Search Results for Research. - Narrowed by: English - Marketing.
SirsiDynix Enterprise
https://katalog.hacettepe.edu.tr/client/en_US/default/default/qu$003dResearch.$0026qf$003dLANGUAGE$002509Language$002509ENG$002509English$0026qf$003dSUBJECT$002509Subject$002509Marketing.$002509Marketing.$0026ic$003dtrue$0026te$003dILS$0026ps$003d300?
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Qualitative consumer research
ent://SD_ILS/0/SD_ILS:421767
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Author Belk, Russell W., editor.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201714">https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201714</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
European Retail Research
ent://SD_ILS/0/SD_ILS:201222
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Author Swoboda, Bernhard. editor. Morschett, Dirk. editor. Rudolph, Thomas. editor. Schnedlitz, Peter. editor. Schramm-Klein, Hanna. editor.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-8099-1">http://dx.doi.org/10.1007/978-3-8349-8099-1</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
European Retail Research
ent://SD_ILS/0/SD_ILS:201324
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Author Morschett, Dirk. editor. Rudolph, Thomas. editor. Schnedlitz, Peter. editor. Schramm-Klein, Hanna. editor. Swoboda, Bernhard. editor.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-8203-2">http://dx.doi.org/10.1007/978-3-8349-8203-2</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Telephone Surveys in Europe Research and Practice
ent://SD_ILS/0/SD_ILS:195939
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Author Häder, Sabine. editor. Häder, Michael. editor. Kühne, Mike. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-25411-6">http://dx.doi.org/10.1007/978-3-642-25411-6</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advances in Advertising Research (Vol. IV) The Changing Roles of Advertising
ent://SD_ILS/0/SD_ILS:335282
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Author Rosengren, Sara. editor. Dahlén, Micael. editor. Okazaki, Shintaro. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(335282.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-658-02365-2">http://dx.doi.org/10.1007/978-3-658-02365-2</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advances in Advertising Research (Vol. III) Current Insights and Future Trends
ent://SD_ILS/0/SD_ILS:200302
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Author Eisend, Martin. editor. Langner, Tobias. editor. Okazaki, Shintaro. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-4291-3">http://dx.doi.org/10.1007/978-3-8349-4291-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
A Concise Guide to Market Research The Process, Data, and Methods Using IBM SPSS Statistics
ent://SD_ILS/0/SD_ILS:192027
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Author Mooi, Erik. author. Sarstedt, Marko. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-12541-6">http://dx.doi.org/10.1007/978-3-642-12541-6</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Advances in Advertising Research (Vol. 2) Breaking New Ground in Theory and Practice
ent://SD_ILS/0/SD_ILS:200921
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Author Okazaki, Shintaro. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-6854-8">http://dx.doi.org/10.1007/978-3-8349-6854-8</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Marketing Intelligent Systems Using Soft Computing Managerial and Research Applications
ent://SD_ILS/0/SD_ILS:193024
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Author Casillas, Jorge. editor. Martínez-López, Francisco J. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-15606-9">http://dx.doi.org/10.1007/978-3-642-15606-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Statistical Noise or Valuable Information The Role of Extreme Cases in Marketing Research
ent://SD_ILS/0/SD_ILS:201486
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Author Pirker, Clemens. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-8349-8376-3">http://dx.doi.org/10.1007/978-3-8349-8376-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The Anonymous Elect Market Research Through Online Access Panels
ent://SD_ILS/0/SD_ILS:181924
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Author Postoaca, Andrei. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/3-540-29030-3">http://dx.doi.org/10.1007/3-540-29030-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Marketing in and for a sustainable society
ent://SD_ILS/0/SD_ILS:421984
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Author Malhotra, Naresh K.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201613">https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201613</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Shopper marketing and the role of in-store marketing
ent://SD_ILS/0/SD_ILS:421550
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Author Roggeveen, Anne L. Nordfält, Jens. Grewal, Dhruv.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201411">https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201411</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Interpretation in social life, social science, and marketing
ent://SD_ILS/0/SD_ILS:266743
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Author O'Shaugnessy, John, 1927-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://www.tandfebooks.com/isbn/9780203871010">Click here to view</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Best Practices in Marketing and their Impact on Quality of Life
ent://SD_ILS/0/SD_ILS:336093
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Author Alves, Helena. editor. Vázquez, José Luis. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(336093.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-94-007-5878-0">http://dx.doi.org/10.1007/978-94-007-5878-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Consumer-Driven Demand and Operations Management Models A Systematic Study of Information-Technology-Enabled Sales Mechanisms
ent://SD_ILS/0/SD_ILS:168066
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Author Tang, Christopher S. editor. Netessine, Serguei. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-0-387-98026-3">http://dx.doi.org/10.1007/978-0-387-98026-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Retail Supply Chain Management Quantitative Models and Empirical Studies
ent://SD_ILS/0/SD_ILS:167627
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Author Agrawal, Narendra. editor. Smith, Stephen A. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-0-387-78902-6">http://dx.doi.org/10.1007/978-0-387-78902-6</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Handbook of Marketing Decision Models
ent://SD_ILS/0/SD_ILS:167563
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Author Wierenga, Berend. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-0-387-78213-3">http://dx.doi.org/10.1007/978-0-387-78213-3</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Mass Customization: Challenges and Solutions
ent://SD_ILS/0/SD_ILS:165846
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Author Blecker, Thorsten. editor. Friedrich, Gerhard. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/0-387-32224-8">http://dx.doi.org/10.1007/0-387-32224-8</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
The Theory and Practice of Revenue Management
ent://SD_ILS/0/SD_ILS:165362
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Author Talluri, Kalyan T. author. Ryzin, Garrett J. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/b139000">http://dx.doi.org/10.1007/b139000</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Innovation and strategy
ent://SD_ILS/0/SD_ILS:422076
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Author Varadarajan, Rajan, editor. Jayachandran, Satish, editor.<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201815">https://www.emerald.com/insight/publication/doi/10.1108/S1548-6435201815</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Exhibit Marketing and Trade Show Intelligence Successful Boothmanship and Booth Design
ent://SD_ILS/0/SD_ILS:334294
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Author Solberg Søilen, Klaus. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(334294.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-36793-9">http://dx.doi.org/10.1007/978-3-642-36793-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Food Consumer Science Theories, Methods and Application to the Western Balkans
ent://SD_ILS/0/SD_ILS:336115
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Author Barjolle, Dominique. editor. Gorton, Matthew. editor. Milošević Đorđević, Jasna. editor. Stojanović, Žaklina. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(336115.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-94-007-5946-6">http://dx.doi.org/10.1007/978-94-007-5946-6</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Handbook of Social Media Management Value Chain and Business Models in Changing Media Markets
ent://SD_ILS/0/SD_ILS:333211
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Author Friedrichsen, Mike. editor. Mühl-Benninghaus, Wolfgang. editor. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(333211.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-28897-5">http://dx.doi.org/10.1007/978-3-642-28897-5</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Brand Growth Barriers Identify, Understand, and Overcome Them
ent://SD_ILS/0/SD_ILS:334363
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Author Krüger, Ralph. author. Stumpf, Andreas. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE(334363.1)<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-37108-0">http://dx.doi.org/10.1007/978-3-642-37108-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Intuitionistic Fuzzy Aggregation and Clustering
ent://SD_ILS/0/SD_ILS:196437
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Author Xu, Zeshui. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-28406-9">http://dx.doi.org/10.1007/978-3-642-28406-9</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Collaborative Promotions Optimizing Retail Supply Chains with Upstream Informaton Sharing
ent://SD_ILS/0/SD_ILS:192320
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Author Wiehenbrauk, Daniela. author. SpringerLink (Online service)<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://dx.doi.org/10.1007/978-3-642-13393-0">http://dx.doi.org/10.1007/978-3-642-13393-0</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>
Marketing IT products and services
ent://SD_ILS/0/SD_ILS:286062
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Author Keyes, Jessica, 1950-<br/>Preferred Shelf Number ONLINE<br/>Electronic Access <a href="http://marc.crcnetbase.com/isbn/9781439803202">Distributed by publisher. Purchase or institutional license may be required for access.</a><br/>Format: Electronic Resources<br/>Availability Online Library~1<br/>