Search Results for REKLAM. - Narrowed by: Beytepe General Collection
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dREKLAM.$0026qf$003dLOCATION$002509Shelf$002bLocation$0025091$00253ABEYTEPEGEN$002509Beytepe$002bGeneral$002bCollection$0026ic$003dtrue$0026ps$003d300$0026isd$003dtrue?
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Reklam araştırmaları
ent://SD_ILS/0/SD_ILS:517861
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Author Karaçor, Süleyman Erdoğan, Merve Gençyürek Akcan, Burçe<br/>Preferred Shelf Number HF5821 R455 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam yazarlığı
ent://SD_ILS/0/SD_ILS:315433
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Author Elden, Müge.<br/>Preferred Shelf Number HF5825 E37 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam arası
ent://SD_ILS/0/SD_ILS:105669
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Author Çamdereli, Mete.<br/>Preferred Shelf Number HF 5823 .C179 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam fotoğrafçılığı
ent://SD_ILS/0/SD_ILS:105537
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Author Kasım, Metin.<br/>Preferred Shelf Number TR690.4 .K1924 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam harcamaları
ent://SD_ILS/0/SD_ILS:10514
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Author Kurtuluş, Kemal.<br/>Preferred Shelf Number HE 5808.T9 K967 1973<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Reklam perspektifleri
ent://SD_ILS/0/SD_ILS:510345
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Author Yurttaş, Özge Uluğ.<br/>Preferred Shelf Number HF5821 R355 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam söylemi
ent://SD_ILS/0/SD_ILS:103553
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Author Küçükerdoğan, G. Rengin.<br/>Preferred Shelf Number HF 5823 .K83 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Satış yerinde reklam
ent://SD_ILS/0/SD_ILS:11271
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Author Cohen, Maurice Gürbaşkan, Süheyl, çev.<br/>Preferred Shelf Number HF 5839 C66 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Satan reklam yaratmak
ent://SD_ILS/0/SD_ILS:512138
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Author Sullivan, Luke. Bennett, Sam. Özata, Nadir.<br/>Preferred Shelf Number HF5825 S8819 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ustaları 3
ent://SD_ILS/0/SD_ILS:513548
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Author Elden, Müge. Akyol, Zöhre.<br/>Preferred Shelf Number HF5810.A2 R46 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Satan reklam yaratmak
ent://SD_ILS/0/SD_ILS:392176
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Author Sullivan, Luke. Bennett, Sam. Özata, Nadir.<br/>Preferred Shelf Number HF5825 S8819 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ustaları 1
ent://SD_ILS/0/SD_ILS:391625
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Author Elden, Müge. Bakır, Uğur.<br/>Preferred Shelf Number HF5810.A2 R45 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ustaları 2
ent://SD_ILS/0/SD_ILS:511658
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Author Elden, Müge. Çelik, Murat.<br/>Preferred Shelf Number HF5810.A2 R46 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve reklamcılık
ent://SD_ILS/0/SD_ILS:479135
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Author Elden, Müge. author<br/>Preferred Shelf Number HF5823 E4346 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Nedir bu reklam?
ent://SD_ILS/0/SD_ILS:380021
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Author Babacan, Muazzez.<br/>Preferred Shelf Number HF5823 B33 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Nedir bu reklam?
ent://SD_ILS/0/SD_ILS:315024
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Author Babacan, Muazzez.<br/>Preferred Shelf Number HF5823 B33 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam kültür toplum
ent://SD_ILS/0/SD_ILS:511657
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Author Dağtaş, Banu, 1965-<br/>Preferred Shelf Number HF5821 D34 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve yönetim
ent://SD_ILS/0/SD_ILS:387463
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Author Hofsoos, Emil Haykır, Ayça.<br/>Preferred Shelf Number HF5823 H64 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hap : marka strateji reklam
ent://SD_ILS/0/SD_ILS:511673
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Author Batislam, Erol.<br/>Preferred Shelf Number HF5813.T9 B38 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Bilinçaltını ayartmak : reklam psikolojisi
ent://SD_ILS/0/SD_ILS:511623
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Author Heath, Robert.<br/>Preferred Shelf Number HF5822 H4319 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni medya ve reklam
ent://SD_ILS/0/SD_ILS:380783
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Author Özkan, Abdullah. Tandaçgüneş, Nilnur. Önay Doğan, Betül.<br/>Preferred Shelf Number HF6146.I58 Y46 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam : zekayı sihre dönüştürmek
ent://SD_ILS/0/SD_ILS:361008
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Author Hegarty, John<br/>Preferred Shelf Number HF5821 H44 2014<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve medya planlaması
ent://SD_ILS/0/SD_ILS:105668
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Author Erol, Gülbuğ.<br/>Preferred Shelf Number HF5826.5 E718 2007<br/>Format: Books<br/>Availability Beytepe Library~3<br/>
Reklam ve tüketici zihni
ent://SD_ILS/0/SD_ILS:105566
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Author Sutherland, Max. Kalınyazgan, İnci Berna, çev.<br/>Preferred Shelf Number HF 5822 .S8420 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yönetiişim ve reklam iletişimi
ent://SD_ILS/0/SD_ILS:104878
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Author Çamdereli, Mete.<br/>Preferred Shelf Number HD 30.17 C179 2004<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Reklam ikna ve ideoloji
ent://SD_ILS/0/SD_ILS:511699
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Author Sadakaoğlu, Mustafa C.<br/>Preferred Shelf Number HF5823 S33 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sektörün penceresinden reklam süreci
ent://SD_ILS/0/SD_ILS:311534
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Author Dahan, Gresi Sanje<br/>Preferred Shelf Number HF5823 D34 2011<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Kavram ve kuramlarıyla reklam
ent://SD_ILS/0/SD_ILS:314661
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Author Peltekoğlu, Filiz Balta.<br/>Preferred Shelf Number HF5823 P45 2010<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tanıtım ve reklam sanatı
ent://SD_ILS/0/SD_ILS:370842
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Author Casson, Herbert N.<br/>Preferred Shelf Number HF5823 C274 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve piyasa süreci
ent://SD_ILS/0/SD_ILS:90102
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Author Ekelund, Robert Burton, 1940- Saurman, David Scott, ort. yaz. Kirzner, Israel M., çev. Savaş, Vural, çev.<br/>Preferred Shelf Number HF 5821 E42 1999<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital teknoloji çağında reklam fotoğrafçılığı
ent://SD_ILS/0/SD_ILS:392706
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Author Ürper, Osman, 1971-<br/>Preferred Shelf Number TR690.4 U77 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sosyal medya, reklam ve marka üçgeni
ent://SD_ILS/0/SD_ILS:480164
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Author Efendioğlu, İbrahim Halil. Durmaz, Yakup.<br/>Preferred Shelf Number HF5821 E34 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Televizyon reklam filmlerinin tüketici davranışlarına etkisi
ent://SD_ILS/0/SD_ILS:478987
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Author Özdemir, Zafer.<br/>Preferred Shelf Number HF6146 O93 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Maksimum korunma : korku çağında reklam
ent://SD_ILS/0/SD_ILS:511742
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Author Kabakcı, Gökçe Zeybek, yazar.<br/>Preferred Shelf Number HF5823 K33 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal iletişimde olumsuz reklam kullanımı
ent://SD_ILS/0/SD_ILS:478943
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Author Kutlu, Ömer.<br/>Preferred Shelf Number JF2112 K88 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Temel kavramlarla reklam ajansı reklamveren ilişkileri
ent://SD_ILS/0/SD_ILS:479110
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Author Aktuğlu, Işıl Karpat. Temel Eğinli, Ayşen. Misci Kip, Sema.<br/>Preferred Shelf Number HF6178 A599 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam dünyasında tutunmanın okulda öğretilmeyen yolları
ent://SD_ILS/0/SD_ILS:102658
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Author Vonk, Nancy. Vonk, Nancy, ort. yaz.<br/>Preferred Shelf Number HF 5823 V526 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve halkla ilişkilerde hedef kitle
ent://SD_ILS/0/SD_ILS:111056
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Author Kocabaş, Füsun. Elden, Müge. Yurdakul, Nilay.<br/>Preferred Shelf Number HF5821 .K761 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni ikonalar? televizyonda reklam sanatI
ent://SD_ILS/0/SD_ILS:111429
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Author Rutherford, Paul, 1944- Gerçeker, Mustafa K.<br/>Preferred Shelf Number HF6146.T42 R88 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Küçük bir reklam bütçesiyle büyük sonuçlar
ent://SD_ILS/0/SD_ILS:103598
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Author Smith, Cynthia S. Yarmalı, E. Sabri, çev.<br/>Preferred Shelf Number HF 5823 .S618 1996<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yeni ikonalar? : televizyonda reklam sanatI
ent://SD_ILS/0/SD_ILS:11273
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Author Rutherford, Paul, 1944- Gerçeker, Mustafa K., çev.<br/>Preferred Shelf Number HF 6146.T42 R88 1996<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Çocuk ve reklam : baştan çıkarmanın yolları
ent://SD_ILS/0/SD_ILS:137731
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Author Kapferer, Jean-Noel Önder, Şermin.<br/>Preferred Shelf Number HQ784.M3 K17 1991<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yönlendirilen arzu tüketim kültürü, reklam ve psikanaliz
ent://SD_ILS/0/SD_ILS:402812
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Author Güler, Meltem. Cengiz, Serpil Aygün.<br/>Preferred Shelf Number HM258 G85 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sinema ve reklam anlatılarına “hareketlilik” penceresinden bakış
ent://SD_ILS/0/SD_ILS:478952
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Author Pembecioğlu, Nilüfer.<br/>Preferred Shelf Number HF6146 P463 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam kampanyalarının planlanmasında satış noktasında reklamın önemi
ent://SD_ILS/0/SD_ILS:479131
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Author Eroğlu Pektaş, Güzide Öncü.<br/>Preferred Shelf Number HF5837 E76 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamın toplumsal yansımaları ve yeni reklam biçimleri
ent://SD_ILS/0/SD_ILS:392187
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Author Yavuz, Şahinde.<br/>Preferred Shelf Number HF5821 R455 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Halkla ilişkiler ve reklam üzerine etik değerlendirmeler
ent://SD_ILS/0/SD_ILS:311752
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Author Sayımer, İdil Eraslan Yayınoğlu, Pınar<br/>Preferred Shelf Number HM1221 H35 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Adım adım reklam üretimi : (reklam filmi prodüksiyonu)
ent://SD_ILS/0/SD_ILS:113444
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Author Akbulut, Nesrin Tan. Balkaş, Elif Eda.<br/>Preferred Shelf Number HF5825 .A33 2006<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Hayatımız reklam : Türkiye'nin reklam ustalarıyla söyleşiler
ent://SD_ILS/0/SD_ILS:103138
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Author Özkan, Pelin.<br/>Preferred Shelf Number HF 5813.T8 Z825 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam masrafları tesirleri ve istatistik metodlarla tesbiti
ent://SD_ILS/0/SD_ILS:11261
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Author Çömlekçi, Necla.<br/>Preferred Shelf Number HF 5804 Ç73 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Adweek reklam yazarının elkitabı : etkili reklam ve pazarlama metni yazma teknikleri
ent://SD_ILS/0/SD_ILS:512132
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Author Sugarman, Joseph, 1938- Özer, Aytül.<br/>Preferred Shelf Number HF5825 S87819 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam ve tüketim : Türkiye’de reklamın yarım asırlık geçmişi
ent://SD_ILS/0/SD_ILS:479188
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Author Cılızoğlu, Gamze Yetkin.<br/>Preferred Shelf Number HF5813.T9 C55 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Türkiye'de reklam tarihi gelişimi ve televizyon reklam araştırmaları
ent://SD_ILS/0/SD_ILS:392223
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Author Işıktaş, Serdal.<br/>Preferred Shelf Number HF6105.T9 I85 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Kadın çalışmalarında güncel konular : bilim, sanat, edebiyat, tarih, sosyoloji, din, feminizm, pazarlama ve reklam, yönetim, ekonomi, sağlık, turizm, yükseköğretim, boşanma ve kadına yönelik şiddet
ent://SD_ILS/0/SD_ILS:394537
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Author Wolff, Reyhan.<br/>Preferred Shelf Number HQ1726.7 K331 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Gelenekselden dijitale reklam mecraları : Açıkhavadan sanal gerçeklik uygulamalarına
ent://SD_ILS/0/SD_ILS:462647
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Author Çakın, Ömer, editör<br/>Preferred Shelf Number HF5823 G45 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam dayatır : Reklamın tarihsel ve ideolojik özelliklerine bir bakış
ent://SD_ILS/0/SD_ILS:511700
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2024-11-06T17:07:53Z
Author Demirci, Kenan.<br/>Preferred Shelf Number HF5821 A94 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Gerçekmiş gibi : viral reklam, buluntu (found footage) ve taklit belgesel (mockumentary) filmlerde gerçeğin taklidi
ent://SD_ILS/0/SD_ILS:380200
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Author Kalay, Ayşe.<br/>Preferred Shelf Number HF5823 K35 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Mobil pazarlama ve mobil reklam : tüketicilerin mobil reklamcılığa karşı tutumlarının analizi
ent://SD_ILS/0/SD_ILS:315221
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2024-11-06T17:07:53Z
Author Özgüven, Nihan<br/>Preferred Shelf Number HF5415 O94 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam nasıl çözümlenir? : reklam iletişiminde göstergeler ve stratejiler
ent://SD_ILS/0/SD_ILS:314387
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Author Küçükerdoğan, Rengin<br/>Preferred Shelf Number HF5823 K83 2011<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklam iletişimi : İnternet ve gazte reklamlarının etkilerine yönelik bir araştırma
ent://SD_ILS/0/SD_ILS:115094
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Author Karaçor, Süleyman.<br/>Preferred Shelf Number HF5821 .K373 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Televizyon reklam filmi yapımı : kavramlar, uygulamalar, sorunlar ve telif hakları
ent://SD_ILS/0/SD_ILS:115149
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Author Akbulut, Nesrin Tan. Erdoğan , Elif Eda Balkaş.<br/>Preferred Shelf Number HF5825 .A338 2007<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
İletişim ve çocuk : iletişim ortamlarında çocuk ve reklam etkileşmi
ent://SD_ILS/0/SD_ILS:125171
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2024-11-06T17:07:53Z
Author Pembecioğlu, Nilüfer.<br/>Preferred Shelf Number HQ784.M3 P46 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Biraz da ben konuşayım : ünlü reklam eleştirmeni açtı ağzını yumdu gözünü!
ent://SD_ILS/0/SD_ILS:107149
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Author Garfield, Bob. Çetinkaya, Selin, çev.<br/>Preferred Shelf Number HF5823 .G27 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Eli Acıman : sevmediği sözcük reklam, aşık olduğu mesleği reklamcılık!
ent://SD_ILS/0/SD_ILS:114802
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Author Acıman, Eli. Baransel, Nil.<br/>Preferred Shelf Number HF5813.T9 A25 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Ücretlerin saptanması ve dengelenmesi
ent://SD_ILS/0/SD_ILS:9652
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Krebs, Emile. Fadeuilhe, Pierre, ort. yaz. Gürbaşkan, Süheyl, çev.<br/>Preferred Shelf Number HD 4906 K871 1973<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Üretim planlaması
ent://SD_ILS/0/SD_ILS:9547
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Lowe, P. H. Ökten, Ayşenur, çev.<br/>Preferred Shelf Number HD 37.T9 L95 1972<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Yöneticileri yetiştirme metotları
ent://SD_ILS/0/SD_ILS:55636
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Berger, Gaston. Gürbaşkan, Süheyl, çev.<br/>Preferred Shelf Number HF 5500 B453 1971<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Endüstri ve marketing
ent://SD_ILS/0/SD_ILS:10775
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Güvenal,Nihat.<br/>Preferred Shelf Number HF 5415 G99 1971<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Pazarlama psikolojisi
ent://SD_ILS/0/SD_ILS:10798
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Toubeau, Robert.<br/>Preferred Shelf Number HF 5415 T55 1971<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Satıştan sonra servis
ent://SD_ILS/0/SD_ILS:10866
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Ziller, J. Çelensü, Taner, çev.<br/>Preferred Shelf Number HF 5438 Z65 1971<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Marketing alet çantası
ent://SD_ILS/0/SD_ILS:511740
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Külekçi Dağdeviren, Tuğba.<br/>Preferred Shelf Number HF5415 K54 2021<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Fikir nasıl bulunur
ent://SD_ILS/0/SD_ILS:512221
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Foster, Jack. Tayanç, Dinç, çeviren Hasdemir, Umut, editör Foster, Larry, çizen<br/>Preferred Shelf Number PN147 F67819 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Eğer Ogilvy değilseniz bir fikir yaratmanın yolları : reklamcılığın gizli silahları
ent://SD_ILS/0/SD_ILS:511680
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Ivanov, Alexey.<br/>Preferred Shelf Number HF5821 I936 2020<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital çağda Ogilvy'ye göre reklamcılık
ent://SD_ILS/0/SD_ILS:462582
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Young, Miles.<br/>Preferred Shelf Number HF5823.O36 Y68 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Creative advertising strategies on screen
ent://SD_ILS/0/SD_ILS:462600
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Yurttaş, Özge Uluğ. Özkoçak, Yelda.<br/>Preferred Shelf Number HF5825 Y87 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Türkiye ve dünyadan örneklerle seçim kazandıran kampanyalar
ent://SD_ILS/0/SD_ILS:518312
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Özkan, Necati.<br/>Preferred Shelf Number JQ1809.A5 O93 2019<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Misinformation and mass audiences
ent://SD_ILS/0/SD_ILS:392367
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Southwell, Brian G. (Brian Glen), 1974- editor. Thorson, Emily A., editor. Sheble, Laura, editor.<br/>Preferred Shelf Number P91.27 M57 2018<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamdaki hakikat
ent://SD_ILS/0/SD_ILS:479193
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Kenney, John, 1962- Mesci, Haluk.<br/>Preferred Shelf Number PS3611.E6665 R45 2017<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Çöküşün anatomisi : makaleler
ent://SD_ILS/0/SD_ILS:372285
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Ürünlü, Coşkun.<br/>Preferred Shelf Number DR603 U78 2016<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sağlık hizmetlerinde pazarlama
ent://SD_ILS/0/SD_ILS:380164
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Karaca, Şükran<br/>Preferred Shelf Number RA410 K37 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Şimdi reklamlar
ent://SD_ILS/0/SD_ILS:380190
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Elden, Müge. Ulukök, Özkan Yeygel, Sinem<br/>Preferred Shelf Number HF5823 E43 2015<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Kahramanmaraş'ın iktisadi kalkınmadaki yeri
ent://SD_ILS/0/SD_ILS:372353
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Dedeoğlu, Mesut, 1960-<br/>Preferred Shelf Number DS51.M37 D43 2014<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Bilinçaltı reklamcılık ve iletişim teknikleri
ent://SD_ILS/0/SD_ILS:230604
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Darıcı, Sefer<br/>Preferred Shelf Number HF5821 D37 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık : kavramlar, kararlar, kurumlar
ent://SD_ILS/0/SD_ILS:315431
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Kocabaş, Füsun. Elden, Müge.<br/>Preferred Shelf Number HF5821 K762 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık
ent://SD_ILS/0/SD_ILS:365723
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Tayfur Gıyasettin.<br/>Preferred Shelf Number HF5823 T394 2013<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hayatı okumak : Nasıl bir üniversite
ent://SD_ILS/0/SD_ILS:141101
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Akgül, Hikmet.<br/>Preferred Shelf Number LA948.A35 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamı okumak
ent://SD_ILS/0/SD_ILS:392188
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Dağtaş, Banu, 1965-<br/>Preferred Shelf Number HF5821 D34 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Kuramsal iletişimde metafor
ent://SD_ILS/0/SD_ILS:311872
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Karamehmet, Bilge<br/>Preferred Shelf Number HF5827 K37 2012<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Şimdi reklamlar
ent://SD_ILS/0/SD_ILS:311138
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Elden, Müge. Ulukök, Özkan Yeygel, Sinem<br/>Preferred Shelf Number HF5823 E43 2011<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Children and advertising what do they think about advertisements and how are they affected by advertisements?
ent://SD_ILS/0/SD_ILS:512606
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Şener, Arzu. Güven, Seval. Boylu, Ayfer Aydiner.<br/>Preferred Shelf Number HQ784.T4 S46 2010<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Advertising
ent://SD_ILS/0/SD_ILS:134189
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author MacRury, Iain.<br/>Preferred Shelf Number HF5823 .M132 2009<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Şimdi reklamlar
ent://SD_ILS/0/SD_ILS:111863
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Elden, Müge. Ulukök, Özkan, ort. yaz. Yeygel, Sinem, ort. yaz.<br/>Preferred Shelf Number HF5823 .E43 2007<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık : kavramlar, kararlar, kurumlar
ent://SD_ILS/0/SD_ILS:112691
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Kocabaş, Füsun. Elden, Müge.<br/>Preferred Shelf Number HF5821 .K762 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılık
ent://SD_ILS/0/SD_ILS:111231
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Tayfur Gıyasettin.<br/>Preferred Shelf Number HF5823 .T394 2006<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Şimdi reklamlar
ent://SD_ILS/0/SD_ILS:103539
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Elden, Müge. Ulukök, Özkan, ort. yaz. Yeygel, Sinem, ort. yaz.<br/>Preferred Shelf Number HF 5823 .E43 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Markan kadar konuş : marka iletişimi stratejileri
ent://SD_ILS/0/SD_ILS:104295
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Uztuğ, Ferruh, 1968-<br/>Preferred Shelf Number HD 69.B7 U99 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Sport, culture and advertising : identities, commodities and the politics of representation
ent://SD_ILS/0/SD_ILS:105953
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Jackson, Steven J., 1958-, ed. Andrews, David L., 1962-, ed.<br/>Preferred Shelf Number GV 706.5 S697 2005<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamcılığın geleceği
ent://SD_ILS/0/SD_ILS:103560
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Cappo, Joe. Yalım, Fevzi, çev.<br/>Preferred Shelf Number HF 5821 .C3720 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Madison Avenue : dünyanın en sıradışı mesleği reklamcılık ve reklamcılar
ent://SD_ILS/0/SD_ILS:104288
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Mayer, Martin, 1928-<br/>Preferred Shelf Number HF 5813.U6 M319 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Siyasal pazarlama : stratejik bir yaklaşım
ent://SD_ILS/0/SD_ILS:105565
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Gürbüz, Esen. İnal, Mehmet Emin,ort. yaz.<br/>Preferred Shelf Number JF 2112.C3 G978 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamların izleyici üzerindeki etkileri : panel, 22-23 Ocak 2004 Ankara.
ent://SD_ILS/0/SD_ILS:117406
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Reklamların İzleyiciler Üzerindeki Etkileri (2004: Ankara)<br/>Preferred Shelf Number HF5822 .R45 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hedef, seçmen : siyasal pazarlama yaklaşımı
ent://SD_ILS/0/SD_ILS:103124
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Polat, Cihat, 1970- Gürbüz, Esen, ort. yaz. İnal, Mehmet Emin,ort. yaz.<br/>Preferred Shelf Number JF 2112.C3 P63 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Türkiye ve dünyadan örneklerle seçim kazandıran kampanyalar
ent://SD_ILS/0/SD_ILS:103673
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Özkan, Necati. Bir, Ali Atıf.<br/>Preferred Shelf Number JQ 1809.A5 O93 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising and promotion : an integrated marketing communications perspective
ent://SD_ILS/0/SD_ILS:97032
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Belch, George Eugene Belch, Michael A., ort. yaz.<br/>Preferred Shelf Number HF 5823 B387 2004<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
80. yılında Cumhuriyet'i afişleyen adam : İhap Hulusi Görey
ent://SD_ILS/0/SD_ILS:89502
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Merter, Ender.<br/>Preferred Shelf Number HF 5810.G6 M557 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising : principles & practice
ent://SD_ILS/0/SD_ILS:97818
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Wells, William. Burnett, John, ort. yaz. Moriarty, Sandra E., ort. yaz.<br/>Preferred Shelf Number HF 5823 W455 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Markanın DNA'sı : eşsiz ve dayanıklı markalar yaratmanın kuralları
ent://SD_ILS/0/SD_ILS:104960
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Perry, Alycia. Wisnom, David, ort. yaz.<br/>Preferred Shelf Number HD 69.B7 P477 2003<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamın marka değerine etkisi
ent://SD_ILS/0/SD_ILS:103559
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Franzen, Giep. Goessens, Cindy, ort. yaz. Yalım, Fevzi, çev.<br/>Preferred Shelf Number HF 5814 .F7319 2002<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Siyaset pazarlaması : toplam kalite yaklaşımı
ent://SD_ILS/0/SD_ILS:105663
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author İsmailoğlu, Ahmet Hamdi.<br/>Preferred Shelf Number JF 2112.C3 I83 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
What is brand equity, anyway? : selected papers on brands and advertising
ent://SD_ILS/0/SD_ILS:106074
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Feldwick, Paul.<br/>Preferred Shelf Number HD 69.B7 F45 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Typotecture : typography as architectural imagery = Typotektur : Typografie als architektonische Bilderwelt
ent://SD_ILS/0/SD_ILS:114391
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Preferred Shelf Number NC1888.S9 T97 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Türkiye ve dünyadan örneklerle seçim kazandıran kampanyalar
ent://SD_ILS/0/SD_ILS:89873
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Özkan, Necati. Bir, Ali Atıf.<br/>Preferred Shelf Number JQ 1809.A5 O93 2002<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Eski köye yeni adet
ent://SD_ILS/0/SD_ILS:102285
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Hürel, Feridun.<br/>Preferred Shelf Number HF 5415 H963 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Müşteri memnuniyetini artırmanın 101 yolu
ent://SD_ILS/0/SD_ILS:107133
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Foster, Timothy R. V. Gönenç, Meral, çev.<br/>Preferred Shelf Number HD59 .F65 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Catalog design : the art of creating desire
ent://SD_ILS/0/SD_ILS:109612
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Edwards, Dianna. Valentine, Robert.<br/>Preferred Shelf Number HF5862 .E34 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Strategic advertising management
ent://SD_ILS/0/SD_ILS:76751
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Percy, Larry. Rossiter, John R., ort.yaz. Elliott, Richard H., ort. yaz.<br/>Preferred Shelf Number HF 5438.5 P475 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising in tourism and leisure
ent://SD_ILS/0/SD_ILS:78289
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Morgan, Nigel. Pritchard, Annette, ort. yaz.<br/>Preferred Shelf Number HF 6161.T63 M67 2001<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Başarılı tanıtımın 101 yolu
ent://SD_ILS/0/SD_ILS:114785
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Foster, Timothy R.V. Güldü, Hür.<br/>Preferred Shelf Number HD59 .F67 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising promotion : Suplemental aspects of integrated marketing communications
ent://SD_ILS/0/SD_ILS:78291
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Shimp, Terence A.<br/>Preferred Shelf Number HF 5415.123 S54 2000<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Müsellesten üçgene
ent://SD_ILS/0/SD_ILS:373297
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Merter, Ender.<br/>Preferred Shelf Number HF5810.G6 G67 1998<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The language of advertising : written texts
ent://SD_ILS/0/SD_ILS:44688
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Goddard, Angela, 1954-<br/>Preferred Shelf Number PE 1422 G63 1998<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Direct marketing rules of thumb : 1,000 practical and profitable ideas to help you improve response, save money, and increase efficiency in your direct program
ent://SD_ILS/0/SD_ILS:112900
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Bodian, Nat G., 1921-<br/>Preferred Shelf Number HF5415.126 B63 1995<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Werbewörterbuch : Deutsch, English, Francais = Advertising dictionary = Dictionnaire de la publicite
ent://SD_ILS/0/SD_ILS:78892
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Koschnick, Wolfgang J., 1942- hrsg.<br/>Preferred Shelf Number HF5803 W47 1994<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Industrial marketing communications : business-to-business advertising, promotion and PR
ent://SD_ILS/0/SD_ILS:70605
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Hart, Norman A.<br/>Preferred Shelf Number HF 5415 H372 1993<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Effective copywriting for librarians
ent://SD_ILS/0/SD_ILS:82365
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Quinn, Patrick, 1937-<br/>Preferred Shelf Number HF 5825 Q44 1992<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Briefbogen : Umschlage, Visitenkarten, Grusskarten = Letterpaper : envelopes, visiting cards, greeting cards
ent://SD_ILS/0/SD_ILS:82487
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Wolf, Sylvia.<br/>Preferred Shelf Number TS 1240 W855 1992<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Hollywood daha beyaz yıkar
ent://SD_ILS/0/SD_ILS:82375
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Seguela, Jacques. Yerguz, İsmail, çev.<br/>Preferred Shelf Number PN 1993.5.A45 S39 1991<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Infopromotion : publicity and marketing ideas for the information profession
ent://SD_ILS/0/SD_ILS:45568
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Hamilton, Feona.<br/>Preferred Shelf Number Z 716.3 H27 1990<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Anneme reklamcı olduğumu söylemeyin... O beni genelevde piyanist sanıyor!
ent://SD_ILS/0/SD_ILS:11267
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Seguela, Jacques, 1934- Duran, Ragıp, çev.<br/>Preferred Shelf Number HF 5823 S64 1988<br/>Format: Books<br/>Availability Beytepe Library~2<br/>
Reklamcılık standartları ve uygulaması hakkında IBA Kanunu
ent://SD_ILS/0/SD_ILS:83824
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Işıkyakar, Fikret, çev.<br/>Preferred Shelf Number HF 5823 R52 1986<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Streetfighting : low-cost advertising
ent://SD_ILS/0/SD_ILS:69792
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Slutsky, Jeff. Woodruff, W., ort. yaz.<br/>Preferred Shelf Number HF 5823 S614 1984<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising in the marketplace
ent://SD_ILS/0/SD_ILS:11264
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Burke, John D., 1917- Grolier Business Library :<br/>Preferred Shelf Number HF 5823 B855 1980 20 VILT<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamın etkilerinin ölçülmesi
ent://SD_ILS/0/SD_ILS:11269
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Devrez, Güney<br/>Preferred Shelf Number HF 5827 D4 1979<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Les chemins de la persuasion : le mode d'influnce des media et de la publicite sur les compertements
ent://SD_ILS/0/SD_ILS:2047
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Kapferer, Jean-Noel.<br/>Preferred Shelf Number BF 637.P4 K26 1978<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Le Tiers monde vu par les publicites touristiques : une mage geographique mystifiante
ent://SD_ILS/0/SD_ILS:11260
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Cazes, G.<br/>Preferred Shelf Number HF 5804 C319 1976<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Marketing communication : modern promotional strategy
ent://SD_ILS/0/SD_ILS:10804
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Webster, Frederick E.<br/>Preferred Shelf Number HF 5415 W359 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising
ent://SD_ILS/0/SD_ILS:11262
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Longman, Kenneth A. Massey, William F. ed.<br/>Preferred Shelf Number HF 5821 L6 1971<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Handbook of advertising management
ent://SD_ILS/0/SD_ILS:17322
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Barton, Roger, 1903-<br/>Preferred Shelf Number HF 5823 B314 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
My first sixty years in advertising
ent://SD_ILS/0/SD_ILS:11272
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Sackheim, Maxwell, 1890-<br/>Preferred Shelf Number HF 5861 S25 1970<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Plain talk about the word business
ent://SD_ILS/0/SD_ILS:29042
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Flannes, Robert, (and others).<br/>Preferred Shelf Number PN 4733 P5<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Measuring advertising readership and results
ent://SD_ILS/0/SD_ILS:11270
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Starch, Daniel, 1883-<br/>Preferred Shelf Number HF 5827 S75 1966<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Tested advertising methods
ent://SD_ILS/0/SD_ILS:11265
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Caples, John.<br/>Preferred Shelf Number HF 5823 C18 1961<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
The hidden persuaders
ent://SD_ILS/0/SD_ILS:11263
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Packard, Vance Oakley, 1914-<br/>Preferred Shelf Number HF 5822 P3 1957<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Advertising now. print
ent://SD_ILS/0/SD_ILS:107676
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Wiedermann, Julius, ed.<br/>Preferred Shelf Number HF5823 .A453<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Dijital reklamcılık bize ne anlatır ?
ent://SD_ILS/0/SD_ILS:462622
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Yakın, Mehmet.<br/>Preferred Shelf Number HF6146.I58 D55<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Reklamı okumak reklamı anlamak
ent://SD_ILS/0/SD_ILS:479200
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Yakın, Mehmet.<br/>Preferred Shelf Number HF5821 R456<br/>Format: Books<br/>Availability Beytepe Library~1<br/>
Avrupa siyasal birliği
ent://SD_ILS/0/SD_ILS:3061
2024-11-06T17:07:53Z
2024-11-06T17:07:53Z
Author Masclet, Jean-Claude.<br/>Preferred Shelf Number D1060 M376<br/>Format: Books<br/>Availability Beytepe Library~1<br/>