Branding diversity new advertising and cultural strategies
tarafından
 
Khamis, Susie.

Başlık
: 
Branding diversity new advertising and cultural strategies

Yazar
: 
Khamis, Susie.

ISBN
: 
9780429628597
 
9780429032257
 
9780429625312
 
9780429626951

Yayın Bilgileri
: 
London : Routledge, 2020.

Fiziksel Tanımlama
: 
1 online resource.

Seri
: 
Routledge Critical Advertising Studies

Konu Terimleri
: 
Advertising -- Social aspects -- United States.
 
Advertising -- Political aspects -- United States.
 
Branding (Marketing) -- Social aspects -- United States.
 
Branding (Marketing) -- Political aspects -- United States.
 
Cultural pluralism in advertising -- United States.
 
SOCIAL SCIENCE / Media Studies

Elektronik Erişim
: 
Taylor & Francis https://www.taylorfrancis.com/books/9780429032257
 
OCLC metadata license agreement http://www.oclc.org/content/dam/oclc/forms/terms/vbrl-201703.pdf


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