The four stages of highly effective crisis management : how to manage the media in the digital age
tarafından
Jordan-Meier, Jane., author.
Başlık
:
The four stages of highly effective crisis management : how to manage the media in the digital age
Yazar
:
Jordan-Meier, Jane., author.
ISBN
:
9781439853740
Fiziksel Tanımlama
:
1 online resource (xxiii, 296 pages)
İçerik
:
section 1. Media, crisis, and new reporting tools -- section 2. Stages of a crisis -- section 3. Spokespeople : speed matters and perception is everything -- section 4. Media interviews : rules of engagement in a crisis -- section 5. Communication : rules and tools.
Konu Terimleri
:
Online social networks.
Mass media -- Management.
Crisis management.
Public relations.
Elektronik Erişim
:
| Kütüphane | Materyal Türü | Demirbaş Numarası | Yer Numarası | [[missing key: search.ChildField.HOLDING]] | Durumu/İade Tarihi |
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| Çevrimiçi Kütüphane | E-Kitap | 542391-1001 | P96 .M34 J67 2011 | | CRC E-Books |