The four stages of highly effective crisis management : how to manage the media in the digital age
tarafından
 
Jordan-Meier, Jane., author.

Başlık
The four stages of highly effective crisis management : how to manage the media in the digital age

Yazar
Jordan-Meier, Jane., author.

ISBN
9781439853740

Fiziksel Tanımlama
1 online resource (xxiii, 296 pages)

İçerik
section 1. Media, crisis, and new reporting tools -- section 2. Stages of a crisis -- section 3. Spokespeople : speed matters and perception is everything -- section 4. Media interviews : rules of engagement in a crisis -- section 5. Communication : rules and tools.

Konu Terimleri
Online social networks.
 
Mass media -- Management.
 
Crisis management.
 
Public relations.

Elektronik Erişim
Click here to view.


KütüphaneMateryal TürüDemirbaş NumarasıYer Numarası[[missing key: search.ChildField.HOLDING]]Durumu/İade Tarihi
Çevrimiçi KütüphaneE-Kitap542391-1001P96 .M34 J67 2011CRC E-Books