Arama Sonuçları Research - Daraltılmış: Marketing research.SirsiDynix Enterprisehttps://katalog.hacettepe.edu.tr/client/tr_TR/default_tr/default_tr/qu$003dResearch$0026qf$003dSUBJECT$002509Konu$002509Marketing$002bresearch.$002509Marketing$002bresearch.$0026ps$003d300?dt=list2024-11-26T02:16:31ZMarketing researchent://SD_ILS/0/SD_ILS:2702442024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar McDaniel, Carl. Gates, Roger.<br/>Yer Numarası HF5415.2 M382 2013<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~2<br/>Marketing researchent://SD_ILS/0/SD_ILS:977722024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Chisnall, Peter.<br/>Yer Numarası HF 5415.2 C45 2001<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Basic marketing researchent://SD_ILS/0/SD_ILS:1105612024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Churchill, Gilbert A. Brown, Tom J.<br/>Yer Numarası HF 5415.2 C49 2007<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~2<br/>Basic marketing researchent://SD_ILS/0/SD_ILS:782692024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Churchill, Gilbert A.<br/>Yer Numarası HF 5415.2 C49 2001<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Contemporary marketing researchent://SD_ILS/0/SD_ILS:3853692024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar McDaniel, Carl D. Gates, Roger.<br/>Yer Numarası HF5415.2 M382 1991<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Marketing information and researchent://SD_ILS/0/SD_ILS:2594582024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Housden, Matthew.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://www.tandfebooks.com/isbn/9780080966625">Click here to view</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Marketing research : Methodological foundationsent://SD_ILS/0/SD_ILS:802702024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Churchill, Gilbert A. Iacobucci, Dawn, ort. yaz.<br/>Yer Numarası HF 5415.2 C5 2002<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>The essentials of marketing researchent://SD_ILS/0/SD_ILS:2620452024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Silver, Lawrence S., 1948- Wrenn, Bruce. Marketing research.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://www.tandfebooks.com/isbn/9780203182598">Click here to view</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Marketing research : an applied orientationent://SD_ILS/0/SD_ILS:2675212024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Malhotra, Naresh K.<br/>Yer Numarası HF5415.2 M29 2011<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~2<br/>Marketing research a practical approachent://SD_ILS/0/SD_ILS:3688262024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Kolb, Bonita M.<br/>Yer Numarası ONLINE(368826.1)<br/>Elektronik Erişim SAGE knowledge <a href="http://sk.sagepub.com/books/marketing-research">http://sk.sagepub.com/books/marketing-research</a>
SAGE research methods <a href="http://srmo.sagepub.com/view/marketing-research/SAGE.xml">http://srmo.sagepub.com/view/marketing-research/SAGE.xml</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Understanding and designing market researchent://SD_ILS/0/SD_ILS:767942024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Webb, John Richard, 1949-<br/>Yer Numarası HF 5415.2 W39 2002<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Marketing research for beginners a practical handbookent://SD_ILS/0/SD_ILS:3410512024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Khoo, Hong Meng. Gale Group.<br/>Yer Numarası ONLINE(341051.1)<br/>Elektronik Erişim <a href="http://find.galegroup.com/openurl/openurl?url_ver=Z39.88-2004&url_ctx_fmt=info:ofi/fmt:kev:mtx:ctx&req_dat=info:sid/gale:ugnid:hu_tr&res_id=info:sid/gale:GVRL&ctx_enc=info:ofi:enc:UTF-8&rft_val_fmt=info:ofi/fmt:kev:mtx:book&rft_id=info:sid/gale:bmcode:recid/A03Z">Available for Hacettepe University via Gale Virtual Reference Library. Click here to access</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Basic marketing research : integration of social mediaent://SD_ILS/0/SD_ILS:2685772024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Malhotra, Naresh K.<br/>Yer Numarası HF5415.2 M35 2012<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Marketing research : within a changing information environmentent://SD_ILS/0/SD_ILS:5128632024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Hair, Joseph F. Bush, Robert P. Ortinau, David J.<br/>Yer Numarası HF5415.2 H258 2003<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Marketing research : An aid to decision makingent://SD_ILS/0/SD_ILS:764482024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Shao, Alan T.<br/>Yer Numarası HF 5415.2 S469 2002<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Handbook of marketing scales multi-item measures for marketing and consumer behavior researchent://SD_ILS/0/SD_ILS:3684362024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Bearden, William O., 1945- Netemeyer, Richard G., 1956- Association for Consumer Research (U.S.)<br/>Yer Numarası ONLINE(368436.1)<br/>Elektronik Erişim SAGE knowledge <a href="http://sk.sagepub.com/books/handbook-of-marketing-scales">http://sk.sagepub.com/books/handbook-of-marketing-scales</a>
SAGE research methods <a href="http://srmo.sagepub.com/view/handbook-of-marketing-scales/SAGE.xml">http://srmo.sagepub.com/view/handbook-of-marketing-scales/SAGE.xml</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Rapid sensory profiling techniques and related methods : applications in new product development and consumer researchent://SD_ILS/0/SD_ILS:3553672024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Delarue, Julien, editor. Lawlor, J. Ben, editor. Rogeaux, Michel, editor.<br/>Yer Numarası ONLINE(355367.1)<br/>Elektronik Erişim ScienceDirect <a href="http://www.sciencedirect.com/science/book/9781782422488">http://www.sciencedirect.com/science/book/9781782422488</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Field guide to case study research in business-to-business marketing and purchasingent://SD_ILS/0/SD_ILS:4214842024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Woodside, Arch G. Pattinson, Hugh. Marshall, Roger.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="https://www.emerald.com/insight/publication/doi/10.1108/S1069-0964201421">https://www.emerald.com/insight/publication/doi/10.1108/S1069-0964201421</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Leading edge marketing research 21st-century tools and practicesent://SD_ILS/0/SD_ILS:3687022024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Kaden, Robert J. Linda, Gerald. Prince, Melvin.<br/>Yer Numarası ONLINE(368702.1)<br/>Elektronik Erişim SAGE knowledge <a href="http://sk.sagepub.com/books/leading-edge-marketing-research">http://sk.sagepub.com/books/leading-edge-marketing-research</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Product innovation toolbox a field guide to consumer understanding and researchent://SD_ILS/0/SD_ILS:2991712024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Beckley, Jacqueline H. Paredes, Maria Dulce. Lopetcharat, Kannapon.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim Ebook Library <a href="http://public.eblib.com/EBLPublic/PublicView.do?ptiID=861624">http://public.eblib.com/EBLPublic/PublicView.do?ptiID=861624</a>
John Wiley <a href="http://dx.doi.org/10.1002/9781118229248">http://dx.doi.org/10.1002/9781118229248</a>
<a href="http://swb.eblib.com/patron/FullRecord.aspx?p=861624">http://swb.eblib.com/patron/FullRecord.aspx?p=861624</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Handbook of marketing scales : multi-item measures for marketing and consumer behavior researchent://SD_ILS/0/SD_ILS:2686842024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Netemeyer, Richard G., 1956- Haws, Kelly L. Bearden, William O., 1945- Handbook of marketing scales.<br/>Yer Numarası HF5415.3 B323 2011<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Studyguide for Handbook of marketing scales : multi-item measures for marketing and consumer behavior researchent://SD_ILS/0/SD_ILS:2717762024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Netemeyer, Richard G., 1956- Haws, Kelly L. Bearden, William O., 1945- Handbook of marketing scales.<br/>Yer Numarası HF5415.3 B324 2011<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Doing research projects in marketing, management and consumer researchent://SD_ILS/0/SD_ILS:854782024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Hackley, Christopher E.<br/>Yer Numarası HD 30.4 H28 2003<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Marketing alet çantasıent://SD_ILS/0/SD_ILS:5117402024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Külekçi Dağdeviren, Tuğba.<br/>Yer Numarası HF5415 K54 2021<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Predicting trends and building strategies for consumer engagement in retail environmentsent://SD_ILS/0/SD_ILS:4820942024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Granata, Giuseppe, 1965- editor. Tartaglione, Andrea Moretta, 1971- editor. Tsiakis, Theodosios, 1978- editor. IGI Global, publisher.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim Chapter PDFs via platform: <a href="http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7856-7">http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7856-7</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Pazarlama araştırmasıent://SD_ILS/0/SD_ILS:3802942024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Burns, Alvin C. Bush, Ronald F. Orel, Fatma Demirci.<br/>Yer Numarası HF5415.2 B77 2015<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Yeni pazarlama tekniği olarak niş pazar girişimciliği: niş olursa yaparım abi!ent://SD_ILS/0/SD_ILS:3664852024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Çakırer, Mehmet Akif.<br/>Yer Numarası HF5415.127 C139 2015<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Novel techniques in sensory characterization and consumer profilingent://SD_ILS/0/SD_ILS:3566092024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Varela Tomasco, Paula, editor. Ares, Gaston, editor.<br/>Yer Numarası ONLINE(356609.1)<br/>Elektronik Erişim <a href="http://marc.crcnetbase.com/isbn/9781466566309">Distributed by publisher. Purchase or institutional license may be required for access.</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Consumer.ology the truth about consumers and the psychology of shoppingent://SD_ILS/0/SD_ILS:2797652024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Graves, Philip.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=521330">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=521330</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Social media analytics effective tools for building, interpreting, and using metricsent://SD_ILS/0/SD_ILS:2930732024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Sponder, Marshall.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://mhebooklibrary.com/reader/social-media-analytics-effective-tools-for-building-interpreting-using-metrics">Subscription required</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Consumer satisfaction advancements in theory, modeling, and empirical findingsent://SD_ILS/0/SD_ILS:2800402024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Peluso, Alessandro M., 1978-<br/>Yer Numarası ONLINE<br/>Elektronik Erişim EBSCOhost <a href="http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=485697">http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=485697</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Marketing the basicsent://SD_ILS/0/SD_ILS:2639312024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Moore, Karl, 1955- Pareek, Niketh.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim <a href="http://www.tandfebooks.com/isbn/9780203870341">Click here to view</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Pazarlama araştırmaları : Tasarım ve analizent://SD_ILS/0/SD_ILS:1264262024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Kavak, Bahtışen.<br/>Yer Numarası HF5415.2 K38 2008<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~4<br/>Marketing essentialsent://SD_ILS/0/SD_ILS:1108522024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar McDaniel, Carl Lamb, Charles W. Hair, Joseph F.<br/>Yer Numarası HF5415.2 M325 2007<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>The fast path to corporate growth leveraging knowledge and technologies to new market applicationsent://SD_ILS/0/SD_ILS:2320302024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Meyer, Marc H.<br/>Yer Numarası ONLINE<br/>Elektronik Erişim Oxford scholarship online <a href="http://dx.doi.org/10.1093/acprof:oso/9780195180862.001.0001">http://dx.doi.org/10.1093/acprof:oso/9780195180862.001.0001</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Pazarlama araştırmalarına giriş (SPSS Destekli)ent://SD_ILS/0/SD_ILS:1448862024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Nakip, Mahir.<br/>Yer Numarası HF5415.2 N355 2005<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Sales forecasting management a demand management approachent://SD_ILS/0/SD_ILS:3692802024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Mentzer, John T. Moon, Mark A., 1955-<br/>Yer Numarası ONLINE(369280.1)<br/>Elektronik Erişim SAGE knowledge <a href="http://sk.sagepub.com/books/sales-forecasting-management-2e">http://sk.sagepub.com/books/sales-forecasting-management-2e</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Pazarlama araştırmalarıent://SD_ILS/0/SD_ILS:1008442024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Kurtuluş, Kemal.<br/>Yer Numarası HF 5415.2 K9 2004<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~2<br/>Pazarlama reçeteleri : marka yöneticisinin el kitabıent://SD_ILS/0/SD_ILS:1043322024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Borça, Güven.<br/>Yer Numarası HF 5415.13 .B67 2004<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Pazarlama araştırmasının temellerient://SD_ILS/0/SD_ILS:937622024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Proctor, Tony. Er, İclem, çev.<br/>Yer Numarası HF5415.2 P7619 2003<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Pazarlama karmasına ilişkin müşteri algısının ölçümünde geliştirilmiş farklı ölçeklerin cep telefonu ürününe uygulanmasıent://SD_ILS/0/SD_ILS:749742024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Kaygın, Canan.<br/>Yer Numarası TEZ/5309 K182 2002<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~1<br/>Developing a market orientationent://SD_ILS/0/SD_ILS:3681052024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Deshpande, Rohit. Marketing Science Institute.<br/>Yer Numarası ONLINE(368105.1)<br/>Elektronik Erişim SAGE knowledge <a href="http://sk.sagepub.com/books/developing-a-market-orientation">http://sk.sagepub.com/books/developing-a-market-orientation</a><br/>Format: Elektrnik Kaynak<br/>Durum Çevrimiçi Kütüphane~1<br/>Pazarlama araştırmaları (Yöntem ve teknikler)ent://SD_ILS/0/SD_ILS:108262024-11-26T02:16:31Z2024-11-26T02:16:31ZYazar Kurtuluş, Kemal.<br/>Yer Numarası HF 5415.2 K9 1976<br/>Format: Kitap<br/>Durum Beytepe Kütüphanesi~3<br/>