Search Results for Operations Research, Management Science. - Narrowed by: Marketing. SirsiDynix Enterprise https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dOperations$002bResearch$00252C$002bManagement$002bScience.$0026qf$003dSUBJECT$002509Subject$002509Marketing.$002509Marketing.$0026ps$003d300? 2026-05-12T15:22:51Z Retail Supply Chain Management Quantitative Models and Empirical Studies ent://SD_ILS/0/SD_ILS:167627 2026-05-12T15:22:51Z 2026-05-12T15:22:51Z Author&#160;Agrawal, Narendra. editor.&#160;Smith, Stephen A. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://dx.doi.org/10.1007/978-0-387-78902-6">http://dx.doi.org/10.1007/978-0-387-78902-6</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Consumer-Driven Demand and Operations Management Models A Systematic Study of Information-Technology-Enabled Sales Mechanisms ent://SD_ILS/0/SD_ILS:168066 2026-05-12T15:22:51Z 2026-05-12T15:22:51Z Author&#160;Tang, Christopher S. editor.&#160;Netessine, Serguei. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://dx.doi.org/10.1007/978-0-387-98026-3">http://dx.doi.org/10.1007/978-0-387-98026-3</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Handbook of Marketing Decision Models ent://SD_ILS/0/SD_ILS:167563 2026-05-12T15:22:51Z 2026-05-12T15:22:51Z Author&#160;Wierenga, Berend. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://dx.doi.org/10.1007/978-0-387-78213-3">http://dx.doi.org/10.1007/978-0-387-78213-3</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Mass Customization: Challenges and Solutions ent://SD_ILS/0/SD_ILS:165846 2026-05-12T15:22:51Z 2026-05-12T15:22:51Z Author&#160;Blecker, Thorsten. editor.&#160;Friedrich, Gerhard. editor.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://dx.doi.org/10.1007/0-387-32224-8">http://dx.doi.org/10.1007/0-387-32224-8</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> The Theory and Practice of Revenue Management ent://SD_ILS/0/SD_ILS:165362 2026-05-12T15:22:51Z 2026-05-12T15:22:51Z Author&#160;Talluri, Kalyan T. author.&#160;Ryzin, Garrett J. author.&#160;SpringerLink (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;<a href="http://dx.doi.org/10.1007/b139000">http://dx.doi.org/10.1007/b139000</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/>