Search Results for Pazarlama - Narrowed by: English SirsiDynix Enterprise https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dPazarlama$0026qf$003dLANGUAGE$002509Language$002509ENG$002509English$0026ic$003dtrue$0026ps$003d300$0026isd$003dtrue? 2024-11-09T05:57:38Z &#304;lke ve uygulamalar&#305;yla politik pazarlama ent://SD_ILS/0/SD_ILS:105521 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Tan, Ahmet.<br/>Preferred Shelf Number&#160;JF 2112.S4 T1611 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Pazarlama plan&#305; : nas&#305;l haz&#305;rlan&#305;r ve nas&#305;l y&uuml;r&uuml;t&uuml;l&uuml;r ent://SD_ILS/0/SD_ILS:128732 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Luther, William M.&#160;Tamer, &Ouml;zden.<br/>Preferred Shelf Number&#160;HF5415 .L8320 1993<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing farm products : economic analysis ent://SD_ILS/0/SD_ILS:10250 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Shepherd, Geoffrey Seddon, 1898-<br/>Preferred Shelf Number&#160;HD 9006 S453 1962<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Artist's market. ent://SD_ILS/0/SD_ILS:85292 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Davis, Sally Prince, 1942- ed.<br/>Preferred Shelf Number&#160;REF/N 8600 A76 1982<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Consumer behavior : contemporary research in action ent://SD_ILS/0/SD_ILS:10837 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Holloway, Robert J., comp.&#160;Mittelstaedt, Robert A., ort. yaz.&#160;Venkatesan, M., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.3 H64 1971<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The digital literary sphere : reading, writing, and selling books in the Internet era ent://SD_ILS/0/SD_ILS:392084 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Murray, Simone, author.<br/>Preferred Shelf Number&#160;PN56.I64 M87 2018<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Business to business marketing management : a global perspective ent://SD_ILS/0/SD_ILS:422697 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Zimmerman, Alan S., 1942-&#160;Blythe, Jim.<br/>Preferred Shelf Number&#160;HF5415.13 Z56 2018<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Pharmaceutical market access in developed markets ent://SD_ILS/0/SD_ILS:423658 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Ko&ccedil;kaya, G&uuml;ven&ccedil;.&#160;Wertheimer, Albert.<br/>Preferred Shelf Number&#160;HD9665.5 P437 2018<br/>Format:&#160;Books<br/>Availability&#160;Health Sciences Library~2<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:378889 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kotler, Philip.&#160;Armstrong, Gary (Gary M.)<br/>Preferred Shelf Number&#160;HF5415 K68 2016<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Sport marketing ent://SD_ILS/0/SD_ILS:355226 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Mullin, Bernard James.&#160;Hardy, Stephen, 1948-&#160;Sutton, William Anthony, 1951-<br/>Preferred Shelf Number&#160;GV716 M85 2014<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The like economy : how businesses are making money with Facebook ent://SD_ILS/0/SD_ILS:516359 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Carter, Brian, 1973-<br/>Preferred Shelf Number&#160;HM743.F33 C36719 2012<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Supply chain management : Strategy, planning, and operation ent://SD_ILS/0/SD_ILS:248729 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Chopra, Sunil.&#160;Meindl, Peter.&#160;Kalra, Dharma Vir.<br/>Preferred Shelf Number&#160;HF5415.13 C533 2013<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~3<br/> Ambush marketing and brand protection : law and practice ent://SD_ILS/0/SD_ILS:390376 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Johnson, Phillip (Phillip Michael)<br/>Preferred Shelf Number&#160;K3844 J64 2011<br/>Format:&#160;Books<br/>Availability&#160;Law Library~1<br/> Museum management and marketing ent://SD_ILS/0/SD_ILS:135030 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Sandell, Richard, 1967-&#160;Janes, Robert R.<br/>Preferred Shelf Number&#160;AM121 .M877 2010<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The challenges for marketing distance education in online environment : an integrated approach ent://SD_ILS/0/SD_ILS:124366 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Demiray, U&#287;ur.&#160;Sever, N. Serdar.<br/>Preferred Shelf Number&#160;LC5800 .C43 2009<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Museum marketing and strategy : designing missions, building audiences, generating revenue and resources ent://SD_ILS/0/SD_ILS:133872 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kotler, Neil G.&#160;Kotler, Philip.&#160;Kotler, Wendy I.<br/>Preferred Shelf Number&#160;AM5 .K68 2008<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Coca Cola'n&#305;n Form&uuml;l&uuml; nas&#305;l bulundu ent://SD_ILS/0/SD_ILS:128848 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Mingo, Jack.&#160;G&uuml;rcihan, Behi&ccedil;.<br/>Preferred Shelf Number&#160;HF3021 .M56 2008<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:102267 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kotler, Philip.&#160;Armstrongs, Gary.<br/>Preferred Shelf Number&#160;HF5415 K636 2008<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:109371 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kotler, Philip.&#160;Armstrong, Gary, ort. yaz.<br/>Preferred Shelf Number&#160;HF5415 .K636 2008<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Marketing for pharmacists ent://SD_ILS/0/SD_ILS:119154 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Holdford, David A.<br/>Preferred Shelf Number&#160;QV 737 H727 2007<br/>Format:&#160;Books<br/>Availability&#160;Health Sciences Library~1<br/> Supply chain management : Strategy, planning, and operation ent://SD_ILS/0/SD_ILS:108959 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Chopra, Sunil.&#160;Meindl, Peter, ort. yaz.<br/>Preferred Shelf Number&#160;HF5415.13 C533 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~3<br/> Sport marketing ent://SD_ILS/0/SD_ILS:113703 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Mullin, Bernard James.&#160;Hardy, Stephen, 1948-&#160;Sutton, William Anthony, 1951-<br/>Preferred Shelf Number&#160;GV716 .M85 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> &quot;Ben&quot; A.&#350;. : Kendini satma sanat&#305; ent://SD_ILS/0/SD_ILS:125015 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Beckwith, Harry&#160;Beckwith, Christine Clifford.&#160;&#350;ensoy, &Uuml;mit.<br/>Preferred Shelf Number&#160;HF5415.123 B42 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Accelerating new food product design and development ent://SD_ILS/0/SD_ILS:109308 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Beckley, Jacqueline H.<br/>Preferred Shelf Number&#160;TP370 .A222 2007<br/>Format:&#160;Books<br/>Availability&#160;Health Sciences Library~1<br/> Principles and practice of marketing ent://SD_ILS/0/SD_ILS:110344 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Jobber, David, 1947-<br/>Preferred Shelf Number&#160;HF5415 .J63 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Fundamentals of marketing ent://SD_ILS/0/SD_ILS:110544 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Stone, Marilyn A.&#160;Desmond, John.<br/>Preferred Shelf Number&#160;HF5415 .S872 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing management : knowledge and skills ent://SD_ILS/0/SD_ILS:110792 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Peter, J. Paul.&#160;Donnelly, James H.<br/>Preferred Shelf Number&#160;HF5415.13 .P484 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing management ent://SD_ILS/0/SD_ILS:109994 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Winer, Russell S.<br/>Preferred Shelf Number&#160;HF5415.13 W547 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Basic marketing research ent://SD_ILS/0/SD_ILS:110561 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Churchill, Gilbert A.&#160;Brown, Tom J.<br/>Preferred Shelf Number&#160;HF 5415.2 C49 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Electronic commerce ent://SD_ILS/0/SD_ILS:110601 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Schneider, Gary P.<br/>Preferred Shelf Number&#160;HD30 .37 S36 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Marketing essentials ent://SD_ILS/0/SD_ILS:110852 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;McDaniel, Carl&#160;Lamb, Charles W.&#160;Hair, Joseph F.<br/>Preferred Shelf Number&#160;HF5415.2 M325 2007<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Probabilistic methods for financial and marketing informatics ent://SD_ILS/0/SD_ILS:112193 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Neapolitan, Richard E.&#160;Jiang, Xia.&#160;ScienceDirect (Online service)<br/>Preferred Shelf Number&#160;ONLINE<br/>Electronic Access&#160;ScienceDirect <a href="http://www.sciencedirect.com/science/book/9780123704771">An electronic book accessible through the World Wide Web; click for information</a><br/>Format:&#160;Electronic Resources<br/>Availability&#160;Online Library~1<br/> Management, marketing and promotion of library services based on statistics, analyses and evaluation ent://SD_ILS/0/SD_ILS:118260 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Flaten, Trine Kolderup.&#160;IFLA General Conference (71st : 2005 : Oslo, Norway)&#160;World Library and Information Congress (2005 : Oslo, Norway)<br/>Preferred Shelf Number&#160;Z716.3 .M36 2006<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing library and information services : international perspectives ent://SD_ILS/0/SD_ILS:105686 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Gupta, Dinesh K.<br/>Preferred Shelf Number&#160;Z 716.3 .M37 2006<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Information marketing ent://SD_ILS/0/SD_ILS:119531 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Rowley, J. E.<br/>Preferred Shelf Number&#160;HD9999.I492 R69 2006<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:109350 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kotler, Philip.&#160;Armstrong, Gary, ort. yaz.<br/>Preferred Shelf Number&#160;HF5415 .K636 2006<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> e-learning for management and marketing in libraries ent://SD_ILS/0/SD_ILS:105130 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;IFLA Satellite Meeting (2003 : Geneva, Switzerland)&#160;McAdam, Daisy, ed.&#160;International Federation of Library Associations and Institutions.<br/>Preferred Shelf Number&#160;Z 718.8 E112 2005<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing of Olympic sport organisations ent://SD_ILS/0/SD_ILS:105685 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Ferrand, Alain.&#160;Torrigiani, Luiggino, ort. yaz.<br/>Preferred Shelf Number&#160;GV 716 .F47 2005<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1&#160;Health Sciences Library~1<br/> Sports marketing : a strategic perspective ent://SD_ILS/0/SD_ILS:105950 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Shank, Matthew D.<br/>Preferred Shelf Number&#160;GV 716 .S42 2005<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1&#160;Health Sciences Library~1<br/> The virtual customer : a new paradigm for improving customer relations in libraries and information services ent://SD_ILS/0/SD_ILS:106162 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;IFLA Satellite Meeting (2004 : S&auml;ao Paulo, Brasil)&#160;Ferreira, Sueli Mara Soares Pinto, ed.&#160;Savard, Rejean, 1950-, ed.<br/>Preferred Shelf Number&#160;Z 716.3 I385 2005<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Managing customers as investments : the strategic value of customers in the long run ent://SD_ILS/0/SD_ILS:108926 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Gupta, Sunil, 1958-&#160;Lehmann, Donald R., ort. yaz.<br/>Preferred Shelf Number&#160;HF5415.55 G87 2005<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Fee-based services in library and information centres ent://SD_ILS/0/SD_ILS:114574 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Webb, Sylvia P.&#160;Winterton, Jules.<br/>Preferred Shelf Number&#160;Z683 .W43 2005<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The sports event management and marketing playbook ent://SD_ILS/0/SD_ILS:109596 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Supovitz, Frank.<br/>Preferred Shelf Number&#160;GV716 .S86 2005<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Sports sponsorship and marketing communications : a European perspective ent://SD_ILS/0/SD_ILS:112810 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Lagae, Wim.<br/>Preferred Shelf Number&#160;GV716 .L3413 2005<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Differential games in marketing ent://SD_ILS/0/SD_ILS:112356 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Jorgensen, Steffen, 1942-&#160;Zaccour, Georges.<br/>Preferred Shelf Number&#160;HF5415 .J67 2004<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Customer behavior : a managerial perspective. ent://SD_ILS/0/SD_ILS:93787 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Sheth, Jagdish N.&#160;Mittal, Banwari, ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.32 S54 2004<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity ent://SD_ILS/0/SD_ILS:391097 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Aaker, David A.<br/>Preferred Shelf Number&#160;HD69.B7 A2154 2004<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing engineering : computer-assisted marketing analysis and planning ent://SD_ILS/0/SD_ILS:105783 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Lilien, Gary L.&#160;Rangaswamy, Arvind, ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.125 .L54 2003<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Biraz da ben konu&#351;ay&#305;m : &uuml;nl&uuml; reklam ele&#351;tirmeni a&ccedil;t&#305; a&#287;z&#305;n&#305; yumdu g&ouml;z&uuml;n&uuml;! ent://SD_ILS/0/SD_ILS:107149 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Garfield, Bob.&#160;&Ccedil;etinkaya, Selin, &ccedil;ev.<br/>Preferred Shelf Number&#160;HF5823 .G27 2003<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The management of strategy in the marketplace ent://SD_ILS/0/SD_ILS:85387 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Cadotte, Ernest R., 1946-&#160;Bruce, Harry James, 1931-<br/>Preferred Shelf Number&#160;HD 30.4 M3615 2003<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Markan&#305;n DNA's&#305; : e&#351;siz ve dayan&#305;kl&#305; markalar yaratman&#305;n kurallar&#305; ent://SD_ILS/0/SD_ILS:104960 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Perry, Alycia.&#160;Wisnom, David, ort. yaz.<br/>Preferred Shelf Number&#160;HD 69.B7 P477 2003<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Doing research projects in marketing, management and consumer research ent://SD_ILS/0/SD_ILS:85478 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Hackley, Christopher E.<br/>Preferred Shelf Number&#160;HD 30.4 H28 2003<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Designing and managing the supply chain : concepts, strategies, and case studies /l ent://SD_ILS/0/SD_ILS:93110 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Simchi-Levi, David.&#160;Kaminsky, Philip, ort. yaz.&#160;Simchi-Levi, Edith, ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.7 S425 2003<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~4<br/> Marketing management ent://SD_ILS/0/SD_ILS:94862 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kotler, Philip.<br/>Preferred Shelf Number&#160;HF 5415.13 K64 2003<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing research : within a changing information environment ent://SD_ILS/0/SD_ILS:512863 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Hair, Joseph F.&#160;Bush, Robert P.&#160;Ortinau, David J.<br/>Preferred Shelf Number&#160;HF5415.2 H258 2003<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing research : An aid to decision making ent://SD_ILS/0/SD_ILS:76448 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Shao, Alan T.<br/>Preferred Shelf Number&#160;HF 5415.2 S469 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Contemporary art and the home ent://SD_ILS/0/SD_ILS:109634 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Painter, Colin, 1939-, ed.<br/>Preferred Shelf Number&#160;NK2115.5.A77 C66 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing concepts for libraries and information services ent://SD_ILS/0/SD_ILS:75666 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;De Saez, Eileen Elliott.<br/>Preferred Shelf Number&#160;Z716.3 D45 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Getting and staying noticed on the Web : Your Web promotion questions answered ent://SD_ILS/0/SD_ILS:76030 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Bradley, Phil, 1959-<br/>Preferred Shelf Number&#160;QA 76.73.J38 B44 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> International dictionary of marketing : Over 2,000 professional terms &amp; techniques ent://SD_ILS/0/SD_ILS:75965 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Yadin, Daniel.<br/>Preferred Shelf Number&#160;REF/HF 5415 Y1 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Handbook of agricultural economics ent://SD_ILS/0/SD_ILS:95010 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Gardner, Bruce L, ed.&#160;Rausser, Gordon C, ed.<br/>Preferred Shelf Number&#160;HD 1415 H313 2001 V.2B (SET)<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Understanding and designing market research ent://SD_ILS/0/SD_ILS:76794 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Webb, John Richard, 1949-<br/>Preferred Shelf Number&#160;HF 5415.2 W39 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Understanding business marketing and purchasing : An interaction approach /ed. by David Ford on behalf of the IMP Group. ent://SD_ILS/0/SD_ILS:76814 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Ford, David, 1944- ed.<br/>Preferred Shelf Number&#160;HF 5415.1263 U2 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> How to get your e-book published : an insider's guide to the world of electronic publishing ent://SD_ILS/0/SD_ILS:79776 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Curtis, Richard.&#160;Quick, W. T., ort. yaz.<br/>Preferred Shelf Number&#160;Z 286.E43 C87 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing research : Methodological foundations ent://SD_ILS/0/SD_ILS:80270 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Churchill, Gilbert A.&#160;Iacobucci, Dawn, ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.2 C5 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Handbook of marketing ent://SD_ILS/0/SD_ILS:81682 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Weitz, Barton A., ed.&#160;Wensley, Robin, 1944- ed.<br/>Preferred Shelf Number&#160;HF 5415 H186 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Qualitative research methods in public relations and marketing communications ent://SD_ILS/0/SD_ILS:103563 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Daymon, Christine, 1952-&#160;Holloway, Immy, ort. yaz.<br/>Preferred Shelf Number&#160;HD 59 .D347 2002<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Handbook of agricultural economics ent://SD_ILS/0/SD_ILS:77289 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Gardner, Bruce L., ed.&#160;Rausser, Gordon C., ed.<br/>Preferred Shelf Number&#160;HD 1415 H313 2001 V.1A(SET)<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Direct and interactive marketing ent://SD_ILS/0/SD_ILS:77742 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Sargeant, Adrian.&#160;West, Douglas C., ed.<br/>Preferred Shelf Number&#160;HF 5415.126 S235 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Basic marketing research ent://SD_ILS/0/SD_ILS:78269 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Churchill, Gilbert A.<br/>Preferred Shelf Number&#160;HF 5415.2 C49 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Handbook of online marketing research ent://SD_ILS/0/SD_ILS:79041 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Grossnickle, Joshua.&#160;Raskin, Oliver, ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.2 G776 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Graphic Artists Guild handbook : pricing and ethical guidelines. ent://SD_ILS/0/SD_ILS:79151 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Graphic Artists Guild (U.S.)<br/>Preferred Shelf Number&#160;NC 1001.6 G7 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Successful tourism marketing ent://SD_ILS/0/SD_ILS:80191 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Briggs, Susan.<br/>Preferred Shelf Number&#160;G 155.G7 B75 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The sports marketing guide ent://SD_ILS/0/SD_ILS:90953 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Wascovich, Terence R.<br/>Preferred Shelf Number&#160;GV 716 W37 2001 V.2<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing research ent://SD_ILS/0/SD_ILS:97772 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Chisnall, Peter.<br/>Preferred Shelf Number&#160;HF 5415.2 C45 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Supply chain management : Strategy, planning, and operation ent://SD_ILS/0/SD_ILS:76711 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Chopra, Sunil.&#160;Meindl, Peter, 1970- ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.13 C533 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Successful Web marketing for the tourism leisure sectors ent://SD_ILS/0/SD_ILS:78172 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Briggs, Susan.<br/>Preferred Shelf Number&#160;G 155.G7 B768 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Catalog design : the art of creating desire ent://SD_ILS/0/SD_ILS:109612 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Edwards, Dianna.&#160;Valentine, Robert.<br/>Preferred Shelf Number&#160;HF5862 .E34 2001<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Sport &amp; event marketing ent://SD_ILS/0/SD_ILS:110217 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Pope, Nigel.&#160;Turco, Douglas M.<br/>Preferred Shelf Number&#160;GV716 .P66 2001<br/>Format:&#160;Books<br/>Availability&#160;Health Sciences Library~1<br/> Marketing theory : A student text ent://SD_ILS/0/SD_ILS:75998 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Baker, Michael John, ed.<br/>Preferred Shelf Number&#160;HF 5415 B175 2000<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Data collection and analysis for tourism management, marketing and planning : A manual for managers and analysts ent://SD_ILS/0/SD_ILS:77520 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;World Tourism Organization.<br/>Preferred Shelf Number&#160;G 155.A1 D38 2000<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Building models for marketing decisions ent://SD_ILS/0/SD_ILS:112397 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Leeflang, P. S. H.<br/>Preferred Shelf Number&#160;HF5415.135 .B85 2000<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> The anatomy of buzz : how to create word-of-mouth marketing ent://SD_ILS/0/SD_ILS:112899 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Rosen, Emanuel.<br/>Preferred Shelf Number&#160;HF5827.95 R67 2000<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing : Best practices ent://SD_ILS/0/SD_ILS:76446 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Czinkota, Michael R.<br/>Preferred Shelf Number&#160;HF 5415 M2974 2000<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing for actuaries : &#304;ndividual life, health and annuities ent://SD_ILS/0/SD_ILS:79607 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Gilbert, Daton.&#160;Laporte, Paul D.&#160;Life Insurance Marketing and Research Association.<br/>Preferred Shelf Number&#160;HG 8781 M34 2000<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing planning and strategy ent://SD_ILS/0/SD_ILS:80525 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Jain, Subhash C., 1942-<br/>Preferred Shelf Number&#160;HF 5415.13 J35 2000<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Management, marketing and the political economy of travel and tourism ent://SD_ILS/0/SD_ILS:81353 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Robinson, Mike, ed.&#160;University of Northumbria at Newcastle. Centre for Travel and Tourism.&#160;Sheffield Hallam University. Centre for Tourism.&#160;Tourism 2000 : Time for Celebration, (2000 : Sheffield Hallam University)<br/>Preferred Shelf Number&#160;G 155.A1 M364 2000<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Contemporary marketing : 1999 ent://SD_ILS/0/SD_ILS:61893 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Boone, Louis E.&#160;Kurtz, David L., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 B53 1999<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing for hospitality and tourism ent://SD_ILS/0/SD_ILS:106276 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kotler, Philip.&#160;Bowen, John (John T.), 1948-, ort. yaz.&#160;Makens, James C., ort. yaz.<br/>Preferred Shelf Number&#160;TX 911.3.M3 K68 1999<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Future-driven library marketing ent://SD_ILS/0/SD_ILS:71196 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Weingand, Darlene E.<br/>Preferred Shelf Number&#160;Z 678 W44 1998<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Consumer psychology for marketing ent://SD_ILS/0/SD_ILS:59860 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Foxall, G. R.&#160;Goldsmith, Ronald, ort. yaz.&#160;Brown, Stephen, ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.32 F794 1997<br/>Format:&#160;Books<br/>Availability&#160;Health Sciences Library~1<br/> Marketing management ent://SD_ILS/0/SD_ILS:62034 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Dickson, Peter R.<br/>Preferred Shelf Number&#160;HF 5415.13 D48 1997<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing management : analysis, planning, implementation, and control ent://SD_ILS/0/SD_ILS:67884 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kotler, Philip.<br/>Preferred Shelf Number&#160;HF 5415.13 K64 1997<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Fields in vision : television sport and cultural transformation ent://SD_ILS/0/SD_ILS:61921 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Whannel, Garry.<br/>Preferred Shelf Number&#160;GV 742.3 W47 1992<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Direct marketing rules of thumb : 1,000 practical and profitable ideas to help you improve response, save money, and increase efficiency in your direct program ent://SD_ILS/0/SD_ILS:112900 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Bodian, Nat G., 1921-<br/>Preferred Shelf Number&#160;HF5415.126 B63 1995<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Creativity for graphic designers ent://SD_ILS/0/SD_ILS:114395 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Oldach, Mark.<br/>Preferred Shelf Number&#160;NC1001 .O43 1995<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing channels : a management view ent://SD_ILS/0/SD_ILS:61703 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Rosenbloom, Bert.<br/>Preferred Shelf Number&#160;HF 5415.129 R67 1995<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Market and sales forecasting : a total approach ent://SD_ILS/0/SD_ILS:43042 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Bolt, Gordon J.<br/>Preferred Shelf Number&#160;HF 5415.2 B59 1994<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Sport marketing ent://SD_ILS/0/SD_ILS:123616 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Mullin, Bernard James.&#160;Hardy, Stephen.&#160;Sutton, William Anthony.<br/>Preferred Shelf Number&#160;GV716 .M85 1993<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Below-the-line promotion ent://SD_ILS/0/SD_ILS:68910 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Wilmshurst, John.<br/>Preferred Shelf Number&#160;HF 5438.5 W55 1993<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Industrial marketing communications : business-to-business advertising, promotion and PR ent://SD_ILS/0/SD_ILS:70605 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Hart, Norman A.<br/>Preferred Shelf Number&#160;HF 5415 H372 1993<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> New product development : managing and forecasting for strategic success ent://SD_ILS/0/SD_ILS:10779 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Thomas, Robert J.<br/>Preferred Shelf Number&#160;HF 5415.I53 T48 1993<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Will the chain break ? : differential pricing as part of a new pricing structure for research literature and its consequences for the future scholarly communication : proceedings of an IFLA workshop, Stockholm, 23 August 1990 ent://SD_ILS/0/SD_ILS:46254 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Montag, U., ed.<br/>Preferred Shelf Number&#160;Z 692.S5 W66 1992<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The business and marketing environment ent://SD_ILS/0/SD_ILS:71052 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Palmer, Adrian James.&#160;Worthington, I., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 P234 1992<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing : a how-to-do-it manual for librarians ent://SD_ILS/0/SD_ILS:27945 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Walters, Suzanne.<br/>Preferred Shelf Number&#160;Z 716.3 W24 1992<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The Direct marketing handbook ent://SD_ILS/0/SD_ILS:385341 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Nash, Edward L.<br/>Preferred Shelf Number&#160;HF5438.25 D555 1992<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:11296 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kotler, Philip.&#160;Armstrong, Gary, ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 K636 1991<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Food product development : from concept to the marketplace ent://SD_ILS/0/SD_ILS:55274 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Preferred Shelf Number&#160;HD 9000.5 F5964 1991<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Analysis for marketing planning ent://SD_ILS/0/SD_ILS:385342 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Lehmann, Donald R.&#160;Winer, Russell S.<br/>Preferred Shelf Number&#160;HF5415.13 L395 1991<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Contemporary marketing research ent://SD_ILS/0/SD_ILS:385369 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;McDaniel, Carl D.&#160;Gates, Roger.<br/>Preferred Shelf Number&#160;HF5415.2 M382 1991<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Infopromotion : publicity and marketing ideas for the information profession ent://SD_ILS/0/SD_ILS:45568 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Hamilton, Feona.<br/>Preferred Shelf Number&#160;Z 716.3 H27 1990<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing management and information technology ent://SD_ILS/0/SD_ILS:10814 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Fletcher, Keith.<br/>Preferred Shelf Number&#160;HF 5415.13 F635 1990<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Sponsorship : what it is and how to use it ent://SD_ILS/0/SD_ILS:7019 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Sleight, Steve.<br/>Preferred Shelf Number&#160;GV 716 S53 1989<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Successful marketing for the small business ent://SD_ILS/0/SD_ILS:10730 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Patten, Dave.<br/>Preferred Shelf Number&#160;HF 5349.G7 P277 1989<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The product manager's handbook ent://SD_ILS/0/SD_ILS:10777 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Harrison, Tony.<br/>Preferred Shelf Number&#160;HF 5415 H248 1989<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing handbook ent://SD_ILS/0/SD_ILS:17315 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Preferred Shelf Number&#160;HF5415 M2988 1989<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The new marketing ent://SD_ILS/0/SD_ILS:11300 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Brookes, Richard, 1945-<br/>Preferred Shelf Number&#160;HF 5415.1 B785 1988<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing ent://SD_ILS/0/SD_ILS:10767 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Bennett, Peter D.&#160;Lamm, R. P., ort. yaz.&#160;fry, R. A., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 B4293 1988<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing tourism : a practical guide ent://SD_ILS/0/SD_ILS:27976 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Jefferson, Alan.&#160;Lickorish, L., ort. yaz.<br/>Preferred Shelf Number&#160;G 155.A1 J356 1988<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Essentials of marketing : text and cases ent://SD_ILS/0/SD_ILS:10782 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Lancaster, Geoffrey A.&#160;Massingham, L., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 L2625 1988<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing in developing countries ent://SD_ILS/0/SD_ILS:10809 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kinsey, Joanna.<br/>Preferred Shelf Number&#160;HF 5415.12.D44 K625 1988<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The dictionary of marketing ent://SD_ILS/0/SD_ILS:17316 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Ostrow, Rona.<br/>Preferred Shelf Number&#160;HF5415 O76 1988<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing : basic concepts and decisions ent://SD_ILS/0/SD_ILS:71053 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Pride, William M.&#160;Ferrell, O. C., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 P658 1987<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing : principles and strategies ent://SD_ILS/0/SD_ILS:10793 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Schewe, Charles D., 1942-<br/>Preferred Shelf Number&#160;HF 5415 S3239 1987<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Success strategies for design professionals : superpositioning for architecture and engineering firms ent://SD_ILS/0/SD_ILS:19179 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Coxe, Weld, ort. yaz.<br/>Preferred Shelf Number&#160;NA 1996 S89 1987<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Readings and cases in basic marketing ent://SD_ILS/0/SD_ILS:10789 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;McCarthy, E. J., ort. yaz.&#160;Brogowicz, A. A., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 R334 1987<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The Marketing services business. ent://SD_ILS/0/SD_ILS:10816 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Preferred Shelf Number&#160;HF 5415.13 M341 1987<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Readings and cases in marketing management /ed. by A. C. Burns, D. W. Craven. ent://SD_ILS/0/SD_ILS:10817 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Burns, A. C., ed.&#160;Craven, D. W., ed.<br/>Preferred Shelf Number&#160;HF 5415.13 R362 1987<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Strategic logistics management ent://SD_ILS/0/SD_ILS:10845 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Stock, James R.<br/>Preferred Shelf Number&#160;HF 5415.7 S86 1987<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Handbook of modern marketing ent://SD_ILS/0/SD_ILS:10776 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Buell, V. P., ed.<br/>Preferred Shelf Number&#160;HF 5415 H186 1986<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Basic marketing ent://SD_ILS/0/SD_ILS:10784 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;MacCarthy, Edmund Jerome.&#160;Shapiro, S. J., ort. yaz.&#160;Perreault, W. D., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 M127 1986<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing warfare ent://SD_ILS/0/SD_ILS:10790 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Ries, Al.&#160;Trout, J., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 R544 1986<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Fundamentals of marketing ent://SD_ILS/0/SD_ILS:10796 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Stanton, William J.<br/>Preferred Shelf Number&#160;HF 5415 S745 1984<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Political marketing an approach to campaign strategy : ent://SD_ILS/0/SD_ILS:71050 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Mauser, Gray A.&#160;Permut, S. E., ed.<br/>Preferred Shelf Number&#160;JF 2112.C3 M38 1983<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Sales and marketing for travel and tourism ent://SD_ILS/0/SD_ILS:6204 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Davidoff, Philip G.&#160;Davidoff, Doris S., ort. yaz.<br/>Preferred Shelf Number&#160;G 155.A1 D39 1983<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing theory : the philosophy of marketing science ent://SD_ILS/0/SD_ILS:10778 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Hunt, Shelby D.<br/>Preferred Shelf Number&#160;HF 5415 H874 1983<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing research : an applied approach ent://SD_ILS/0/SD_ILS:10825 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kinnear, Thomas C.&#160;Taylor, J. R., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.2 K53 1983<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing the arts ent://SD_ILS/0/SD_ILS:79326 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Mokwa, Michael P., ed.&#160;Dawson, William M., ed.&#160;Prieve, E. Arthur, ed.<br/>Preferred Shelf Number&#160;NX 760 M37 1980<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing for a full house : a complete guide to profitable hotel/motel operational planning ent://SD_ILS/0/SD_ILS:48435 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Coffman, C. Dewitt.&#160;Recknagel, Helen J., ed.<br/>Preferred Shelf Number&#160;TX 911.3.M3 C64 1975<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The marketing of information services : proceedings of a seminar held by the Aslib Information Industry Group on 11 May 1977 ent://SD_ILS/0/SD_ILS:48732 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Raffin, Margaret, ed.<br/>Preferred Shelf Number&#160;Z 674.2 M37 1978<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Food service marketing and promotion ent://SD_ILS/0/SD_ILS:48436 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Seltz, David D.<br/>Preferred Shelf Number&#160;TX 911.3.M3 S44 1977<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The marketing of animal products : Held in Tehran. Apr. 26-May 2, 1975. ent://SD_ILS/0/SD_ILS:71472 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Cento Seminar on the Marketing of Animal Products (1975 : Tehran)<br/>Preferred Shelf Number&#160;HD 9426.I72 C46 1975<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Food costs farm prices : a compilation of information relating to agriculture. ent://SD_ILS/0/SD_ILS:70983 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Committee on Agriculture House of Representatives (Ninety First Congress : 1970 : Washington)<br/>Preferred Shelf Number&#160;HD 6978 C73 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The Distribution of consumer goods : sturucture and performance ent://SD_ILS/0/SD_ILS:71099 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Ward, T. S.<br/>Preferred Shelf Number&#160;HF 5429.6.G7 W37 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing concepts and strategies in the next decade ent://SD_ILS/0/SD_ILS:10792 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Rodger, Leslie W.<br/>Preferred Shelf Number&#160;HF 5415 R558 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing ent://SD_ILS/0/SD_ILS:10766 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Beckman, Theodore N., 1894-&#160;Davidson, William R., ort. yaz.&#160;Talarzyk, W. Wayne., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 B423 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketin channels ent://SD_ILS/0/SD_ILS:10769 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Boone, Louis E.&#160;Johnson, James C., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 B54 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Fundamentals of modern marketing ent://SD_ILS/0/SD_ILS:10771 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Cundiff, Edward W.&#160;Still, Richard R., ort. yaz.&#160;Govoni, Norman A. P., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 C793 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Concepts of marketing management ent://SD_ILS/0/SD_ILS:10818 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Seibert, Joseph C.<br/>Preferred Shelf Number&#160;HF 5415.13 S43 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Management controls in marketing ent://SD_ILS/0/SD_ILS:10821 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Wilson, Richard M. S.<br/>Preferred Shelf Number&#160;HF 5415.13 W54 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Survey research : a decisional approach ent://SD_ILS/0/SD_ILS:10830 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Tull, Donald S.&#160;Albaum, G. S., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.2 T84 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Perspectives in consumer behavior ent://SD_ILS/0/SD_ILS:10838 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Kassarjian, Harold H.&#160;Robertson, Thomas S., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.3 K3 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Business logistics management ent://SD_ILS/0/SD_ILS:10844 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Ballou, Ronald H.<br/>Preferred Shelf Number&#160;HF 5415.7 B34 1973<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing research : text and cases ent://SD_ILS/0/SD_ILS:71076 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Boyd, Harper W.&#160;Westfall, Ralph, ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.2 B623 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing and customer behaviour ent://SD_ILS/0/SD_ILS:9054 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Jenkins, John R. G.<br/>Preferred Shelf Number&#160;HC 79.C6 J46 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Soybeans and their products : markets, models, and policy ent://SD_ILS/0/SD_ILS:68939 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Houck, James P.&#160;Ryan, Mary E., ort. yaz.&#160;Subotnik, Abraham, ort. yaz.<br/>Preferred Shelf Number&#160;HD 9235.S62 U55 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> International marketing ent://SD_ILS/0/SD_ILS:10565 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Terpstra, Vern.<br/>Preferred Shelf Number&#160;HF 1009.5 T417 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The American market for manufactured exports from the developing countries ent://SD_ILS/0/SD_ILS:10347 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Small, Albert H.<br/>Preferred Shelf Number&#160;HD 9725 S53 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Successful marketing strategies in American Industry ent://SD_ILS/0/SD_ILS:10802 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Udell, Jon G.<br/>Preferred Shelf Number&#160;HF 5415 U3 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing : concepts and strateg ent://SD_ILS/0/SD_ILS:10812 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Bell, Martin L.<br/>Preferred Shelf Number&#160;HF 5415.13 B4286 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> The marketing research process : a managerial approach to purchasing relevant information for decision making ent://SD_ILS/0/SD_ILS:10824 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Cox, Keith Kohn.&#160;M., Ben, ort.yaz.&#160;Enis, Ben M., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.2 C649 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing research : Management and methods ent://SD_ILS/0/SD_ILS:10832 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Wentz, Walter B.<br/>Preferred Shelf Number&#160;HF 5415.2 W45 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Distribution systems : firms, functions, and efficiencies ent://SD_ILS/0/SD_ILS:10842 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Andersen, R. Clifton, ed.&#160;Dommermuth, William P., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.6 A54 1972<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing models : quantitative applications ent://SD_ILS/0/SD_ILS:71078 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Day, Ralph L., comp.&#160;Parsons, Leonard J., ed.<br/>Preferred Shelf Number&#160;HF 5415 D395 1971<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing management : a systems perspective ent://SD_ILS/0/SD_ILS:10783 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Lazer, William.<br/>Preferred Shelf Number&#160;HF 5415 L329 1971<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing channels : a systems viewpoint ; a book of readings ent://SD_ILS/0/SD_ILS:10786 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Moller, William G., ed.&#160;Wilemon, David L., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 M56 1971<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Innovative behavior and communication ent://SD_ILS/0/SD_ILS:10791 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Robertson, Thomas S.<br/>Preferred Shelf Number&#160;HF 5415 R554 1971<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing communication : modern promotional strategy ent://SD_ILS/0/SD_ILS:10804 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Webster, Frederick E.<br/>Preferred Shelf Number&#160;HF 5415 W359 1971<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> An Introduction to marketing experimentation : methods, applications, and problems ent://SD_ILS/0/SD_ILS:10831 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Venkatesan, M., 1936-&#160;Holloay, Robert J., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.2 V45 1971 K<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing theory and metatheory ent://SD_ILS/0/SD_ILS:10764 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Bartels, Robert, 1913-<br/>Preferred Shelf Number&#160;HF 5415 B37 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Mismarketing : case histories of marketing misfires ent://SD_ILS/0/SD_ILS:10768 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Berg, Thomas, L.<br/>Preferred Shelf Number&#160;HF 5415 B4297 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing : theory and application ent://SD_ILS/0/SD_ILS:10805 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Wentz, Walter B.&#160;Eyrich, Gerald I., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 W395 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Markets, prices, and interregional trade ent://SD_ILS/0/SD_ILS:10807 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Bressler, Raymond George, 1911-<br/>Preferred Shelf Number&#160;HF 5415.1 B74 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Analysis for marketing decisions ent://SD_ILS/0/SD_ILS:10773 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Donnelly, James H.&#160;Ivancevich, John M., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 D65 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Computer innovations in marketing ent://SD_ILS/0/SD_ILS:10780 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Konrad, Evelyn.<br/>Preferred Shelf Number&#160;HF 5415 K596 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing and development : the Thailand experience ent://SD_ILS/0/SD_ILS:10810 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Anderson, Dole A., 1917-<br/>Preferred Shelf Number&#160;HF 5415.12.T45 A62 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Analytical marketing ent://SD_ILS/0/SD_ILS:10819 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Simon, Leonard S.&#160;Freimer, Marshall, ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415.13 S65 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~2<br/> Buyer attitudes and brand choice behavior ent://SD_ILS/0/SD_ILS:10835 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Day, George S.<br/>Preferred Shelf Number&#160;HF 5415.3 D3 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Consumer behavior ent://SD_ILS/0/SD_ILS:10839 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Robertson, Thomas S.<br/>Preferred Shelf Number&#160;HF 5415.3 R57 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Data sources for business and market analysis ent://SD_ILS/0/SD_ILS:10808 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Frank, Nathalie D., 1918-<br/>Preferred Shelf Number&#160;HF 5415.1 F7 1969<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing : the management way ent://SD_ILS/0/SD_ILS:10820 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Weinstein, Arnold K.<br/>Preferred Shelf Number&#160;HF 5415.13 W4 1968<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Consumer behavior : selected readings ent://SD_ILS/0/SD_ILS:10836 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Engel, James F.<br/>Preferred Shelf Number&#160;HF 5415.3 E53 1968<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Readings in market research ent://SD_ILS/0/SD_ILS:68775 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Cox, Keith Kohn, ed.<br/>Preferred Shelf Number&#160;HF 5415.2 C65 1967<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Dimensions of consumer behavior ent://SD_ILS/0/SD_ILS:9122 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;McNeal, James U.<br/>Preferred Shelf Number&#160;HC 110.C6 M25 1965<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Proceedings. 1st- 1964- Eugene, Or., Forest Industries. ent://SD_ILS/0/SD_ILS:10351 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Forest Industries Marketing Conference.<br/>Preferred Shelf Number&#160;HD 9750.1 F6 1970<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Principles of marketing ent://SD_ILS/0/SD_ILS:10800 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Tousley, Rayburn Dean, 1911-&#160;Clark, Eugene, ort. yaz.&#160;Clark, Fred E., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 T65 1962<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Marketing ent://SD_ILS/0/SD_ILS:10765 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Beckman, Theodore N., 1894-&#160;Davidson, William R., ort. yaz.<br/>Preferred Shelf Number&#160;HF 5415 B423 1962<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/> Readings in economics from Fortune ent://SD_ILS/0/SD_ILS:8442 2024-11-09T05:57:38Z 2024-11-09T05:57:38Z Author&#160;Mulcahy, Richard E., ed.<br/>Preferred Shelf Number&#160;HC 106.5 R2 1957<br/>Format:&#160;Books<br/>Availability&#160;Beytepe Library~1<br/>