:07:36Z

Author Shepherd, Geoffrey Seddon, 1898-
Preferred Shelf Number HD 9006 S453 1962
Format: Books
Availability Beytepe Library~1

Pharmacy management, leadership, marketing, and finance

2024-11-11T01:07:36Z

Author Chisholm-Burns, Marie A. Vaillancourt, Allison M. Shepherd, Marv.
Preferred Shelf Number QV 737 C5421 2014
Format: Books
Availability Health Sciences Library~1

Political marketing : principles and applications

2024-11-11T01:07:36Z

Author Lees-Marshment, Jennifer.
Preferred Shelf Number JF2112.C3 L44 2014
Format: Books
Availability Beytepe Library~1

The history of marketing science

2024-11-11T01:07:36Z

Author Winer, Russell S. Neslin, Scott A., 1952-
Preferred Shelf Number HF5415.2 H55 2014
Format: Books
Availability Beytepe Library~1

Marketing communications management : analysis, planning, implementation

2024-11-11T01:07:36Z

Author Copley, Paul.
Preferred Shelf Number HF5415.123 C67 2014
Format: Books
Availability Beytepe Library~1

Whisky : technology, production and marketing

2024-11-11T01:07:36Z

Author Russell, Inge, editor. Stewart, Graham, editor.
Preferred Shelf Number ONLINE(355610.1)
Electronic Access ScienceDirect http://www.sciencedirect.com/science/book/9780124017351
Format: Electronic Resources
Availability Online Library~1

Shopper marketing and the role of in-store marketing

2024-11-11T01:07:36Z

Author Roggeveen, Anne L. Nordfält, Jens. Grewal, Dhruv.
Preferred Shelf Number ONLINE
Electronic Access https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201411
Format: Electronic Resources
Availability Online Library~1

Innovation and Marketing in the Pharmaceutical Industry Emerging Practices, Research, and Policies

2024-11-11T01:07:36Z

Author Ding, Min. editor. Eliashberg, Jehoshua. editor. Stremersch, Stefan. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-1-4614-7801-0
Format: Electronic Resources
Availability Online Library~1

Field guide to case study research in business-to-business marketing and purchasing

2024-11-11T01:07:36Z

Author Woodside, Arch G. Pattinson, Hugh. Marshall, Roger.
Preferred Shelf Number ONLINE
Electronic Access https://www.emerald.com/insight/publication/doi/10.1108/S1069-0964201421
Format: Electronic Resources
Availability Online Library~1

Economics of banana production and marketing in the tropics (a case study of Cameroon)

2024-11-11T01:07:36Z

Author Fonsah, Esendugue Gregory. Chidebelu, Angus Nnaemeka, S. D., 1948- Project Muse Project Muse.
Preferred Shelf Number ONLINE
Electronic Access Full text available:
Format: Electronic Resources
Availability Online Library~1

Proactive marketing for the new and experienced library director : going beyond the gate count

2024-11-11T01:07:36Z

Author Goldsmith, Melissa U. D., author. Fonseca, Anthony J., author.
Preferred Shelf Number ONLINE(355410.1)
Electronic Access ScienceDirect http://www.sciencedirect.com/science/book/9781843347873
Format: Electronic Resources
Availability Online Library~1

Turks across empires : marketing Muslim identity in the Russian-Ottoman borderlands, 1856-1914

2024-11-11T01:07:36Z

Author Meyer, James H., author.
Preferred Shelf Number DS26 M49 2014
Format: Books
Availability Beytepe Library~1

Marketing and social media : a guide for libraries, archives, and museums

2024-11-11T01:07:36Z

Author Koontz, Christie. Mon, Lorri M.
Preferred Shelf Number Z716.3 K67 2014
Format: Books
Availability Beytepe Library~1

Consumer culture theory

2024-11-11T01:07:36Z

Author Consumer Culture Theory Conference (9th : 2014 : Helsinki, Finland) Schouten, John. Martin, Diane (Associate Professor of marketing) Belk, Russell W.
Preferred Shelf Number ONLINE
Electronic Access https://www.emerald.com/insight/publication/doi/10.1108/S0885-2111201416
Format: Electronic Resources
Availability Online Library~1

A 15-year tentative plan for Sudan cotton textile industries

2024-11-11T01:07:36Z

Author Sudan. Spinning and Weaving Administration.
Format: Books
Availability ~0

Artist's market.

2024-11-11T01:07:36Z

Author Davis, Sally Prince, 1942- ed.
Preferred Shelf Number REF/N 8600 A76 1982
Format: Books
Availability Beytepe Library~1

Food oxidants and antioxidants chemical, biological, and functional properties

2024-11-11T01:07:36Z

Author Bartosz, G. (Grzegorz)
Preferred Shelf Number ONLINE
Electronic Access Distributed by publisher. Purchase or institutional license may be required for access.
Format: Electronic Resources
Availability Online Library~1

Pazarlama : ilkeler- yönetim- örnek olaylar

2024-11-11T01:07:36Z

Author Yükselen, Cemal.
Preferred Shelf Number HF5415 Y85 2014
Format: Books
Availability Beytepe Library~2

Hizmet pazarlaması

2024-11-11T01:07:36Z

Author İslamoğlu, A.Hamdi
Preferred Shelf Number HD9980.5 I85 2014
Format: Books
Availability Beytepe Library~1

Strategic market management

2024-11-11T01:07:36Z

Author Aaker, David A.
Preferred Shelf Number HF5415.13 A23 2014
Format: Books
Availability Beytepe Library~1

The media handbook : a complete guide to advertising media selection, planning, research, and buying

2024-11-11T01:07:36Z

Author Katz, Helen E., author.
Preferred Shelf Number HF5826.5 K38 2014
Format: Books
Availability Beytepe Library~1

Reklamarkası : kısa öyküler

2024-11-11T01:07:36Z

Author Merter, Ender
Preferred Shelf Number HF5823 M47 2014
Format: Books
Availability Beytepe Library~1

Bankacılıkta pazarlama

2024-11-11T01:07:36Z

Author Gümüş, Sefer.
Preferred Shelf Number HG1616.M3 G86 2014
Format: Books
Availability Beytepe Library~1

Pazarlama iletişimi yönetimi

2024-11-11T01:07:36Z

Author Odabaşı, Yavuz, 1949- Oyman, Mine, 1965-
Preferred Shelf Number HF5415.123 O33 2014
Format: Books
Availability Beytepe Library~1

Strategic Urban Health Communication

2024-11-11T01:07:36Z

Author Okigbo, Charles C. editor. SpringerLink (Online service)
Preferred Shelf Number ONLINE
Electronic Access https://doi.org/10.1007/978-1-4614-9335-8
Format: Electronic Resources
Availability Online Library~1

The perfect meal : the multisensory science of food and dining

2024-11-11T01:07:36Z

Author Spence, Charles, author. Piqueras-Fiszman, Betina, author.
Preferred Shelf Number ONLINE(341559.1)
Electronic Access Cover image http://catalogimages.wiley.com/images/db/jimages/9781118490822.jpg Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1732296 ebrary http://site.ebrary.com/id/10892179 John Wiley http://dx.doi.org/10.1002/9781118491003 MyiLibrary http://www.myilibrary.com?id=627052
Format: Electronic Resources
Availability Online Library~1

Service science : the foundations of service engineering and management

2024-11-11T01:07:36Z

Author Qiu, Robin G., author.
Preferred Shelf Number ONLINE(341588.1)
Electronic Access Cover image http://catalogimages.wiley.com/images/db/jimages/9781118108239.jpg Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1729550 ebrary http://site.ebrary.com/id/10891172 John Wiley http://dx.doi.org/10.1002/9781118551820 Safari Books Online http://proquest.safaribooksonline.com/?fpi=9781118551851
Format: Electronic Resources
Availability Online Library~1

The money-raising nonprofit brand : motivating donors to give, give happily, and keep on giving

2024-11-11T01:07:36Z

Author Brooks, Jeff, 1961-
Preferred Shelf Number ONLINE(341601.1)
Electronic Access EBL ebooks - For GRAIL clients only CLICK HERE for online access Cover image http://catalogimages.wiley.com/images/db/jimages/9781118583425.jpg Cover http://swbplus.bsz-bw.de/bsz405674104cov.htm Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1650857
Format: Electronic Resources
Availability Online Library~1

Discovering knowledge in data : an introduction to data mining

2024-11-11T01:07:36Z

Author Larose, Daniel T., author. Larose, Chantal D., author. IEEE Computer Society.
Preferred Shelf Number ONLINE(341929.1)
Electronic Access Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1699137 John Wiley http://dx.doi.org/10.1002/9781118874059 Books24x7 http://www.books24x7.com/marc.asp?bookid=63521
Format: Electronic Resources
Availability Online Library~1

Right-time experiences : driving revenue with mobile and big data

2024-11-11T01:07:36Z

Author Lopez, Maribel, 1968-
Preferred Shelf Number ONLINE(342012.1)
Electronic Access ebrary An electronic book accessible through the World Wide Web; click to view Cover image http://catalogimages.wiley.com/images/db/jimages/9781118847350.jpg Ebook Library http://public.eblib.com/choice/PublicFullRecord.aspx?p=1791969 John Wiley http://dx.doi.org/10.1002/9781118914472 http://swb.eblib.com/patron/FullRecord.aspx?p=1791969
Format: Electronic Resources
Availability Online Library~1

Ethical issues in communication professions new agendas in communication

2024-11-11T01:07:36Z

Author Drumwright, Minette E.
Preferred Shelf Number ONLINE(344291.1)
Electronic Access Click here to view
Format: Electronic Resources
Availability Online Library~1

Novel techniques in sensory characterization and consumer profiling

2024-11-11T01:07:36Z

Author Varela Tomasco, Paula, editor. Ares, Gaston, editor.
Preferred Shelf Number ONLINE(356609.1)
Electronic Access Distributed by publisher. Purchase or institutional license may be required for access.
Format: Electronic Resources
Availability Online Library~1

Google semantic search : search engine optimization (SEO) techniques that get your company more traffic, increase brand impact, and amplify your online presence

2024-11-11T01:07:36Z

Author Amerland, David.
Preferred Shelf Number TK5105.885.G66 A44 2014
Format: Books
Availability Beytepe Library~1

Aşağıdan yukarıya pazarlama

2024-11-11T01:07:36Z

Author Ries, Al Konukseven, Saadettin. Şansal, Feray.
Preferred Shelf Number HF5415 R54 2014
Format: Books
Availability Beytepe Library~1

Pazarlama ilkeleri : [ve yönetimi için örnek olaylar]

2024-11-11T01:07:36Z

Author Mucuk, İsmet.
Preferred Shelf Number HF5415 M88 2014
Format: Books
Availability Beytepe Library~1

Online panel research : a data quality perspective

2024-11-11T01:07:36Z

Author Callegaro, Mario, editor.
Preferred Shelf Number ONLINE(341749.1)
Electronic Access ebrary http://site.ebrary.com/id/10856847 John Wiley http://dx.doi.org/10.1002/9781118763520 MyiLibrary http://www.myilibrary.com?id=595065
Format: Electronic Resources
Availability Online Library~1

A practical guide to data mining for business and industry

2024-11-11T01:07:36Z

Author Ahlemeyer-Stubbe, Andrea, author.
Preferred Shelf Number ONLINE(341752.1)
Electronic Access John Wiley http://dx.doi.org/10.1002/9781118763704 http://onlinelibrary.wiley.com/book/10.1002/9781118763704 http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=746951 Books24x7 http://www.books24x7.com/marc.asp?bookid=63686 http://lib.myilibrary.com/detail.asp?id=586320
Format: Electronic Resources
Availability Online Library~1

Analytics and dynamic customer strategy : big profits from big data

2024-11-11T01:07:36Z

Author Tanner, John F.
Preferred Shelf Number ONLINE(342033.1)
Electronic Access ebrary An electronic book accessible through the World Wide Web; click to view Cover image http://catalogimages.wiley.com/images/db/jimages/9781118905739.jpg Ebook Library http://public.eblib.com/choice/publicfullrecord.aspx?p=1715408 John Wiley http://dx.doi.org/10.1002/9781118919767 MyiLibrary http://www.myilibrary.com?id=620543
Format: Electronic Resources
Availability Online Library~1

The money-raising nonprofit brand : motivating donors to give, give happily, and keep on giving

2024-11-11T01:07:36Z

Author Brooks, Jeff, 1961- author.
Preferred Shelf Number ONLINE(342253.1)
Electronic Access Cover image http://catalogimages.wiley.com/images/db/jimages/9781118583425.jpg Cover http://swbplus.bsz-bw.de/bsz405674104cov.htm ebrary http://site.ebrary.com/id/10849254 John Wiley http://dx.doi.org/10.1002/9781118583340 MyiLibrary http://www.myilibrary.com?id=584517
Format: Electronic Resources
Availability Online Library~1

Rapid sensory profiling techniques and related methods : applications in new product development and consumer research

2024-11-11T01:07:36Z

Author Delarue, Julien, editor. Lawlor, J. Ben, editor. Rogeaux, Michel, editor.
Preferred Shelf Number ONLINE(355367.1)
Electronic Access ScienceDirect http://www.sciencedirect.com/science/book/9781782422488
Format: Electronic Resources
Availability Online Library~1

Bridging UX and web development better results through team integration

2024-11-11T01:07:36Z

Author Moffett, Jack (Jack Lean)
Preferred Shelf Number ONLINE(355739.1)
Electronic Access ScienceDirect http://www.sciencedirect.com/science/book/9780124202450
Format: Electronic Resources
Availability Online Library~1

Freemium economics : leveraging analytics and user segmentation to drive revenue

2024-11-11T01:07:36Z

Author Seufert, Eric Benjamin.
Preferred Shelf Number ONLINE(356087.1)
Electronic Access ScienceDirect http://www.sciencedirect.com/science/book/9780124166905
Format: Electronic Resources
Availability Online Library~1

The like economy : how businesses are making money with Facebook

2024-11-11T01:07:36Z

Author Carter, Brian, 1973-
Preferred Shelf Number HM743.F33 C36719 2012
Format: Books
Availability Beytepe Library~1