Search Results for Neuromarketing - Narrowed by: Economics.
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dNeuromarketing$0026qf$003dSUBJECT$002509Subject$002509Economics.$002509Economics.$0026ps$003d300?
2026-03-10T11:20:59Z
Neuromarketing Grundlagen – Erkenntnisse – Anwendungen
ent://SD_ILS/0/SD_ILS:201474
2026-03-10T11:20:59Z
2026-03-10T11:20:59Z
Author Raab, Gerhard. author. Gernsheimer, Oliver. author. Schindler, Maik. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-8364-0">http://dx.doi.org/10.1007/978-3-8349-8364-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Neuromarketing Grundlagen – Erkenntnisse – Anwendungen
ent://SD_ILS/0/SD_ILS:201860
2026-03-10T11:20:59Z
2026-03-10T11:20:59Z
Author Raab, Gerhard. author. Gernsheimer, Oliver. author. Schindler, Maik. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-8789-1">http://dx.doi.org/10.1007/978-3-8349-8789-1</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Neuromarketing Exploring the Brain of the Consumer
ent://SD_ILS/0/SD_ILS:187989
2026-03-10T11:20:59Z
2026-03-10T11:20:59Z
Author Zurawicki, Leon. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-540-77829-5">http://dx.doi.org/10.1007/978-3-540-77829-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Neuroelectrical Brain Imaging Tools for the Study of the Efficacy of TV Advertising Stimuli and their Application to Neuromarketing
ent://SD_ILS/0/SD_ILS:334526
2026-03-10T11:20:59Z
2026-03-10T11:20:59Z
Author Vecchiato, Giovanni. author. Cherubino, Patrizia. author. Trettel, Arianna. author. Babiloni, Fabio. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(334526.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-38064-8">http://dx.doi.org/10.1007/978-3-642-38064-8</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Messung und Wirkung von Markenemotionen Neuromarketing als neuer verhaltenswissenschaftlicher Ansatz
ent://SD_ILS/0/SD_ILS:202937
2026-03-10T11:20:59Z
2026-03-10T11:20:59Z
Author Möll, Thorsten. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8350-5452-3">http://dx.doi.org/10.1007/978-3-8350-5452-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>