Arama Sonuçları Internet -- Advertising.SirsiDynix Enterprisehttps://katalog.hacettepe.edu.tr/client/tr_TR/default_tr/default_tr/qu$003dInternet$002b--$002bAdvertising.$0026ic$003dtrue$0026ps$003d300?dt=list2026-01-15T17:58:34ZComputational advertising : market and technologies for internet commercial monetizationent://SD_ILS/0/SD_ILS:5574262026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Liu, Peng, author. Wang, Chao, author.<br/>Yer Numarası HF6146 .I58 L58 2020<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9780429262654">https://www.taylorfrancis.com/books/9780429262654</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Digital advertising evolutionent://SD_ILS/0/SD_ILS:5634752026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar MacRury, Iain, editor. Manika, Danae, editor.<br/>Yer Numarası HF6146 .I58<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003168485">https://www.taylorfrancis.com/books/9781003168485</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Human vs ChatGPT : language of advertising in beauty products advertisementsent://SD_ILS/0/SD_ILS:5775182026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Skubis, Ida, author. Kołodziejczyk, Dominika, author.<br/>Yer Numarası HF5828.2<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003566441">https://www.taylorfrancis.com/books/9781003566441</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Springer Handbook of Augmented Realityent://SD_ILS/0/SD_ILS:5201762026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Nee, Andrew Yeh Ching. editor. Ong, Soh Khim. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-030-67822-7">https://doi.org/10.1007/978-3-030-67822-7</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The effects of social media advertising in China : theory, practices and implicationsent://SD_ILS/0/SD_ILS:5627422026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Xuan, Changchun, 1981- author.<br/>Yer Numarası HF6146 .I58<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003310594">https://www.taylorfrancis.com/books/9781003310594</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Absolute essentials of advertisingent://SD_ILS/0/SD_ILS:5529112026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Turnbull, Sarah, Dr., author.<br/>Yer Numarası HF5823 .T87 2022<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003175551">https://www.taylorfrancis.com/books/9781003175551</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Branded content : the fateful merging of media and marketingent://SD_ILS/0/SD_ILS:5921562026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Hardy, Jonathan, 1963- author.<br/>Yer Numarası HF6146 .P78 H39 2022<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781315641065">https://www.taylorfrancis.com/books/9781315641065</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Integrated marketing communication : advertising and promotion in a digital worldent://SD_ILS/0/SD_ILS:5535042026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Juska, Jerome M., author.<br/>Yer Numarası HF6146 .I58<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9780367443382">https://www.taylorfrancis.com/books/9780367443382</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Decoding Coca-Cola : a biography of a global brandent://SD_ILS/0/SD_ILS:5766952026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Crawford, Robert, 1975- editor. Brennan, Linda L., editor. Khamis, Susie, editor.<br/>Yer Numarası HF5415.1255 .D43 2021<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781351024020">https://www.taylorfrancis.com/books/9781351024020</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Information asymmetry in online advertisingent://SD_ILS/0/SD_ILS:5692502026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Wiktor, Jan W., author. Sanak-Kosmowska, Katarzyna, 1984- author.<br/>Yer Numarası HF6146 .I58<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003134121">https://www.taylorfrancis.com/books/9781003134121</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Dijital reklamcılıkent://SD_ILS/0/SD_ILS:5107282026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Öcal, Derya. Polat, Hıdır.<br/>Yer Numarası HF6146.I58 D46 2020<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Dijital çağda Ogilvy'ye göre reklamcılıkent://SD_ILS/0/SD_ILS:4625822026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Young, Miles.<br/>Yer Numarası HF5823.O36 Y68 2019<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Youtube masalıent://SD_ILS/0/SD_ILS:4791342026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Gök, Kerem. Balkan, İlker.<br/>Yer Numarası HF5415.1265 G65 2019<br/>Format: Bilgisayar Dosyası<br/>Durum Beytepe Kütüphanesi~1<br/>Dijital reklamın gizli dünyası : içerik pazarlaması ve doğal görünen reklamlarent://SD_ILS/0/SD_ILS:3924242026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Einstein, Mara. Tanla, Damla. Küçük, Suat Hayri.<br/>Yer Numarası HF5811 E36 2018<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Machine-to-machine marketing (m3) via anonymous advertising apps anywhere anytime (a5)ent://SD_ILS/0/SD_ILS:5471792026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar MENA, JESUS.<br/>Yer Numarası HF6146 .I58<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9780429189517">https://www.taylorfrancis.com/books/9780429189517</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>İnternette reklamcılık : Dünyada ve Türkiye’de internet ve internet reklamcılığı kavramlarıent://SD_ILS/0/SD_ILS:4245922026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Mestçi, Aytaç.<br/>Yer Numarası HF5415 M58 2017<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Yeni medya ve reklament://SD_ILS/0/SD_ILS:3807832026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Özkan, Abdullah. Tandaçgüneş, Nilnur. Önay Doğan, Betül.<br/>Yer Numarası HF6146.I58 Y46 2015<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Formal and Informal Approaches to Food Policyent://SD_ILS/0/SD_ILS:5307742026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Aspray, William. author. Royer, George. author. Ocepek, Melissa G. author. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-319-04966-3">https://doi.org/10.1007/978-3-319-04966-3</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Identification and management of distributed data : NGN, content-centric networks, and the webent://SD_ILS/0/SD_ILS:5436162026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Bartolomeo, Giovanni, 1977, author.<br/>Yer Numarası QA76.9 .D3 B3687 2013<br/>Elektronik Erişim <a href="https://www.taylorfrancis.com/books/9781439879085">Click here to view.</a><br/>Format: Kitap<br/>Durum Çevrimiçi Kütüphane~1<br/>Rational ritual : culture, coordination, and common knowledgeent://SD_ILS/0/SD_ILS:3771742026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Chwe, Michael Suk-Young, 1965-<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://www.jstor.org/stable/10.2307/j.ctt24hqf1">http://www.jstor.org/stable/10.2307/j.ctt24hqf1</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Pinterest power market your business, sell your product, and build your brand on the world's hottest social networkent://SD_ILS/0/SD_ILS:2930472026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Miles, Jason, 1970- Lacey, Karen, 1963-<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://mhebooklibrary.com/reader/pinterest-power-market-your-business-sell-product-build-brand-on-worlds-hottest-social-network">Subscription required</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Promotional culture and convergence markets, methods, mediaent://SD_ILS/0/SD_ILS:3443762026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Powell, Helen.<br/>Yer Numarası ONLINE(344376.1)<br/>Elektronik Erişim <a href="http://www.tandfebooks.com/isbn/9780203130322">Click here to view</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Small business web sites made easyent://SD_ILS/0/SD_ILS:2934222026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Holzner, Steven.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://mhebooklibrary.com/reader/small-business-web-sites-made-easy">Subscription required</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The F-commerce handbook 10 secrets for unlocking the sales potential of Facebookent://SD_ILS/0/SD_ILS:2930542026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Marsden, Paul. Chaney, Paul.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://mhebooklibrary.com/reader/fcommerce-handbook-10-secrets-for-unlocking-sales-potential-facebook">Subscription required</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The mobile marketing revolution how your brand can have a one-to-one conversation with everyoneent://SD_ILS/0/SD_ILS:2930552026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Alpert, Jed. Fishback, Steven.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://mhebooklibrary.com/reader/mobile-marketing-revolution-how-your-brand-have-onetoone-conversation-everyone">Subscription required</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The shopper economy the new way to achieve marketplace success by turning behavior into currencyent://SD_ILS/0/SD_ILS:2930562026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Crawford, Liz.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://mhebooklibrary.com/reader/shopper-economy-new-way-to-achieve-marketplace-success-by-turning-behavior-into-currency">Subscription required</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The DragonSearch online marketing manual for entrpreneurs and small businessent://SD_ILS/0/SD_ILS:2930602026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Dragon, Ric.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://mhebooklibrary.com/reader/dragonsearch-online-marketing-manual">Subscription required</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The third screen marketing to your customers in a world gone mobileent://SD_ILS/0/SD_ILS:2788412026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Martin, Chuck, 1949-<br/>Yer Numarası ONLINE<br/>Elektronik Erişim EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=367236">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=367236</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Grow your business with Google AdWords 7 quick and easy secrets for reaching more customers with the world's #1 search engineent://SD_ILS/0/SD_ILS:2926772026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Smith, Jon, 1975-<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://mhebooklibrary.com/reader/grow-your-business-google-adwords-7-quick-easy-secrets-for-reaching-more-customers-worlds-1-search-engine">Subscription required</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Convert! designing Web sites to increase traffic and conversionent://SD_ILS/0/SD_ILS:2992182026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Hunt, Ben (Ben R.)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim Wiley InterScience <a href="http://dx.doi.org/10.1002/9781118255827">An electronic book accessible through the World Wide Web; click for information</a>
Books24x7 <a href="http://www.books24x7.com/marc.asp?bookid=40622">http://www.books24x7.com/marc.asp?bookid=40622</a>
MyiLibrary, Table of contents <a href="http://www.myilibrary.com?id=299008&ref=toc">http://www.myilibrary.com?id=299008&ref=toc</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The mood of information a critique of online behavioural advertisingent://SD_ILS/0/SD_ILS:2787972026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar McStay, Andrew, 1975-<br/>Yer Numarası ONLINE<br/>Elektronik Erişim EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=364957">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=364957</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Turn clicks into customers proven marketing techniques for converting online traffic into revenueent://SD_ILS/0/SD_ILS:2930932026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Forrester, Duane.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://mhebooklibrary.com/reader/turn-clicks-into-customers-proven-marketing-techniques-for-converting-online-traffic-revenue">Subscription required</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Flash advertising flash platform development of microsites, advergames, and branded applicationsent://SD_ILS/0/SD_ILS:1457452026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Fincanon, Jason.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim ScienceDirect <a href="http://www.sciencedirect.com/science/book/9780240813455">http://www.sciencedirect.com/science/book/9780240813455</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Flash advertising flash platform development of microsites, advergames, and branded applicationsent://SD_ILS/0/SD_ILS:2642632026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Fincanon, Jason.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://www.tandfebooks.com/isbn/9780240813462">Click here to view</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>World wide rave creating triggers that get millions of people to spread your ideas and share your storiesent://SD_ILS/0/SD_ILS:3039152026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Scott, David Meerman.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim Books24x7 <a href="http://www.books24x7.com/marc.asp?bookid=29797">http://www.books24x7.com/marc.asp?bookid=29797</a>
John Wiley <a href="http://dx.doi.org/10.1002/9781118258286">http://dx.doi.org/10.1002/9781118258286</a>
OverDrive (PDF) <a href="http://www.contentreserve.com/TitleInfo.asp?ID={0419A4C0-0F9D-4982-8483-15B55EC815AD}&Format=50">http://www.contentreserve.com/TitleInfo.asp?ID={0419A4C0-0F9D-4982-8483-15B55EC815AD}&Format=50</a>
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Image <a href="http://images.contentreserve.com/ImageType-100/0128-1/{0419A4C0-0F9D-4982-8483-15B55EC815AD}Img100.jpg">http://images.contentreserve.com/ImageType-100/0128-1/{0419A4C0-0F9D-4982-8483-15B55EC815AD}Img100.jpg</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Hands-on guide to creating Flash advertising from concept to tracking--microsites, video ads, and moreent://SD_ILS/0/SD_ILS:1474902026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Fincanon, Jason.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim ScienceDirect <a href="http://www.sciencedirect.com/science/book/9780240809496">http://www.sciencedirect.com/science/book/9780240809496</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>İnternetten para kazanmanın 43 kolay yoluent://SD_ILS/0/SD_ILS:3550262026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Vitae, Joe. Mok, Jo Han. Altıner, Serap. Çobanoğlu, Cihan.<br/>Yer Numarası HF5415.1265 V583 2007<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Marketing on the Internet seven steps to building the internet into your businessent://SD_ILS/0/SD_ILS:1529262026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Zimmerman, Jan.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=83596">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=83596</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Cases in e-commerceent://SD_ILS/0/SD_ILS:817442026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Rayport, Jeffrey F. Jaworski, Bernard J., ort. yaz. Rayport, Jeffrey F. E-commerce.<br/>Yer Numarası HF 5548.32 R387 2002<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>E-commerceent://SD_ILS/0/SD_ILS:775072026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Rayport, Jeffrey F. Jaworski, Bernard J., ort. yaz.<br/>Yer Numarası HF 5548.32 R39 2001<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Dijital reklamcılık bize ne anlatır ?ent://SD_ILS/0/SD_ILS:4626222026-01-15T17:58:34Z2026-01-15T17:58:34ZYazar Yakın, Mehmet.<br/>Yer Numarası HF6146.I58 D55<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>