Arama Sonuçları Marketing - Daraltılmış: Artificial intelligence.SirsiDynix Enterprisehttps://katalog.hacettepe.edu.tr/client/tr_TR/default_tr/default_tr/qu$003dMarketing$0026qf$003dSUBJECT$002509Konu$002509Artificial$002bintelligence.$002509Artificial$002bintelligence.$0026ps$003d300?2026-03-12T04:03:49ZArtificial intelligence for marketing : practical applicationsent://SD_ILS/0/SD_ILS:5937802026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Sterne, Jim, 1955- author.<br/>Yer Numarası HF5415 .S775 2017<br/>Elektronik Erişim <a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781119406341">https://onlinelibrary.wiley.com/doi/book/10.1002/9781119406341</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Advances in digital marketing in the era of artificial intelligence : case studies and data analysis for business problem solvingent://SD_ILS/0/SD_ILS:5715962026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Ltifi, Moez, editor.<br/>Yer Numarası HF5415.1265<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003450443">https://www.taylorfrancis.com/books/9781003450443</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Revolutionizing the AI-Digital Landscape A Guide to Sustainable Emerging Technologies for Marketing Professionals.ent://SD_ILS/0/SD_ILS:5650302026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Khang, Alex. Dutta, Pushan Kumar. Gupta, Sachin. Ayedee, Nishu. Chatterjee, Sandeep.<br/>Yer Numarası HF5415<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781032688305">https://www.taylorfrancis.com/books/9781032688305</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Marketing and Smart Technologies Proceedings of ICMarkTech 2022, Volume 2ent://SD_ILS/0/SD_ILS:5271692026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Reis, José Luís. editor. Peter, Marc K. editor. Varela González, José Antonio. editor. Bogdanović, Zorica. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-981-19-9099-1">https://doi.org/10.1007/978-981-19-9099-1</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The Effect of Information Technology on Business and Marketing Intelligence Systemsent://SD_ILS/0/SD_ILS:5271502026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Alshurideh, Muhammad. editor. (orcid)0000-0002-7336-381X Al Kurdi, Barween Hikmat. editor. Masa'deh, Ra'ed. editor. Alzoubi, Haitham M. editor. (orcid)0000-0003-3178-4007 Salloum, Said. editor. (orcid)0000-0002-6073-3981<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-031-12382-5">https://doi.org/10.1007/978-3-031-12382-5</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Electronic Business and Marketing New Trends on its Process and Applicationsent://SD_ILS/0/SD_ILS:3345022026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Matsuo, Tokuro. editor. Colomo-Palacios, Ricardo. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE(334502.1)<br/>Elektronik Erişim <a href="http://dx.doi.org/10.1007/978-3-642-37932-1">http://dx.doi.org/10.1007/978-3-642-37932-1</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Marketing Intelligent Systems Using Soft Computing Managerial and Research Applicationsent://SD_ILS/0/SD_ILS:1930242026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Casillas, Jorge. editor. Martínez-López, Francisco J. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://dx.doi.org/10.1007/978-3-642-15606-9">http://dx.doi.org/10.1007/978-3-642-15606-9</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Advances in Data Mining. Medical Applications, E-Commerce, Marketing, and Theoretical Aspects 8th Industrial Conference, ICDM 2008 Leipzig, Germany, July 16-18, 2008 Proceedingsent://SD_ILS/0/SD_ILS:1860282026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Perner, Petra. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://dx.doi.org/10.1007/978-3-540-70720-2">http://dx.doi.org/10.1007/978-3-540-70720-2</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Advances in Data Mining. Applications in Medicine, Web Mining, Marketing, Image and Signal Mining 6th Industrial Conference on Data Mining, ICDM 2006, Leipzig, Germany, July 14-15, 2006. Proceedingsent://SD_ILS/0/SD_ILS:1843422026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Perner, Petra. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://dx.doi.org/10.1007/11790853">http://dx.doi.org/10.1007/11790853</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Consumer decision-making, analytics and AIent://SD_ILS/0/SD_ILS:5736112026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Smith, Andrew (Andrew Peter), author.<br/>Yer Numarası Q335<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003507482">https://www.taylorfrancis.com/books/9781003507482</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The art of collaborating with AI : harnessing the power of diverse thinkingent://SD_ILS/0/SD_ILS:5871492026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Smith, D. V. L. (David Van Lloyd), author. Riley, Adam (Marketing strategist), author.<br/>Yer Numarası HD6331<br/>Elektronik Erişim Taylor & Francis <a href="https://www.taylorfrancis.com/books/9781003514879">https://www.taylorfrancis.com/books/9781003514879</a>
OCLC metadata license agreement <a href="http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf">http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Customer 360 : how data, AI, and trust changes everythingent://SD_ILS/0/SD_ILS:5995222026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Kihn, Martin, author. Chen Lin, Andrea, author.<br/>Yer Numarası HF5415.5 .K528 2025<br/>Elektronik Erişim <a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308668">https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308668</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Empower your nonprofit : simple ways to co-create with AI for profound impactent://SD_ILS/0/SD_ILS:5995322026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Neumann, Amy, author.<br/>Yer Numarası HD62.6 .N48 2025<br/>Elektronik Erişim <a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308460">https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308460</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Supervised and unsupervised data engineering for multimedia dataent://SD_ILS/0/SD_ILS:5990832026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Swarnkar, Suman, editor.<br/>Yer Numarası TA347 .A78 S87 2024<br/>Elektronik Erişim <a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781119786443">https://onlinelibrary.wiley.com/doi/book/10.1002/9781119786443</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Emotional Artificial Intelligence and Metaverseent://SD_ILS/0/SD_ILS:5270052026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Lee, Roger. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-031-16485-9">https://doi.org/10.1007/978-3-031-16485-9</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Artificial Intelligence, Internet of Things, and Society 5.0ent://SD_ILS/0/SD_ILS:5287402026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Hannoon, Azzam. editor. (orcid)0000-0003-0468-7797 Mahmood, Abdullah. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-031-43300-9">https://doi.org/10.1007/978-3-031-43300-9</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>IOT with Smart Systems Proceedings of ICTIS 2022, Volume 2ent://SD_ILS/0/SD_ILS:5268942026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Choudrie, Jyoti. editor. Mahalle, Parikshit. editor. Perumal, Thinagaran. editor. Joshi, Amit. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-981-19-3575-6">https://doi.org/10.1007/978-981-19-3575-6</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Information and Communication Technology for Competitive Strategies (ICTCS 2022) ICT: Applications and Social Interfacesent://SD_ILS/0/SD_ILS:5277462026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Joshi, Amit. editor. Mahmud, Mufti. editor. Ragel, Roshan G. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-981-19-9638-2">https://doi.org/10.1007/978-981-19-9638-2</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Intelligent Computing and Networking Proceedings of IC-ICN 2023ent://SD_ILS/0/SD_ILS:5277572026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Balas, Valentina Emilia. editor. Semwal, Vijay Bhaskar. editor. Khandare, Anand. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-981-99-3177-4">https://doi.org/10.1007/978-981-99-3177-4</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Artificial Intelligence in Business Managementent://SD_ILS/0/SD_ILS:5288472026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Teoh, Teik Toe. author. Goh, Yu Jin. author. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-981-99-4558-0">https://doi.org/10.1007/978-981-99-4558-0</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Dependable Computer Systems and Networks Proceedings of the Eighteenth International Conference on Dependability of Computer Systems DepCoS-RELCOMEX, July 3-7, 2023, Brunów, Polandent://SD_ILS/0/SD_ILS:5290252026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Zamojski, Wojciech. editor. Mazurkiewicz, Jacek. editor. Sugier, Jarosław. editor. Walkowiak, Tomasz. editor. Kacprzyk, Janusz. editor. (orcid)0000-0003-4187-5877<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-031-37720-4">https://doi.org/10.1007/978-3-031-37720-4</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Current and Future Trends on Intelligent Technology Adoption Volume 1ent://SD_ILS/0/SD_ILS:5290352026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Al-Sharafi, Mohammed A. editor. Al-Emran, Mostafa. editor. Tan, Garry Wei-Han. editor. Ooi, Keng-Boon. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-031-48397-4">https://doi.org/10.1007/978-3-031-48397-4</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Beyond Reality: Navigating the Power of Metaverse and Its Applications Proceedings of 3rd International Multi-Disciplinary Conference - Theme: Integrated Sciences and Technologies (IMDC-IST 2024) Volume 2ent://SD_ILS/0/SD_ILS:5290362026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Al-Emran, Mostafa. editor. Ali, Jaber H. editor. Valeri, Marco. editor. Alnoor, Alhamzah. editor. Hussien, Zaid Alaa. editor.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-031-51300-8">https://doi.org/10.1007/978-3-031-51300-8</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Proceedings of ICACTCE'23 - The International Conference on Advances in Communication Technology and Computer Engineering New Artificial Intelligence and the Internet of Things Based Perspective and Solutionsent://SD_ILS/0/SD_ILS:5291262026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Iwendi, Celestine. editor. Boulouard, Zakaria. editor. (orcid)0000-0002-4891-3760 Kryvinska, Natalia. editor. (orcid)0000-0003-3678-9229 SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-031-37164-6">https://doi.org/10.1007/978-3-031-37164-6</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Intelligent Systems and Sustainable Computing Proceedings of ICISSC 2022ent://SD_ILS/0/SD_ILS:5285392026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Reddy, V. Sivakumar. editor. Prasad, V. Kamakshi. editor. Wang, Jiacun. editor. Rao Dasari, Naga Mallikarjuna. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-981-99-4717-1">https://doi.org/10.1007/978-981-99-4717-1</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Advances in Tourism, Technology and Systems Selected Papers from ICOTTS 2022, Volume 1ent://SD_ILS/0/SD_ILS:5288082026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Carvalho, João Vidal. editor. Abreu, António. editor. Liberato, Pedro. editor. Peña, Alejandro. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-981-99-0337-5">https://doi.org/10.1007/978-981-99-0337-5</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Impact of artificial intelligence on organizational transformationent://SD_ILS/0/SD_ILS:5973842026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Balamurugan, S., Prof., editor.<br/>Yer Numarası Q335<br/>Elektronik Erişim <a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781119710301">https://onlinelibrary.wiley.com/doi/book/10.1002/9781119710301</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Artificial intelligence for asset management and investment : a strategic perspectiveent://SD_ILS/0/SD_ILS:5962392026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Naqvi, Al, author. John Wiley & Sons, Ltd., publisher.<br/>Yer Numarası HG4529.5 .N37 2021<br/>Elektronik Erişim <a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781119601838">https://onlinelibrary.wiley.com/doi/book/10.1002/9781119601838</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Society 5.0 : industry of the future, technologies, methods and toolsent://SD_ILS/0/SD_ILS:5947452026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Salgues, Bruno, author.<br/>Yer Numarası HD45<br/>Elektronik Erişim <a href="https://onlinelibrary.wiley.com/doi/book/10.1002/9781119507314">https://onlinelibrary.wiley.com/doi/book/10.1002/9781119507314</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Intelligent Techniques in Engineering Management Theory and Applicationsent://SD_ILS/0/SD_ILS:5292822026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Kahraman, Cengiz. editor. Çevik Onar, Sezi. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-319-17906-3">https://doi.org/10.1007/978-3-319-17906-3</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Multi-Level Decision Making Models, Methods and Applicationsent://SD_ILS/0/SD_ILS:5297192026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Zhang, Guangquan. author. Lu, Jie. author. Gao, Ya. author. SpringerLink (Online service)<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://doi.org/10.1007/978-3-662-46059-7">https://doi.org/10.1007/978-3-662-46059-7</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>The FORA Framework A Fuzzy Grassroots Ontology for Online Reputation Managementent://SD_ILS/0/SD_ILS:3336832026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Portmann, Edy. author. SpringerLink (Online service)<br/>Yer Numarası ONLINE(333683.1)<br/>Elektronik Erişim <a href="http://dx.doi.org/10.1007/978-3-642-33233-3">http://dx.doi.org/10.1007/978-3-642-33233-3</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Modeling and Simulation in Engineering, Economics, and Management International Conference, MS 2013, Castellón de la Plana, Spain, June 6-7, 2013. Proceedingsent://SD_ILS/0/SD_ILS:3345732026-03-12T04:03:49Z2026-03-12T04:03:49ZYazar Fernández-Izquierdo, María Ángeles. editor. Muñoz-Torres, María Jesús. editor. León, Raúl. editor. SpringerLink (Online service)<br/>Yer Numarası ONLINE(334573.1)<br/>Elektronik Erişim <a href="http://dx.doi.org/10.1007/978-3-642-38279-6">http://dx.doi.org/10.1007/978-3-642-38279-6</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>