International Brand Management of Chinese Companies Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets
tarafından
 
Bell, Sandra. author.

Başlık
International Brand Management of Chinese Companies Case Studies on the Chinese Household Appliances and Consumer Electronics Industry Entering US and Western European Markets

Yazar
Bell, Sandra. author.

ISBN
9783790820300

Fiziksel Tanımlama
online resource.

Seri
Contributions to Economics,

Seri Başlığı
Contributions to Economics, 1431-1933

Konu Terimleri
Economics.
 
Marketing.
 
Entrepreneurship.

Tüzel Kişi Ek Girişi
SpringerLink (Online service)

Elektronik Erişim
http://dx.doi.org/10.1007/978-3-7908-2030-0


KütüphaneMateryal TürüDemirbaş NumarasıYer Numarası[[missing key: search.ChildField.HOLDING]]Durumu/İade Tarihi
Çevrimiçi KütüphaneE-Kitap198385-2001ONLINEElektronik Kütüphane