The Brandpromise how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!
tarafından
 
Knapp, Duane E.

Başlık
The Brandpromise how Costco, Ketel One, Make-a-wish, Tourism Vancouver, and other leading brands make and keep the promise that guarantees success!

Yazar
Knapp, Duane E.

ISBN
9780071641425

Yayın Bilgileri
New York : McGraw Hill Professional, 2011.

Fiziksel Tanımlama
1 electronic text (xix, 264 p. : ill.) : PDF file.

Seri
McGraw Hill ebook library. Business, Sales & marketing

Seri Başlığı
McGraw Hill ebook library. Business, Sales & marketing

Konu Terimleri
Brand name products.
 
Customer relations.
 
Customer services.
 
Consumer satisfaction.
 
Brand loyalty.

Elektronik Erişim
Subscription required


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