The fusion marketing bible fuse traditional media, social media, and digital media to maximize marketing
tarafından
 
Safko, Lon.

Başlık
: 
The fusion marketing bible fuse traditional media, social media, and digital media to maximize marketing

Yazar
: 
Safko, Lon.

ISBN
: 
9780071801140

Yayın Bilgileri
: 
New York : McGraw Hill Professional, 2012.

Fiziksel Tanımlama
: 
1 electronic text (xxi, 265 p. : ill.) : PDF file.

Seri
: 
McGraw Hill ebook library. Business, Sales & marketing

Seri Başlığı
: 
McGraw Hill ebook library. Business, Sales & marketing

Konu Terimleri
: 
Marketing.
 
Marketing -- Technological innovations.
 
Marketing -- Management.
 
Marketing -- Costs.
 
Advertising.
 
Strategic planning.
 
Social media -- Economic aspects.

Elektronik Erişim
: 
Subscription required


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