Arama Sonu&ccedil;lar&#305; Markal&#305; &uuml;r&uuml;nler. SirsiDynix Enterprise https://katalog.hacettepe.edu.tr/client/tr_TR/default_tr/default_tr/qu$003dMarkal$0025C4$0025B1$002b$0025C3$0025BCr$0025C3$0025BCnler.$0026ic$003dtrue$0026ps$003d300?dt=list 2024-11-23T12:36:36Z Marka y&ouml;netimi ent://SD_ILS/0/SD_ILS:478908 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Tosun, Nurhan Bab&uuml;r.<br/>Yer Numaras&#305;&#160;HD69.B7 T67 2020<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> G&uuml;&ccedil;l&uuml; markalar yaratmak ent://SD_ILS/0/SD_ILS:515032 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Aaker, David A.&#160;Demir, Erdem.<br/>Yer Numaras&#305;&#160;HD69.B7 A216 2020<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Facebook ve instagram ile marka y&ouml;netimi ent://SD_ILS/0/SD_ILS:462636 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Usta, Enes, 1996- yazar<br/>Yer Numaras&#305;&#160;HF5415.1265 U87 2018<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~2<br/> Marka y&ouml;netimi ent://SD_ILS/0/SD_ILS:391605 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;At&#305;lgan, Fatma.<br/>Yer Numaras&#305;&#160;HD69.B7 A85 2017<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka y&ouml;netimi: g&uuml;&ccedil;l&uuml; ve ba&#351;ar&#305;l&#305; markalar i&ccedil;in temel ilkeler ent://SD_ILS/0/SD_ILS:389064 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Aktu&#287;lu, I&#351;&#305;l Karpat, 1971-<br/>Yer Numaras&#305;&#160;HF5415.15 A48 2017<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka y&ouml;netimi : Vazge&ccedil;me &Ccedil;a&#287;&#305;&rsquo;&#305;nda &ldquo;Y&uuml;ksek Sadakat Markalar&#305;&rdquo; yaratmak ent://SD_ILS/0/SD_ILS:370839 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Bat&#305;, U&#287;ur<br/>Yer Numaras&#305;&#160;HD69.B7 B38 2015<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka y&ouml;netimi ent://SD_ILS/0/SD_ILS:379732 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Ba&#351;, Mehmet<br/>Yer Numaras&#305;&#160;HD69 .B7 B37 2015<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Reklamarkas&#305; : k&#305;sa &ouml;yk&uuml;ler ent://SD_ILS/0/SD_ILS:365724 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Merter, Ender<br/>Yer Numaras&#305;&#160;HF5823 M47 2014<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka y&ouml;netimi ve marka stratejileri ent://SD_ILS/0/SD_ILS:370439 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;&Ccedil;ak&#305;rer, Mehmet Akif<br/>Yer Numaras&#305;&#160;HD69.B7 C35 2013<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Stratejik marka y&ouml;netimi ent://SD_ILS/0/SD_ILS:314852 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;&#304;slamo&#287;lu, Ahmet Hamdi.&#160;F&#305;rat, Duygu.<br/>Yer Numaras&#305;&#160;HD69.B7 I85 2011<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka y&ouml;netimi: g&uuml;&ccedil;l&uuml; ve ba&#351;ar&#305;l&#305; markalar i&ccedil;in temel ilkeler ent://SD_ILS/0/SD_ILS:315223 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Aktu&#287;lu, I&#351;&#305;l Karpat, 1971-<br/>Yer Numaras&#305;&#160;HF5415.15 A48 2011<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> &#304;leti&#351;im temelli marka y&ouml;netimi ent://SD_ILS/0/SD_ILS:314751 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Bab&uuml;r Tosun, Nurhan.<br/>Yer Numaras&#305;&#160;HD69 B33 2010<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka olmak ent://SD_ILS/0/SD_ILS:312019 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Erdil, T. Sabri&#160;Uzun, Ye&#351;im<br/>Yer Numaras&#305;&#160;HF5415.13 E73 2010<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Integrating design, logistics and branding for sustainable value creation : proceedings ent://SD_ILS/0/SD_ILS:122941 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;ICOVACS 2008 International Conference on Value Chain sustainability (November 12-14, 2008 : &#304;zmir)&#160;Baltac&#305;o&#287;lu, Tun&ccedil;dan.&#160;Demirba&#287; Kaplan, Melike.&#160;Yurt, &Ouml;znur.<br/>Yer Numaras&#305;&#160;HD69 .I26 2009<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Strategic brand management : building, measuring, and managing brand equity ent://SD_ILS/0/SD_ILS:109957 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Keller, Kevin Lane, 1956-<br/>Yer Numaras&#305;&#160;HD69.B7 K45 2008<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka foto&#287;raflar&#305; ent://SD_ILS/0/SD_ILS:111718 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Vardar, N&uuml;khet, 1961-<br/>Yer Numaras&#305;&#160;HD69.B7 V37 2007<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Yeni pazarlama trendleri ent://SD_ILS/0/SD_ILS:105505 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Baysal, A&#351;k&#305;n, ed.<br/>Yer Numaras&#305;&#160;HF 5415 .Y458 2006<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> &#304;&ccedil;imizdeki korsan : meydan okuyan markalar yaratma k&uuml;lt&uuml;r&uuml; ent://SD_ILS/0/SD_ILS:105502 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Morgan, Adam.<br/>Yer Numaras&#305;&#160;HD 69.B7 M67 2006<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Bu topraklardan d&uuml;nya markas&#305; &ccedil;&#305;kar m&#305;? ent://SD_ILS/0/SD_ILS:107955 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Bor&ccedil;a, G&uuml;ven.<br/>Yer Numaras&#305;&#160;HF5414 .B67 2006<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Markala&#351;t&#305;rma ent://SD_ILS/0/SD_ILS:105418 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Randall, Geoffrey.&#160;&Ouml;zsayar, Elif, &ccedil;ev.<br/>Yer Numaras&#305;&#160;HD69.B7 R3520 2005<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Medya abideleri : medya d&uuml;nyas&#305;n&#305;n b&uuml;y&uuml;k markalar&#305; nas&#305;l ba&#351;ar&#305;l&#305; oluyor, nas&#305;l ya&#351;&#305;yor ? ent://SD_ILS/0/SD_ILS:105430 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Tungate, Mark.&#160;G&uuml;nay, G&uuml;nhan, &ccedil;ev.<br/>Yer Numaras&#305;&#160;P 96.E25 T86 2005<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Pazarlaman&#305;n sihirli lambas&#305; ent://SD_ILS/0/SD_ILS:105074 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Trout, Jack.&#160;Tun&ccedil;el, Hakan, &ccedil;ev.<br/>Yer Numaras&#305;&#160;HF 5415.13 .T7620 2005<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Markalar&#305;n evrimi ent://SD_ILS/0/SD_ILS:104289 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Ries, Al.&#160;Ries, Laura, ort. yaz.&#160;Meri&ccedil;, Deniz Ermi&#351;, ed.&#160;Tayan&ccedil;, Ne&#351;e Kars, &ccedil;ev.&#160;Tayan&ccedil;, Din&ccedil;, &ccedil;ev.<br/>Yer Numaras&#305;&#160;HD 69.B7 R5420 2005<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka y&ouml;netimi ve marka de&#287;erinin &ouml;l&ccedil;&uuml;lmesi ent://SD_ILS/0/SD_ILS:104290 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Y&uuml;ksel, &Uuml;lk&uuml;.<br/>Yer Numaras&#305;&#160;HF 5415.15 Y519 2005<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Markan kadar konu&#351; : marka ileti&#351;imi stratejileri ent://SD_ILS/0/SD_ILS:104295 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Uztu&#287;, Ferruh, 1968-<br/>Yer Numaras&#305;&#160;HD 69.B7 U99 2005<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Post-imaj devri : pazarlamada imaj &ccedil;a&#287;&#305;ndan ak&#305;l &ccedil;a&#287;&#305;na ge&ccedil;i&#351; ent://SD_ILS/0/SD_ILS:105013 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Grant, John.&#160;Tayan&ccedil;, Din&ccedil;, &ccedil;ev.&#160;Canan, Gonca, ed.<br/>Yer Numaras&#305;&#160;HF 5415 .G7320 2004<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka y&ouml;netimi: g&uuml;&ccedil;l&uuml; ve ba&#351;ar&#305;l&#305; markalar i&ccedil;in temel ilkeler ent://SD_ILS/0/SD_ILS:105015 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Aktu&#287;lu, I&#351;&#305;l Karpat, 1971-<br/>Yer Numaras&#305;&#160;HF 5415.15 A48 2004<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka ve marka stratejileri ent://SD_ILS/0/SD_ILS:105044 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Ar, Aybeniz Akdeniz.<br/>Yer Numaras&#305;&#160;HF 5415.13 A73 2004<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Marka yaratman&#305;n be&#351; ad&#305;m&#305; ent://SD_ILS/0/SD_ILS:105410 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Moser, Mike.&#160;Kal&#305;nyazgan, &#304;nci Berna, &ccedil;ev.<br/>Yer Numaras&#305;&#160;HD 69.B7 M67 2004<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> I&#351;&#305;k h&#305;z&#305;yla markalama : s&uuml;rat &ccedil;a&#287;&#305;nda marka yaratma stratejileri ent://SD_ILS/0/SD_ILS:105524 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Winkler, Agnieszka M.&#160;Yal&#305;m, Fevzi, &ccedil;ev.<br/>Yer Numaras&#305;&#160;HF 5415.13 .W5620 2004<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Brand portfolio strategy : creating relevance, differentiation, energy, leverage, and clarity ent://SD_ILS/0/SD_ILS:391097 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Aaker, David A.<br/>Yer Numaras&#305;&#160;HD69.B7 A2154 2004<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Markan&#305;n DNA's&#305; : e&#351;siz ve dayan&#305;kl&#305; markalar yaratman&#305;n kurallar&#305; ent://SD_ILS/0/SD_ILS:104960 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Perry, Alycia.&#160;Wisnom, David, ort. yaz.<br/>Yer Numaras&#305;&#160;HD 69.B7 P477 2003<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> T&uuml;ketici krall&#305;&#287;&#305;n&#305;n fethi : markalar diyar&#305;nda pazarlama stratejileri ent://SD_ILS/0/SD_ILS:105457 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Solomon, Michael R.&#160;&Ccedil;etinkaya, Selin, &ccedil;ev.<br/>Yer Numaras&#305;&#160;HF 5415.32 .S65 2003<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/> Reklam&#305;n marka de&#287;erine etkisi ent://SD_ILS/0/SD_ILS:103559 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Franzen, Giep.&#160;Goessens, Cindy, ort. yaz.&#160;Yal&#305;m, Fevzi, &ccedil;ev.<br/>Yer Numaras&#305;&#160;HF 5814 .F7319 2002<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~2<br/> What is brand equity, anyway? : selected papers on brands and advertising ent://SD_ILS/0/SD_ILS:106074 2024-11-23T12:36:36Z 2024-11-23T12:36:36Z Yazar&#160;Feldwick, Paul.<br/>Yer Numaras&#305;&#160;HD 69.B7 F45 2002<br/>Format:&#160;Kitap<br/>Durum&#160;Beytepe K&uuml;t&uuml;phanesi~1<br/>