Search Results for Mass media. - Narrowed by: SpringerLink (Online service) - E-Book - English - Economics. - Marketing.SirsiDynix Enterprisehttps://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dMass$002bmedia.$0026qf$003dAUTHOR$002509Author$002509SpringerLink$002b$002528Online$002bservice$002529$002509SpringerLink$002b$002528Online$002bservice$002529$0026qf$003dITYPE$002509Material$002bType$0025091$00253AE-KITAP$002509E-Book$0026qf$003dLANGUAGE$002509Language$002509ENG$002509English$0026qf$003dSUBJECT$002509Subject$002509Economics.$002509Economics.$0026qf$003dSUBJECT$002509Subject$002509Marketing.$002509Marketing.$0026ic$003dtrue$0026te$003dILS$0026ps$003d300$0026isd$003dtrue?2024-09-05T23:04:14ZInternational Consumer Behavior in the 21st Century Impact on Marketing Strategy Developmentent://SD_ILS/0/SD_ILS:3316842024-09-05T23:04:14Z2024-09-05T23:04:14ZAuthor Samli, A. Coskun. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(331684.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-1-4614-5125-9">http://dx.doi.org/10.1007/978-1-4614-5125-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>The FORA Framework A Fuzzy Grassroots Ontology for Online Reputation Managementent://SD_ILS/0/SD_ILS:3336832024-09-05T23:04:14Z2024-09-05T23:04:14ZAuthor Portmann, Edy. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(333683.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-33233-3">http://dx.doi.org/10.1007/978-3-642-33233-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Exhibit Marketing and Trade Show Intelligence Successful Boothmanship and Booth Designent://SD_ILS/0/SD_ILS:3342942024-09-05T23:04:14Z2024-09-05T23:04:14ZAuthor Solberg Søilen, Klaus. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(334294.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-36793-9">http://dx.doi.org/10.1007/978-3-642-36793-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Handbook of Social Media Management Value Chain and Business Models in Changing Media Marketsent://SD_ILS/0/SD_ILS:3332112024-09-05T23:04:14Z2024-09-05T23:04:14ZAuthor Friedrichsen, Mike. editor. Mühl-Benninghaus, Wolfgang. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(333211.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-28897-5">http://dx.doi.org/10.1007/978-3-642-28897-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Social Media Marketing Game Theory and the Emergence of Collaborationent://SD_ILS/0/SD_ILS:1922902024-09-05T23:04:14Z2024-09-05T23:04:14ZAuthor Anderson, Eric. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-13299-5">http://dx.doi.org/10.1007/978-3-642-13299-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>Revenue Management with Flexible Products Models and Methods for the Broadcasting Industryent://SD_ILS/0/SD_ILS:1865012024-09-05T23:04:14Z2024-09-05T23:04:14ZAuthor Müller-Bungart, Michael. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-540-72316-5">http://dx.doi.org/10.1007/978-3-540-72316-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>